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Company: Travelzoo

Location: Toronto, ON

Job description: Travelzoo has an opening for a Marketing Director. This position, based in Toronto, will report to the General Manager, Canada.

Do you feel…

• Energized to take on management of our social media channels, bringing ideas and a test-and-learn orientation to drive follower and engagement growth
• Experienced growing membership organizations or loyalty programs by creating valuable partnerships with like-minded brands
• Enthusiastic to work with marketing colleagues in other countries to share best practices and learnings and work with cross-functional teams to coordinate multi-channel campaigns
• Curious and resourceful to research new emerging platforms and tools to find new ways to deliver growth and to creatively solve problems
• Confident in distilling communications’ objectives into ad headlines, campaign creative, video scripts, social media, press releases and other brand communications
• Experienced writing briefs that result in on-brand, high quality work from creative and PR agencies
• Experienced developing and managing multi-channel brand and member acquisition campaigns including both online and offline components
• Experienced coordinating all aspects of trade show attendants and B2B events

• Motivated to work with other teams to make the case for cross-functional projects, laying out cost benefit and business impact in order to obtain alignment and required resources

You are ideally…

• Degree educated (Bachelor’s degree or equivalent experience, preferably in Marketing, Communications, Advertising, Journalism, or Hospitality)
• A rising professional with 7-10 years of experience, including direct experience in a related field (Digital Media, PR, Advertising)
• A high-performance thinker with a strong work ethic and sound judgement
• An excellent verbal and written communicator
• Experienced at managing social media channels with a track record of driving significant follower and engagement growth
• Comfortable working with quantitative and qualitative insights to understand user behavior

What’s in it for you…

• Broaden your horizon by working with a global team and potentially in a different country
• Experience one of our travel deals first-hand – we call it the Travelzoo Experience
• We recognize your achievements with our employee awards
• Enjoy working like an entrepreneur? Our flat hierarchies will provide you with this opportunity
• Travelzoo supports a hybrid working model which allows employees to work remotely two days per week, with three weekly in-office collaboration days

• We offer competitive compensation and benefit packages

If you are excited about this opportunity and feel intrigued by our values of “leading by example”, “warm heart”, “cool head” and “working hands”, then we would like to get to know you!
Travelzoo is looking for a Marketing Director in Toronto to manage their social media channels, grow membership organizations, work with international marketing teams, and develop multi-channel brand and member acquisition campaigns. They are seeking a candidate with 7-10 years of experience, strong communication skills, and a track record of driving significant follower and engagement growth on social media. The position offers the opportunity to work with a global team, experience travel deals, receive employee awards, work in a hybrid model, and competitive compensation and benefits.
Unfortunately, I cannot access external websites or specific job descriptions. However, if you could provide me with the details from the job description, I would be happy to help you with summarizing or any other specific assistance you may need.

Expected salary: $110000 – 130000 per year

Job date: Fri, 05 Jan 2024 07:38:32 GMT