Company: Loblaw Digital

Location: Toronto, ON

Expected salary:

Job date: Tue, 14 Jan 2025 23:24:29 GMT

Job description: At Loblaw Digital, we know that our customers expect the best from us. Whether that meansbuilding the best, most innovative online shopping experience, or designing an app that willimpact the lives of people across the country, we’re up for the challenge. From our office inDowntown Toronto, we’ve created leading ecommerce experiences in the online groceryshopping, beauty, pharmacy, and apparel spaces, and we’re only just getting started.Why is this role important?As a Content Designer, Digital Experience, you will be responsible for partnering with ProductDesigners, Developers, Product and Project Managers, and Brand and Marketing teams.Reporting into the Copy & Content Manager for Creative Services, you’ll write content andcreate solutions that are scalable, accessible, and put our customers at the centre. You’ll befocused on UX copywriting with a product design mindset. You will work in a collaborativeenvironment with a fantastic culture, partnering with team members across the organization tocontribute to the overall success of Loblaw Digital and our customers.Term:6-month contractLocation:500 Lakeshore Blvd. W., Toronto, Ontario, M5V 2V9What you’ll do· User Experience Writing: You’ll craft product copy that is clear, concise anddelightful. You understand brand personality, know how to create and follow copystyle guides, and produce high-quality work.Additional Content Writing: You’ll write and edit copy to support brand and marketingefforts, using brand guidelines where applicable.· Defining Objectives: You’ll collaborate with your team to ensure that problems,initiatives, and outcomes are well-defined and documented based on objective data.You’ll facilitate discovery sessions and workshops that align your team aroundclearly defined problem statements and goals.· Systems Thinking: You’ll ensure that copy utilizes and furthers the team’s designsystem, and leverage or iterate on existing patterns whenever possible. You identifyundefined or inconsistent patterns and propose scalable solutions – contributing tocopy style guides to create consistency.· Interaction Design: You focus on the interplay between words, visuals, space, time,and behaviours of digital user interfaces:· Research, validation, and iteration: You’ll contribute to and lead user and marketresearch activities and synthesize their results. You’ll leverage a range of mixedmethods tools from generative to evaluative, experimentation, and in-marketperformance to improve your work. You’ll track the performance of your work post-launch and continue to optimize based on data.· Inclusive Language: You’ll ensure that our digital products can be experienced byeveryone, reflecting the diversity of the communities we serve. You have an appliedunderstanding of AODA design requirements and can apply knowledge of inclusivedesign ‘grey areas’ that may not be legal requirements, but improve our digitalproducts for everyone.Does this sound like you?· The Team Champion: You build trust with your team, partners, and stakeholders byleading with curiosity and empathy, treating them as equals, and setting andachieving shared outcomes. You are energized by sharing the value of our practicewith our teams, teaching our ways of working, and elevating our team’s profile withinthe UX community.· The Candid Collaborator: You provide clear and direct feedback regularly, whichbenefits your partners and team members. You’re comfortable with beinguncomfortable, and approach difficult situations with optimism. You care personally,challenge directly, and communicate with candor and courage.· The Critical Thinker: You ask questions to clarify ambiguous problems, and listenactively in order to understand opportunities to improve experiences and processes.You are resilient to change, invigorated by growth, and are constantly learning andchallenging the norms around you.Your qualifications should include:· 5+ years of experience and a portfolio with ux copywriting samples that demonstrateusable, accessible, scalable digital experiences that you have shipped.· Experience working in a cross-functional team in an agile environment workingclosely with Brand, Product, Tech and Design stakeholders.· A POV on problem framing and solutioning while balancing stakeholder needs andtechnical constraints.· The ability to uncover what questions to ask, what solutions to explore, and how todefine and measure success.· An understanding of key performance indicators used to measure the effectivenessof solutions.· Contributions to a wider design practice and/or team culture at an organization.How you’ll succeedAt Loblaw Digital, we seek great people to continually strengthen our culture. We believe greatpeople model our values, are authentic, build trust and make connections. We’re able to keepinnovating because our colleagues are passionate about their work and excited about the futureof eCommerce.You will get to work with some of the best digital minds and will have the support of world classtechnologies to craft products our customers will love!Loblaw Digital recognizes Canada’s diversity as a source of national pride and strength. Wehave made it a priority to reflect our nation’s evolving diversity in the products we sell, thepeople we hire, and the culture we create in our organization. Accommodation is available uponrequest for applicants with disabilities in the recruitment and assessment process and whenhired.In addition, we believe that compliance with laws is about doing the right thing. Upholding thelaw is part of our Code of Conduct – it reinforces what our customers and stakeholders expectof us.\n\n

Loblaw Digital is seeking a Content Designer, Digital Experience to create user-friendly and scalable digital experiences for their customers. The role involves working with various teams to write clear and delightful product copy, support brand and marketing efforts, and ensure inclusive language in digital products. The ideal candidate will have 5+ years of ux copywriting experience, a strong understanding of key performance indicators, and a collaborative mindset. The company values diversity and inclusion, and accommodation is available for applicants with disabilities.