Day: February 13, 2022

Sunwing Travel Group is the largest vertically integrated travel group in North America and during this unprecedented time, we are continuing to search for top talent. We are looking for candidates who are EPIC (entrepreneurial, passionate, innovative, and customer-centric) to join our team and help deliver our purpose “passionate people making vacation dreams come true”.

We want to continue to do our part to help end this pandemic, protect our employees and those vacationing with us, and to support the travel industry’s full recovery. Sunwing requires full vaccination against COVID-19 for our new and existing employees. We will make accommodations for qualifying medical or religious exemptions.

To learn more about our vaccination policy, follow this link:

Also, learn more about our Safe with Sunwing commitment and how Sunwing is keeping its employees and customers safe here:

The Opportunity!

Overview of the role: As the CRM Digital Marketing Specialist, you will be responsible for the end-to-end delivery of the company’s promotional and triggered CRM campaigns. Manage customer data and utilize the information to build and create segments for campaigns.

What You’ll Be a Part Of!

• Remote and Hybrid Work Opportunities
• Grow your career with challenging and rewarding work that makes a difference
• Opportunity to give back through our social responsibility initiatives
• Work with a fun, passionate, travel-loving team!
• Great travel perks!
• Free Parking
• Open concept, collaborative workspace
• See for yourself!

What You’ll Do:

• Create and execute promotional and triggered CRM marketing deployments for multiple brands within Sunwing
• Testing of emails for function and rendering quality across all clients, managing approval processes, and scheduling deployments through the ESP
• Collaborate with various brand teams and the CRM Manager to create and deploy campaigns
• Assist with day-to-day CRM marketing activities including, but not limited to, campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns
• Support in the creation and execution of targeted email marketing campaigns using HTML and CSS knowledge outside of predetermined templates
• Closely monitor campaigns post-deployment to validate completion and deliverability
• Track effectiveness of all CRM marketing efforts and suggest recommendations for improvement
• Resolve errors with campaign execution that may occur during and post-deployment
• Enforce and communicate pre-established deadlines and processes for campaign requests
• Manage campaign set up from design, creation, testing, and then deployment
• Be a champion for CASL compliance and email best practices
• Other duties may be required

What You’ll Need:

• Hands-on experience with HTML, CSS and ESPs
• Working knowledge of marketing automation technology
• Ability to work under tight deadlines
• Strong attention to detail while working on multiple campaigns simultaneously
• Effectively communicates work effort and time to completion needed for all tasks/projects
• Excellent interpersonal skills

We thank all who apply however only those who meet the qualifications will be contacted.

At Sunwing, diversity is important to us, follow this link: to learn about how Diversity and Inclusion has always been, and continues to be, a top priority for us. We are proud that our workforce is made up of passionate people from all experiences and backgrounds. We are also committed to employment equity and to fostering an inclusive, accessible environment. We welcome applications from everyone. We will accommodate all applicants throughout the hiring process. If you are an individual who requires accommodation to apply to this position, please email

Expected salary:

Location: Toronto, ON

Job date: Sun, 13 Feb 2022 05:30:13 GMT

Apply for the job now!