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Intermediate Business Analyst to implement, maintain and recomend analytical digital marketing solutions for a financial client

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Job title: Intermediate Business Analyst to implement, maintain and recomend analytical digital marketing solutions for a financial client

Company: S.i. Systems

Job description: Request ID: 37354-1
Length: 6mo possible extension or conversion to perm
Work Location: Toronto

Key Responsibilities
The Digital Analytics Implementation Specialist will implement measurement capabilities across digital properties to drive deep insights of performance and customer behaviours. Provides advice on the configuration, functionality, applicability, and usability for technology solutions relating to data management, analytics, and visualization.

  • Implement, maintain and recommends analytics solutions for digital marketing analytics, reporting and analysis.
  • Defines business requirements for analytics and reporting to ensure data insights inform business decision making.
  • Work closely with development teams to ensure that requirements and data layer has all the elements properly exposed in order to execute analytics tags.
  • Maintains up-to-date analytics implementation documentation for the data layer, analytics tracking. tags, advertising vendor tags, and automated tag audit libraries.
  • Ensures data alignment across multiple reporting suites (eVars, props, events).

MUST HAVES:

  • 2+ years experience as a Business Analyst completing digital analytics implementations through utilization of tag management tools (Adobe and Google analytics).
  • 3+ years experience with SQL Queries, data analysis and reporting.
  • 3+ Adobe Tools (Adobe Target, Adobe Audience Manager, Adobe Mobile Services, Adobe Mobile SDK Tools) and experience with Adobe Experience Cloud APIs
  • 3+ years experience using JIRA, Teams, and Confluence.

NICE TO HAVE:

  • Experience with Javascript (AngularJS and React)
  • knowledge of testing tools “ObservePoint “and “Charles Web Debugging Proxy”.
  • Post-graduate degree in business, engineering, computer science or related discipline

Interview: 1 round, prefer up to one hour. Testing for Javascript and overall coding experience

Specialization and Skills: Business Analysis Business Analyst 5 – 7 years

Priority Requirements: Please describe your experience with Digital Analytics implementations. (
Work Environment:

Expected salary:

Location: Toronto, ON

Job date: Sat, 04 Sep 2021 01:11:58 GMT

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