Company: MediaCom
Job description: Description
Position at MediaCom
SENIOR DIGITAL SPECIALIST – MEDIACOM
At MediaCom, we believe in People First, Better Results. We help people, brands and businesses unlock their growth potential. Our success is underpinned by our belief that if we invest in our people, we’ll deliver better results not only for our teams but for our clients.
We’re a global company, so you’ll be working with teams and time zones from around the world. And we’ve won every international award and then some. There’s never been a more exciting time to be in marketing communications, with infinite choices and endless ways to communicate.
So, what are you waiting for?
Position Overview:
The Digital Specialist will provide support in managing and launching digital campaigns, contribute to overall client service requirements and assist in the management of digital media plan executions.
Key Responsibilities:
- Execute digital campaign launches and digital trafficking
- Support in creating digital demand conversion plans
- Oversee managing digital investments, executing and optimization
- Access appropriate research as it applies to clients’ needs, using IMS, Infosys, COMNavigator, ComScore, Nielsen and other proprietary tools
- Presenting to clients
- Oversee some administrative duties required on assigned accounts
- Effectively work with AdOps, Partner vendors, Finance, Investment Team and other internal groups in order to ensure the campaign performance
- Complete Audit request templates in a timely and accurate manner
- Keeping up to date on all communications with CST teams including buy authorizations, tracking reports, buy changes and creative specifications
- Ensure all client campaign KPI’s are achieved
- Responsible for tactical planning by creating the buying direction and selecting vendors that are appropriate for the client
What You Bring:
- 2 to 3 years Digital/Media trafficking and media planning
- A post-secondary degree with a specialization in Advertising and/or Marketing is an asset
- Solid technical skills on campaign Management tools (Google) and viewability tools
- Understanding of media across digital channels and analytics reports
- Trafficking knowledge (preferred)
- Attention to detail and mathematical skills required
- Ability to manage and meet multiple demands within timelines
- Excellent verbal and written communication skills
- Good presentation skills
- Ability to understand the client’s business, strong computer skills with a particular emphasis in Excel and PowerPoint
- Desire to develop and excel in their media career and a passion for all things media
- Proficiency with research tools
Benefits:
- Extended long weekends & summer days
- Healthcare & RRSP
- Heath & wellness allowance
- Goodlife Corporate Program
- Flexible working arrangements
- Learning and development
- Referral bonus
- Anniversary awards
GroupM and all its affiliates embrace and celebrate diversity and inclusivity. If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know. We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the greater work we can create together.
Expected salary:
Location: Toronto, ON
Job date: Thu, 26 Aug 2021 23:03:37 GMT
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