Company: Partners Federal Credit Union
Location: Orlando, FL
Expected salary:
Job date: Sun, 21 Sep 2025 06:24:53 GMT
Job description:
Job Description: Manager, Marketing Strategy
Overview:
We are seeking a dynamic and strategic Manager of Marketing Strategy to lead and enhance our retail business lines. This vital role combines expertise in branding, copywriting, digital marketing, and marketing execution. The ideal candidate will possess a strategic mindset with a strong emphasis on data-driven decision-making to optimize our marketing initiatives and drive business growth.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies to elevate brand presence and drive customer engagement across retail channels.
- Create compelling copy and branding materials that resonate with target audiences and enhance the customer journey.
- Leverage digital marketing tools and analytics to track performance, optimize campaigns, and deliver actionable insights.
- Collaborate with cross-functional teams to ensure cohesive execution of marketing initiatives across various platforms.
- Identify market trends and consumer insights to inform strategy and drive innovation in marketing practices.
- Monitor and analyze key performance metrics, utilizing data to refine strategies and improve ROI.
- Lead marketing projects from concept to execution, ensuring alignment with business goals and timely delivery.
Qualifications:
- Proven experience in branding, copywriting, digital marketing, and marketing execution.
- Strong analytical skills with a data-driven approach to decision-making.
- Excellent written and verbal communication abilities.
- Demonstrated success in managing multi-channel marketing campaigns.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
Join us in shaping the future of our retail business through innovative marketing strategies and impactful execution!



