Specialist, Email Production & Marketing – Plan Canada – Toronto, ON

Company: Plan Canada

Location: Toronto, ON

Expected salary: $50000 – 63000 per year

Job date: Wed, 16 Apr 2025 04:01:08 GMT

Job description: What can you expect from a leading organization in the global movement to advance children’s rights and equality for girls?Join Plan International Canada and make your mark in the global movement for children’s rights and equality for girls. In our 85-year history, we’ve proven that it’s possible to help transform lives and communities in big and meaningful ways. You’ll be joining a community of determined optimists working in more than 80 countries. Besides believing in our mission, staff say they choose to work at Plan International Canada because of its inspired leadership and its commitment to fostering an inclusive and empowering workplace. We’re the first non-profit organization to be inducted into Canada’s Most Admired Corporate Cultures Hall of Fame by Waterstone Human Capital. We offer competitive compensation and benefits, generous time off, and a supportive, flexible, hybrid environment that prioritizes your well-being and sustainable high performance. We want our staff to feel supported because there is an urgent need for our work.We know a better future is possible, and we won’t stop until every child can go to school, be safe and survive – until we are all equal.Further information can be found at:SummaryOrganization:Plan International CanadaReports to:Senior Manager, Digital EngagementLocation:Toronto (Hybrid)Status:Permanent, full-timeGrade:5The Position

  • Performing day-to-day email marketing creation activities including email campaign setup, coding, testing, tagging, recipient data selection, scheduling, and deployment of one-time, recurring, triggered and dynamic email campaigns.
  • Optimize images and banner elements for email, ensuring efficient display, quality maintenance, and minimized file size. Collaborate with the Email Manager and Creative team as needed to ensure proper display and responsiveness.
  • Optimize the use of existing email templates within the Salesforce Marketing Cloud automation platform to improve efficiency and streamline campaign execution.
  • Troubleshoot technical issues related to image graphics, email coding (HTML/CSS/AMPScript), list segmentation, deliverability, and other aspects of email execution, as required
  • Track, report and analyze email performance data (using set metrics criteria such as total sends, unique opens, clickthrough, unsubscribes etc.), click activity reports and A/B test results, to aggregate insights into comprehensive reports. Using these findings to identify successful strategies and areas for improvement, enabling data-driven recommendations for future email optimizations.
  • Manage the successful execution of assigned initiatives through project planning, milestone tracking, and clear communication with all stakeholders. Demonstrate the ability to manage multiple priorities effectively while being a proactive self-starter.
  • Actively participate in team meetings, staying informed on current and upcoming tasks, and take ownership of understanding all aspects of the email strategy. Demonstrates accountability by asking questions when clarity is needed and critically evaluating how daily tasks contribute to the achievement of the email digital roadmap and overall team goals.

What success looks like?

  • Efficient Campaign Execution: Successfully set up, code, test, tag, and deploy email campaigns, on time, with minimal errors.
  • Maximize Template Efficiency: Streamline campaign creation using existing Salesforce Marketing Cloud templates to reduce redundancy and improve turnaround.
  • Proactive Issue Resolution: Quickly identify and resolve technical issues (image graphics, HTML/CSS, AMPScript, segmentation, deliverability) to minimize disruptions.
  • Data-Driven Insights: Track, analyze, and aggregate email performance data (A/B tests, click activity, open rates, unsubscribes) to provide actionable optimization recommendations.
  • Time Management Excellence: Execute initiatives on time, meet milestones, and communicate effectively with email team to keep projects on track.
  • Active Team Engagement: Participate in team meetings, stay informed on tasks, ask questions for clarity, and align daily work with broader email strategy.

As our ideal candidate you will have:

  • Proficiency with Salesforce Marketing Cloud’s Email Studio and Content Builder applications
  • Knowledge of HTML/CSS and preferably also AMPScript specifically for email development, as well as accessibility and legal frameworks AODA and CASL
  • Experience in managing email marketing campaigns end-to-end from planning and analysis of intake, setup, QA testing, deployment, and reporting
  • Experience analyzing campaign success using data from the email deployment platform
  • 2 – 5 years experience in Email Marketing, including experience in building emails from existing templates.
  • Some fluency with graphic design applications such as Adobe Photoshop preferred.
  • Great communication skills and an interest in building relationships and working alongside a wide variety of stakeholders
  • A flexible and adaptable work style; open to collaboration with diverse personalities within a hybrid work setting

How to Apply:To express interest in this exciting opportunity, submit your resume and cover letter to https://plancanada.ca/apply by April 28, 2025.Plan International Canada is a hybrid workplace. You will work from the office and from home.The salary range for this position is anticipated to be between $50,000 and $63,000. We comprehensively evaluate a variety of factors to determine fair compensation, including experience, specific job-related skills, and relevant educational or professional training. Additionally, we ensure that compensation is equitable across our team and aligns with current market trends. This role also qualifies for an extensive benefits package and generous paid time off.Plan International Canada hires based on merit and is strongly committed to equity and diversity within its community and to providing an inclusive workplace. Plan International Canada especially welcomes applications from Indigenous persons, persons with disabilities, visible minorities, women, persons of all sexual orientations and genders, and others with the skills and knowledge to productively engage with diverse communities.If you have a disability that may affect your ability to perform in a role in which you are interested, we will be happy to discuss with you what adjustments or arrangements we can make to accommodate your needs. If your disability is likely to affect you adversely within the application process itself, please let us know (as soon as you feel comfortable to do so) by emailing so that we can consider any adjustments to the process that will allow you to be considered fairly for the role.Consistent with our Safeguarding Children and Young People Policy, the successful candidate must receive clearance by a police background check, including the vulnerable sector screen.Applicants must be eligible to work in Canada for the duration of the work term. Proof of eligibility will be required.

Plan International Canada is a leading organization in the global movement to advance children’s rights and equality for girls. They offer competitive compensation and benefits, a supportive and empowering work environment, and opportunities to make a meaningful impact in more than 80 countries. The organization is committed to fostering an inclusive workplace, as demonstrated by their induction into Canada’s Most Admired Corporate Cultures Hall of Fame. The organization is hiring for a position in digital engagement, with responsibilities including email campaign creation, optimization, troubleshooting, and performance analysis. The ideal candidate will have proficiency in email marketing platforms, HTML/CSS, and data analysis, as well as strong communication and time management skills. The role offers a competitive salary, benefits package, and opportunities for personal and professional growth. Plan International Canada is an equal opportunity employer, committed to diversity and inclusion in the workplace.

Email Developer – EBG – Orlando, FL

Company: EBG

Location: Orlando, FL

Expected salary: $60000 – 90000 per year

Job date: Wed, 02 Apr 2025 22:42:20 GMT

Job description: The Email Developer is responsible for creating visually appealing and engaging email designs and coding them according to best practices. They will collaborate with members of the Marketing team to ensure all email campaigns are creatively and effectively implemented using a major Email Service Provider (ESP). The Email Developer should be skilled in HTML, CSS, and responsive design techniques to optimize the user experience across various devices. This role requires strong attention to detail and the ability to work efficiently in a fast-paced environment.

Email & Digital Marketing Consultant – BeachHead – Toronto, ON

Company: BeachHead

Location: Toronto, ON

Expected salary:

Job date: Tue, 01 Apr 2025 22:49:20 GMT

Job description: If you share a passion for performance, a growth mindset with versatile skills, and approach everything with the highest integrity, here’s an opportunityWorking with one of the top financial clients this role calls for an Email & Digital Marketing Consultant who willunderstand market and growth drivers, create a vision of market, channel, and segment potential, develop value propositions and proof points that further our competitive advantage, and translates business strategies into marketing plans.Responsibilities:

  • Consumer Insights and Trends; Leverage market research, interpret consumer information and trends for your business and apply them to marketing plans including creative and media briefs.
  • Influencing and relationship management: Influence and have an impact on marketing strategies that span across programs to meet business goals. Build and manage strong relationships with Agencies, Business Units, Marketing Partners, Legal and Compliance, and other internal departments to deliver effective marketing programs.
  • Deliver and Monitor Results: Ensure stated objectives are delivered on plan (monitor/ early indicators) and where required, take corrective actions to achieve targets. Analyze past results and make recommendations to maximize ROI. Evaluate effectiveness of in-market activity – PIR (including recommendations). Telling our Story – able to effectively communicate the results and sell the value of marketing. Provide marketing recommendations across programs/LOBs.
  • Builds Innovative Solutions: Actively contributes to driving the spirit of innovation among the team. Brings external thinking/ideas to problems. Identifies gaps and uncovers “white space” (unmet needs). Influences product development with innovative and creative ideas from inside and outside the client.
  • Budget and Project Management: Leverages the best practices of OMLC (stage gate process) to manage projects in the most effective way (on time, on target, on budget) from initiation to completion. Able to navigate through roadblocks by engaging key stakeholders/sponsors.
  • Leads multi-functional teams through the project. Track and manage budget against plan, meeting all financial reporting requirements.
  • Analysis and Problem-Solving: Focuses and defines the problem to solve, engages resources across functional boundaries to gather data and insight, draws insight from data, making correlations and connections to deliver meaning from disparate sources of data. Leverages data combined with judgment and intuition to make recommendations and drive action. Leverage data to tell our story and make recommendations that are simple and concise.
  • Build and Protect the Brand; Ensure integrated marketing campaigns are designed for a positive customer experience and support the brand. Understand end-to-end customer journeys and support the business to deliver the brand through customer experience.

Desired Skill Set:

  • 5 years of proven experience in management
  • 5 years of strong experience in Marketing
  • 5 years of experience writing an agency brief
  • 5 years of Digital experience – Websites & emails
  • 5 years of experience in Business partner management
  • 5 years of expertise in Agency management
  • 5 years of strong experience in Direct Marketing/Targeting Experience (Understanding Data Segmentation for Marketing Strategy)

Nice To Have:

  • Banking experience
  • Telecom Background

BeachHead is an equal opportunity agency and employer. We advocate for you and welcome anyone regardless of race, color, religion, national origin, sex, physical or mental disability, or age.

This content is seeking an Email & Digital Marketing Consultant for a financial client. The role involves understanding market drivers, creating marketing strategies, influencing marketing programs, delivering results, budget management, analysis, problem-solving, and brand protection. Desired skills include 5 years of management and marketing experience, agency brief writing, digital marketing experience, business partner and agency management, and direct marketing experience. Nice to have qualifications include banking or telecom background. The company is an equal opportunity employer.

Email Marketing Manager – Rakuten Kobo – Toronto, ON

Company: Rakuten Kobo

Location: Toronto, ON

Expected salary:

Job date: Fri, 21 Mar 2025 03:36:09 GMT

Job description: Job Description:Here at Rakuten Kobo Inc. we offer a casual working start-up environment and a group of friendly and talented individuals. Our employees rank us highly in terms of commitment to work/life balance. We realize that for our people to be innovative, creative and passionate they need to feel valued and supported. We believe in rewarding all our employees with competitive salaries, performance based annual bonuses, stock options and training opportunities.If you’re looking for a company that inspires passion, personal, and professional growth – join Kobo and come help us on our mission of making reading lives better.The Role:Rakuten Kobo Inc. is looking for an Email Marketing Manager to join our CRM team. The CRM team is focused on growing the email channel revenue by implementing new and innovative marketing strategies to provide our readers with engaging communication and content, increase engagement and build loyalty across our entire customer base.The Email Marketing Manager will play an essential role in creating and delivering effective email campaigns and programs that support strategic business goals and demonstrate Kobo’s CRM practice as a world-class centre of excellence.Reporting to the Senior Manager, CRM – this person will be responsible for executing campaigns and measuring performance across email, push and new channels such as SMS. They will create, implement, and optimize the customer lifecycle journey with a focus on conversion as well as engagement driving long term retention. The Email Marketing Manager will have broad exposure to various areas within Kobo and will work cross-functionally with key teams in the execution process such as Analytics, Content Sales, Creative, Marketing Delivery, and R&D.The Person:

  • You have a proven track record for success in building email and push campaigns that increase engagement and conversion
  • You are excited about data and building campaigns and programs that improve KPIs and solve customer problems
  • You have a keen attention to detail and are action-oriented, working and leading your team
  • You are a strong collaborator and team player who has experience working cross functionally with many other departments
  • You continually stay informed of the latest developments in privacy regulations, email and push best practices and benchmarks

Key ResponsibilitiesSupport the Senior Manager, CRM in delivering our annual Revenue targets by:

  • Manage email & push campaign calendar; working cross functionally with departments such as Content Sales, Direct Device and others to highlight our best performing content and devices.
  • Manage and deliver bespoke projects through the entire campaign process end to end, working with Creative, Marketing Delivery and Analytics, ensuring best in class creative, sound data logic and streamlined execution.
  • Manage quarterly AB testing plan and process. Working closely with execution teams to maintain an always on testing approach.
  • Run reports to assess campaign performance, provide campaign analysis and insights, and recommend tactics for internal and external stakeholders.
  • Managing the Push channel and help us grow this revenue stream year on year

The Skillset Required

  • 3-5 years experience in B2C marketing, ideally in e-commerce or consumer technology – focused on developing and delivering email and push marketing campaigns
  • Understanding of lifecycle marketing, segmentation models and test & learn strategies to drive customer value and elevate personalization efforts
  • Strong analytical and data-driven marketing techniques and proven experience utilizing personalization, segmentation and A/B testing
  • Highly detail-oriented with strong project management and communication skills – proven ability to own and execute on several projects at once and deliver results
  • Exceptional communication skills, both written and oral presentation
  • Experience with data analytics platforms (ex. Google Analytics, Tableau) and with B2C marketing automation platforms (ex. Oracle Responsys, Salesforce Marketing cloud, etc.)

The Perks:

  • Flexible hours and hybrid remote working environment
  • Subsidized in-office lunches
  • Full benefits starting from your first day
  • Paid Volunteer days, unlimited sick days, and 3% RRSP matching
  • Monthly commuting allowance for those who are hybrid
  • Lifestyle spending account
  • Talent and development training budget
  • Free Kobo device + free weekly e-book or audiobook
  • Weekly Kobo Tech University sessions
  • Maternity/paternity leave top up
  • Dog friendly office

About Rakuten Kobo Inc.
Owned by Tokyo-based Rakuten and headquartered in Toronto, Rakuten Kobo Inc. is one of the most advanced global ecommerce companies, with the world’s most innovative e-reading services offering more than 6 million eBooks and audiobooks to 30 million + customers in 190 countries. Kobo delivers the best digital reading experience through creative innovation, award-winning e-readers, and top-ranking mobile apps. Kobo is a part of the Rakuten group of companies.Rakuten Kobo Inc. is an equal opportunity employer. Accessibility accommodations for candidates with disabilities participating in the selection process are available on request. Any information received related to accommodation needs of applicants will be addressed confidentially.Rakuten Kobo would like to thank all applicants for their interest in this role however only qualified candidates will be shortlisted.#RKIND

Rakuten Kobo Inc. is looking for an Email Marketing Manager to join their CRM team. The role involves creating and delivering effective email campaigns to increase engagement and conversion. The ideal candidate should have experience in B2C marketing, strong analytical skills, and be detail-oriented. The company offers competitive salaries, benefits, and a supportive work environment. Owned by Rakuten, Rakuten Kobo Inc. is a global e-commerce company offering e-reading services to millions of customers worldwide.

Email Marketing Specialist – Hootsuite – Toronto, ON – Vancouver, BC

Company: Hootsuite

Location: Toronto, ON – Vancouver, BC

Expected salary:

Job date: Fri, 21 Mar 2025 06:38:32 GMT

Job description: and flawless campaign sends) Support digital marketing initiatives focused on customer activation lifecycle stages with the…We are looking for an Email Marketing Specialist who will work cross-functionally in the execution of email programs…

Email Campaign Specialist – Kavaliro – Orlando, FL

Company: Kavaliro

Location: Orlando, FL

Expected salary:

Job date: Fri, 14 Mar 2025 23:36:33 GMT

Job description: and best practices, as well as a proven track record of creating engaging content and designing impactful email templates. The Email Marketing Specialist will be responsible for developing and implementing email marketing strategies to increase customer engagement, drive sales, and build brand loyalty. This role requires strong analytical skills, attention to detail, and the ability to track and measure campaign performance to drive continuous improvement. The ideal candidate will be proactive, creative, and results-driven, with a passion for delivering targeted, personalized email marketing campaigns that resonate with our target audience.

Email Campaign Specialist – Kavaliro – Orlando, FL

Company: Kavaliro

Location: Orlando, FL

Expected salary:

Job date: Sat, 15 Mar 2025 03:23:44 GMT

Job description: and best practices, as well as experience with segmentation, A/B testing, and analytics to drive continuous improvement. This individual will be responsible for developing and executing targeted email campaigns to engage and nurture our subscriber base, ultimately driving revenue and growth for the company. Strong communication skills, attention to detail, and the ability to think creatively and strategically are essential for success in this role. The Email Marketing Specialist will collaborate with cross-functional teams to ensure alignment with overall marketing goals and objectives, and will be responsible for tracking and reporting on key performance metrics to evaluate the effectiveness of campaigns and make data-driven recommendations for optimizing future initiatives.

Email Marketing Consultant – Canadian Tire – Toronto, ON

Company: Canadian Tire

Location: Toronto, ON

Expected salary:

Job date: Sat, 15 Mar 2025 02:43:24 GMT

Job description: What you’ll doReporting to the AVP, Digital Marketing & Journey Ops, the Email Marketing consultant will support our email marketing campaigns across the organization.Build and deploy emails using HTML/CSS/AMPscript through Salesforce Marketing CloudManage and maintain our email marketing calendar in collaboration with internal stakeholdersCollaborate with Marketing, Loyalty, and Digital teams to build segments and design customer journeysDevelop strategies to improve email engagement rates through automation and personalizationProvide analysis and reporting on campaign results, and recommendations for future improvementsProactively report on email marketing trends to provide innovative email channel recommendationsWhat you bring2+ years experience in loyalty marketing or digital communicationsKnowledge of direct marketing industry standards and regulations as they pertain to contact managementExperience with Salesforce Marketing Cloud (ExactTarget) for template building and reportingExperience with email deployment and development a plusAdobe Campaign management platforms and Adobe Photoshop experience is desiredExperience with HTML/CSS is desiredAbility to manage multiple, complex projects at once to accomplish business objectivesExcellent communication skills with the ability to collaborate across various business groupsExperience in process development and execution / lean methodologySolid understanding of measurement methodologiesWorking knowledge of relational databasesHybridWe value flexibility. We have adopted a hybrid work model whereby employees use a combination of working in office and virtually in service of outcomes. Each leader is empowered to decide what work is best achieved in person based on the unique needs of their team.About UsCanadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there’s a place for you here.Our Commitment to Diversity, Inclusion and BelongingWe are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.AccommodationsWe stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.

The Email Marketing consultant will support email marketing campaigns, build and deploy emails, collaborate with internal teams, analyze campaign results, and provide recommendations for improvements. The ideal candidate has experience in loyalty marketing, knowledge of direct marketing industry standards, familiarity with Salesforce Marketing Cloud, and proficiency in HTML/CSS. Canadian Tire Corporation offers competitive salaries, flex benefits, and a commitment to diversity, inclusion, and belonging. Accommodations can be provided for candidates from equity-seeking groups.

Email Marketing Specialist – Ratehub.ca – Toronto, ON

Company: Ratehub.ca

Location: Toronto, ON

Expected salary:

Job date: Wed, 05 Mar 2025 02:30:12 GMT

Job description: WHO IS RATEHUB?We’re a company on a mission – We are a unique Canadian Fintech that is the one stop shop for all financial needs of the consumer – Save, Spend, Borrow, Invest, and Protect. Every single team member, from product & engineering to sales & marketing, finance, operations, and everything in between is obsessed with one thing; helping Canadians make better financial choices. And we’re pretty great at it, too. Via our digital application technology and our award-winning in-house brokerages, we help emailover 2M Canadians per month make a positive impact on their finances. We have many unique businesses – a mortgage brokerage, a life insurance brokerage, a home and auto insurance brokerage, a mortgage originations and servicing business, a Financial Services Marketplace and a content business across Ratehub and MoneySense. 365 days a year we deliver our users the best online mortgage experience, personalized Credit Card and Loans options, and cheaper auto & home insurance policies than they typically get from their existing financial adviser.Changing how people make financial choices isn’t easy, though. We know that achieving our mission is full of challenges; challenges that can be complex and often unexpected, but that are always interesting, rewarding, and fun to solve as a team. This is where you come in. We are on the hunt for the right kind of people to join us and help lead us forward to continued growth.We’re looking for an Email Marketing Specialist to join our growing team (based in downtown Toronto but also open to remote candidates).The candidate will be developing & building email marketing campaigns such as newsletters, automated nurturing journeys, promo emails, etc., and executing email marketing strategies to drive lead generation, customer retention, and overall business growth.They will be part of the marketing team and will work closely with multiple stakeholders including Business Unit Heads, Product Managers, Analytics, Sales, and Engineering teams to define and execute campaigns in Salesforce marketing cloud.YOUR RESPONSIBILITIES:

  • Plan and manage the execution of email marketing programs within Salesforce marketing cloud including development, campaign setup, scheduling, testing, quality assurance, and deployment.
  • Analyze and track email performance KPIs (open rate, click rate, unsub rate, etc.) and other related metrics (conversion rates, revenue generated, etc.) to provide actionable insights for improvement.
  • Test different email elements (copy, subject lines, design elements, etc) via A/B testing to enhance email templates and improve email KPIs
  • Collaborate with other cross-functional teams (Content, Analytics, etc) to ensure smooth execution of marketing campaigns and continued optimization to ensure achievement of email KPI targets.
  • Oversee maintenance and growth of subscribed email lists, ensuring compliance with spam regulations and best practices.
  • Stay up-to-date on the latest email marketing trends and advocate for continued innovation and expansion of email marketing within the organization

YOUR QUALIFICATIONS:

  • Minimum 3 years in Email Marketing and at least one year working with marketing automation
  • Experience in building email journeys with Salesforce marketing cloud (required)
  • Proficiency in HTML, CSS, SQL and AMPscript (strongly preferred) for email design and data segmentation.
  • Strong analytical skills to interpret campaign data and refine strategies.
  • Strong copy-writing skills (ability to create first draft email copy, creative subject lines, etc.)
  • Understanding deliverability of email, barriers to making it to the inbox, DNS, IP’s, DKIM, definition of bounce reasons, etc.
  • Strong knowledge of CASL

CULTURE FIT:

  • Members first – we prioritise the interests and needs of our members above all else.We solve member pain points and focus on member satisfaction. We start with members, and end with the P&L.
  • Growth mindset – we set ambitious goals and challenge the status quo. We take responsible risks and are accountable for our actions.
  • Better together – we are One team with One common goal. We make our footprint bigger than our foot, leave our egos at the door, support each other to achieve great results as One company.
  • Run after problems – we tackle problems head on and focus on finding solutions. Obstacles are seen as opportunities for growth and innovation. We have the hard conversations and choose the harder right over the easier wrong. And we do it with a smile.
  • Measure Learn Iterate Innovate – we focus on getting things done. We measure what matters, iterate, learn, iterate many times in a data-driven way, which is how we will innovate.

JOB PERKS:

  • Competitive salary: We know it’s expensive to live/work in Canada
  • Remote-first organization: we love opportunities to get together as a team, but for the most part we offer our employees the flexibility to work anywhere in Canada
  • Flexible hours: Enjoy a couple more hours of sleep in the morning, if you want
  • Benefits: Health is wealth! A benefits package with no employee contribution required
  • Perks: RRSP matching program, individual training allowance, fun team socials (remote AND in-person) and more!

Ratehub welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.Powered by JazzHR

Ratehub is a Canadian Fintech company focused on helping Canadians make better financial choices. They offer a variety of services including mortgages, insurance, and financial marketplace. They are looking for an Email Marketing Specialist to join their team and manage email marketing campaigns to drive lead generation and customer retention. The ideal candidate should have experience in email marketing, marketing automation, and Salesforce marketing cloud, as well as strong analytical and copywriting skills. Ratehub values a member-first approach, growth mindset, teamwork, problem-solving, and innovation. They offer competitive salary, remote work options, flexible hours, benefits, RRSP matching program, training allowance, and team socials. Accommodations are available for candidates with disabilities.

SR MANAGER EMAIL AND CREATIVE SERVICES – Home Depot – Toronto, ON

Company: Home Depot

Location: Toronto, ON

Expected salary:

Job date: Sun, 23 Feb 2025 04:32:51 GMT

Job description: SR MANAGER EMAIL AND CREATIVE SERVICES Job At The Home Depot in Toronto, ON M3C 4H9SR MANAGER EMAIL AND CREATIVE SERVICES Press ENTER to read the content or TAB to skip.1 Concorde Gate, Toronto, ON M3C 4H9Req135980 Full Time Corporate HybridWith a career at The Home Depot, you can be yourself and also be part of something bigger.Position Overview:The Sr Manager of Email and Creative Services’s core responsibility is to develop and lead the email program along with Home Depot Canada’s internal creative team. This person will work closely with partners in Marketing, eCommerce, and the Personalization team and will be charged with ensuring processes, technology and associates continue to grow our internal owned channel capabilities and effectiveness.OverviewKey Responsibilities:Team Leadership & Development

  • Lead and mentor a team of over 20 associates including managers email specialists, creative designers, and developers fostering a collaborative environment that encourages innovation and professional growth.

Strategic Direction

  • Develop, communicate and deliver a 3 year email, creative and technology strategic roadmap to ensure that Home Depot’s owned channels continue to evolve along with the needs of our customers and business.

Partnering

  • Fosters and maintains positive relationships with partners such as Marketing, Technology, UX, Personalization and Product Management
  • Ensure cohesive messaging and branding across all customer touchpoints, enhancing the overall customer experience.

Campaign Delivery

  • Oversee the end-to-end process of owned channel campaigns, including planning, execution, testing, and analysis, ensuring optimal performance and adherence to best practices

Creative Direction

  • Oversee the design and development of visually compelling email & web content, ensuring it adheres to brand guidelines and resonates with target audiences.

Automation and Segmentation

  • Implement and optimize email automation workflows and audience segmentation strategies to deliver personalized content and enhance customer engagement.

Compliance and Best Practices

  • Ensure all experiences comply with industry regulations (e.g., GDPR, CAN-SPAM) and best practices, minimizing risks and protecting customer data.

Competencies:

  • Collaborates
  • Action Oriented
  • Drives Results
  • Communicates Effectively
  • Plans and Aligns
  • Customer Focus

Skills:

  • Email Marketing Expertise: In-depth knowledge of email marketing strategies, tools, and best practices.
  • Creative Design Skills: Ability to guide and critique creative design, ensuring alignment with brand standards and campaign goals.
  • Analytical Skills: Proficiency in analyzing data and metrics to drive decisions and optimize campaigns.
  • Project Management: Strong organizational skills to manage multiple projects and deadlines effectively.
  • Leadership and Team Management: Experience in leading and developing a diverse team, fostering collaboration and innovation.
  • Technical Proficiency: Familiarity with email marketing platforms (e.g., Mailchimp, Salesforce) and marketing automation tools.
  • Communication Skills: Excellent verbal and written communication skills to convey ideas clearly to stakeholders and team members.
  • Customer Focus: Ability to understand customer needs and preferences, tailoring content and strategies accordingly.
  • Problem-Solving Skills: Strong ability to identify challenges and develop effective solutions quickly.
  • Adaptability: Flexibility to adapt to evolving market trends and technology changes in the email marketing landscape.

Direct Manager/Direct Reports:

  • Director of Digital User Experience

Travel Requirements:

  • Limited – generally limited to the GTA stores and Innovation Centre

Physical Requirements:

  • Extended Sitting

Hybrid Work:

  • In Person – 3 days per week

Working Conditions:Working in an office setting: computer work, camera on virtual meetings, taking support callsMinimum Education:University/College degree in a related area of study, or equivalent experience.Minimum Years of Work Experience:

  • 5-8

Minimum Leadership Experience:

  • 3

Certifications:

  • Certification

Other Requirements/Assets:

  • Experience with Salesforce Marketing Cloud, Adobe AEM preferred but not required

The Home Depot in Toronto, ON is looking for a Sr Manager of Email and Creative Services to lead the email program and internal creative team. Responsibilities include team leadership, strategic direction, partnering with other teams, overseeing campaign delivery, creative direction, automation and segmentation, compliance, and best practices. Required skills include email marketing expertise, creative design skills, analytical skills, project management, leadership, technical proficiency, communication skills, customer focus, problem-solving skills, adaptability, and the ability to work in a hybrid setting. The ideal candidate will have a university/college degree in a related field, 5-8 years of work experience, and 3 years of leadership experience. Experience with Salesforce Marketing Cloud and Adobe AEM is preferred.