Senior Manager, Email Strategy & Digital Enablement – Picton Mahoney Asset Management – Toronto, ON

Company: Picton Mahoney Asset Management

Location: Toronto, ON

Expected salary:

Job date: Thu, 20 Feb 2025 07:43:58 GMT

Job description: Great Place to Work™ 2020 – 2024 | Best Workplaces™ with Most Trusted Executive Teams 2024 | Best Workplaces™ in Financial Services & Insurance 2020 – 2024 | Best Workplaces™ for Mental Wellness 2023, 2024 | Best Workplaces™ for Giving Back 2022, 2024 | Best Workplaces™ for Women 2021 | Best Workplaces for Inclusion 2021, 2024 | Best Workplaces™ in Ontario 2020, 2021, 2024One of Canada’s Most Trusted Investment Brands.At Picton Mahoney Asset Management, being alternative isn’t just what we do—it’s who we are.Founded by industry pioneer David Picton, we’ve spent 20 years challenging conventional wisdom and redefining the investing landscape. As one of Canada’s most trusted investment brands, we are proudly independent—privately run, 100% employee-owned, and deeply committed to delivering results for our clients.Thinking alternatively y is in Our DNA.With a team of 160 bold thinkers—one-third dedicated solely to investment management—we are specialists, not generalists. Managing $12 billion for institutional and retail clients, we navigate markets with conviction, resilience, and a forward-thinking approach.We’re more than investors — we’re innovators. We challenge traditional investment mindsets, constantly pushing the boundaries to achieve our mission: To bring greater certainty to investors.Our success is built on four guiding principles:· Treat investors’ money like our own.· Redefine the way investors invest.· Be human—always approachable.· Succeed together, one investment at a time.These aren’t just words—they define how we think, how we invest, and how we work.Now, we’re entering our next chapter. We’re transforming our brand and reshaping the way the world invests. If you think differently, embrace an entrepreneurial spirit, and thrive in a dynamic, bureaucracy-free environment, join us and be part of what’s next.Thriving in Our Entrepreneurial CultureAt Picton Mahoney, you’ll thrive in our creative and dynamic workplace, where collaboration and support are at the core of everything we do. At our firm, you’ll have the opportunity to take on significant responsibilities, work in a flexible environment, and tackle challenging projects from the outset. Our culture is designed for ambitious professionals who want to make an immediate impact while continuing to push boundaries and achieve our greater mission. You’ll be empowered with a high level of responsibility, trust, and flexibility, providing an exciting and creative space for you to help reshape how the world views alternative investments. With competitive total rewards, performance-based bonuses, and a clear path for career growth, you’ll have everything you need to develop both now and over the longer term.The OpportunityWe’re looking for a passionate and experienced Senior Marketing Manager, Email Strategy & Digital Enablement, to join our dynamic Marketing team. If you’re a strategic thinker who thrives on crafting impactful email campaigns and leveraging digital tools to drive engagement, we’d be excited to meet you!Reporting to the Vice President of Marketing, this role is all about shaping and advancing our email marketing strategy while maximizing the impact of our Seismic tool to support Sales and Marketing. As Senior Marketing Manager, Email Strategy & Digital Enablement, you’ll take ownership of core marketing capabilities, developing and optimizing email journeys for Retail and Institutional audiences. You’ll collaborate with teams across the company to enhance client engagement, elevate Picton’s digital presence, and drive meaningful business impact. This is a full-time, permanent opportunity to make a difference and grow with us.You’ll have the opportunity to learn and lead:Email Strategy and Execution:

  • Lead the development, execution, and optimization of email marketing strategies and journeys across Retail and Institutional audiences
  • Create and manage targeted, personalized email campaigns designed to improve engagement and drive measurable business outcomes
  • Implement A/B testing to optimize email performance, including subject lines, content, and CTAs
  • Monitor, analyze, and report on email campaign performance metrics (e.g., open rates, click-through rates, conversions) and provide actionable insights

Seismic Tool Management:

  • Serve as the primary owner of the Seismic platform, ensuring effective use to support Sales enablement and Marketing initiatives.
  • Manage and maintain content repositories within Seismic, ensuring materials are current, compliant, and relevant.
  • Collaborate with internal teams to ensure Seismic workflows are optimized for efficiency and scalability.

Collaboration and Stakeholder Management:

  • Partner with the Sales and Marketing teams to ensure alignment on email and Seismic strategies that drive business growth.
  • Act as the liaison between Marketing, Sales Operations and external vendors for email and Seismic-related initiatives.
  • Train and educate internal stakeholders on Seismic functionalities and best practices.

Data-Driven Decision-Making:

  • Leverage analytics tools and CRM data to create segmentation strategies and inform email personalization.
  • Work closely with the Sales Operations team to integrate insights into campaign design and execution.
  • Continuously identify opportunities for improvement in email and content strategies based on data-driven insights.

What we’re looking for:

  • 5-7 years of experience in email marketing, with a proven track record of developing and executing successful email campaigns.
  • Hands-on experience with HubSpot or similar marketing automation tools is strongly preferred.
  • Experience managing and optimizing Seismic or similar content management tools.
  • Financial services experience is preferred, with a basic understanding of asset management considered an asset.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Exceptional project management and organizational skills, with experience using tools like Asana or JIRA.
  • Relevant university degree (e.g., Marketing, Business, Communications).
  • Solid written and verbal communication skills.
  • Familiarity with email design best practices and basic HTML for email.

Our Commitment to EmployeesAt Picton Mahoney Asset Management, we take pride in enhancing our employees’ experiences through a comprehensive suite of exceptional perks and programs. Our benefits include corporate fitness reimbursement and discounts, VersaFi memberships (formerly Women in Capital Markets), Picton Wealth investment counseling and portfolio management services, volunteer and charitable donation matching, maternity and parental leave top-up, recognition awards, semi-annual performance bonuses, a generous annual vacation entitlement (minimum of 15 days per year), training and development reimbursement, extensive health and dental benefits, a healthcare spending account, and more.These offerings are designed to support your career growth, well-being, and overall success. Join us and thrive in an environment that values and invests in you!Picton Mahoney Asset Management is committed to providing an equitable and fair work environment for everyone and all hiring and other personnel actions will be taken without regard to race, colour, creed, religion, sex, disability, gender identity, gender expression, family status, age, language or national origin. If you require an accommodation at any point in time throughout the application and hiring process, please contact Human Resources at (416) 955-4108 or at .Job Posting Closing Date: Friday, February 28th at 5:00 PM ESTPlease note that while we carefully review each application, only those candidates selected for further consideration will be contacted. We wish you all the best in your job search and future endeavors.

Picton Mahoney Asset Management has been recognized as one of the best workplaces in various categories, including financial services, mental wellness, and inclusion. As an independent, employee-owned investment brand, they prioritize challenging conventional investment wisdom and delivering results for clients. They are currently seeking a Senior Marketing Manager, Email Strategy & Digital Enablement to lead email marketing strategies and maximize the impact of digital tools. The ideal candidate will have experience in email marketing, marketing automation tools, content management, and financial services. Picton Mahoney offers a comprehensive suite of perks and programs to support employee growth and well-being, promoting an equitable work environment for all individuals.

eXp Realty – Email Marketing Manager – Zoocasa – Ontario – (REMOTE) Marketing and Communications Remote, 6 Locations Req ID: 1675 · Full-Time – Ontario

Company: eXp Realty

Location: Ontario

Expected salary: $60000 per year

Job date: Sun, 02 Feb 2025 01:25:23 GMT

Job description: Remote, Toronto, Ontario London, Ontario Mississauga, Ontario Barrie, Ontario Hamilton, Ontario Ottawa, OntarioReq ID: 1675 | Full-TimeRelated JobsDescriptionPosition at ZoocasaWe are one of the first work-from-anywhere companies with 2,000+ team members utilizing our virtual office called eXp World. This role is work-from-anywhere in Ontario, Canada.Who is Zoocasa?Zoocasa is an award-winning and passionate prop-tech platform obsessed with delivering exceptional consumer experiences in the real estate sector. As a wholly owned subsidiary of , we pride ourselves on being able to deliver because of our belief in, and support of, our talented and dedicated team. Our growth has been recognized by the , , and .About the teamAt Zoocasa, we empower our customers with the data and expertise they need to make more successful real estate decisions. We’re a full-service brokerage that recognizes how the line between technology and traditional real estate is blurring – so we decided to take the best of both worlds and create a streamlined experience for home buyers, sellers, and renters from start to finish. Come join us!What you will do:Email Strategy & Campaign Development:Design and implement comprehensive email marketing strategies to achieve business goals, including lead nurturing, engagement, retention, and conversions.Develop and execute automated and manual email campaigns tailored to different audience segments.Content Creation & Design:Create compelling email copy and collaborate with designers to develop visually appealing templates.Ensure all email content aligns with the Zoocasa brand voice and style guidelines.Audience Segmentation:Build and manage segmented email lists to deliver personalized and targeted content.Leverage customer data and behaviors to refine audience segmentation strategies.A/B Testing & Optimization:Conduct A/B tests to optimize subject lines, content, layouts, and CTAs.Analyze test results and apply insights to improve email performance.Performance Tracking & Reporting:Monitor key email metrics, including open rates, click-through rates, bounce rates, and conversions.Prepare regular reports on campaign performance and provide actionable recommendations for improvement.International Growth & Subscription Growth:Develop and execute email strategies to drive international growth and expand Zoocasa’s global footprint.Focus on increasing subscription rates by creating targeted campaigns that attract and retain subscribers across various markets.Collaborate with cross-functional teams to identify opportunities for subscription growth in emerging and established markets.Compliance & Best Practices:Ensure all email campaigns comply with relevant regulations, such as CASL and GDPR.Stay updated on the latest email marketing trends and technologies to implement best practices.Other Accountabilities as AssignedHow you will grab our attention:3-5 years of experience in email marketing, preferably in B2C or lead generationProven track record of designing and executing successful email marketing campaigns.Proficiency in email marketing platforms (e.g., Mailchimp, ActiveCampaign, Mandrill, or similar tools).Strong understanding of email performance metrics and analytics.Experience with audience segmentation and personalization techniques.Excellent copywriting skills with a keen eye for detail.Basic HTML/CSS skills for email template customization.Ability to analyze data and provide actionable insights to optimize campaigns.Strong organizational and project management skills.Experience with CRM platforms and integrating email marketing campaigns.Knowledge of real estate industry trends and consumer behavior.Familiarity with marketing automation workflows.Graphic design skills or experience using tools like Canva or Adobe Creative Suite.If you think you’d make a great match for this position but don’t meet all the requirements, we would still encourage you to apply!What Zoocasa provides:Dental CareVision CareExtended Health CareWellness ProgramPaid VacationPaid HolidayPaid Sick DaysOne-time stock option.Fully remote environmentAmazing company cultureAnd more…The starting base pay for this position is $60,000 CAD per year in our lowest geographic cost of living market and is dependent upon many factors such as location, experience, skills, and training. Base pay is only one part of the total compensation package offered to employees in recognition of their hard work and is determined within a range to allow for growth and development within a role.EEO Statement:eXp World Holdings is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disability or any other characteristic protected by law.eXp World Holdings, Inc. (Nasdaq: EXPI) Copyright © eXp World Holdings, Inc. All Rights Reserved.

Senior Manager, Lifecycle Email Marketing – TMX Group – Toronto, ON

Company: TMX Group

Location: Toronto, ON

Expected salary:

Job date: Fri, 24 Jan 2025 06:59:43 GMT

Job description: Venture outside the ordinary – TMX CareersThe TMX group of companies includes leading global exchanges such as the Toronto Stock Exchange, Montreal Exchange, and numerous innovative organizations enhancing capital markets. United as a global team, we’re connecting cross-functionally, traversing industries and geographies, moving opportunity into action, advancing global economic growth, and propelling progress. Through a rich exchange of ideas, meaningful collaboration, and a nimble operating model, we’re powering some of the nation’s most critical systems, fueling capital formation and innovation, bringing increased opportunity to business visionaries, product ingenuity to consumers, and career exploration to our team.Ready to be part of the action? see attachedReporting to the Vice-President and Head of Marketing, as the Lifecycle Email Marketing Senior Manager, you will play a crucial role in championing continuous email channel improvement through a focus on journey building, automation, and improved personalization, acquisition, and retention. You will use your expertise in email marketing, performance tracking, and optimization, as well as your knowledge of marketing automation platforms to strengthen our customer relationships, optimize automation processes, and ultimately drive business growth. This role needs a candidate who has the perfect mix of technical and strategic skills who can efficiently communicate and work cross-functionally within the organization.Strategic Planning (25%)Develop a comprehensive roadmap for evolving the company’s marketing automation capabilities, focusing on how to drive this transformation and maximize the impact of lifecycle email marketing aligned with the CRM strategy.Continuously evolve email acquisition and retention programs, focusing on customer segmentation, email acquisition, robust testing, and compliance with CAN-SPAM & CASL regulations.Collaborate with senior leadership to align email marketing strategies with broader business goals and initiatives.Identify opportunities for integration and synergy between email marketing and other digital marketing channels to create a cohesive customer experience.Campaign Strategy & Optimization (40%)Lead the strategic planning and optimization of lifecycle marketing initiatives, collaborating with email marketers to develop innovative approaches for improving engagement and results.Guide the development of customer journeys and automated email workflows, focusing on segmentation, personalization, and automation techniques to enhance customer engagement across the lifecycle.Analyze campaign performance and customer behavior data to drive continuous improvement, recommending strategic enhancementsProvide thought leadership and best practices to elevate the overall effectiveness of email campaigns, collaborating with designers and content creators to align creative and messaging strategies with optimization goals.Data Analysis & Reporting (20%)Monitor and analyze the performance of digital marketing efforts across multiple channels (paid search, organic search, social, email, display, video, etc.).Track and report on the performance of CRM campaigns, providing insights on key metrics, success rates, and areas for improvement.Leverage analytics dashboards and reports to manage and optimize campaign/always-on activity.Technology & Operations Management (15%)Manage, report, and adhere to the Email Marketing budget.Support the execution of integrated marketing efforts, including a mix of email, digital, lead-nurturing, and content marketing campaigns for lead generation.Collaborate across teams to improve processes that drive speed and efficiency in systems.Requirements:Bachelor’s degree in Business Administration, Marketing, or a related field.7+ years of relevant digital marketing experience, with a focus on email marketing and CRM.Proficiency with marketing automation platforms, journey building and automations with Salesforce Marketing Cloud, and Salesforce (or other similar platforms)Strong analytical skills and experience with data analysis and visualization tools (e.g., Google Analytics, Data Studio, Power BI, Tableau).Excellent project management and organizational skills.Outstanding communication and interpersonal skills.Ability to work well in a fast-paced environment with competing priorities and tight deadlines.A self learner and problem solver using new or existing tools and processes.Strong passion for digital marketing and data-driven decision making.Nice to Have:Knowledge of the Canadian financial industry would be an asset.Experience in capital markets, and/or finance.Knowledge of HTML/CSSBilingualism (French) is an asset.In the market for…Excitement – Explore emerging technology and innovation, as well as ventures and digital finance that shape the future of global markets! Experience the movement of the market while grounded in the stability of close to 200 years of success.Connection – With site hubs in some of the world’s most multicultural cities, we leverage our size and structure to create rich connections and belonging while experiencing powerful global impact through our work.Impact – More than a platform, we use our talents to power mission-critical systems that drive global economic advancement, innovation, and growth. As well, our employee-led Team Impact spreads social good via our giving strategy.Wellness – From empathetic leadership to a culture of flexibility and balance, we believe wellness at work creates the maximum yield and a stronger “we”. Plus, with a cloud-first and hybrid workstyle, as well as generous time-off and leaves, we support a life well lived!Growth – From a growth mindset in our work, to expansion in our business, TMX is home to action-takers energized by the achievement of ambitious growth.Ready to enrich your career with impactful work, leaders who truly care, and the flexibility and programs to help you thrive as part of #TeamTMX ? Apply now.TMX is committed to creating and sustaining a collegial work environment in which all individuals are treated with dignity and respect and one which reflects the diversity of the community in which we operate. We provide accommodations for applicants and employees who require it.

TMX Careers offers opportunities to venture outside the ordinary by connecting globally to propel progress in capital markets. They are looking for a Lifecycle Email Marketing Senior Manager to champion email channel improvement, strategic planning, campaign optimization, data analysis, and technology management. The ideal candidate will have digital marketing experience, proficiency with marketing automation platforms, and strong analytical and communication skills. TMX offers excitement, connection, impact, wellness, and growth to employees, promoting a diverse and inclusive work environment.

Email Marketing and CRM Specialist – Dentons – Toronto, ON

Company: Dentons

Location: Toronto, ON

Expected salary:

Job date: Thu, 23 Jan 2025 08:58:08 GMT

Job description: Dentons is designed to be different. Our firm leads the way in a rapidly changing legal marketplace. We challenge the status quo and deliver consistent results as well as uncompromising quality and value to our clients. Our global presence is renowned as a firm with over 21,000 individuals in more than 200 offices serving clients across 80+ countries.Dentons Canada is committed to its people and communities. We are consistently recognized as an employer of choice having received numerous awards including being selected as one of Canada’s Top 100 Employers (2025); Canada’s Top Employers for Young People (2024), and Canada’s Best Diversity Employers (2024).This role is an opportunity for you to join the world’s largest law firm, a firm that offers opportunities to build your career while growing your skills and deepening your expertise.OVERVIEWAre you a digital marketer with a flair for crafting and delivering compelling email marketing campaigns and a keen eye for managing Client Relationship Management (CRM) data quality? Do you excel at maximizing client outreach and engagement through innovative digital strategies? If you thrive in a fast-paced environment and are able to leverage technology to drive business success, we have an exciting opportunity for you!POSITION SUMMARYDentons is seeking a talented and motivated Digital Marketing Specialist to join our team.Digital Marketing plays an integral role at Dentons by providing multiple client touch points ranging from sharing thought leadership, event invitations, and other content. Our objective is to provide interested parties with relevant, useful, and timely information, to enhance existing relationships, generate leads and improve client outcomes.This role will focus on working closely with the Canadian team to drive digital and data initiatives to champion, promote, and encourage best practices in client outreaches, use of the CRM (InterAction), and ensure our clients are receiving insights critical to their business.Key responsibilities include the delivery of client materials through our email delivery platform proactively managing data quality, engaging with users to promote best use of Interaction, support the region’s data strategy efforts, and to develop and manage data reporting to support business outcomes. This role will also support CRM activities.KEY RESPONSIBILITIES

  • Optimize and distribute external email marketing campaigns including announcements, thought leadership and event invitation via the email marketing platform, Vuture and support related CRM activities.
  • Format external marketing content within email marketing templates.
  • Ensure distributions adhere to brand standards, marketing best practices and applicable regulations, including CASL (Canada Anti-Spam Legislation (CASL), and other global anti-spam laws where applicable.
  • Connect email marketing campaigns to the CRM platform and ensure data is being correctly written back to the CRM platform.
  • Update and maintain information in the CRM as it relates to marketing and business development campaigns.
  • Work with the Firm’s lawyers, support staff and business services professionals to build marketing mailing send lists.
  • Maintain data integrity and quality within the CRM, when necessary, provide training and supporting users on best practices for CRM usage.
  • Assist in out of office coverage in Canada and the US when necessary, including email marketing and CRM duties.
  • Other duties as required to fully meet the needs of the role.

STRATEGIC ADVISORY AND DATA INSIGHTS

  • Assist in the creation, analysis, and interpretation of reports as requested using InterAction and Vuture.
  • Make recommendations for improvements to the department’s systems, business processes, and procedures and provide actionable insights to the Canadian team and global stakeholders.
  • Make recommendations for improvements to the department’s systems, business processes and procedures and provide actionable insights to the Canadian team and global stakeholders.
  • Manage the production and distribution of relevant departmental reports.
  • Lead efforts to champion, promote and encourage the use of the firm’s CRM system, InterAction, and its associated processes.
  • Collaborate with team members to leverage CRM for projects and tasks.
  • Support running the firm’s CRM business tool, InterAction, aligned to policies and procedures, including data protection.
  • Handle requests for assistance with InterAction and CRM in a timely and efficient manner.
  • Assist where directed on Digital Marketing and wider Marketing team projects, initiatives, and programs.
  • Actively promote, develop, and implement approved best practices and monitor their effectiveness.

REQUIRED EXPERIENCE, SKILLS & ATTRIBUTESTechnical Experience and Skills

  • Sound knowledge of Vuture (or a similar email platform) and InterAction (or a similar CRM platform), including its various admin / user interfaces and associated modules, in a professional services setting
  • 3+ years’ experience; preference may be given to applicants with prior law firm or professional services experience
  • Solid understanding of data management and the importance of data quality tasks
  • Comfortable with databases, data manipulation and mining, including proactively managing and maintaining data quality within the CRM (InterAction)
  • Familiar with analysis, analytical tools, researching and reporting
  • Experience supporting a region’s data strategy efforts to enhance client outreach and engagement, including engaging with users to promote best practices in CRM usage
  • Good working knowledge of applications such as MS Outlook and Word and Excel

Personal Skills and Attributes

  • High level of analytical, logical thinking
  • Strong problem identification and problem resolution skills
  • Adept communicator, with ability to communicate with individuals at all levels of the Firm
  • Highly organized and able to proactively manage schedules and tasks
  • Methodical and thorough with a strong focus on attention to detail, accuracy, and an understanding for the need of documents and well-defined procedures
  • Able to work effectively with others and independently
  • Energetic, self-motivated and results-oriented
  • Can show initiative and the ability to be proactive, while also being able to follow instructions and provide support to the team
  • Able to exercise tact and diplomacy in an organizational setting
  • Demonstrated commitment to privacy and ethical conduct
  • Flexibility to work outside of regular business hours if required, to support Firm priorities
  • Collaborative, engaging and friendly approach

We thank all applicants for their interest, however, only those selected for an interview will be contacted.At Dentons we are committed to offering equitable and competitive pay, we achieve this by aligning internal salary ranges for specific roles to similar positions in the external market. In the normal course, our practice is to hire, transfer and promote employees within the entry part of our range, adjusting as needed based on the prior experience, skills and competencies required for the role along with any market differentials.Recognizing our exceptional talent means providing a comprehensive total rewards package beyond a competitive salary. We have curated our employee benefits portfolio to offer inclusive and comprehensive wellbeing and developmental programs for our people. With extended benefits and mental health plans, paid time off, savings plans, fitness subsidy, parental leave top up and more, our benefits are flexible, aligned to our core values and supports the various needs of our people. Additionally, our personal and professional development programs include people networks, mentorships, and leadership series programming to help people grow their career.Note: Availability of the benefits and perks may be subject to your location and employment type and may have certain eligibility requirements. Dentons reserves the right to alter these programs and offerings.Equal Opportunity StatementAt Dentons Canada, inclusion, diversity, equity and accessibility (IDEA) are not just ancillary values, they are foundational to our business. We believe that IDEA is essential to the shared success of our team and our clients. Our forward-thinking and inclusive culture supports the professional development of all our people, enhances the leading services we offer to our clients, and informs our commitment to make a positive impact in the communities where we live and work. As a testament to our commitment to IDEA, we have been recognized as one of Canada’s Best Diversity Employer’s for 14 consecutive years (2011-2024), as well as one of Canada’s Top Employers for Young People (2024) for the seventh time.Dentons Canada is an equal opportunity employer, and we welcome your application. All employment decisions, including hiring, will be made without regard to age, ancestry, citizenship, colour, creed, disability, ethnic origin, family status, gender identity, marital status, place of origin, race, sexual orientation, or any other characteristic protected by applicable human rights legislation.We are committed to providing you with an inclusive, barrier-free, and accessible workplace to support your success. Should you require accommodation during the recruitment process, for example as a result of a disability, please contact us at .

Dentons is a global law firm committed to challenging the status quo, delivering quality and value to clients across 80+ countries. In Canada, the firm is recognized as an employer of choice. They are seeking a Digital Marketing Specialist to optimize email campaigns and manage CRM data. The role involves working closely with the Canadian team to drive digital and data initiatives to enhance client outreach and engagement. The ideal candidate will have technical expertise in email and CRM platforms, experience in data management, and strong analytical and communication skills. Dentons offers comprehensive benefits and values diversity and inclusion in the workplace.

Email Marketing Technology, Senior Associate – PwC – Toronto, ON

Company: PwC

Location: Toronto, ON

Expected salary:

Job date: Thu, 16 Jan 2025 00:08:35 GMT

Job description: Line of Service Internal Firm ServicesIndustry/Sector Not ApplicableSpecialism IFS – Brand & CommunicationsManagement Level Senior AssociateJob Description & Summary A career in Sales and Marketing will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm.Meaningful work you’ll be part of:As an Email Marketing Technology, Senior Associate, you’ll work as part of a team of problem solvers, helping to solve business issues, deliver high quality client service and operational efficiency. You will also participate in daily operations of the client-facing technology and solutions portfolio, and support new projects aligned with the strategy and roadmap. This technology portfolio includes email marketing, marketing automation, social and digital ads. Responsibilities include but are not limited to:Administer and maintain Salesforce Marketing Cloud, our marketing automation platformSupport with the day-to-day operations of various client-facing technology platforms, as well as training and adoption on these platformsProvide on-going recommendations and support to increase technology adoption, improve marketing campaign quality, and support stronger sales effortsContribute to the Marketing & Sales platforms-wide strategy & roadmapContribute to the assessment and selection of client-facing technologyExperiences and skills you’ll use to solveExperience with the Salesforce suite of products, including Marketing Cloud, Sales Cloud and Marketing Cloud Intelligence or similar platforms, is an assetFamiliarity managing core marketing technology products, including marketing automation, analytics, advertising, social, client feedback, and event management toolsFamiliarity with Canada’s Anti-Spam Legislation (CASL)Experience with Ampscript, HTML, and SQL, as well as comfort with data tools such as Excel and AlteryxWhy you’ll love PwCWe’re inspiring and empowering our people to change the world. Powered by the latest technology, you’ll be a part of diverse teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about our Application Process and
Total Rewards Package at:PwC Canada acknowledges that we work and live across Turtle Island, on the land that is now known as Canada, which are the lands of the ancestral, treaty and unceded territories of the First Nations, Métis and Inuit Peoples. We recognize the systemic racism, colonialism and oppression that Indigenous Peoples have experienced and still go through, and we commit to allyship and solidarity.Education (if blank, degree and/or field of study not specified) Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications (if blank, certifications not specified)Required SkillsOptional Skills Accepting Feedback, Accepting Feedback, Active Listening, Analytical Thinking, Brand Management, Communication, Communications Strategy, Content Marketing, Content Strategy, Content Writing, Creative Design, Creativity, CRM Software, Customer Acquisition, Customer Engagement, Customer Insight, Data-Driven Insights, Data Storytelling, Digital Marketing, Digital Rights Governance, Digital Strategies, Embracing Change, Emotional Regulation, Empathy, Inclusion {+ 23 more}Desired Languages (If blank, desired languages not specified)Travel Requirements Not SpecifiedAvailable for Work Visa Sponsorship? NoGovernment Clearance Required? NoJob Posting End DateAt PwC Canada, our most valuable asset is our people and we grow stronger as we learn from one another. We’re committed to creating an equitable and inclusive community of solvers where everyone feels that they truly belong. We understand that experience comes in many forms and building trust in society and solving important problems is only possible if we reflect the mosaic of the society we live in.We’re committed to providing accommodations throughout the application, interview, and employment process. If you require an accommodation to be at your best, please let us know during the application process.To learn more about inclusion and diversity at PwC Canada: https://www.pwc.com/ca/en/about-us/diversity-inclusion.html. Be a part of The New Equation.Chez PwC Canada, notre atout le plus précieux, c’est notre personnel. Et c’est en apprenant les uns des autres que nous devenons plus forts. Nous avons à cœur de créer une communauté équitable et inclusive de professionnels de la résolution de problèmes, dans laquelle chacun se sent vraiment à sa place. Nous savons que l’expérience peut prendre diverses formes et, pour nous, donner confiance au public et résoudre des problèmes importants n’est possible que si notre milieu de travail reflète la diversité de la société dans laquelle nous vivons.Nous tenons à répondre à vos besoins tout au long du processus de demande d’emploi, d’entrevue et d’embauche. Si vous avez besoin de mesures d’adaptation pour être parfaitement à l’aise, faites-le-nous savoir à l’étape de la demande d’emploi.Pour en savoir plus sur l’inclusion et la diversité chez PwC Canada: https://www.pwc.com/ca/fr/about-us/diversity-inclusion.html. Faites partie de La Nouvelle équation.

This job posting is for a Senior Associate position in Sales and Marketing at PwC Canada. The role involves working with email marketing technology, including Salesforce Marketing Cloud, to support client-facing technology platforms and marketing campaigns. The ideal candidate will have experience with Salesforce products, marketing automation, and knowledge of Canada’s Anti-Spam Legislation. PwC Canada is committed to creating an equitable and inclusive community where everyone feels they belong, and accommodations are provided throughout the application process.

For more information on inclusion and diversity at PwC Canada, visit: https://www.pwc.com/ca/en/about-us/diversity-inclusion.html.

Email Marketing Developer – Randstad – Toronto, ON

Company: Randstad

Location: Toronto, ON

Expected salary: $35.98 – 50.91 per hour

Job date: Sat, 11 Jan 2025 08:14:53 GMT

Job description: As an Email Marketing Developer, reporting to the Senior Manager, Digital Messaging at our finance client, you will serve as a subject matter expert in delivering email communications to Wealth Management clients and advisors. Collaborating with marketing teams across the bank, you will gather requirements, develop templates, segment audiences, and deploy emails using the Salesforce Marketing Cloud platform. The ideal candidate will bring hands-on expertise in HTML and SQL coding, paired with a strong understanding of email environment quirks and limitations.This is a 12-month contract, which requires the talent to work on a hybrid basis, 3 days per week at our client’s office in the financial district of Toronto.Advantages

  • Hands-on experience with advanced marketing tools
  • Opportunity to innovate and lead process improvements
  • Dynamic environment: Be part of a collaborative, progressive, and high-performing team.

Responsibilities

  • Execute email marketing campaigns within Salesforce Marketing Cloud, including development, campaign setup, scheduling, testing, quality assurance, and deployment.
  • Stay updated on industry trends, emerging technologies, and email marketing standards, and apply new solutions as they arise.
  • Advocate for the continuous improvement of email features, processes, and automation to enhance customer experiences and workflows.
  • Conduct A/B testing to optimize subject lines, layouts, and creative assets for better open and click-through rates.
  • Collaborate with team members and stakeholders to ensure campaigns are accurate, timely, and impactful.
  • Develop and maintain Distributed Marketing content blocks for email campaigns.
  • Uphold email best practices while adhering to RBC Wealth Management brand standards.
  • Create and update email templates and journeys within the platform.
  • Contribute to the organization and documentation of the Salesforce Marketing Cloud ecosystem.
  • Work closely with the Manager of Digital Messaging to streamline efficiencies and automate processes for email campaigns.

Qualifications

  • 2-4 years of experience with Salesforce Marketing Cloud or a similar platform.
  • Proficiency in Automation Studio and Journey Builder.
  • Expertise in email deployment best practices, data analytics, segmentation, and dynamic content.
  • Hands-on experience with HTML, CSS, and AMPscript (or similar) for email development.
  • Ability to manage multiple deadlines and tasks efficiently.
  • Strong written and verbal communication skills.
  • A collaborative mindset, with reliability, flexibility, and a team-oriented approach.
  • Knowledge of privacy laws (CASL, CAN-SPAM, GDPR).
  • Salesforce Email Marketing Specialist Certification.
  • Familiarity with Salesforce Sales Cloud, Cloud Pages, and JavaScript.

Summary
This role offers an exciting opportunity to drive impactful email campaigns and innovate in a dynamic, collaborative environment. If you have the skills and passion for email marketing, we encourage you to apply!Randstad Canada is committed to fostering a workforce reflective of all peoples of Canada. As a result, we are committed to developing and implementing strategies to increase the equity, diversity and inclusion within the workplace by examining our internal policies, practices, and systems throughout the entire lifecycle of our workforce, including its recruitment, retention and advancement for all employees. In addition to our deep commitment to respecting human rights, we are dedicated to positive actions to affect change to ensure everyone has full participation in the workforce free from any barriers, systemic or otherwise, especially equity-seeking groups who are usually underrepresented in Canada’s workforce, including those who identify as women or non-binary/gender non-conforming; Indigenous or Aboriginal Peoples; persons with disabilities (visible or invisible) and; members of visible minorities, racialized groups and the LGBTQ2+ community.Randstad Canada is committed to creating and maintaining an inclusive and accessible workplace for all its candidates and employees by supporting their accessibility and accommodation needs throughout the employment lifecycle. We ask that all job applications please identify any accommodation requirements by sending an email to accessibility@randstad.ca to ensure their ability to fully participate in the interview process.

The email marketing developer position at a finance client involves serving as a subject matter expert in delivering email communications to Wealth Management clients and advisors. Responsibilities include executing email marketing campaigns, staying updated on industry trends, advocating for continuous improvement, conducting A/B testing, collaborating with team members, and developing and maintaining email templates and journeys within the Salesforce Marketing Cloud platform. Qualifications include 2-4 years of experience with Salesforce Marketing Cloud, proficiency in Automation Studio and Journey Builder, expertise in email deployment best practices, hands-on experience with HTML, CSS, and AMPscript, strong communication skills, and knowledge of privacy laws. The role offers an exciting opportunity to drive impactful email campaigns in a dynamic, collaborative environment. Candidates interested in applying are encouraged to do so.

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