Digital Fundraising Coordinator- Community Giving- Full Time

Job title: Digital Fundraising Coordinator- Community Giving- Full Time

Company: Sunnybrook Health Sciences Centre

Job description: Apply for position Digital Fundraising Coordinator- Community Giving- Full Time (001) Toronto, ON, CA Posted: 5/25/2021 10:30:55 AM

Sunnybrook Health Sciences Centre is inventing the future of health care with a focus on trauma, cardiac, stroke, high-risk pregnancy, and newborns and cancer. Sunnybrook treats the most critically ill patients in Ontario, pioneering life-saving innovations that are changing patient outcomes around the world. Sunnybrook Foundation exists to raise the awareness and funds required to ensure that Sunnybrook achieves its mission.

The Digital Fundraising Coordinator supports community fundraising & engagement initiatives across digital platforms including website, email, web and social media, and works closely with our donor database and CRM system.

You will help maintain Sunnybrook’s voice across various types of digital campaigns including emails, digital ads, web copy and digital designed creative assets. You’ll be testing content to determine what works best, and you’ll be analyzing results to form data-driven insights to build future engagement and fundraising campaigns.

Reporting to the Senior Manager, Digital Fundraising and Engagement on the Community Giving team. You will support writing, development, testing and reporting for Sunnybrook Foundation’s digital fundraising and engagement campaigns.

We are looking for someone who cares about the work we do and who is a great fit for our culture and team. If you want to work in a dynamic environment then we want to hear from you!

Key accountabilities:

  • Create digitally-engaging marketing copy for Community Giving campaigns that drive supporters to a call to action (donation campaigns, news/updates, patient and supporter engagement and more).
  • Tell the story of Sunnybrook’s staff, work and patients in a personable and creative way. You must be able to frequently adapt your writing style according to theme, voice and message.
  • Build and optimize fundraising and engagement emails.
  • Execute your ideas from start to finish using digital marketing tools and coding emails using HTML and CSS templates to build and edit campaigns.
  • Diligently review and test content to Sunnybrook’s communications and brand standards.
  • Using CRM tools and Google Analytics, establish campaign performance metrics to help make data-driven decisions to optimize future campaigns.
  • Support the creation of segment-specific automated audience journeys, by documenting plans, decision points and logical flows and outcomes.
  • Assist with drafting engaging and audience activating copy for various other types of digital content including landing pages, donate pages
  • Work with graphic designer(s) to produce compelling digital creative content.

Qualifications:

  • 3 – 5 years’ experience in a digital role.
  • Proficient in designing, building and deploying emails through Salesforce Marketing Cloud, including coding in HTML and CSS coding for email.
  • Experience writing for digital fundraising, engagement and storytelling, with a clear understanding of what message reaches which people best at the right time. Samples of work will be requested.
  • Strong understanding of data as it pertains to digital fundraising campaigns. Experience with Raisers Edge and/or Salesforce Marketing Cloud is an asset.
  • Good understanding of digital campaign execution and testing practices.
  • Comfortable working in Adobe Photoshop to edit/adapt creative work produced by designers.
  • Strong understanding of gathering and analyzing performance data from digital campaigns, including implementation and tracking of UTM parameters.
  • Proficiency with Microsoft Office suite (Excel, Word, PowerPoint)

How you will succeed in this role:

  • A collaborative mindset that’s eager to bring new ideas to the table ー you find inspiration in your work and you know how to execute your plans!
  • A curiosity and drive that seeks out the latest digital email marketing trends and how to translate these trends in materials that Sunnybrook supporters want to see in their inbox.
  • Excellent time management skills with ability to juggle deadlines and self-manage
  • Collaborative, enjoys working with teams or independently
  • Strong communicator: ability to explain technical issues to team and enjoys sharing knowledge
  • Is open to feedback, seeks additional information and clarification and acts upon recommendations contributing to individual and organizational success
  • Embraces change and looks for opportunities for continuous improvement personally and for the organization
  • Committed to learning; stays informed on best practices, new tools and technology in digital design.

If you would like to apply for this role, please send a cover letter and a current resume listing your qualifications and experience to FoundationHR@sunnybrook.ca by end of business on June 3, 2021.

Sunnybrook Foundation is committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). If you require accommodation for disability during any stage of the recruitment process, please indicate this in your cover letter.

Sunnybrook Foundation is strongly committed to inclusion and diversity within its community and welcomes all applicants including but not limited to: visible minorities, all religions and ethnicities, persons with disabilities, LGBTQ persons, and all others who may contribute to the further diversification of ideas.

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Expected salary:

Location: Toronto, ON

Job date: Thu, 27 May 2021 22:57:05 GMT

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Digital Fundraising Specialist

Job title: Digital Fundraising Specialist

Company: The Salvation Army

Job description: Description

The Digital Fundraising Specialist will work with vendors to assist Territorial Annual Giving Manager with the development of the digital fundraising strategy, source or create donor-centric content and drive timelines to increase online giving and stewardship. There is a strong focus on donor renewal, new donor acquisition and donor retention strategies.

KEY RESPONSIBILITIES:

Digital Fundraising

  • Assist to develop and implement a strategic digital fundraising strategy to grow online giving from existing donors and acquire new donors – single gifts and monthly giving donors
  • Collaborate with Communications and Marketing team to determine the timing and social media assets for each digital fundraising campaign
  • Manage timelines for each campaign to ensure deadlines are met
  • Coordinate the digital fundraising for Emergency Disasters – national and international , including immediate response, digital stewardship and collaboration with Marketing, EDS and World Services
  • Identify opportunities to increase efficiencies and maximize revenue

Fundraising & Stewardship

  • Employ a donor-centric approach to fundraising and stewardship
  • Test digital fundraising strategies to determine the best approach for donor retention and acquisition
  • Assist to develop and manage stewardship plans for online single gift and monthly donors, in conjunction with the Campaign Coordinator; maintain ongoing stewardship
  • Monitor and report on digital fundraising donor acquisition and retention, and all digital fundraising campaigns
  • Segment donor file to optimize donor experience and revenue potential
  • Work with the Annual Giving Manager to create an integrated approach to fundraising through various channels
  • Strategically manage and promote mobile giving
  • Develop, administer and synthesize results for digital donor surveys
  • Work with Database Manager to ensure donor data is captured accurately in Raiser’s Edge NXT

Content

  • Collaborate with the Communications and Marketing team to gather content for fundraising appeals, e-newsletters and digital stewardship
  • Connect directly with divisions and clients to arrange for interviews, content and photo opportunities
  • Edit content to ensure messaging is compelling, donor-centric and it meets The Salvation Army messaging guidelines

Administration

  • Produce campaign reports and donors lists for divisions on a regular basis and as requested
  • Key contact for online giving vendor
  • Coordinate digital campaigns collaboratively with Marketing & Communications, assisting with digital creation and campaign execution as needed
  • Provide back up to the Territorial Campaign Coordinator as needed
  • Other duties as assigned

QUALIFICATIONS AND EDUCATION REQUIREMENTS:

Education/Certifications:

  • Post-secondary degree or diploma in Fundraising, Marketing or equivalent experience

Experience:

  • 3-5 years of experience in annual giving fundraising, specifically digital fundraising
  • Writing and editing experience

Required Skills/Knowledge:

  • Knowledge of fund development best practices and principles
  • Ability to lead projects to meet expected outcomes
  • Strong knowledge of current and developing online fundraising strategies, social media, mobile and new technologies
  • Thorough understanding of Blackbaud’s Raiser’s Edge NXT and digital marketing tools
  • Comprehensive knowledge of Microsoft Office including Word, Excel, and PowerPoint
  • A demonstrated understanding of philanthropic trends both nationally and internationally
  • Detail-oriented with a high level of accuracy
  • Strong organizational and interpersonal communication skills
  • Ability to prioritize and manage multiple tasks and a variety of demands

PREFERRED SKILLS/CAPABILITIES:

  • Detail-oriented, with strong organizational and planning skills
  • Writing and editing experience
  • Graphic design experience is an asset

Please include the competition # 21-058 in the subject line of your email

Expected salary: $49177 – 61471 per year

Location: Toronto, ON

Job date: Sun, 29 Aug 2021 03:23:21 GMT

Apply for the job now!

Digital Fundraising Specialist

Job title: Digital Fundraising Specialist

Company:

Job description: POSITION SUMMARY

The Digital Fundraising Specialist will work with vendors to assist Digital Fundraising Manager with the development of the digital fundraising strategy, source or create donor-centric content and drive timelines to increase online giving and stewardship. There is a strong focus on donor renewal, new donor acquisition and donor retention strategies.

ABOUT THE SALVATION ARMY

The Salvation Army is an international Christian organization that began its work in Canada in 1882 and has grown to become one of the largest non-governmental direct providers of social services in the country. The Salvation Army gives hope and support to vulnerable people today and every day in 400 communities across Canada and more than 131 countries around the world.

The Salvation Army offers practical assistance for children and families, often tending to the basic necessities of life, provides shelter for homeless people and rehabilitation for people who have lost control of their lives to an addiction.

As the largest non-governmental direct provider of social services in Canada, The Salvation Army provides unprecedented support to society’s most vulnerable. The Salvation Army provides a wide range of services that includes immigrant and refugee settlement programs, anti-human trafficking initiatives, English conversation circles and parenting programs. People need to know they are not alone in their time of need — that they have an entire Army on their side. Everyone needs an Army and that’s why The Salvation Army exists.

Mission Statement:

The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our world.

Our Vision:

We are an innovative partner. Mobilized to share hope wherever there is hardship. Building communities that are just and know the love of Jesus.

Our Values:

Values are who we are and what we continually strive for. They guide all aspects of The Salvation Army in Canada and Bermuda.

HOPE – We give hope through the power of the gospel of Jesus Christ.

SERVICE – We reach out to support others without discrimination.

DIGNITY – We respect and value each other, recognizing everyone’s worth.

STEWARDSHIP – We responsibly manage the resources entrusted to us.

Our social service activities include (but are not limited to):

  • Hunger relief for individuals and families through food banks and feeding programs
  • Shelter for people experiencing homelessness and support for those needing housing
  • Rehabilitation for those struggling with addiction
  • Long-term care and palliative care
  • Christmas assistance such as food hampers and toys
  • After school programs, camps and school nutrition programs for children and youth
  • Life-skills classes such as budgeting, cooking for a family, and anger management

KEY RESPONSIBILITIES

Digital Fundraising

  • Assist to develop and implement a strategic digital fundraising strategy to grow online giving from existing donors and acquire new donors – single gifts and monthly giving donors
  • Collaborate with the Communications and Marketing team to determine the timing and social media assets for each digital fundraising campaign
  • Manage timelines for each campaign to ensure deadlines are met
  • Coordinate the digital fundraising for Emergency Disasters – national and international, including immediate response, digital stewardship and collaboration with Marketing, EDS and World Services
  • Identify opportunities to increase efficiencies and maximize revenue

Fundraising & Stewardship

  • Employ a donor-centric approach to fundraising and stewardship
  • Test digital fundraising strategies to determine the best approach for donor retention and acquisition
  • Assist to develop and manage stewardship plans for online single gift and monthly donors, in conjunction with the Campaign Coordinator; maintain ongoing stewardship
  • Monitor and report on digital fundraising donor acquisition and retention, and all digital fundraising campaigns
  • Segment donor file to optimize donor experience and revenue potential
  • Work with the Annual Giving Manager to create an integrated approach to fundraising through various channels
  • Strategically manage and promote mobile giving
  • Develop, administer and synthesize results for digital donor surveys
  • Work with Database Manager to ensure donor data is captured accurately in Raiser’s Edge NXT

Content

  • Collaborate with the Communications and Marketing team to gather content for fundraising appeals, e-newsletters and digital stewardship
  • Connect directly with divisions and clients to arrange for interviews, content and photo opportunities
  • Edit content to ensure messaging is compelling, donor-centric and it meets The Salvation Army messaging guidelines

Administration

  • Produce campaign reports and donors lists for divisions on a regular basis and as requested
  • Key contact for online giving vendor
  • Coordinate digital campaigns collaboratively with Marketing & Communications, assisting with digital creation and campaign execution as needed
  • Provide back up to the Territorial Campaign Coordinator as needed
  • Other duties as assigned

QUALIFICATIONS & EDUCATION REQUIREMENTS

NOTE: For some jobs, you may be required to provide validated educational documentation.

Education/Certifications:

  • Post-secondary degree or diploma in Fundraising, Marketing or equivalent experience

Experience:

  • 3 – 5 years of experience in annual giving fundraising, specifically digital fundraising
  • Knowledge of fund development best practices and principles
  • Detail-oriented, with strong organizational and planning skills
  • Writing and editing experience
  • Graphic design experience is an asset

Required Skills/Knowledge:

  • Ability to lead projects to meet expected outcomes
  • Strong knowledge of current and developing online fundraising strategies, social media, mobile and new technologies
  • Thorough understanding of Blackbaud’s Raiser’s Edge NXT and digital marketing tools
  • Comprehensive knowledge of Microsoft Office including Word, Excel, and PowerPoint
  • A demonstrated understanding of philanthropic trends both nationally and internationally
  • Detail-oriented with a high level of accuracy
  • Strong organizational and interpersonal communication skills
  • Ability to prioritize and manage multiple tasks and a variety of demands
  • Ability to query, segment and analyze data for reporting, identifying new growth potential and data trends
  • Ensure compliance with all policies, regulations and laws

Successful candidates, prior to hiring, may be required to provide:

  • Background check consent
  • Education verification

APPLICATIONS

Location: 2 Overlea Blvd Toronto ON
Job Type: Full-time
Department: THQ-Communications Dept.
Competition Number: 21-058
Salary Range: $49,177-$61,471
Posting Expires: September 17, 2021
Applications Accepted By:

Please include competition # 21-058 in the subject line of your email, along with your resume and cover letter.

The Salvation Army will accommodate candidates as required under applicable human rights legislation. If you require a disability-related accommodation during this process, please inform us of your requirements. Internal applicants, please advise your managing supervisor of your intentions prior to submitting your application.

We thank all applicants, however, only those candidates to be interviewed will be contacted. Please no phone calls.

Applications Accepted by Email:

Attention: Employee Relations

Expected salary:

Location: Bermuda – Toronto, ON

Job date: Wed, 01 Sep 2021 07:08:21 GMT

Apply for the job now!