Marketing Manager

Northwind Canada Inc, dba Maestro, is an established, leading provider of Hotel & Resort Property Management Software Solutions to the independent full-service hospitality marketplace. Our clients are boutique hotels, destination resorts and multi-property groups.

Since 1978, our ability to deliver superior technology and unparalleled support has helped empower hundreds of hotels and resorts internationally to increase operational efficiency, improve guest service and maximize revenue.

Our Maestro PMS Cloud and Windows offerings are recognized amongst the best in the industry and we continue to develop new ideas and products to bring value to our current clients and stay competitive to attract new ones.

Job Description:

Location: Markham, On Canada

Do you enjoy multitasking, taking on new challenges, working with a diverse group of professionals to see a vision through? If you want the opportunity to be part of something meaningful, and most importantly, the opportunity to work with a vibrant and collaborative team, we have an opportunity for you.

We are interested in hearing how you can add your talents to our growing team! The Marketing Manager overall responsibilities are to effectively manage the marketing department activities and resources including sales support teams & marketing campaign execution; working hands on and with both inhouse and thirds party teams to deliver successful results. The focus of the position includes the following elements and will evolve as industry and company demands warrant and with direction from executive teams.

Our ideal candidate will have at least 5 years experience marketing in the IT sector, preferably in the hospitality space.

· Manage company branding continuity, online presence and awareness

· Manage online client review sites, SEO improvements through current tools, additional tools/landing pages

· Improve and manage incoming lead volumes and conversions

· Manage & create marketing campaigns for all aspects of the organization including trade shows, prospecting lists, clients – working with management teams

· Manage Sales Coordinators time and performance. This includes annual reviews.

· Work with management and the Company’s public relations agency to manage press releases & editorial content creation/submissions,

· Work with inhouse graphics designer for all needs

· Work with management to manage all print and online advertising (magazine, online portals/associations, promotions)

· Work with management on marketing budgets

· Work with Management to plan and implement new marketing strategies for better awareness building, inbound leads and conversions etc. including Social Media outlets.

· Work with 3rd party agency on Google Ads and Analytics

· Work with inhouse graphics design teams to create marketing material, including: banner ads, e-guides, ads, whitepapers.

· Maintain and look for new opportunities in relationships and online presence with industry associations and partners

· Maintain review sites and expand as needed with industry demands, including update of information, photos, videos etc.

· Promote and create prospecting efforts for marketing and sales teams to execute; devise lead nurturing campaigns for conversions

· Work with resources to update the Company website with new content including, PRs, videos, partners, events etc.

· Participate in monthly sales meetings and all marketing related meetings to provide updates, insights etc.

· Measure effectiveness and provide reporting/stats to management and for meetings, of all of the above

Job Types: Full-time, Permanent

Salary: $50,000 – 80,000 per year

Job Types: Full-time, Permanent

Salary: $50,000.00-$80,000.00 per year

Additional pay:

  • Bonus pay

Benefits:

  • Dental care
  • Extended health care
  • On-site parking

Schedule:

  • Monday to Friday

Experience:

  • Marketing: 5 years (preferred)

Work remotely:

  • Temporarily due to COVID-19

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Digital Marketing Specialist

newDigital Marketing Specialist, Ecosystems & Alliances (Web De…Deloitte4.0Toronto, ON
You will collaborate with digital marketing teammates to learn the technology for content management, email, events and registrations, social media, data/CRM…
1 day ago·More…View all Deloitte jobs – Toronto jobsSalary Search: Digital Marketing Specialist, Ecosystems & Alliances (Web Developer) salaries in Toronto, ONSee popular questions & answers about Deloitte

Job Type: Temporary Contract
Primary Location: Toronto, Ontario, Canada
All Available Locations: Toronto; Montreal; Ottawa; Saint John; Vancouver; Victoria; Windsor


Our Purpose

At Deloitte, we are driven to inspire and help our people, organization, communities, and country to thrive. Our Purpose is to build a better future by accelerating and expanding access to knowledge. Purpose defines who we are and gives us reason to exist as an organization.

By living our Purpose, we will make an impact that matters.

Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
Be expected to share your ideas and to make them a reality.
Be part of a firm that leads the way and pushes themselves to look like contemporary Canada.


What will your typical day look like?

As a Digital Marketing Specialist within Deloitte’s Digital Marketing team, you’ll work closely with other developers and marketers in support of Deloitte Canada’s businesses, with a focus on Ecosystems & Alliances. You will collaborate with digital marketing teammates to learn the technology for content management, email, events and registrations, social media, data/CRM and apply the learnings by delivering digital experiences. You’ll work within an agency environment, collaboratively with other marketing functions (creative/design, marketing analytics, public relations, brand and internal communications) to plan and execute marketing campaigns in support of the business needs.


About the team

The digital marketing team is part of the Marketing Technology function as Deloitte. The team also sits within our internal agency, with public relations, brand, campaign management and internal communications – working together with field marketing and the business. The digital team is very collaborative and supportive, playing an integral role in marketing communications.


Enough about us, let’s talk about you

You are someone with:

  • Minimum 2-3 years’ experience as a web developer/designer, registration management with an interest in online marketing, social media and mobile
  • Strong coding knowledge (HTML, CSS, JavaScript), mostly front-end programming with some back-end integration knowledge. Experience with Adobe Experience Manager or other enterprise CMS),
  • Marketing general digital knowledge across Email marketing tools (Eloqua, Marketo, Pardot, Boostrap) or event registration tools (Cvent, Attendease, Certain, Splash) or Adobe products (Analytics, Audience Manager, Target) or Social Media tools (Sprinklr, Sysomos)
  • Bachelor’s/Master’s degree or undergraduate studies in programming, or equivalent experience, working within agency environment an asset
  • Solid understanding of UX design, working with brand guidelines, layout and design standards
  • Strong communicator and problem solver who is organized and can provide digital strategy consulting and best practices to a business audience
  • Proficiency in Microsoft Office tools, especially Excel and PowerPoint, and familiarity with integrating various technologies to support marketing efforts


Our shared values

While our Purpose guides us and helps explain why we exist, our shared values describe the behaviour we expect from each other at the firm.

They provide common ground to unite us across cultures and geographies. They help us to earn the trust and respect of our stakeholders. We all commit to living by these shared values, to stay true to the principles they represent, and to honour the legacy from which they came. They are what sets us apart and makes us Deloitte.

Every day, we live our Purpose through the following five shared values:


  • Lead the way:     Deloitte is not only leading the profession, but reinventing it for the future. We’re also committed to creating opportunity and leading the way to a more sustainable world.

  • Serve with integrity:     Deloitte has earned the trust of employees, clients, regulators, and the public for 175 years. Upholding that trust is our single most important responsibility.

  • Take care of each other:     We look out for one another and prioritize respect, fairness, development, and well-being.

  • Foster inclusion:     We are at our best when we foster an inclusive culture and embrace diversity in all forms. We know this attracts top talent, enables innovation, and helps us deliver well-rounded client solutions.

  • Collaborate for measurable impact:     We approach our work with a collaborative mind¬set, teaming across businesses, geographies, and skill sets to deliver tangible, measurable, attributable impact.


The next step is yours

Sound like The One Firm. For You?

At Deloitte, we are all about doing business inclusively – that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our AccessAbility Action Plan, Reconciliation Action Plan and the BlackNorth Initiative.

We encourage you to connect with us at accessiblecareers@deloitte.ca if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations). We’d love to hear from you!

By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.
Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.


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