Purpose:
The Marketing Assistant (MA) is an integral member of the Osgoode Professional Development (OsgoodePD) marketing team by supporting the marketing process for Continuing Legal Education (CLE) and Master of Laws (LLM) programs. The MA plans, develops and coordinates the implementation of comprehensive and innovative marketing and promotional plans in support of organizational goals and objectives. The incumbent works on a diverse and varied set of marketing execution activities including the design, creation and distribution of various promotional materials. The MA conducts market research and trend analysis of various programs. The MA works very closely with the Manager to ensure that brand guidelines are being followed on all marketing material and communication channels.
Education:
Community College diploma in business/marketing or an equivalent of 2 years recent experience (defined as within the last three years) working at York University and performing the same or similar tasks. This education equivalency is in addition to the experiential requirements outlined below.
Experience:
Three years recent related marketing experience in a high-volume customer focused environment. Experience developing marketing plans required. Experience in developing, coordinating and producing promotional and marketing material required. Experience with databases and design software is required. Experience with digital marketing and social media platforms and their use in a marketing context is required. Experience setting up social media campaigns and paid advertising (i.e., LinkedIn Sponsored Updates, Facebook and Twitter campaigns) required.
Skills:
Intermediate to advanced proficiency in InDesign, Illustrator, Photoshop, Google Analytics, WordPress and basic HTML/CSS for the purpose of updating and maintaining websites. Intermediate knowledge of Microsoft Office Suite programs (Word, Excel, PowerPoint) and experience with CRM systems. Demonstrated ability to conceptualize, analyze, and develop marketing plans. diplomacy and professionalism in interactions with internal and external stakeholders. Ability to build strong and positive workplace relationships with staff, internal clients and vendors. excellent oral and written communication skills. ability to develop and maintain positive working relationships including showing respect for other’s views and opinions. sensitivity to multiple perspectives. excellent organizational skills. demonstrated experience coordinating projects, ability to multi-task, prioritize and respond effectively to competing time lines. demonstrated ability to maintain high rate of accuracy despite frequent interruptions. demonstrated ability to work independently and as part of a team. meticulous attention to detail. good judgment, creativity, initiative and service oriented. ability to maintain confidentiality. Excellent quantitative, analytical, research, planning & time management skills. Demonstrated experience using databasesystems. Demonstrated experience with social media platforms such as Facebook, LinkedIn and Twitter.
Additional Notes:
Please note: This position requires the candidate to produce a verification of degree(s), credentials(s), or equivalencies from accredited institutions and/or international equivalents at the time of interview.
In order to be considered as an internal applicant, York University employees in the YUSA-1 bargaining unit must apply for jobs through the Employee Career Portal – YU Hire.
If you are a current York University employee in the YUSA-1 bargaining unit and/or are using your job posting rights under the collective agreement to apply for jobs, you MUST log into YU Hire to access the York University Employee Career Portal.
As per Article 12.02(f) of the YUSA-1 Collective Agreement, to be considered an internal applicant, employees in the YUSA-1 bargaining unit must submit the application 5 working days following the first day of posting. this is referred to as the ‘Posted Date’ on the job the posting. This applies to YUSA-1 internal and YUSA-1 Concurrent postings. Please refer to the ‘Posting Intent’ on the job posting.
If not filled by an employee in the YUSA-1 bargaining unit, employees in the YUSA-2 bargaining unit who have applied within the first 5 days from the ‘Posted Date’ will be given preference.
York University offers accommodation for applicants with disabilities in its recruitment processes. If you are contacted by York University regarding a job opportunity or testing, please advise if you require accommodation.
We are committed to enhancing our environmentally and socially responsible practices for the benefit of all members of the York community. Our long term perspective recognizes our responsibility to be innovators and to continually work as a community to reduce our ecological impact.
York University employees must apply to jobs through the Employee Career Portal – YU Hire. If you are a current York University employee and/or are using your rights under a collective agreement to view and/or apply to jobs, you MUST log into YU Hire to access the York University Employee Career Portal.
PLEASE NOTE: Applications must be received by 11:55 pm EST on the posted deadline date, if applicable.
Marketing Assistant
CLICK TO APPLY