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Company: TVO
Location: Toronto, ON
Job description: Description :Position Title: Fundraising Manager, Planned GivingDivision: ImpactReports To: Director, Philanthropy and SponsorshipLocation: Toronto, Yonge & Eglinton (Hybrid Work)TVO Media Education Group ( ) is a social impact organization at the intersection of digital learning, journalism, and immersive storytelling. As creators of award-winning content, we are on a journey to build a more informed, knowledgeable, and educated Ontario. We are unapologetic about our purpose — everything we do is about inspiring learning that changes lives and enriches communities. That is our why.A Culture of Inclusion and BelongingAt TVO we welcome the unique contributions that you can bring. We foster an environment where everyone is heard, feels valued and has an equal opportunity to reach their full potential. We are committed to learning, and we learn better together with a diverse team of employees that are respected, valued, and encouraged to bring their authentic selves to work every day. With this goal in mind, at TVO we celebrate individual differences, knowledge, self-expression, and talent. At TVO, we recognize the importance of using anti-oppression practices, both within our organization and in our content.We encourage applications from those belonging to underrepresented groups as well as all other qualified candidates.Who We AreAs part of an ambitious new strategic vision, TVO.me is transforming itself and the digital learning and media landscapes. We know we are a better organization when we honour our commitments, when we thrive with diverse voices, when we value bold thinking, and embrace change. We understand and celebrate that we are better together.We are proud to be named a Greater Toronto Top Employer of 2023, recognized for our work-life balance, mental health supports, company culture and flexibility. This is a testament to the impactful work we do for Ontarians everyday. It is also a reflection of how quickly we have responded to employee feedback about how, when and where they want to work.The opportunityAre you a passionate nonprofit leader looking for your next opportunity? TVO is seeking a Manager Planned Giving to join our mission-driven, social impact charity.As our Planned Giving Manager, you will be responsible for leading the execution of our Planned Giving Program. Building on recent changes to the program, the Manager will proactively communicate and build relationships with prospects and donors leveraging the strong annual and monthly donor base to grow this important revenue stream.The ideal candidate will be a valued subject matter expert who will bring their knowledge and experience in planned giving programs and vehicles along with excellent relationship building skills to create meaningful connections with donors, prospects, professional advisors and colleagues to increase current and future giving.How you will make an impact
- Develop and implement the annual Planned Giving program, in collaboration with the Director Philanthropy and Sponsorship to achieve approved budget.
- Manage a portfolio of 80-100 planned giving prospects and donors in a manner that ensures consistent growth and maintains a high standard of relationship management.
- Employ tactics such as cold calling and donor visits to build the prospect pipeline cultivating, soliciting, and stewarding donors in a manner that increases revenue according to pre-defined targets.
- Work collaboratively with the Marketing and Communications team to lead and coordinate planned giving mailings and communications through digital and traditional means.
- Act as an internal resource on gift and estate planning for other staff and volunteers and work cross functionally to identify and develop new Planned Giving prospects.
- Manage the estate portfolio including tracking, scheduling, and reporting on the status of estates under administration.
- Manage relationships with financial planning professionals including estate trustees, lawyers, and family members to ensure the smooth and timely execution of estate plans.
- Consult with advisors with respect to Gift & Estate Planning issues on behalf of the TVO.
- Proactively engage with experts in the insurance and investment sectors to identify new opportunities for TVO and to bring planned giving options forward to prospects.
- Support and execute annual campaigns to acquire current planned gifts.
- Support the strategy related to the stewardship and continued cultivation of existing planned giving donors.
- Ensure data integrity of Raisers Edge by entering actions accurately and in a timely manner to support the measurement of key performance indicators.
What you will bring to TVO
- Progressive non-profit experience, with a proven track record soliciting and closing planned gifts, ideally within an education, or other complex setting.
- Strong relationship building skills with experience working with diverse groups including donors, senior volunteers, financial planning professionals and staff.
- Thorough understanding of major and planned giving fundraising with direct experience interacting and cultivating major and planned giving donors, volunteers, and industry representatives.
- Knowledgeable on planned giving trends, tax implications of planned gifts and legislation.
- Excellent communications skills including superior verbal, written and presentation skills.
- Demonstrated ability to manage and interact in the utmost professional manner.
- Strong customer service-oriented approach that demonstrates the highest standards of professionalism, confidentiality, and sensitivity complemented by excellent organizational and time management abilities.
- High level user with a well-developed understanding of database systems and analytics, ideally Raiser’s Edge.
- 3 – 5 years previous experience with fundraising and donor stewardship
- CFRE designation or working towards is preferred.
- Three+ years managing a diverse direct response program in the non-profit sector.
- Thorough understanding of all components of direct response fundraising and database management.
- Experience managing or working in a unionized environment is considered an asset.
- Results oriented, with a proven track record of delivering on goals, and achieving revenue targets.
- Successful track record in managing an integrated multi-channel annual giving experience.
- A self-starter who knows how to seek out alliances and resources to develop revenue opportunities.
- Ability to plan, execute and analyze strategies within a designated timeframe.
- Excellent verbal and written communication skills.
- Ability to manage and work with a wide range of individuals through a variety of mediums.
- Demonstrates TVO’s values of Excellence & Innovation, Ownership, Collaboration, Trust and Respect
TVO.me & YOUWe are a learning organization. It is at the core of everything we do, and each individual at TVO.me invests deeply in our own learning while elevating each other’s knowledge, whether through peer-to-peer learning, workshops or lunch and learns.At TVO.me, we roll up our sleeves every day, adapting to change, and working cross functionally with great teams and experts in their respective fields. Collaboration is the fuel of our organization and what enables our progress.We would be thrilled to have you join us. We’re a tight-knit community – whether you are a rookie or a seasoned veteran, you will get to meet, work with, and be supported by diverse colleagues at all levels. Maybe you’ll even get to meet Polkaroo!Come build with us.TVO Media Education Group is funded primarily by the Province of Ontario, and is a registered charity supported by thousands of sponsors and donors. Find and follow us on: YouTube (@TVO), Twitter (@TVO), Facebook (@TVO), and Instagram (@WeAreTVO).We invite you to submit your application by April 1,2024, at 5:00 p.m. Not sure you have everything we’re asking for, but know you can make a big impact? Tell us your story and we will be happy to consider you.To learn more about us and our culture, please visit us at .Accommodations are available on request for candidates taking part in all aspects of the recruitment and selection process (e.g., including alternate formats of materials, accessible meeting rooms). If you are seeking accommodations during the application or interview process, please advise us as soon as possible so that appropriate arrangements can be made by sending your request to .
TVO Media Education Group is looking for a Fundraising Manager, Planned Giving to join their team in Toronto. The ideal candidate will be responsible for leading the execution of the Planned Giving Program, building relationships with donors, and increasing revenue. They should have experience in fundraising, relationship building, and managing direct response programs. TVO values diversity and inclusion and encourages applications from underrepresented groups. The deadline to apply is April 1, 2024.
Job Description
– Develop overall CRM strategy with customer focus to drive the revenue growth and optimize customer lifetime value.
– Develop customer segments, summarize customer behavior, and analyze customer characteristic, pricing sensitivity, and channel touchpoint.
– Optimize sales funnel with cross-channel customer journey.
– Plan and execute a successful integration strategy of CRM related technologies
– Monitor KPIs of CRM and provide regular reports on the analysis result
– Optimize the automation process, segmentation, and trigger automation email
– Working cross-functionally with the IT team, Product team, e-commerce team, sales team, and marketing team to deliver the smooth integration and user experience
– Utilize customer insights to drive retention, acquisition, and growth.
– Manage end-to-end campaigns from developing/project managing to analyzing/reporting.
– Ensure the alignment of online, offline, PR, social media, shop, service center, etc. campaigns
– Monitor the loyalty program status, suggest, and execute strategies.
Expected salary:
Job date: Sat, 23 Mar 2024 04:08:27 GMT
