Assistant Manager, Digital Marketing (Maternity Leave Contra…HarperCollins Publishers3.9Toronto, ON Proactively identifies new digital marketing activations and technology/platforms to improve digital marketing campaign initiatives and processes. 9 days ago·More…View all HarperCollins Publishers jobs – Toronto jobsSalary Search: Assistant Manager, Digital Marketing (Maternity Leave Contract) salaries in Toronto, ON

Overview:


Company: Harlequin Enterprises ULC
Department: Harlequin Brand Group
Reporting To: Senior Manager, Digital Brand Marketing
Status: Contract (12 Months)

Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)
We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities. Join us, and share your story.

Job Summary:

The Assistant manager partners with Harlequin Brand team and other marketing campaign and digital program leads to build critical paths and champions the critical path to execute the campaign project to completion.
They assist in the development and maintenance of brand and campaign creative style guides, ensuring brand creative standards are applied and consistent across our digital channels.

Responsibilities:


Campaign Management (45%)

  • Plays a key contributor role in the development of strategies, multi-channel integrated digital marketing campaigns and implementation framework creation.
  • Plays a lead role in campaign kickoff initiatives and chairs planning meetings with the digital team on an ongoing basis.
  • Facilitates the execution of multi-media digital capabilities, brand, cross-imprint and priority title

campaigns within the Digital Capabilities team by establishing and managing execution processes and coordinating assets and deliverables across multiple functional stakeholders.

  • Works with the digital capabilities team to establish campaign requirements, timelines and communicates campaign updates to ensure clarity, alignment and consistent measurement across all touchpoints and channels.
  • Monitors and ensures adherence to the digital campaign processes, flags roadblocks, collects feedback and surfaces opportunities to improve efficiency.
  • Owns monthly digital support planning meetings with the Digital, Series Romance, Carina Press and Backlist teams and owns the Digital support tracking documents and process.
  • Develops processes for better project documentation, team coordination and tracking from project inception through to completion.
  • Proactively identifies new digital marketing activations and technology/platforms to improve digital marketing campaign initiatives and processes.

Digital Brand Management (25%)

  • Plays a key contributor role in the digital brand strategy development, promotion planning and implementation framework.
  • Manages the digital execution of digital brand promotions.
  • Works with Digital Capabilities, Marketing, PR and Editorial teams to develop appropriate content plans based on the digital brand strategy and publishing priorities.
  • Ensures brand compliance across digital channels, content and messaging.
  • Chairs biweekly meetings for Digital Team, reviews upcoming campaigns and projects to ensure details and updates are shared and acted upon.

Creative & Content Management (15%)

  • Manages the NGIP intern for the digital team. Assigns projects, provides feedback, and disperses finished work to colleagues to ensure their creative needs are met.
  • Assists in the development, feedback, and maintenance of creative style guides. Ensures brand standards are always upheld and reflected in creative across our channels.
  • Works with Social Media Manager on planning, development, and promotion of TikTok and Reels content. Develops creative strategies for these communities alongside the social media team.

Analysis, Measurement and Reporting (15%)

  • Builds action-oriented campaign postmortems and leads stakeholders through project evaluation and KPI review process upon project completion.
  • Identifies trends in performance data to drive campaign and promotion optimization strategies.
  • Documents learnings and ensures they are leveraged to help improve future campaigns and initiatives.

Qualifications:

Specific training or job experience required includes:

  • 4+ years of related experience and a strong background in digital marketing
  • Post-secondary education in a related field (Advertising, Marketing) and/or relevant experience.
  • Project management/coordinator experience required
  • Microsoft Office proficiency and experience with project management tools
  • Working knowledge of Photoshop an asset
  • Strong time management, organizational and planning skills.
  • Exceptional internal relationship management capabilities.
  • Excellent communication skills, including ability to communicate complex information to non-technical audiences.
  • Creative and innovative thinker with a drive for results.
  • Positive and passionate with ability to work well with in a close-knit, team environment.

What’s in It For You?

  • The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
  • Remote work, flexible start/stop times
  • Vacation allotment, starting at three weeks
  • Various virtual social activities to keep you connected – we love trivia!
  • Virtual author events and access to discounted books
  • Working with passionate people!

About HarperCollins Canada and Harlequin

Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.
Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.
HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Assistant Manager, Digital Marketing (Maternity Leave Contract)


CLICK TO APPLY

Marketing Coordinator, MIRA Books & HQN BooksHarperCollins Publishers3.9Toronto, ON Experience with digital advertising an asset. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate,… 30+ days ago·More…View all HarperCollins Publishers jobs – Toronto jobsSalary Search: Marketing Coordinator, MIRA Books & HQN Books salaries in Toronto, ON

Overview:
Company: Harlequin Enterprises ULC
Department: Harlequin Trade Publishing
Reporting To: Marketing Manager, MIRA Books, Marketing Manager, HQN Books (dotted line reporting)
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)

We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities. Join us, and share your story.

*
Job Summary: *
In this role, you will work on our commercial fiction novels, and report to two Marketing Managers.
You will help see a book campaign through its entire life, from early stage (reading manuscripts and brainstorming marketing plans that include galley strategy, promotional material, online engagement, and advertising), right through to development and execution.
Responsibilities: Author Brand Management – 35%

  • Includes marketing plans from brainstorming through to execution, including:

o Advertising and cross promotion plans
o Setting goals and targets
o Managing invoices & budgets
o Producing material (ie.,Social media assets, e-cards, bulletins, marketing decks)
o Accountability (liaising with colleagues, authors and agents)

Marketing Administration – 35%

  • Maintaining a well-oiled machine, including:

o Online Resource catalogue (Edelweiss)
o In-book ads (print & digital)
o Meetings, emails, research
o Inputting marketing plans, tracking invoicing, department liaison
o Executing price change approvals

Marketing Materials– 20%
o Digital assets, Swag and Sales Presentations
o Manage the production, design and copy
o Understand the strategy behind each project

Digital and Social Media Strategy – 10%
o Includes content strategy, analytics, platform trends, digital advertising and BookClubbish blog posts as it relates to business development
o Contribute to brainstorming meetings by generating ideas and participating
Qualifications:

  • 1-2 Years of Publishing or Marketing experience an asset
  • Proficiency with major social media platforms
  • Experience with digital advertising an asset
  • High degree of written and verbal communication skills
  • Proficiency with Powerpoint, Adobe and Excel
  • Excellent organizational and communication skills and ability to multi-task
  • Post-secondary education with a focus in marketing an asset

*
What’s in It For You?*

  • The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
  • Summer Hours from late May to early September
  • Remote work, flexible start/stop times
  • Paid time off days and vacation allotment, starting at three weeks
  • Flexible benefit plans to fit your needs and pension matching
  • Various virtual social activities to keep you connected – we love trivia!
  • Virtual author events and access to discounted books
  • Working with passionate people!

*
About HarperCollins Canada and Harlequin*
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.

HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Location: 22 Adelaide St W., Toronto, ON

Job Type: Full-time

Work Location: Multiple Locations

Marketing Coordinator, MIRA Books & HQN Books


CLICK TO APPLY

Coordinator, EcommerceHarperCollins Publishers3.9Toronto, ON Assists with monthly report including results, commentary and recommendations on new promotions and merchandising based on these results. 17 days ago·More…View all HarperCollins Publishers jobs – Toronto jobsSalary Search: Coordinator, Ecommerce salaries in Toronto, ON

Overview:
Company: Harlequin Enterprises ULC
Department: Harlequin Brand Group
Reporting To: Manager, Email and Ecommerce
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)

We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities. Join us, and share your story.

*
Job Summary: *
As a member of the Digital Capabilities team, the Coordinator, Ecommerce is responsible for assisting in planning and executing ecommerce initiatives. They are also responsible for leading Quality Control initiatives, promotion planning, liaising with Customer Service, and analysis.
Responsibilities: 1. Planning & Merchandising (50%)

  • Works with Manager to develop compelling promotions and ensures that all product is merchandised effectively.
  • Ensures priority titles are incorporated into merchandising plan.
  • Write creative briefs for on-site merchandising promotions.

*
2. Quality Control (20%)*

  • Works closely with internal teams to ensure all files and assets are received and uploaded prior to sale date.
  • Manages QC testing for onsite promotions and executes tests plans for new web development projects

*
3. Fulfillment and Customer Service (20%)*

  • Acts as liaison with Harlequin Distribution Center to ensure accurate and timely fulfillment and delivery of orders.
  • Works closely with Customer Service to ensure a positive customer experience and appropriately address issues.

*
4. Analysis (10%)*

  • Works with Manager to research sales and site metrics.
  • Assists with monthly report including results, commentary and recommendations on new promotions and merchandising based on these results.

Qualifications: Specific training or job experience required includes:

  • Post-secondary diploma/degree in Business/Marketing.
  • Must have high proficiency in Microsoft Word and Excel.
  • The ability to work successfully both alone and within a team dynamic.
  • Strong time management, organizational, and planning skills.
  • Effective verbal and written communication skills
  • Creative thinker with a drive for results.
  • Harlequin product knowledge an asset.

*
What’s in It For You?*

  • The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
  • Remote work, flexible start/stop times
  • Paid time off days and vacation allotment, starting at three weeks
  • Flexible benefit plans to fit your needs and pension matching
  • Various virtual social activities to keep you connected – we love trivia!
  • Virtual author events and access to discounted books
  • Working with passionate people!

*
About HarperCollins Canada and Harlequin*
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.

HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Location: 22 Adelaide St W., Toronto, ON

Job Type: Full-time

Work Location: Multiple Locations

Coordinator, Ecommerce


CLICK TO APPLY