eCommerce Optimization Specialist
Do you want to have a transformational impact on a how an organization plans and implements its eCommerce platform?
If you love retail and shoes then your ideal position awaits. ECCO Canada has a fantastic opportunity to join the family as an eCommerce Optimization Specialist. You will be responsible for improving the path to purchase on the ECCO Canada eCommerce site. You will be expected to drive revenue growth by focusing on product positioning and optimizing the consumer journey in alignment with brand strategy. This individual will have a keen focus on consumer trends, OMNI channel shopping behavior and user experience. They will be expected to create personalized journeys, use targeting and A/B testing to most effectively meet both consumer demands and sales goals – leveraging the strength of a multi-device approach.
Doing so, you will:
- Working on site improvement initiatives with A/B testing, new feature activations, on-site search, navigation & taxonomy updates.
- Manage and segment customer date to provide personalized consumer journeys.
- Lead enhancement recommendations and new feature enablement through Salesforce Commerce Cloud and other 3rd party tools.
- Site merchandizing across categories on a weekly basis. Work closely with cross functional teams to ensure OMNI channel alignment and effective cross-sell opportunities.
- Promotions and campaign setup. Maintaining landing pages and optimize customer journeys to support growth and aligning with the global brand strategy. Ensure accuracy of all creative assets, linking, promotions and product attribution.
- Onboard new products on a seasonal basis. Product maintenance in Salesforce and product management systems.
- Manage the bi-lingual site (EN & FR). QA, perform pricing, inventory & SEO checks.
- Daily monitoring and auditing customer journey to ensure product listings and landing pages are maintained and updated.
- Work closely with global and local content and marketing teams to align digital creative assets for website.
- Other accountabilities, projects, and duties as may be assigned from time to time.
Note: This job description does not exclude responsibilities not specifically stated that may become apparent during the execution of the duties of the position.
Experienced eCommerce Optimization Specialist with great understanding of path to purchase
To succeed in this position, you will bring excellent digital strategy concepts and the ability to engage the consumer in this evolving environment. Your hands-on experience and knowledge of optimization the eCommerce experience allows you to work at a tactical level to advance the consumer path to purchase journey. In short, you can envision the future, engage people and deliver performance.
- Bachelor’s degree in business or other related field.
- 4+ years of experience on a direct to consumer platform.
- Experience with eCommerce platforms and content management system – Salesforce Commerce Cloud/Demandware experience is preferred.
- Detail orientated, deadline-driven and able to multi-task with solid organizational & time-management skills.
- Team player with willingness to work cooperatively across all departments and organizational levels to meet business objectives.
- Flexibility to adapt to the needs of a growing and changing organization.
- Strong work ethic to enthusiastically create, persist and achieve ambitious goals.
- Resourceful and innovative at tackling challenges in a sustainable, proactive fashion.
- Strong understanding and passion for digital strategy, UX and Visual Site Merchandising.
- Proficient knowledge of Microsoft Office and Adobe Creative suites.
- Ability to read, write and speak English at a proficient level.
- Ability to travel, both domestic and/or international, as needed.
Join our team of experts and shape your own future
You will join a team where we appreciate an owners mindset, encourage collaboration, leverage our diverse and inclusive workforce to drive for excellence in everything we do all while fostering a fun work culture. Even though we have great processes, there is plenty of room for your courageous ambitions to bring ideas on how to work smarter, shape your own role and implement improvements for a better tomorrow.
Ready to join the team?
If you want to drive innovation and help shape the industry, then seize this exciting opportunity. We will invite candidates into process on an ongoing basis, so please apply as soon as possible.
Imagining yourself at ECCO? Get a glimpse of what your new exciting career entails on www.enter.ecco.com.
CREATE THE FOOTPRINTS OF TOMORROW
At ECCO, you become part of a meaningful, developing and multicultural workplace. You join a global family of more than 21,000 people who are proud to create the footprints of tomorrow.
Headquartered in Denmark, we are a family-owned company that offers international opportunities. Our offices and facilities have an informal culture and relaxed dress code – our shoe code is slightly stricter.
Join us and we guarantee lifelong learning – the speed of progress is up to you. So, if you’re curious, passionate and ready to make an impact, you’ll fit right in.
Expected start date: 2021-11-01
Job Types: Full-time, Permanent
Benefits:
- Casual dress
- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Flexible schedule
- Life insurance
- Paid time off
- RRSP match
- Store discount
- Vision care
- Work from home
Schedule:
- 8 hour shift
- Monday to Friday
COVID-19 considerations:
ECCO Canada follows strict measures and protocols set by both ECCO Canada and the landlord to keep employee’s and visitors safe in response to COVID-19.
Education:
- Bachelor’s Degree (required)
Experience:
- direct to consumer platform: 3 years (required)
- Salesforce Commerce Cloud: 3 years (required)
- Digital Strategy/UX/Visual Site Merchandising: 3 years (required)
Work remotely:
- Temporarily due to COVID-19
