Job title: Digital Marketing Coordinator
Company: TelosTouch
Job description: Why TelosTouch
TelosTouch is a Client Experience platform that converts key moments to meaningful results. With our TouchPoint technology, financial institutions increase the quality and frequency of client engagement to easily recommend the right solution, acquire new business and intervene in a timely manner. Our clients include some of the world’s largest financial institutions and we are growing quickly.
Our ideal candidate is a go-getter B2B sales professional having experience with SAAS platforms in the financial services sector, who can develop new contacts, articulate our value proposition, identify qualified leads, and participate in the development of digital marketing strategies.
If you are looking to be part of a great team that is bringing clients and financial institutions closer together, we would love to talk to you.
Requirements
Role
- Plan and schedule outbound campaigns
- Build strategies to capture leads from Linkedin and website
- Automate marketing workflows and re-targeting to optimize conversion
- Coordinate conversations across functions to develop blog entries, white papers and case studies
- Create and maintain effective digital assets for marketing, sales and client success
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Plan, execute and measure experiments and conversion tests
- Research and distribute engaging content through the TelosTouch channels
- Increase traffic and conversion of our digital assets
- Evaluate emerging technologies and provide perspective for adoption where appropriate
Requirements
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience with A/B and multivariate experiments
- Working knowledge of Hubspot, LinkedIn campaigns and data systems (ZoomInfo)
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML and CSS development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- BS/MS degree in marketing or a related field is a plus
Why you?
Our 4 core principles resonate with you
- Delivering on our commitments: You are results-oriented and thrive on exceeding targets
- Debating then committing: You can work with cross-functional partners to evolve dynamically
- Obsessing about our clients: You bring a solution mindset to work to transform clients’ lives
- Leading together: You believe that none of us is smarter than all of us
Benefits
Like-minded people working on worthy goals
- Inclusive and respectful workplace
- Knowledge share and mentorship
- Competitive compensation package, including stock options
- Leading-edge hardware and software
- Employee benefits program, including health and dental insurance
- Team and skill-building activities
- A great creative office in the downtown Toronto core (when the world opens up)
You can view our job openings and apply here:
Please note: This role is performed in an office environment unless directed by management. This position is currently performed remotely due to the current advisory regulations regarding health and safety precautions in effect.
TelosTouch is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans’ status, Aboriginal/Native American status or any other legally protected factors. Disability-related accommodations are available upon request during the application process, in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
Expected salary:
Location: Toronto, ON
Job date: Sun, 24 Apr 2022 22:10:21 GMT
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