Data Analyst, Marketing Performance
BAM is an independent full-service digital marketing agency serving Fortune-500 and startup clients alike. We run digital marketing strategy for some of the world’s most recognizable brands. We believe in blending caring and curiosity to deliver evocative customer experiences for everyone who uses our clients’ products.
If you are experienced in marketing analytics, data reporting and visualization and are passionate about improving the performance of client marketing campaigns, come join the BAM team in either our Montreal or New York offices (or join us remotely for anywhere in Eastern or Central time zones)!
WHAT YOU WILL DO
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- Configure Google Analytics, Google Tag Manager and other analytics tools to tag, track and analyse consumers’ digital user behaviour;
- Design data visualization dashboards, connect and QA data sources and produce marketing performance trend reports for our clients’ brands;
- Monitor campaign performance KPIs, gather insights based on what you see, and recommend actions to improve our marketing strategies and tactics;
- Conduct market and competitor research to provide evidence for our clients’ brand strategies
WHAT YOU WILL BRING
- Solid experience interpreting data, analyzing digital marketing performance, providing insights and recommending improvements that drive business value;
- Experience doing market research (e.g. pulling insights from market reports, case studies, industry publications, competitor websites, research partner databases);
- Experience configuring data connections, dimensions and metrics, and developing dynamic reporting solutions (e.g. using Google Data Studio, Tableau, Power BI, Domo);
- Clear understanding of the fundamentals of digital marketing (and an interest to learn more!);
- Hustle and willingness to learn: you are proactive, you speak your mind and welcome feedback to ensure your team’s output is the best it can be;
- English writing, presentation and data storytelling skills; bilingual English/French preferred!
PERKS @ BAM*
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- Competitive benefits: BAM pays 75% of your health, dental and travel insurance premiums;
- Annual performance bonus and BAM matches your RRSP contributions (up to a maximum);
- Physical and mental wellness initiatives, plus: unlimited sick/personal days;
- Flexible work environment (mix of in-office and remote) with pet-friendly offices;
- Career development & skills training.
*You will be an early member of a growing team, so get ready to contribute to the development and success of new initiatives and services for the agency – we need someone with solid analytical skills, insatiable curiosity, and an entrepreneurial spirit.
Job Types: Full-time, Permanent
Experience:
- campaign performance: 1 year (required)
- market research: 1 year (preferred)
- Google Analytics: 1 year (required)
- Presentation skills: 1 year (preferred)
Data Analyst, Marketing Performance
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