Digital Marketing AssociateThe Successful InvestorNorth York, ON 3+ years in progressive digital marketing roles; broad marketing channel experience with a focus on web production, web design and email campaign deployment. 8 days ago·More…View all The Successful Investor jobs – North York jobsSalary Search: Digital Marketing Associate salaries in North York, ONSee popular questions & answers about The Successful Investor

DIGITAL MARKETING ASSOCIATE, The Successful Investor Inc.

We are a growing wealth management and investment publishing firm with 22+ years’ experience in subscription marketing and independent portfolio management.

The Successful Investor is actively seeking a Digital Marketing Associate who will provide high quality digital support and contribute to the continued growth of the organization.

Working in concert with the Marketing team, the ideal candidate will have a minimum of 3 years of progressive experience working in digital marketing.

The role of the Digital Marketing Associate is to manage and deploy marketing communications through email and on the website. Under the oversight of the Director of Marketing this role will also report and analyze channel performance and contribute to the annual plan.

KEY RESPONSIBILITIES


Email Production

  • Contribute to the development of the channel strategy/annual plan.
  • Deploy, monitor, and report on all email campaigns.
  • Analyze current email marketing campaigns and make recommendations for improvement.
  • Manage automation workflows, list pulls and segmentation strategy.
  • Test, test and more testing.


Website Management

  • Contribute to the development of the channel strategy/annual plan.
  • Oversee our email capture activities, i.e., free reports, popups, etc.
  • Manage website content and its performance.
  • Work with our website partner to manage the site.
  • Schedule and execute updates to our evergreen content for SEO.
  • Use Google Analytics to understand browsing behaviour and suggest ways to improve conversions.


Social Media

  • Develop and implement marketing strategies for our (modest) social media presence.
  • Monitor performance and making necessary changes to ensure positive ROI.


Other

  • Assisting with additional tasks and duties, as required.


REQUIREMENTS

  • Post-secondary diploma or degree in marketing, digital studies, or related business discipline.
  • 3+ years in progressive digital marketing roles; broad marketing channel experience with a focus on web production, web design and email campaign deployment.
  • Experience with email marketing.
  • Experience using a CMS (WordPress preferred), Revive and Dreamweaver, and Unbounce.
  • Experience using HTML (moderate to high skill level, CSS preferred).
  • Project management skills (Planning, Time Management, Scheduling, Communication).
  • Strong analytical skills with the aim of uncovering actionable insights.
  • Solid understanding of workflow processes and systems within a marketing/sales cycle.
  • Design skills are an asset.
  • Detail oriented, thorough, and organized.
  • Must own decisions, tasks, and responsibilities.
  • Interested in and passionate about personal finance/investing.

Located near Yonge and Sheppard in Toronto, The Successful Investor offers a vibrant culture in a growing firm committed to providing a diverse, inclusive, accessible, and accommodative workplace.

Pre-employment credit check and background check is required.

The Successful Investor Inc. welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Digital Marketing Associate


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Copy Writer – Channels & Social MediaExtreme Networks3.6Thornhill, ON Broad skills in marketing, brand, and technical copywriting. Writing for various mediums including digital, social, ad copy, print, video assets and more. 24 days ago·More…View all Extreme Networks jobs – Thornhill jobsSalary Search: Copy Writer – Channels & Social Media salaries in Thornhill, ON

There has never been a better time to join Extreme, after four acquisitions extending our portfolio and go to market strategy, we have seen enormous opportunity and growth within the regions. Aside from being a Technology Leader in the Gartner Magic Quadrant, we also adamantly promote an internal culture that truly embraces diversity, inclusion and equality in the workplace. Having Diversity and Inclusion as part of our core values and beliefs, we’re proud to foster an environment where every Extreme employee can thrive because of their differences, not despite them.


Copy Writer – Channels & Social Media

You will oversee development and implementation of the content strategy for the Elevate team. Elevate champions content and communications for the Product Organization and Office of the CTO for everything from companywide initiatives, product launches to external campaigns – to communicate Extreme’s vision & strategy internally and externally.

In this role, you will collaborate with senior executives to ideate campaigns, create content for internal channels, external blog posts for social media as well as storyboarding video content. You will have the opportunity help Extreme tell its corporate story and in doing so, help explain the future of the world of networks.


Responsibilities:

  • Leading stakeholder briefings to understand objective, comprehend tone and create content campaigns aligned to brand personas
  • Writing for various mediums including digital, social, ad copy, print, video assets and more.
  • Develop a deep understanding of the mindset and motivations of our various audiences
  • Develop and maintain clear and consistent brand voices to be used across channels
  • Deliver exceptional copy that meets the high standards of the brand
  • Conduct target audience and competitive research for optimizing copy as needed
  • Strong editing abilities, with an eye for detail in proofreading and editing, to ensure copy maintains consistency of brand voice and is free of grammatical and factual errors
  • Establish and periodically update copy assets & libraries
  • Conduct conclusive analysis of feedback & analytics to improve content performance for reporting, review, and improvement


Basic Requirements:

  • Intentional listener with strong ability to interpret into copy
  • Ability to identify language that will appeal and resonate with key audiences
  • Broad skills in marketing, brand, and technical copywriting
  • Project management with a proven ability to “get stuff done”
  • Ability to successfully engage in the creative process from ideation to implementation
  • Ability to perform under pressure and effectively multitask several projects
  • Excellent organizational and time management skills with a strict attention to detail

Extreme Networks, Inc. (EXTR) creates effortless networking experiences that enable all of us to advance. We push the boundaries of technology leveraging the powers of machine learning, artificial intelligence, analytics, and automation. Over 50,000 customers globally trust our end-to-end, cloud-driven networking solutions and rely on our top-rated services and support to accelerate their digital transformation efforts and deliver progress like never before. For more information, visit Extreme’s website or follow us on Twitter, LinkedIn, and Facebook.


We encourage people from underrepresented groups to apply. Come Advance with us! In keeping with our values, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on “protected categories,” Extreme Networks also strives to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our organization. Whether blatant or hidden, barriers to success have no place at Extreme Networks.

#LI-ME1

Copy Writer – Channels & Social Media


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Senior Marketing AssociateJLL3.7Toronto, ON Create and execute innovative, integrated marketing strategies that target key client segments based on business priorities and leverage a broad spectrum of… 30+ days ago·More…View all JLL jobs – Toronto jobsSalary Search: Senior Marketing Associate salaries in Toronto, ONSee popular questions & answers about JLL

Job Description

JLL seeks an accomplished marketing professional to develop and deliver marketing strategies for the core services represented by the JLL Canada Capital Markets business. The qualified candidate will work collaboratively with Capital Markets & Marketing leadership to execute objective-driven programs and initiatives that align with executive management priorities, advance the JLL brand, support the sales cycle with a marketing communications strategic lens from proposals to deal announcements, and increase efficiencies and effectiveness of marketing communications for the team.

The Role

The Senior Marketing Associate leads high-revenue-producing projects and complex marketing strategies within a designated region/team. This individual is the first point of contact for brokers and Marketing & Brokerage Support Team Leads alike when it comes to addressing marketing needs for the GTA Capital Markets team. They are responsible for marketing planning and for driving the business line and property marketing strategy by working closely with their designated brokerage team from start to finish (proposals to deal announcements) and partnering with stakeholders to create and/or commission the necessary marketing deliverables for a project.

The Senior Marketing Associate is the “voice” of the local market to the national business lines or national programs and is there to ensure business goals and client expectations are met and exceeded for each project. They will drive the prompt creation and delivery of complex business line collateral and other sales materials, digital channel management, marketing campaign execution, and overall project management for a variety of marketing and sales support initiatives.

This multi-faceted role requires someone with strong organizational and project management skills with an ability to multi-task in a fast-paced environment. This individual must be a strategic marketer; intentional in their efforts so that they help to build the brand, deliver a best-in-class user experience and work to drive continuous improvement for business development and property marketing campaigns to support the overall business.

The Senior Marketing Associate will collaborate with peers in their market, as well as across all markets nationally and in the Americas. Sharing of best practices, templates, tools, and ideas is a key contributor to the success of the Marketing & Brokerage Support organization. The Senior Marketing Associate will also partner with the Brokerage Coordinator team to work together to improve output and the product our team delivers to clients and the market.

​The role will require a level of autonomy in the execution of initiatives and tasks once a collaborative process defines the prioritized strategy. A candidate that is resourceful, nimble, and willing to think “big” will find tremendous satisfaction and success in this role.

Essential Duties and Responsibilities:
Marketing planning and strategy execution for complex projects

Responsible for customer-centric go-to-market strategy, planning, and stakeholder engagement to ensure business goals are met ​

Create and execute innovative, integrated marketing strategies that target key client segments based on business priorities and leverage a broad spectrum of mediums: digital marketing, social media, events, PR, advertising, sponsorships, campaigns, etc.

Initiation/ideation of relevant marketing programs that resonate with local business line nuances and drive sales​

Develop content in support of a variety of marketing activities including digital campaigns, brochure development, direct mail campaigns, special projects, etc.

Develop and manage business line events and look for relevant opportunities to profile the Capital Markets Leadership through industry events, in partnership with the National Marketing Team and Communications Manager.

Concept and execution of all property marketing initiatives, including but not limited to new business pitching, presentations, proposals, RFPs, brochures, email campaigns, landing pages, etc. ​

Develop and maintain a cohesive suite of baseline collateral and templates including statistics, rankings, case studies, and presentations

Actively participate in team workflow management to ensure collaboration and connectivity with other business lines regionally and nationally

Partner with Marketing & Brokerage Support Team Lead, Design Hub, Brokerage Coordinators, and peers across the country to execute best-in-class property marketing plans​

Attend and participate in all Marketing and Brokerage Support meetings led by National Marketing and/or the Marketing & Brokerage Support Team Lead

List maintenance for property email and direct email campaigns, segmenting client and prospective client audiences based on needs and preferences​

Utilize Eloqua (email campaign tool) to plan and execute email campaigns for clients, properties, brand awareness, etc.

Monitor performance and success metrics of the business line’s property marketing initiatives, campaigns, and deliverables to improve future strategy and tactics​

Act as a brand steward on all marketing and sales collateral

Knowledge, Skills & Abilities

Superior written and verbal communication skills

Experience translating business needs/challenges into marketing solutions

Proven project management capabilities and organizational skills

Positive, can-do attitude in the face of complication or adversity

Ability to ignite and build strong interpersonal relationships with individuals at all levels within the organization

Experience managing initiatives and programs across traditional and digital marketing channels

Understanding of and commitment to superior client service (internally and externally)

High level of resourcefulness

Ability to thrive in a fast-paced work environment with demanding workloads

Ability to identify, communicate and solve problems quickly

Assertive and deadline-oriented

Comfortable and confident in conducting client presentations

Impeccable attention to detail

Ability to work in a team environment and juggle multiple projects simultaneously

Creative, “big picture” thinker

Qualifications:
Bachelor’s Degree in Marketing, Advertising, Communications, Business, or other relevant fields; or commensurate education/experience required

Minimum 4-8 years of related work experience, with emphasis on marketing within the professional services realm; real estate industry experience a strong plus

Knowledge of MS Word, PowerPoint, Excel required

Knowledge of Adobe Creative Suite, particularly InDesign and Photoshop

Strong digital skills with the ability to master new technologies

Experience working with marketing automation tools, Eloqua preferred

Senior Marketing Associate


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