Tag: Copy

Company: Accenture

Location: Toronto, ON

Expected salary: $74900 – 133800 per year

Job date: Mon, 24 Feb 2025 04:42:35 GMT

Job description: We are:Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at:There will never be a typical day at Accenture Song, but that’s why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space.You are:A seasoned medical copy expert that gets patients and providers to act. A self-starter who writes clear, engaging content in a variety of voices and tones. A natural communicator who is adept at capturing interest and building trust. A motivator and mentor for peers and junior talent ensuring every touch is consistent and on brand.You have honed your craft by developing copy for the life sciences industry, across brands and manufacturers. You know how to collaborate and innovate with Art Directors, Designers and Marketing Professionals to take content to the next level and grow engagement numbers through creating relevant experiences. Listen deeply. Be creative. Execute.If you have a passion for making a difference in patients’ and HCPs lives and can thrive in a fluid, fast-paced, energetic environment, we’d love to talk to you!The work:Pitch and present work in a manner that demonstrates an understanding of the strategic objectives of the project and offers a clear rationale as to how the communication messaging supports those objectives and ties into the larger goals of the business.Leverage your copywriting skills to write engaging content for the pharmaceutical and/or medical technology sectors based on communication objectivesEnsure all content complies with FDA, and/or PAAB medical compliance requirements and pharma regulatory compliance standards and keep update on compliance and regulatory changes.Collaborate with cross-functional teams to understand brand guidelines, tone, and voice for different customer segments.Understand legal limitations for life sciences-related copy, and how to work around and within them to create strong experiencesWrite long-form and short-form copy for a wide variety of media, including but not limited to, email, digital ads, direct mail, SMS, sales collateral and one-pagers, websites and landing pagesWrite creative and compelling subject lines and strong CTAs that have a measurable impact on marketing performanceAlign on content strategy and copy that drives acquisition, engagement, and retention of our usersConsume research and glean insights into different audiences (and segments of our audiences), and leverage this to build user-centered content that drives performanceEnsure all copy is consistent with our clients’ style, quality, and tone of voice, including that created by junior resourcesBe a visual thinker who takes the entire end product into considerationCollaborate closely with other team members to ensure a consistent, integrated customer experienceProvide critical and productive feedback to support copy team learning and growthCollaborate with Creative Manager to provide guidance and recommendations to help with project plans and timelines to ensure content is produced at a high standard of quality and on timeHere’s what you’ll need:6+ years of copywriting experience at a pharma/life sciences advertising agency or related industry (for example, medical/healthcare publishing)Proven success in copywriting to drive action among audiences (HCPs, patients, caregivers, etc.)FDA content submission experienceExperience directing and overseeing teams of copywritersEnglish is required for this position as this role will regularly interact with stakeholders across Canada, US and other countries across our Global footprint where English is the common language. Due to the significant high volume of interactions with these English-speaking stakeholders, which is inherent to this position, it is not possible to reorganize the company’s activities to avoid this requirement.A University degree is required for this positionBonus points if:PAAB content experienceAn understanding in how to engage Healthcare Professionals and Patient audiences to motivate and drive action and engagementExperience learning about audience segments, and developing content tailoring to improve relevance.Love for writing and storytelling, demonstrated in both long and short form content (portfolio that includes campaigns/writing samples required for both print and digital)Exceptional interpersonal and cross-functional collaboration skills, openness to feedbackAbility to balance competing priorities with tight deadlines in a fast-paced environmentCapacity to manage the priorities of multiple stakeholdersFamiliarity with developing content/copy within regulated industries – ideally pharmaceuticals or MedTechWell versed in pharma regulatory compliance for developing a wide range of HCP and patient facing materialsYou’re well-versed in Life Sciences creative principles (e.g., MLR review processes and requirements, Fair Balance, branded vs. unbranded restrictions, etc.)Presentation skills and pride in your work to confidently share ideas and tactics with internal and external stakeholdersYou have experience in Oncology, Neurology, rare disease, patient services, vaccines or related areasCompensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation, based on full-time employment, for roles that may be hired in British Columbia as set forth below.Role Location Annual Salary RangeBritish Columbia $74,900 to $133,800About Accenture Accenture is a leading global professional services company that helps the world’s leading organizations build their digital core, optimize their operations, accelerate revenue growth and enhance services—creating tangible value at speed and scale. We are a talent- and innovation-led company with 774,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us atOur Commitment to Inclusion & DiversityAt Accenture, inclusion and diversity are fundamental to our culture and embedded in our core values. We are committed to creating a workforce where our people can feel comfortable, be themselves and contribute. Like Canada itself, Accenture employees represent a tremendous variety of cultures, ethnicities, beliefs, backgrounds and languages. We offer an inclusive environment regardless of personal characteristics such as ethnicity, religion, gender, sexual orientation, gender identity or expression, age or disability.Requesting an AccommodationAccenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.If you would like to be considered for employment opportunities with Accenture and have accommodation needs for a disability or religious observance, please call us toll free at 1 (877) 889-9009, send us an or speak with your recruiter.Other Employment StatementsIt is currently our objective to assign our people to work near where they live. However, given the nature of our business and our need to serve clients, our employees must be available to travel when needed.Job candidates are not required to disclose any offence for which a pardon has been granted.

Accenture Song helps clients accelerate growth and value by focusing on sustained customer relevance. They offer services such as growth, product, and experience design, technology platforms, marketing strategy, and orchestration. The company is always evolving, providing employees with exciting opportunities to work on innovative client projects. They are currently seeking a seasoned medical copy expert with experience in the life sciences industry to join their team. The ideal candidate will have strong copywriting skills, knowledge of FDA compliance, and experience working with cross-functional teams to deliver engaging content. The role requires collaboration with various stakeholders and the ability to work in a fast-paced environment. Accenture offers competitive compensation and is committed to inclusion and diversity in the workplace. Candidates with disabilities or religious observances can request accommodations during the hiring process.

Company: Accenture

Location: Toronto, ON

Expected salary:

Job date: Thu, 06 Feb 2025 05:27:08 GMT

Job description: , media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep… Directors, Designers and Marketing Professionals to take content to the next level and grow engagement numbers through creating…

This content focuses on the importance of having a strong media and marketing strategy for campaigns. It emphasizes the need for collaboration between Directors, Designers, and Marketing Professionals to create engaging content that will resonate with the target audience. Building strong client relationships and utilizing various channels for content distribution are also key components of a successful marketing strategy. Overall, the goal is to elevate the quality of content and increase audience engagement.