Specialist, Deployment – Contract – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Fri, 25 Apr 2025 05:05:42 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Specialist, Deployment – Contract
Department: Technology
Position band: Specialist (G2)
Reports to: Restaurant File Maintenance (RFM) Consultant
Type of position: 1-year Fixed Term Contract, Full timeThe Opportunity
The Specialist, Deployment will be responsible for deploying all menu key programming for restaurant POS systems across Canada and campaigns within the Digital CRM Program. You will contribute to a fast-paced and high priority team within the Canada Technology function to support innovative and business-as-usual activities. You will be partnering with key cross-functional team members from Marketing, Operations, Supply Chain, Insights, Technology and agencies teams to ensure we have the right campaigns deployed on the right platforms. This is a one-year fixed term contract opportunity.The position is located in the Toronto office working in the Technology team (Flexible if the person is in another Province).Who you are
You embrace ambiguity and are passionate about how technology can improve and optimize the restaurant experience. With a strong working knowledge of McDonald’s restaurant operations, you are an advocate of optimizing the restaurant experience and have ideas on how technology can help reduce crew complexity, solve manager challenges and optimize the guest experience. You thrive in a collaborative team environment and enjoy building productive work relationships with internal and external teams. You can juggle multiple projects and commitments without breaking a sweat and have strong communication skills. You’re organized, creative, a problem solver, and enjoy partnering with others to drive results.Principal Accountabilities: In addition to following McDonald’s policies and procedures, principal accountabilities include, but are not limited to:

  • Implement Marketing campaigns in the different tools handled by the Restaurant Technology Operation team (CRM tools and RFM)
  • In the RFM tool, able to manage POS processes from menu item creation to product launch in restaurant, including the development of POS key standards, manager’s guides, menu item numbers.
  • Communicate issues with all stakeholders and provide status updates when needed.
  • Act as third level support for issues relating to menu items, descriptions, taxes or images set up for various platforms
  • In the CRM tools, schedule and deploy Advanced Segmentation, Offers, bonus campaigns, lifecycle journeys and other Digital campaigns using McDonald’s back-end campaign management platforms & tools to support the Digital CRM, Offers, and Loyalty program.
  • Schedule and update the Canada McDonald’s website with new product releases to stay complaint with Canadian nutritional regulations.
  • Handle business-as-usual activities and administrative tasks for the CRM Ops and RFM activities (example but not limited to: Answering mailboxes with questions and escalations from the field, assuring we complies to the CASL legislation, creation of images, requesting legal or translation input and approval, processing files …..)
  • Intake briefs from the Digital Program or Marketing team to execute on all offers, bonus campaigns, and RFM programing.
  • Learn new functionality and evolve operational procedures based on upgrades to platform.

Qualifications

  • Post-secondary education preferred OR Restaurant experience with menu item maintenance (RFM)
  • Must have strong PC skills, abilities with Microsoft Office products, and able to learn new technology in a short time frame
  • Strong knowledge of databases functionality and form is a plus
  • Ability to approach problems in a logical and analytical manner
  • Provided with only general directives, have the ability to work independently in a fast-paced and constantly changing environment
  • Strong organizational skills and attention to detail
  • Excellent interpersonal skills and a strong team player
  • Excellent oral and written communication skills
  • Comfortable working within a cross-functional team environment, as well as collaborating with stakeholders at all levels
  • Preference will be given to candidates who are bilingual in English and French
  • Experience working in high-paced Retail & Quick-Serve Restaurant industry considered an asset.

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

Company Overview

McDonald’s is dedicated to excellence, aiming to recruit the best talent from around the globe. The company fosters a team of innovative problem-solvers who prioritize personal and professional growth while enjoying their work.

Job Summary

  • Position: Specialist, Deployment – Contract
  • Department: Technology
  • Type: 1-year Fixed Term Contract, Full-time
  • Location: Toronto, with flexibility for remote work in other provinces

Key Responsibilities

  • Deploy menu programming for POS systems in Canada.
  • Collaborate with Marketing, Operations, Supply Chain, and other teams for campaign deployment.
  • Manage menu creation and product launches in the RFM tool.
  • Act as a support for menu-related issues across various platforms.
  • Schedule and deploy digital campaigns via CRM tools.
  • Update the Canada McDonald’s website for product compliance.
  • Handle administrative tasks and ensure compliance with regulations.

Qualifications

  • Preferred post-secondary education or restaurant experience.
  • Proficient in Microsoft Office and quick to learn new technologies.
  • Strong analytical and problem-solving skills.
  • Excellent organizational and communication abilities.
  • Ability to work independently in a dynamic environment.
  • Bilingual English and French candidates preferred.
  • Experience in the retail or quick-service restaurant industry is an asset.

Commitment to Diversity

McDonald’s Canada supports a diverse and inclusive workplace, offering fair opportunities and accommodations during the application process.

Specialist, Deployment – Contract – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Thu, 24 Apr 2025 22:15:11 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Specialist, Deployment – Contract
Department: Technology
Position band: Specialist (G2)
Reports to: Restaurant File Maintenance (RFM) Consultant
Type of position: 1-year Fixed Term Contract, Full timeThe Opportunity
The Specialist, Deployment will be responsible for deploying all menu key programming for restaurant POS systems across Canada and campaigns within the Digital CRM Program. You will contribute to a fast-paced and high priority team within the Canada Technology function to support innovative and business-as-usual activities. You will be partnering with key cross-functional team members from Marketing, Operations, Supply Chain, Insights, Technology and agencies teams to ensure we have the right campaigns deployed on the right platforms. This is a one-year fixed term contract opportunity.The position is located in the Toronto office working in the Technology team (Flexible if the person is in another Province).Who you are
You embrace ambiguity and are passionate about how technology can improve and optimize the restaurant experience. With a strong working knowledge of McDonald’s restaurant operations, you are an advocate of optimizing the restaurant experience and have ideas on how technology can help reduce crew complexity, solve manager challenges and optimize the guest experience. You thrive in a collaborative team environment and enjoy building productive work relationships with internal and external teams. You can juggle multiple projects and commitments without breaking a sweat and have strong communication skills. You’re organized, creative, a problem solver, and enjoy partnering with others to drive results.Principal Accountabilities: In addition to following McDonald’s policies and procedures, principal accountabilities include, but are not limited to:

  • Implement Marketing campaigns in the different tools handled by the Restaurant Technology Operation team (CRM tools and RFM)
  • In the RFM tool, able to manage POS processes from menu item creation to product launch in restaurant, including the development of POS key standards, manager’s guides, menu item numbers.
  • Communicate issues with all stakeholders and provide status updates when needed.
  • Act as third level support for issues relating to menu items, descriptions, taxes or images set up for various platforms
  • In the CRM tools, schedule and deploy Advanced Segmentation, Offers, bonus campaigns, lifecycle journeys and other Digital campaigns using McDonald’s back-end campaign management platforms & tools to support the Digital CRM, Offers, and Loyalty program.
  • Schedule and update the Canada McDonald’s website with new product releases to stay complaint with Canadian nutritional regulations.
  • Handle business-as-usual activities and administrative tasks for the CRM Ops and RFM activities (example but not limited to: Answering mailboxes with questions and escalations from the field, assuring we complies to the CASL legislation, creation of images, requesting legal or translation input and approval, processing files …..)
  • Intake briefs from the Digital Program or Marketing team to execute on all offers, bonus campaigns, and RFM programing.
  • Learn new functionality and evolve operational procedures based on upgrades to platform.

Qualifications

  • Post-secondary education preferred OR Restaurant experience with menu item maintenance (RFM)
  • Must have strong PC skills, abilities with Microsoft Office products, and able to learn new technology in a short time frame
  • Strong knowledge of databases functionality and form is a plus
  • Ability to approach problems in a logical and analytical manner
  • Provided with only general directives, have the ability to work independently in a fast-paced and constantly changing environment
  • Strong organizational skills and attention to detail
  • Excellent interpersonal skills and a strong team player
  • Excellent oral and written communication skills
  • Comfortable working within a cross-functional team environment, as well as collaborating with stakeholders at all levels
  • Preference will be given to candidates who are bilingual in English and French
  • Experience working in high-paced Retail & Quick-Serve Restaurant industry considered an asset.

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

McDonald’s is looking for a Specialist, Deployment for a 1-year contract position in the Technology department. The role involves deploying menu programming for POS systems and digital campaigns. The ideal candidate should have a strong knowledge of McDonald’s restaurant operations, be comfortable with technology, and have excellent communication skills. The role is based in Toronto but flexible for other provinces. Candidates with bilingual skills in English and French and experience in the retail or quick-serve restaurant industry will be preferred. McDonald’s is committed to a diverse and inclusive workplace and offers accommodations during the application process.

Coordinator, Deployment – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Thu, 24 Apr 2025 06:21:30 GMT

Job description: within the Digital CRM Program. You will contribute to a fast-paced and high priority team within the Canada Technology function… from Marketing, Operations, Supply Chain, Insights, Technology and agencies teams to ensure we have the right campaigns deployed…

This content outlines the role of a team member within the Digital CRM Program, highlighting the need for collaboration with various departments such as Marketing, Operations, Supply Chain, Insights, Technology, and agencies. The team member is expected to contribute to a fast-paced and high-priority team to ensure successful deployment of campaigns.

Senior Marketing Manager, Brand & Social – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Sat, 12 Apr 2025 22:15:22 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Senior Marketing Manager, Brand & Social
Department: National Marketing
Position band: Management/Advisory (G5)
Reports to: Marketing Director, ROD & Brand Strategy and Content
Type of position: Full-time, PermanentThe OpportunityThe Senior Marketing Manager role is part of the Brand Strategy & Content team. The portfolio includes a balance of Brand, Partnerships & leading our Social.We’re looking for someone who is a fan, thinks like a fan, and acts like a fan of the brand. Someone who gets the modern customer, not only what they expect from brands but, more importantly, what they do not want from them. The perfect candidate isn’t just familiar with these nuances but is also ready to translate that knowledge into fresh thinking that elevates our creative strategy and pushes the brand towards groundbreaking, culturally inspired ideas.The individual in this role will be accountable for:

  • Building forever fans through impactful brand building initiatives: Brand Relevancy, Partnerships, Employer Reputation & Trust
  • Leading our Social vision for always-on and social-first programs
  • Inspiring agency partners to build marketing campaigns that deliver on creative effectiveness, drive the brand, connect with consumers & deliver business results
  • Providing strong and meaningful program briefs to facilitate exceptional creative, effective media plans, and integrated digital activations utilizing the One McDonald’s Way of Marketing process
  • Ensuring the brand vision, strategy and voice are reflected to drive the business and elevate the brand in culture
  • Align key stakeholders across the system on campaign ideas, execution and performance/learnings
  • Review and approve multiple assets throughout the campaign development such as scripts, casting, POP and creative assets
  • Providing development, direction and support for your team to execute plans – working collaboratively across functions to bring initiatives to market (product development with Menu, consumer research, business analysis, forecasting, price recommendations, campaign development, digital integration, internal comms, and restaurant execution)
  • Responsible for understanding and being up to date with program sales results and trends
  • Build strong relationships and foster teamwork among agencies, marketing team, and cross-functional teams to achieve maximum performance
  • Focus on building high performing teams – assist with team building & career development of your team
  • Empower your team by providing guidance, clear communication & coaching

Qualifications

  • 8-10+ years marketing experience in consumer retail, packaged goods or service marketing
  • Highly effective leader and creative marketer with proven experience to think outside the box, and deliver exceptional creative work
  • Experience in campaign development (execution & production) – driving creative excellence
  • Excellent communications and storytelling skills
  • Consumer-centric approach
  • Ability to identify the need for change and lead teams through it
  • Proven project management skills and ability to frame projects, create solutions, and drive cross-functional efforts to successful completion
  • Experience with category management
  • Experience mobilizing a cross-functional team with a collective goal and ambition
  • Understand how to gain insight by asking the right questions – curiosity is key
  • Team player with proven ability to build relationships and foster collaboration across functional areas

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

McDonald’s is looking for a Senior Marketing Manager to join their Brand Strategy & Content team. The ideal candidate should be a fan of the brand and understand the modern customer’s expectations. Responsibilities include building brand relevance and trust, leading social initiatives, inspiring agency partners, and developing high-performing teams. Qualifications include 8-10+ years of marketing experience, creative thinking, strong leadership skills, and the ability to drive creative excellence. McDonald’s Canada is committed to a diverse and inclusive workplace. Accommodations during the application process are available upon request.

Senior Marketing Manager, Brand & Social – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Sun, 13 Apr 2025 00:02:56 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Senior Marketing Manager, Brand & Social
Department: National Marketing
Position band: Management/Advisory (G5)
Reports to: Marketing Director, ROD & Brand Strategy and Content
Type of position: Full-time, PermanentThe OpportunityThe Senior Marketing Manager role is part of the Brand Strategy & Content team. The portfolio includes a balance of Brand, Partnerships & leading our Social.We’re looking for someone who is a fan, thinks like a fan, and acts like a fan of the brand. Someone who gets the modern customer, not only what they expect from brands but, more importantly, what they do not want from them. The perfect candidate isn’t just familiar with these nuances but is also ready to translate that knowledge into fresh thinking that elevates our creative strategy and pushes the brand towards groundbreaking, culturally inspired ideas.The individual in this role will be accountable for:

  • Building forever fans through impactful brand building initiatives: Brand Relevancy, Partnerships, Employer Reputation & Trust
  • Leading our Social vision for always-on and social-first programs
  • Inspiring agency partners to build marketing campaigns that deliver on creative effectiveness, drive the brand, connect with consumers & deliver business results
  • Providing strong and meaningful program briefs to facilitate exceptional creative, effective media plans, and integrated digital activations utilizing the One McDonald’s Way of Marketing process
  • Ensuring the brand vision, strategy and voice are reflected to drive the business and elevate the brand in culture
  • Align key stakeholders across the system on campaign ideas, execution and performance/learnings
  • Review and approve multiple assets throughout the campaign development such as scripts, casting, POP and creative assets
  • Providing development, direction and support for your team to execute plans – working collaboratively across functions to bring initiatives to market (product development with Menu, consumer research, business analysis, forecasting, price recommendations, campaign development, digital integration, internal comms, and restaurant execution)
  • Responsible for understanding and being up to date with program sales results and trends
  • Build strong relationships and foster teamwork among agencies, marketing team, and cross-functional teams to achieve maximum performance
  • Focus on building high performing teams – assist with team building & career development of your team
  • Empower your team by providing guidance, clear communication & coaching

Qualifications

  • 8-10+ years marketing experience in consumer retail, packaged goods or service marketing
  • Highly effective leader and creative marketer with proven experience to think outside the box, and deliver exceptional creative work
  • Experience in campaign development (execution & production) – driving creative excellence
  • Excellent communications and storytelling skills
  • Consumer-centric approach
  • Ability to identify the need for change and lead teams through it
  • Proven project management skills and ability to frame projects, create solutions, and drive cross-functional efforts to successful completion
  • Experience with category management
  • Experience mobilizing a cross-functional team with a collective goal and ambition
  • Understand how to gain insight by asking the right questions – curiosity is key
  • Team player with proven ability to build relationships and foster collaboration across functional areas

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

McDonald’s is seeking a Senior Marketing Manager to join their National Marketing team. The ideal candidate will be a fan of the brand, understand modern customers, and be able to lead brand building initiatives and social media strategies. The role involves working with agencies, developing creative campaigns, leading a team, and driving business results. The ideal candidate will have 8-10+ years of marketing experience, be a creative thinker, have strong communication skills, and be able to lead cross-functional teams. McDonald’s Canada is committed to diversity and inclusion in the workplace.

RFM and CRM Coordinator (1-year contract) – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Fri, 04 Apr 2025 22:38:38 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: RFM and CRM Coordinator
Department: Technology
Position band: Coordinator (G1)
Reports to: Restaurant File Maintenance (RFM) Consultant
Type of position: 1-year Fixed Term Contract, Full timeThe Opportunity
The RFM and CRM coordinator will be responsible for deploying all menu key programming for restaurant POS systems across Canada and campaigns within the Digital CRM Program. You will contribute to a fast-paced and high priority team within the Canada Technology function to support innovative and business-as-usual activities. You will be partnering with key cross-functional team members from Marketing, Operations, Supply Chain, Insights, Technology and agencies teams to ensure we have the right campaigns deployed on the right platforms.The position is located in the Toronto office working in the Technology team (Flexible if the person is in another Province).Who you are
You embrace ambiguity and are passionate about how technology can improve and optimize the restaurant experience. With a strong working knowledge of McDonald’s restaurant operations, you are an advocate of optimizing the restaurant experience and have ideas on how technology can help reduce crew complexity, solve manager challenges and optimize the guest experience. You thrive in a collaborative team environment and enjoy building productive work relationships with internal and external teams. You can juggle multiple projects and commitments without breaking a sweat and have strong communication skills. You’re organized, creative, a problem solver, and enjoy partnering with others to drive results.Principal Accountabilities: In addition to following McDonald’s policies and procedures, principal accountabilities include, but are not limited to:

  • Implement Marketing campaigns in the different tools handled by the Restaurant Technology Operation team (CRM tools and RFM)
  • In the RFM tool, able to manage POS processes from menu item creation to product launch in restaurant, including the development of POS key standards, manager’s guides, menu item numbers.
  • Communicate issues with all stakeholders and provide status updates when needed.
  • Act as third level support for issues relating to menu items, descriptions, taxes or images set up for various platforms
  • In the CRM tools, schedule and deploy Advanced Segmentation, Offers, bonus campaigns, lifecycle journeys and other Digital campaigns using McDonald’s back-end campaign management platforms & tools to support the Digital CRM, Offers, and Loyalty program.
  • Schedule and update the Canada McDonald’s website with new product releases to stay complaint with Canadian nutritional regulations.
  • Handle business-as-usual activities and administrative tasks for the CRM Ops and RFM activities (example but not limited to: Answering mailboxes with questions and escalations from the field, assuring we complies to the CASL legislation, creation of images, requesting legal or translation input and approval, processing files …..)
  • Intake briefs from the Digital Program or Marketing team to execute on all offers, bonus campaigns, and RFM programing.
  • Learn new functionality and evolve operational procedures based on upgrades to platform.

Qualifications

  • Post-secondary education preferred OR Restaurant experience with menu item maintenance (RFM)
  • Must have strong PC skills, abilities with Microsoft Office products, and able to learn new technology in a short time frame
  • Strong knowledge of databases functionality and form is a plus
  • Ability to approach problems in a logical and analytical manner
  • Provided with only general directives, have the ability to work independently in a fast-paced and constantly changing environment
  • Strong organizational skills and attention to detail
  • Excellent interpersonal skills and a strong team player
  • Excellent oral and written communication skills
  • Comfortable working within a cross-functional team environment, as well as collaborating with stakeholders at all levels
  • Preference will be given to candidates who are bilingual in English and French
  • Experience working in high-paced Retail & Quick-Serve Restaurant industry considered an asset.

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

McDonald’s is seeking a RFM and CRM Coordinator to join their Technology department on a 1-year fixed-term contract in Canada. The coordinator will be responsible for deploying menu key programming and campaigns within the Digital CRM Program, working closely with cross-functional teams. The ideal candidate should have a strong knowledge of McDonald’s restaurant operations, be technologically savvy, and possess strong organizational and communication skills. Bilingual candidates and those with experience in the Retail & Quick-Serve Restaurant industry are preferred. McDonald’s Canada is committed to a diverse and inclusive workplace, offering accommodations during the application process upon request.

RFM and CRM Coordinator (1-year contract) – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Fri, 04 Apr 2025 23:32:28 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: RFM and CRM Coordinator
Department: Technology
Position band: Coordinator (G1)
Reports to: Restaurant File Maintenance (RFM) Consultant
Type of position: 1-year Fixed Term Contract, Full timeThe Opportunity
The RFM and CRM coordinator will be responsible for deploying all menu key programming for restaurant POS systems across Canada and campaigns within the Digital CRM Program. You will contribute to a fast-paced and high priority team within the Canada Technology function to support innovative and business-as-usual activities. You will be partnering with key cross-functional team members from Marketing, Operations, Supply Chain, Insights, Technology and agencies teams to ensure we have the right campaigns deployed on the right platforms.The position is located in the Toronto office working in the Technology team (Flexible if the person is in another Province).Who you are
You embrace ambiguity and are passionate about how technology can improve and optimize the restaurant experience. With a strong working knowledge of McDonald’s restaurant operations, you are an advocate of optimizing the restaurant experience and have ideas on how technology can help reduce crew complexity, solve manager challenges and optimize the guest experience. You thrive in a collaborative team environment and enjoy building productive work relationships with internal and external teams. You can juggle multiple projects and commitments without breaking a sweat and have strong communication skills. You’re organized, creative, a problem solver, and enjoy partnering with others to drive results.Principal Accountabilities: In addition to following McDonald’s policies and procedures, principal accountabilities include, but are not limited to:

  • Implement Marketing campaigns in the different tools handled by the Restaurant Technology Operation team (CRM tools and RFM)
  • In the RFM tool, able to manage POS processes from menu item creation to product launch in restaurant, including the development of POS key standards, manager’s guides, menu item numbers.
  • Communicate issues with all stakeholders and provide status updates when needed.
  • Act as third level support for issues relating to menu items, descriptions, taxes or images set up for various platforms
  • In the CRM tools, schedule and deploy Advanced Segmentation, Offers, bonus campaigns, lifecycle journeys and other Digital campaigns using McDonald’s back-end campaign management platforms & tools to support the Digital CRM, Offers, and Loyalty program.
  • Schedule and update the Canada McDonald’s website with new product releases to stay complaint with Canadian nutritional regulations.
  • Handle business-as-usual activities and administrative tasks for the CRM Ops and RFM activities (example but not limited to: Answering mailboxes with questions and escalations from the field, assuring we complies to the CASL legislation, creation of images, requesting legal or translation input and approval, processing files …..)
  • Intake briefs from the Digital Program or Marketing team to execute on all offers, bonus campaigns, and RFM programing.
  • Learn new functionality and evolve operational procedures based on upgrades to platform.

Qualifications

  • Post-secondary education preferred OR Restaurant experience with menu item maintenance (RFM)
  • Must have strong PC skills, abilities with Microsoft Office products, and able to learn new technology in a short time frame
  • Strong knowledge of databases functionality and form is a plus
  • Ability to approach problems in a logical and analytical manner
  • Provided with only general directives, have the ability to work independently in a fast-paced and constantly changing environment
  • Strong organizational skills and attention to detail
  • Excellent interpersonal skills and a strong team player
  • Excellent oral and written communication skills
  • Comfortable working within a cross-functional team environment, as well as collaborating with stakeholders at all levels
  • Preference will be given to candidates who are bilingual in English and French
  • Experience working in high-paced Retail & Quick-Serve Restaurant industry considered an asset.

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

McDonald’s is looking for an RFM and CRM Coordinator to join their Technology team in Toronto. The coordinator will be responsible for deploying menu key programming for restaurant POS systems and campaigns within the Digital CRM Program. The ideal candidate should have a strong knowledge of McDonald’s restaurant operations, be skilled in technology, have strong communication skills, and be able to work in a fast-paced environment. The position is a 1-year fixed-term contract and preference will be given to bilingual candidates. McDonald’s is committed to diversity and inclusivity in the workplace. Accommodations during the application process are available upon request.

Marketing Manager, Calendar – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Fri, 04 Apr 2025 22:06:23 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Marketing Manager, Calendar
Department: National Marketing
Position band: Management/Advisory (G4)
Reports to: Director, Calendar Strategy & Menu Development
Type of position: Permanent, Full-TimeWho we areAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.The OpportunityHow would you like to work for the #1 quick service restaurant operation in the world?The Manager, Marketing Planning is a full-time opportunity reporting to the Director of Calendar Strategy & Menu Development. The individual in this role will support the development and optimization of the annual marketing calendar, ensuring that the plan is designed to achieve business KPIs and deliver the strongest marketing plan possible. This person requires strong strategic thinking, process management and an ability to partner across teams to evaluate business opportunities holistically. This includes working cross functionally both in and outside of marketing to understand product pipeline, business potential, operational & timing considerations, assess performance of key strategies and communicate effectively with all partners.Who You AreYou have the ability to build strong relationships and work collaboratively in a team environment with both internal and external parties. You love to solve problems and can think critically to make the right decisions. You have strong organizational and planning skills to move the company forward and ability to influence strategic initiatives. You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment.What’s in it for you?This is an unparalleled opportunity to join a winning organization during an exciting time of transformational change. You will gain exposure across all levels of the organization, from your team members to the Executives and Franchisees. You are looking for a company with a winning culture where you can grow in depth and breadth while making a tangible impact on strategic initiatives.Principal Accountabilities:In addition to following McDonald’s policies and procedures, principle accountabilities include, but are not limited to:Strategy

  • Define the annual calendar planning process, including engagement of key stakeholders across both internal and franchisee leadership teams
  • Develop annual marketing calendar strategies designed to meet key business & marketing KPIs, in partnership with Brand Strategy Director and Marketing Category Managers.
  • Responsible for scenario planning, partnering across functions (menu, value, BI, SC, etc.) to ensure marketing plan timing alignment & to manage optimizations.

Communication

  • Develop calendar strategy communications to ensure alignment across key priorities, leading marketing planning meetings and representing the marketing team within key cross functional groups (ISC)
  • Supports marketing leadership and franchisee engagement activities, including presentations and meeting planning.
  • Design & implement detailed processes to maximize marketing planning efficiencies.

Marketing Measurement * Partner with Strategy & Insights, Marketing Category teams, agency teams and external partners to advance marketing performance measurement for individual marketing campaign programs and the holistic plan

  • Key partner to the Strategy & Insights team on the QBR prep process

Qualifications

  • 6+ years of experience in Marketing Strategy & Planning, Brand and/or Digital Marketing in a demanding, detail-oriented retail, financial or QSR setting.
  • Customer-centric mindset, including a strong understanding of traditional Marketing strategies & tactics
  • Experience mobilizing multiple teams from an Enterprise level and working with multiple agency partners
  • Strong analytical skills, with the ability to translate the differentiation between marketing and business KPIs
  • Curiosity and an entrepreneurial spirit is key. The candidate must feel comfortable experimenting and have the initiative to follow up and report on results, continually evolving best practice.

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

McDonald’s is looking for a Marketing Manager for their Calendar position to support the development and optimization of the annual marketing calendar. The role involves strategic thinking, process management, and collaboration with internal and external teams. The ideal candidate should have strong organizational and planning skills, the ability to build relationships, and influence strategic initiatives. The position offers exposure to all levels of the organization and the opportunity to make a tangible impact on strategic initiatives. Candidates should have at least 6 years of experience in Marketing Strategy & Planning, and a customer-centric mindset. McDonald’s Canada is committed to diversity and inclusion in the workplace.

Marketing Manager, Value Strategy – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Sat, 05 Apr 2025 01:32:35 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Manager, Value Strategy
Department: National Marketing
Position band: Management/Advisory (G4)
Reports to: Senior Manager, Value Strategy
Type of position: Permanent, Full-TimeThe OpportunityHow would you like to work for the #1 quick service restaurant operation in the world?The Manager, Value Strategy is a full-time opportunity reporting to the Senior Manager, Value Strategy. The individual in this role will support the development and optimization of the holistic guest value strategies. This person requires strong strategic thinking, process management and an ability to partner across teams to evaluate business opportunities holistically. This includes working cross functionally both in and outside of marketing to build and maintain a pipeline of value strategy innovations and optimizations based on guest-needs, business performance, and industry trends.Who You AreYou have the ability to build strong relationships and work collaboratively in a team environment with both internal and external parties. You love to solve problems and can think critically to make the right decisions. You have strong leadership skills to move the company forward and ability to influence strategic initiatives. You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment.What’s in it for you?This is an unparalleled opportunity to join a winning organization during an exciting time of transformational change. You will gain exposure across all levels of the organization, from your team members to the Executives and Franchisees. You are looking for a company with a winning culture where you can grow in depth and breadth while making a tangible impact on strategic initiatives.Principal Accountabilities:In addition to following McDonald’s policies and procedures, principle accountabilities include, but are not limited to:Strategy

  • Support the Senior Manager with the development of McDonald’s Canada holistic guest value strategies:
  • Develop the ongoing value strategy leveraging consumer, digital, category insights and operational considerations to build recommendations.
  • Collaborate with Brand, Digital, Consumer Insights, Strategy, and Business Insights teams to build and maintain a pipeline of value strategy innovations and optimizations based on guest-needs, business performance, and industry trends.
  • Provide innovative thinking and continuously strive for new approaches to drive the business and impact the industry.

Insights and Analysis

  • Build Value Category business cases and recommendations for Senior leadership and Owner/Operator groups to make data-led, informed, and confident decisions.
  • Work with Consumer and Business Insights teams to understand category opportunities, consumer needs, and identify areas to drive category growth & affinity.
  • Interpret and evaluate information related to sales, P & L, campaign and business performance, competition, general economic trends, and qualitative/quantitative research.
  • Maintain contact with Global and US teams on Guest Value related marketing initiatives to ensure alignment and opportunities to share/steal great ideas that will benefit the McDonald’s system.

Communication and Influence

  • Present strategic plans and promotional recommendations to various Owner/Operator Leadership groups.
  • Ensure strategic plans and promotional recommendations are understood and supported by internal teams, Leadership, Field and Restaurant teams to ensure strong execution and guest experience.
  • Facilitate and influence the cross-functional team project development process; ensuring initiatives are on strategy, approved by all stakeholders and within required timelines.
  • Manage strategic handover to internal teams, providing clear business and strategic objectives & KPIs to allow the Brand Marketing, Field, and Operational teams to bring each strategy or program to life.

People

  • Build strong relationships and foster teamwork among agencies, marketing team, and cross-functional teams to achieve maximum performance.
  • Empower the people you work with by providing guidance, clear communication & coaching.

Qualifications

  • 6+ years of experience in Marketing or Brand strategy.
  • Bachelor’s degree in Business, Marketing, Communications, or a related field.
  • Ability to frame projects and proficiency in leading campaign performance analysis, insights generation and strategy planning.
  • Established business acumen, with ability to put data in the context of a customer problem and develop innovative solutions to solve for it.
  • Innovative attitude and an aptitude for staying on top of trends and the macroeconomic environment.
  • Proven leadership skills with experience in project management and in leading cross-functional programs.
  • Proactive approach with ability to be self-directed to lead marketing program implementation independently.
  • Strong analytical and critical thinker; derive meaningful interpretations and challenge the status quo.

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

Summarize this content Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Manager, Value Strategy
Department: National Marketing
Position band: Management/Advisory (G4)
Reports to: Senior Manager, Value Strategy
Type of position: Permanent, Full-TimeThe OpportunityHow would you like to work for the #1 quick service restaurant operation in the world?The Manager, Value Strategy is a full-time opportunity reporting to the Senior Manager, Value Strategy. The individual in this role will support the development and optimization of the holistic guest value strategies. This person requires strong strategic thinking, process management and an ability to partner across teams to evaluate business opportunities holistically. This includes working cross functionally both in and outside of marketing to build and maintain a pipeline of value strategy innovations and optimizations based on guest-needs, business performance, and industry trends.Who You AreYou have the ability to build strong relationships and work collaboratively in a team environment with both internal and external parties. You love to solve problems and can think critically to make the right decisions. You have strong leadership skills to move the company forward and ability to influence strategic initiatives. You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment.What’s in it for you?This is an unparalleled opportunity to join a winning organization during an exciting time of transformational change. You will gain exposure across all levels of the organization, from your team members to the Executives and Franchisees. You are looking for a company with a winning culture where you can grow in depth and breadth while making a tangible impact on strategic initiatives.Principal Accountabilities:In addition to following McDonald’s policies and procedures, principle accountabilities include, but are not limited to:Strategy

Support the Senior Manager with the development of McDonald’s Canada holistic guest value strategies:
Develop the ongoing value strategy leveraging consumer, digital, category insights and operational considerations to build recommendations.
Collaborate with Brand, Digital, Consumer Insights, Strategy, and Business Insights teams to build and maintain a pipeline of value strategy innovations and optimizations based on guest-needs, business performance, and industry trends.
Provide innovative thinking and continuously strive for new approaches to drive the business and impact the industry.
Insights and Analysis

Build Value Category business cases and recommendations for Senior leadership and Owner/Operator groups to make data-led, informed, and confident decisions.
Work with Consumer and Business Insights teams to understand category opportunities, consumer needs, and identify areas to drive category growth & affinity.
Interpret and evaluate information related to sales, P & L, campaign and business performance, competition, general economic trends, and qualitative/quantitative research.
Maintain contact with Global and US teams on Guest Value related marketing initiatives to ensure alignment and opportunities to share/steal great ideas that will benefit the McDonald’s system.
Communication and Influence

Present strategic plans and promotional recommendations to various Owner/Operator Leadership groups.
Ensure strategic plans and promotional recommendations are understood and supported by internal teams, Leadership, Field and Restaurant teams to ensure strong execution and guest experience.
Facilitate and influence the cross-functional team project development process; ensuring initiatives are on strategy, approved by all stakeholders and within required timelines.
Manage strategic handover to internal teams, providing clear business and strategic objectives & KPIs to allow the Brand Marketing, Field, and Operational teams to bring each strategy or program to life.
People

Build strong relationships and foster teamwork among agencies, marketing team, and cross-functional teams to achieve maximum performance.
Empower the people you work with by providing guidance, clear communication & coaching.
Qualifications

6+ years of experience in Marketing or Brand strategy.
Bachelor’s degree in Business, Marketing, Communications, or a related field.
Ability to frame projects and proficiency in leading campaign performance analysis, insights generation and strategy planning.
Established business acumen, with ability to put data in the context of a customer problem and develop innovative solutions to solve for it.
Innovative attitude and an aptitude for staying on top of trends and the macroeconomic environment.
Proven leadership skills with experience in project management and in leading cross-functional programs.
Proactive approach with ability to be self-directed to lead marketing program implementation independently.
Strong analytical and critical thinker; derive meaningful interpretations and challenge the status quo.
Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

Marketing Manager, Calendar – McDonald’s – Toronto, ON

Company: McDonald’s

Location: Toronto, ON

Expected salary:

Job date: Sat, 05 Apr 2025 06:44:32 GMT

Job description: Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Marketing Manager, Calendar
Department: National Marketing
Position band: Management/Advisory (G4)
Reports to: Director, Calendar Strategy & Menu Development
Type of position: Permanent, Full-TimeWho we areAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.The OpportunityHow would you like to work for the #1 quick service restaurant operation in the world?The Manager, Marketing Planning is a full-time opportunity reporting to the Director of Calendar Strategy & Menu Development. The individual in this role will support the development and optimization of the annual marketing calendar, ensuring that the plan is designed to achieve business KPIs and deliver the strongest marketing plan possible. This person requires strong strategic thinking, process management and an ability to partner across teams to evaluate business opportunities holistically. This includes working cross functionally both in and outside of marketing to understand product pipeline, business potential, operational & timing considerations, assess performance of key strategies and communicate effectively with all partners.Who You AreYou have the ability to build strong relationships and work collaboratively in a team environment with both internal and external parties. You love to solve problems and can think critically to make the right decisions. You have strong organizational and planning skills to move the company forward and ability to influence strategic initiatives. You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment.What’s in it for you?This is an unparalleled opportunity to join a winning organization during an exciting time of transformational change. You will gain exposure across all levels of the organization, from your team members to the Executives and Franchisees. You are looking for a company with a winning culture where you can grow in depth and breadth while making a tangible impact on strategic initiatives.Principal Accountabilities:In addition to following McDonald’s policies and procedures, principle accountabilities include, but are not limited to:Strategy

  • Define the annual calendar planning process, including engagement of key stakeholders across both internal and franchisee leadership teams
  • Develop annual marketing calendar strategies designed to meet key business & marketing KPIs, in partnership with Brand Strategy Director and Marketing Category Managers.
  • Responsible for scenario planning, partnering across functions (menu, value, BI, SC, etc.) to ensure marketing plan timing alignment & to manage optimizations.

Communication

  • Develop calendar strategy communications to ensure alignment across key priorities, leading marketing planning meetings and representing the marketing team within key cross functional groups (ISC)
  • Supports marketing leadership and franchisee engagement activities, including presentations and meeting planning.
  • Design & implement detailed processes to maximize marketing planning efficiencies.

Marketing Measurement * Partner with Strategy & Insights, Marketing Category teams, agency teams and external partners to advance marketing performance measurement for individual marketing campaign programs and the holistic plan

  • Key partner to the Strategy & Insights team on the QBR prep process

Qualifications

  • 6+ years of experience in Marketing Strategy & Planning, Brand and/or Digital Marketing in a demanding, detail-oriented retail, financial or QSR setting.
  • Customer-centric mindset, including a strong understanding of traditional Marketing strategies & tactics
  • Experience mobilizing multiple teams from an Enterprise level and working with multiple agency partners
  • Strong analytical skills, with the ability to translate the differentiation between marketing and business KPIs
  • Curiosity and an entrepreneurial spirit is key. The candidate must feel comfortable experimenting and have the initiative to follow up and report on results, continually evolving best practice.

Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.

Summarize this content Company DescriptionAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.Job DescriptionPosition title: Marketing Manager, Calendar
Department: National Marketing
Position band: Management/Advisory (G4)
Reports to: Director, Calendar Strategy & Menu Development
Type of position: Permanent, Full-TimeWho we areAt McDonald’s, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.The OpportunityHow would you like to work for the #1 quick service restaurant operation in the world?The Manager, Marketing Planning is a full-time opportunity reporting to the Director of Calendar Strategy & Menu Development. The individual in this role will support the development and optimization of the annual marketing calendar, ensuring that the plan is designed to achieve business KPIs and deliver the strongest marketing plan possible. This person requires strong strategic thinking, process management and an ability to partner across teams to evaluate business opportunities holistically. This includes working cross functionally both in and outside of marketing to understand product pipeline, business potential, operational & timing considerations, assess performance of key strategies and communicate effectively with all partners.Who You AreYou have the ability to build strong relationships and work collaboratively in a team environment with both internal and external parties. You love to solve problems and can think critically to make the right decisions. You have strong organizational and planning skills to move the company forward and ability to influence strategic initiatives. You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment.What’s in it for you?This is an unparalleled opportunity to join a winning organization during an exciting time of transformational change. You will gain exposure across all levels of the organization, from your team members to the Executives and Franchisees. You are looking for a company with a winning culture where you can grow in depth and breadth while making a tangible impact on strategic initiatives.Principal Accountabilities:In addition to following McDonald’s policies and procedures, principle accountabilities include, but are not limited to:Strategy

Define the annual calendar planning process, including engagement of key stakeholders across both internal and franchisee leadership teams
Develop annual marketing calendar strategies designed to meet key business & marketing KPIs, in partnership with Brand Strategy Director and Marketing Category Managers.
Responsible for scenario planning, partnering across functions (menu, value, BI, SC, etc.) to ensure marketing plan timing alignment & to manage optimizations.
Communication

Develop calendar strategy communications to ensure alignment across key priorities, leading marketing planning meetings and representing the marketing team within key cross functional groups (ISC)
Supports marketing leadership and franchisee engagement activities, including presentations and meeting planning.
Design & implement detailed processes to maximize marketing planning efficiencies.
Marketing Measurement * Partner with Strategy & Insights, Marketing Category teams, agency teams and external partners to advance marketing performance measurement for individual marketing campaign programs and the holistic plan

Key partner to the Strategy & Insights team on the QBR prep process
Qualifications

6+ years of experience in Marketing Strategy & Planning, Brand and/or Digital Marketing in a demanding, detail-oriented retail, financial or QSR setting.
Customer-centric mindset, including a strong understanding of traditional Marketing strategies & tactics
Experience mobilizing multiple teams from an Enterprise level and working with multiple agency partners
Strong analytical skills, with the ability to translate the differentiation between marketing and business KPIs
Curiosity and an entrepreneurial spirit is key. The candidate must feel comfortable experimenting and have the initiative to follow up and report on results, continually evolving best practice.
Additional InformationMcDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.