eLearning Course Content CreatorASL ConsultingToronto, ON Experience educating clients on HR software or HR business processes – web based application and asset. A high degree of technical knowledge concerning the… 30+ days ago·More…View all ASL Consulting jobs – Toronto jobsSalary Search: eLearning Course Content Creator salaries in Toronto, ON

Company Description

  • Industry leader in the Human Capital Software Industry
  • Learn something new everyday
  • Professional work environment
  • On TTC route – no car required

Check out our videos: https://www.youtube.com/watch?v=B8rD7h4jHuc
Team work, enthusiasm, solutions to problems and fun help to make a great working environment. We’re looking to add industrious, energetic and analytical professionals with initiative to our team. Are you a team player, enthusiastic about learning, enjoy solving problems and coming up with software solutions that could make a difference to human resource organizations around the world?
We’ve been at the forefront of the #HireToRetire Software Industry for most of the last 32 years and we continue to evolve to provide better technology, services and innovative Human Resources solutions.
Want to be a part of one of the best organizations in the industry?

Job Description
The E-Learning Course Content Creator will build interactive modules that facilitate engaging and effective learning experiences for online learners. The successful candidate will collaborate with the Training and Implementation and Client Support Teams to ensure that the final product will provide learners with an effective, engaging learning experience.
The ideal candidate will be a dynamic and creative digital content specialist who will contribute to our growing need for: videos, webinars, and published content. In addition, this individual will be an action oriented team player with a strong sense of urgency and drive to deliver the content our clients are expecting.
The position requires someone who is skilled at creating high quality content across multiple media platforms with proven experience in customer focused educational content. From planning milestones to creating and delivering content, this individual will be responsible for all aspects of our digital education presence.
This is a contract position and will follow a hybrid format requiring the individual to be on-site 50% of the time at ASL Consulting Offices @ 155 Rexdale Blvd., Suite 800. The successful candidate is expected to use personal equipment and existing licenses.

*
Key Responsibilities*

  • .Ability to use past experience to recommend effective course design for ASL clients
  • Build course of varying lengths that could include a combination of recorded video, talking head, animations, and screen text using a range of applications.
  • Ability to learn quickly, getting familiar with the ASL Applications will be key to building effective elearning courses
  • Ensure modules comply with Universal Design for Learning, AODA and accessibility standards, including Web Content Accessibility Guidelines (WCAG)
  • Ensure consistent design quality and branding across all material
  • Edit photos, vectors, and videos as needed.
  • Pay attention to detail when creating, reviewing, and revising modules.
  • Strong written communication skills and the ability to manage processes and workflows to publish high quality content
  • Ability to meet new content standards and ensuring consistency across all content channels

Qualifications

  • Successful completion of a post secondary degree or diploma program in Media Design, Information and Learning Technologies or related disciplines
  • A high degree of technical knowledge concerning the production and delivery of digital content is a must
  • Minimum of 2-3 years of relevant Canadian work experience building digital instructional design content
  • Experience with media design technology including Vyond, Camtasia, Articulate, HTML, Adobe Creative Suite, and other multimedia rapid authoring tools
  • Experience with Moodle is required; experience with other Learning Management Systems isconsidered an asset
  • Understanding of adult learning and user experience principles
  • Experience in a human resources or educational context would be considered an asset
  • Experience educating clients on HR software or HR business processes – web based application and asset
  • Demonstrated knowledge of developing storyboards for creation of eLearning modules and videos is required
  • Strong command of the English language – both written and verbal
  • Excellent writing, editing, and grammatical skills.

Additional Information*
Salary: *

  • Salary commensurate with experience

Location: 155 Rexdale Boulevard, Toronto, ON

Job Types: Temporary, Contract

Work Location: Multiple Locations

eLearning Course Content Creator


CLICK TO APPLY

CONTENT WRITERMANI WONDERSToronto, ON Generate exciting and compelling stories on both digital and print sources of media. The incumbent thrives in the art of storytelling and encapsulating the… 30+ days ago·More…View all MANI WONDERS jobs – Toronto jobsSalary Search: CONTENT WRITER salaries in Toronto, ON

Mani Wonders Inc. is an emerging product design brand paving a niche in the fashion technology space. The tech-infused lifestyle products are designed in Toronto and are manufactured and distributed worldwide. At Mani Wonders Inc., we believe in making products that bring simplicity and inspiration to your everyday life.

We are seeking a Content Writer to join our Toronto team on a full-time basis. The incumbent thrives in the art of storytelling and encapsulating the essence of Mani Wonders.

Responsibilities:

  • Generate exciting and compelling stories on both digital and print sources of media
  • Pitch and contribute ideas and concepts
  • Collaborate with team members to ensure the production of high quality work
  • Assist in any other relevant tasks related to written format – headlines, taglines, body copy, description, Search Engine Optimization keywords, Email Communication, Social Media Posts, Tweets, and more
  • Write effective call-to-action statements, original SEO content for blogs, email campaign copy, marketing copy
  • Ensure management is informed and up-to-date on the status/progress of projects, and all relevant or useful information related to day-to-day activities
  • Typical of any start-up, the ability to navigate ambiguity and mitigate it with creativity is crucial. With ambiguity comes the opportunity to develop new process and establish strong infrastructure

Requirements:

  • Proven experience in storytelling concepts like teasers, structure & flow, and identifying target audience
  • Excellent and persuasive copywriting abilities
  • Superior oral and written communications skills, experience with proofreading and copyediting
  • Ability to prioritize and work on multiple tasks across multiple projects with cross-functional teams
  • Experience using MS Office (Word, Excel, Outlook, PowerPoint), MS Project, Agile Software and MS Visio or similar product for process flow
  • Organized and disciplined with a track record of completing tasks on-time and to a high standard
  • An individual who cares deeply about creating a unique brand experience
  • Strong attention to detail
  • Fluent in English and French
  • Adobe Photoshop & Creative Suite skills are preferred – handling your own edits may happen on the fly
  • Creativity isn’t limited to degrees but an educational background in media or a relevant field is an asset

Interested candidates are welcome to submit resume/CV to careers@maniwonders.com

CONTENT WRITER


CLICK TO APPLY

Head of Marketing and CommunicationsBlack Professionals in Tech NetworkToronto, ON•Remote Develop persona-based user journeys to deliver relevant experiences across digital properties, leveraging marketing automation to move visitors through the… 30+ days ago·More…View all Black Professionals in Tech Network jobs – Toronto jobsSalary Search: Head of Marketing and Communications salaries in Toronto, ON

Title: Head of Marketing and Communications

Employment Type: Full-time

Reports to: Founder and CEO

Application Deadline: Until filled

About BPTN

Black Professionals in Tech Network (BPTN) is the largest Black professional tech network in North America. We bridge the “network gap” in the tech industry by providing Black tech and business professionals with access to senior executive sponsorship, skill-building, and a strong peer network to support professional growth and advancement. BPTN introduces partner companies to a network of Black tech talent to help them recruit, hire, and create a culture that will retain Black professionals.

Position Description

We are looking for a marketing and communications leader to lead our marketing and communications team. We are committed to building a global network, and this leader will be key in helping us meet our goal. This is an opportunity to play a critical role in changing the face of technology and lead a passionate team of marketing and communications professionals.

This is a strategic, yet tactical leadership role that oversees the marketing department of BPTN. In this role you will be responsible for the overall development, integration, and implementation of the company’s marketing strategy, along with a broad range of marketing programs that support strategic organizational initiatives, including launch plans for products and strategic initiatives, stewardship over BPTN’s corporate website and community platform, PR & communications and fostering relationships with key stakeholders to ensure global reach. This leader will provide strategic oversight for marketing communications through the development of our member growth strategy, membership engagement and customer acquisition.

Core responsibilities

– Design, develop and execute the marketing and communications strategy for the organization.
– Manage, coach, and develop a high-performing marketing team, including managing the day-to-day activities of the department including the development and monitoring of team KPIs.
– Establish a web strategy that creates cohesion among our web properties and a consistent brand experience
– Oversee BPTN’s growth marketing acquisition to deliver growth at scale leveraging paid and organic channels such as: partnerships, social media, website, SEO/SEM and new uncharted territories.
– Monitoring and analyzing all online metrics for performance data, as well as provide actionable plans for Conversion Rate Optimization (CRO).
– Develop a multi-channel strategy that encompasses both inbound and outbound marketing to drive member and client (partner) acquisition
– Develop persona-based user journeys to deliver relevant experiences across digital properties, leveraging marketing automation to move visitors through the funnel and drive engagement depending on the audience segment
– Ensure there is a carefully thought-out launch plan, flawlessly executed, for all major product releases and events
– Bring best practices in B2B, B2C, and SaaS marketing to the table.
– Use data to analyze our marketing efforts and prepare regular reports and presentations on marketing metrics for the Executive Leadership Team.
– Design, research, and lead execution of growth strategy for new user acquisition, activation, engagement, and retention in a scalable and efficient way.
– Partner closely with the Head of Sales to build campaigns and solutions that drive business growth.
– Lead rapid, iterative experimentation of new channels, campaigns, creative, incentives, and approaches for the purpose of building scalable programs
– Leverage data analytics and insights from current user data to continually improve the ways we think about marketing attribution, segmentation, experimentation (A/B testing) and marketing strategies.
– Creating advertising campaigns through affiliate websites and online advertising tools.
– Be an internal thought leader; taking part in shaping the future of performance marketing roles.
– Perform analysis and craft clear narratives about how digital marketing’s efforts tie to improving business drivers.
– Lead all media engagement activities.
– Manage agency relationships

Required Skills:

You are a talented, creative and data driven marketing leader, someone who thrives in fast-paced environments with a laser focus on results. You are a collaborative leader who can pull out the strengthens of your team. An all-round marketer who is deeply passionate about member and client experience, you can see the big picture and develop strategy while also being able to ensure the execution of such.

– 10+ years of progressive marketing experience, 6+ years in a leadership role, developing high performing talent
– Experienced Marketer in tech-start-up environments; with a keen ability to take risks and learn
– First-hand experience with digital media planning and buying across digital and social
– Experienced building robust marketing and communications strategies with emphasis in software company.
– Intermediate to advanced experience with HubSpot Marketing Hub and CRM
– Proven experience with marketing automation tools, preferably the Hubspot Marketing Hub, CMS Hub and Sales Hub.
– Intermediate to advanced experience in LinkedIn Marketing, Instagram Ads, Facebook Business Manager, Double Click, Google Ad tools (AdSense, AdWords, Analytics) and more
– Hands on experience and knowledge of SEO ranking factors, guidelines, analytics, algorithms, techniques and tracking tools
– A highly analytical mindset, including developing executive dashboard reporting skills and the ability to pull data from disparate sources uncover insights and translate into easily consumable reports
– Strong project management skills, ability to multi-task in a busy startup environment
– Agency, vendor and freelance management experience
– Equal parts strategic thinker and hands-on builder
– Bachelor’s degree (or higher) in Business, Marketing, or a related field preferred.
– You can foster healthy relationships and manage stakeholder expectations, communicating effectively across teams

Benefits:

– Competitive salaries
– Health Benefits
– Lifestyle & Wellness spending account
– 15 days of paid vacation
– Group retirement savings, employer matched RRSP contributions
– Work from home
– Flexible work hours

This is an exciting opportunity to join a fast-paced Startup with a dream team. At BPTN, we embrace differences. We create a space where all voices can be heard so that we can all do our life’s best work. We’re committed to openness, curiosity and creating an inclusive culture as we know that diverse teams build better products and generate better ideas. We strongly encourage applications from everyone regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.

Job Type: Full-time

Head of Marketing and Communications


CLICK TO APPLY

Digital Media Manager / Digital Media BuyerMontana Steele Strategic MarketingToronto, ON$60,000 – $70,000 a yearResponsive employer Montana Steele is a full-service Toronto-based strategic marketing firm with over 25 years of experience and over 700 successful projects in all sectors of the… 30+ days ago

If you live and breathe digital marketing, you’re the perfect fit for this job.

We’re looking for a Digital Media Manager to develop, implement, track and optimize our clients’ paid media campaigns across all digital media channels.

As our Digital Media Manager, you will be responsible for setting up and managing brilliant digital marketing campaigns that generate impressive ROI for our clients – particularly in Paid Search Engine Marketing & Social Media Campaigns.

DO YOU HAVE WHAT IT TAKES TO BE OUR DIGITAL MEDIA MANAGER?

  • Are you strategic, analytical, and communicate your ideas with ease?
  • Can you interpret data critically and provide meaning to it, and strategic advice when needed?
  • Are you organized, task-driven, and self motivated to accomplish your daily and weekly goals?
  • Most importantly, are you passionate about digital marketing and obsessed about seeing your campaigns drive measurable results?

If you’re an analytics expert, a data diver and want a role where you can take initiative and grow your skills, we want to hear from you! Bonus points if you get as excited as we do about our clients’ remarketing campaigns.

Role Responsibilities:

  • Manage and execute media buying campaigns across various platforms (Google Ads, Paid Social, Display & Programmatic)
  • Perform regular analysis and optimization of campaigns, while working within budgets and maximizing KPIs
  • Maintain oversight of performance against targets and optimizing as necessary to ensure success
  • Provide campaign reporting that showcases results in a way that is meaningful for future campaigns, clearly pulling out both the positive results and areas where improvement is needed

Qualifications:

  • 3-5 years of hands-on digital media planning and buying experience (strong asset if the experience is agency side)
  • Experience leading successful paid search and paid social campaigns and reporting on metrics
  • Knowledge and experience with conversion metrics, including CPM, CTR, CPC, CPA
  • Able to work successfully within a team, handling high volume workload, and meeting tight deadlines under pressure
  • Comfortable working with budgets and numbers – must love data!
  • Accuracy and proficiency with numbers/data

Montana Steele is a full-service Toronto-based strategic marketing firm with over 25 years of experience and over 700 successful projects in all sectors of the industry. Over the years, Montana Steele has launched numerous iconic real estate and destination brands that have achieved both market success and industry accolades across North America. Montana Steele has won over 200 awards of excellence, at both the national and international levels. With a roster of over 40 full-time staff, Montana Steele has deep strengths and specialized expertise in all areas of real estate and destination marketing.

If you want a digital marketing career in this thriving industry, apply now!

Application deadline: 2021-08-31

Expected start date: 2021-08-23

Job Types: Full-time, Permanent

Salary: $60,000.00-$70,000.00 per year

Benefits:

  • Casual dress
  • On-site parking
  • Paid time off

Schedule:

  • 8 hour shift
  • Monday to Friday

Experience:

  • Facebook Advertising: 2 years (required)
  • Google Ads: 3 years (required)

Licence/Certification:

  • Google AdWords Certification (required)

Work remotely:

  • No

Digital Media Manager / Digital Media Buyer


CLICK TO APPLY

Digital Content SpecialistCentral Station3.7Toronto, ON•Remote Possesses knowledge and experience in the tenets of traditional and digital marketing. Ensure all digital content work is executed flawlessly and act as the… 30+ days ago·More…View all Central Station jobs – Toronto jobsSalary Search: Digital Content Specialist salaries in Toronto, ON

Overview

We’re Central Station and we’re a different kind of agency with unique skills. For clients looking for branding, innovations, physical experiences or digital marketing – and when it has to be best in class – we’re here for them.

We’re independently owned by four partners from different disciplines. We knew there was a better way of creating work that is Central to clients today, so we built an agency around it.

We’re 36 people and growing. We have a talented team of designers, developers, strategists, art directors, writers, account managers, project managers, digital marketers and production people.

Our client roster spans a broad range of product categories. Most are Canadian, some are North American, and a handful are Global. Some use us for B2B, some B2C and others, both. Most have been with us for 7-20 years, others we’ve targeted and acquired over the past 2-3 years. Our top clients include IKO, Hudson’s Bay, Nike, KPMG, Arterra Wines, Christian Dior, Humber River Hospital, Wajax, Dyson, Lindt and Levi Strauss & Company.

Logistics

Our office is located at 14 Birch Avenue, in the Summerhill area of midtown Toronto, but we’ve all been working from home/remotely for the past year due to the pandemic. This is expected to continue for at least several months to come. When it’s safe to return to the office, know that we have a Flexible Work Options Policy that will see our employees benefit from a desirable balance between primarily working from home with some required time in the office.

Job Description

The Digital Content Specialist will report to the Director of Digital Marketing. They will be joining a growing digital team that boasts specialties across SEO, social and paid media marketing. We thrive on delivering incremental performance growth, in a fast-paced, agile work environment. This position is full-time and we’re looking to fill it (with someone great), as soon as possible.

The ideal candidate has experience managing organic search efforts from keyword research and ideation, to execution, and through continuous optimization. They will work closely with our design team to ensure that the content is engaging and consistent. The individual will be a self-starter, detail-oriented and passionate about crafting effective messaging in the (often character-restrictive) digital space.

Key Responsibilities

  • Work with clients to drive SEO in content creation and strategy.
  • Perform keyword research and provide recommendations for content expansion and optimization.
  • Collaborate with freelance writers to refine website copy and landing pages to improve search engine rankings and conversion performance.
  • Assist the social media team by developing content for active social channels.
  • Develop design briefs for internal creative teams to execute against.
  • Develop SEO content briefs for client review and team execution.
  • Research content and consumer trends, develop content strategies, and create content for a variety of clients.
  • Ensure all digital content work is executed flawlessly and act as the final Quality Assurance check for digital copy, prior to delivery.
  • Actively participate in creative development and collaborate effectively with creative teams to ensure that integrated campaigns are successful in the digital space.
  • Map out comprehensive content plans based on the active channels available and client goals. Drive strategies that are proven by testing and metrics.
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in SEO projects.
  • Recommend changes to website architecture and content to improve organic search positions for target keywords when necessary

Ideal Qualifications

  • Minimum 5+ years’ experience working within a media company or advertising agency with a solid foundation in digital content production.
  • Possesses knowledge and experience in the tenets of traditional and digital marketing. Marketing degree is welcomed but not required with relevant work experience.
  • Extremely organized and detail oriented, with proven expertise in juggling multiple projects in a fast-paced environment.
  • Maintains excellent writing and language skills.
  • Confidence in your own point of view, and a willingness to push for great ideas.
  • Be a key player in helping digital campaigns stand out and resonate with customers.
  • Be creative and nimble, and be able to turn on a dime if something isn’t working.
  • Be clever, witty and able to communicate compellingly.
  • Knowledge writing social content for Facebook, Instagram, LinkedIn, Twitter, YouTube, and Pinterest, with an understanding of how each platform can be leveraged for different goals.
  • Proficient in content marketing theory and application.
  • Experience sourcing, writing and managing content development and publishing.
  • Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
  • Is a team player with the confidence to take the lead and work well with others. (i.e: content development, creation and editing of content, and online reputation management responses).
  • Has reliable tech fluency and an ability to pick up new tools quickly.
  • Experience with project management software and other communications platforms like Sprout Social, Trello, JIRA and Slack.
  • Familiarity with website design and development. Possesses intermediate knowledge with WordPress CMS.
  • Experience building reports in Google Data Studio would be an asset.
  • Fluency in French or Spanish would be an asset.

Digital Content Specialist


CLICK TO APPLY