Company: Amazon
Location: Toronto, ON
Expected salary:
Job date: Wed, 17 Sep 2025 01:23:41 GMT
Job description: of digital advertising solutions with the goal of helping consumers find and discover products and services. We help advertisers…, you will use your use your knowledge of digital advertising to sell solutions to new and existing advertising customers…
The content focuses on digital advertising solutions aimed at assisting consumers in discovering products and services. It emphasizes the role of advertisers in effectively utilizing digital advertising to reach new and existing customers. Key responsibilities include leveraging knowledge of digital advertising to offer tailored solutions that enhance product visibility and consumer engagement.
Ad Sales Account Manager, Adapt Rapid Response – Amazon – Toronto, ON
Company: Amazon
Location: Toronto, ON
Expected salary:
Job date: Wed, 17 Sep 2025 05:40:15 GMT
Job description: DESCRIPTIONAmazon Advertising operates at the intersection of eCommerce and advertising, offering a rich array of digital advertising solutions with the goal of helping consumers find and discover products and services. We help advertisers reach global audiences via Amazon owned and operated sites (Amazon.com, IMDb.com), millions of Fire TVs, Kindles, and Fire Tablets, and on high-quality sites across the internet via the Amazon DSP. With a range of flexible pricing and buying models, our advertising solutions help businesses build brand awareness, increase product sales, and solidify brand loyalty. If you are interested in joining a world-class advertising group with a relentless focus on the customer, you’ve come to the right place.Amazon Adapt is a program designed to offer coverage solutions for business gaps which may occur due to extended leave (parental, medical) and unexpected account transitions. Amazon Adapt deploys highly skilled, hyper-agile talent that ensures customers can continue to invest in their partnerships with Amazon Advertising, uninterrupted. The program ensures that the high bar for customer service, strategic partnership, and revenue attainment is maintained during these coverage gaps.As a member of the Amazon Adapt team, you will have the opportunity to work on a range of client businesses. This enables Adapt team members to experience high-velocity exposure to teams across the organization and to clients across different verticals. From day 1, Adapt team members must use their experience to earn trust with multiple stakeholders and take command of a new leadership role within a team. As a member of the Adapt team you will use your experience and vast knowledge in an array of work scenarios that affect internal stakeholders and clients. Adapt team members are decisive, knowledgeable, and use high judgement. The Adapt role will give you a chance to Learn and be Curious and the autonomy to own projects that will help you advance your career at Amazon. The Adapt team prioritizes flexibility, and hires for both 40 and 30 hour work weeks. If you are ready to make an immediate impact, embrace change, and accelerate your career at Amazon, come join us!Key job responsibilities
– You deliver revenue while managing complex advertiser goals and problems to drive revenue
– You grow existing client revenues that may expand regionally
– Become an expert on Amazon solutions and adapt recommendations based on advertiser needs
– You are able to solve ambiguous problems and identify and mitigate risks before they become roadblocks
– You leverage your mastery of media and communications to develop annual brand plans and campaign media plans
– You create and/or identify new insights based on multiple first-party and third-party research.
– You educate customers based on customized insights
– You provide in-depth data analysis to develop actionable insights and recommendations for future campaigns
– This is a client facing role and requires up to 20% domestic travel as needed or 1x per month on average. Global travel may be required up to 2 times annually.A day in the life
As an Sales Account Manager on the Adapt team, you will work with internal customers to create and execute advertising strategies while driving incremental revenue. You will rotate across teams and verticals to cover open books of business due to leaves of absence and use your experience and vast knowledge in an array of work scenarios to drive value for internal stakeholders and clients. You will consult the client to define goals and work backwards to develop a curated advertising strategy to achieve it. You use complex, data-driven insights to enrich advertisers’ understanding of their campaigns, objectives and even business. Internally you work closely with Sales, Creative, Product, and other internal partner teams to drive advertiser success.About the team
Adapt Rapid Response is a scaled business solution, providing support via a task-based assignment queue. ARR’s primary function is to protect all revenue due to leave of absence (LOA) in Adapt’s established locales, preventing the randomization of the core teams due to attrition or unexpected business growth. Additionally, the team can be further optimized by pivoting to high priority needs (tentpoles, seasonality shifts) or accelerate business with time-bound initiatives (pitch sprints), as ARR is not traditionally bound to specific accounts. While the ARR service model is a limited coverage solution, we are a strategically focused team and we hold a high standard for the quality of work we deliver.BASIC QUALIFICATIONS
- Bachelors’ degree in Economics, Marketing, Advertising, Statistics, Engineering or Business; MBA is a plus
- 3+ years in digital advertising, client facing, consultative role working with large, complex enterprise customers
- Experience owning relationships with decision makers
- Experience with annual brand and media planning
- Experience (technical and operational) with multiple domain areas of programmatic advertising technologies (DSP, RTB, bid shading, machine learning optimization, ad verification, ad tracking, ad attribution, bidding engines, second-price vs first-price auctions, pixel and tag managers, cookies, viewability, etc.)
- Experience analyzing data and best practices to assess performance drivers
- Experience creating processes and improving tools with measurable impact on advertisers
- Ability to effectively present to and confidently communicate with business-to-business (B2B) customers, including facilitating onboarding and training, or presenting plans to customer leadership
- Proficient oral and written communication skills with ability to establish credibility with technical and non-technical business owners
- Proven track record of delivering results (including revenue targets) and significantly contributing to advertiser revenue growth
- Organizational skills including prioritizing, scheduling, time management, and meeting deadlines
- Fluency in English and Spanish
PREFERRED QUALIFICATIONS
- Experience analyzing data and best practices to assess performance drivers
- Experience in e-commerce or online advertising
- Experience in omni-channel marketing, search engine marketing or search engine optimization
- Experience in digital analytics and/or DMP, CDP
- Experience with APIs and technical integrations
- Experience with SQL databases (querying and analyzing)
- Experience with data visualization using Tableau, Quicksight, or similar tools
- Experience with Doubleclick (XSM, DFP), AdJuster or Salesforce
- Trilingual a plus
Amazon est un employeur garantissant l’égalité des chances et ne fait aucune discrimination sur la base du statut d’ancien combattant protégé, d’un handicap ou de tout autre statut protégé par la loi.Notre culture inclusive permet aux Amazoniens d’offrir les meilleurs résultats à nos clients. Si vous avez un handicap et que vous avez besoin de mesures d’adaptation ou d’adaptation en milieu de travail pendant le processus de candidature et d’embauche, y compris du soutien pour l’entrevue ou le processus d’intégration, veuillez visiter pour plus d’informations. Si le pays ou la région dans lequel vous postulez ne figure pas dans la liste, veuillez communiquer avec votre partenaire de recrutement.Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Summary of Amazon Advertising and the Adapt Program
Amazon Advertising provides digital advertising solutions to enhance product discovery on Amazon and partner sites. The goal is to aid businesses in building brand awareness, increasing sales, and fostering loyalty through flexible pricing and diverse strategies.
The Amazon Adapt program addresses coverage gaps due to employee leaves or transitions, deploying skilled talent to maintain service quality and revenue generation for advertisers. Team members, as Sales Account Managers, manage complex client needs, leverage data-driven insights, and consult on advertising strategies while rotating across various teams to drive success.
Key Responsibilities:
- Manage and grow client revenue.
- Develop strategic advertising plans based on client goals.
- Analyze data to provide insights for campaign improvements.
- Foster relationships with clients and internal teams.
- Prepare for occasional domestic and international travel.
Qualifications:
- Bachelor’s degree in related fields; MBA preferred.
- 3+ years in a consultative advertising role with large clients.
- Proficiency in digital advertising technologies and data analysis.
- Excellent communication skills; bilingual in English and Spanish is required.
Amazon commits to equal opportunity employment, valuing an inclusive culture that supports diverse individuals, including those needing workplace accommodations.
Ad Sales Account Executive, Growth, Adapt Rapid Response – Amazon – Toronto, ON
Company: Amazon
Location: Toronto, ON
Expected salary:
Job date: Wed, 17 Sep 2025 07:35:41 GMT
Job description: DESCRIPTIONAmazon Advertising operates at the intersection of eCommerce and advertising, offering a rich array of digital advertising solutions with the goal of helping consumers find and discover products and services. We help advertisers reach global audiences via Amazon owned and operated sites (Amazon.com, IMDb.com), millions of Fire TVs, Kindles, and Fire Tablets, and on high-quality sites across the internet via the Amazon DSP. With a range of flexible pricing and buying models, our advertising solutions help businesses build brand awareness, increase product sales, and solidify brand loyalty. If you are interested in joining a world-class advertising group with a relentless focus on the customer, you’ve come to the right place.We’re looking for you, a highly motivated Seller who can provide consultative support to our mid-to-large brand and performance advertisers, to earn trust and ensure business goals are achieved during transitional periods. In this dynamic role, you will use your use your knowledge of digital advertising to sell solutions to new and existing advertising customers. You will educating your assigned customers and provide constative solutions with data driven insights. Your strong expertise working with clients and/or agencies will help you consistently meet and exceed revenue targets. You will collaborate closely with with internal stakeholders, including partner teams, to ensure our advertisers achieve their business goals. Your passion for teaching clients how to make optimal, analytically-driven marketing decisions with Amazon Ads will be crucial. This highly collaborative role requires strategic digital acumen, the ability to quickly adapt to changing needs, and a proven track record of building trust and driving results. If you are a motivated self-starter passionate about empowering advertisers, we want to hear from you.Key job responsibilities
– Use your influencing and relationship-building skills to prospect, penetrate, and develop executive-level relationships with clients, uncovering their unique business needs
– Leverage your deep understanding of the e-commerce industry and competitive landscape to develop tailored advertising solutions for different types of businesses
– Retain and grow revenue from existing advertisers by delivering the highest level of sales and customer service
– Collaborate cross-functionally to create and execute strategic advertising plans that align with client goals and drive measurable results
– Drive new business deals to closure by leading with data-driven insights
– Utilize sales CRM tools to measure progress against sales activities and opportunities
– Solve ambiguous problems, identify risks, and implement mitigation strategies to ensure successful campaign delivery
– Leverage your mastery of media and communications to develop annual brand plans and targeted campaign media strategies
– Create and surface new insights by analyzing first-party and third-party data, then educating clients based on customized findings
– Provide in-depth data analysis to develop actionable insights and forward-looking recommendations for future campaigns
– This client-facing role may require up to 20% domestic travel as needed, or approximately 1 trip per month on average
– Global travel may be required up to 2 times annuallyA day in the life
As an Adapt Rapid Response Seller, your day is filled with dynamic responsibilities that span client relationship management, strategic campaign development, and data-driven insights. You might start your morning by consulting with a key client to define their unique business goals, then work cross-functionally with partner teams to curate a tailored advertising strategy to achieve those objectives. Using your deep expertise in Amazon’s advertising solutions and your mastery of performance metrics, you’ll enrich the client’s understanding of their campaign performance and identify new opportunities for growth. Throughout the day, you’ll leverage your rotational experience across different teams and verticals to provide agile support and drive incremental revenue for your portfolio of accounts. Whether you’re customizing Amazon Ads recommendations, inputting daily sales activities, or presenting complex, data-driven insights, your unwavering focus is on empowering your clients to succeed through strategic, consultative partnership.About the team
The Amazon Adapt team specializes in dynamic work. Our team supports the Global Amazon Ads Organization during gaps in business coverage due to leaves of absence, roles to be hired, and unexpected employee movement. Amazon Adapt’s vision is to provide the world’s most customer-centric business coverage, exceeding both customer and employee expectations during periods of transition.This role may support various categories/verticals based upon the needs of the business. Sellers develop client relationships to grown and retain revenue. The role provides a fast-paced environment that offers team members continual opportunities to learn, be curious and develop their skills.This role sits on Amazon’s Adapt team and supports the Growth Sales Organization during gaps in business coverage due to leaves of absence, roles to-be-hired, and unexpected incremental opportunity. Adapt team members impact the business across verticals, products, and enjoy high-velocity exposure across the organization and customers.This job can be based virtually in the USIn addition, the Adapt team prioritizes opportunity for flexibility, recognizing that great talent comes in many shapes and sizes. One example of this is our flex week (30 hours/week) role with full-time benefits or virtually-based role designed to accommodate a growing demand for flexible work schedules while still delivering bar-raising advertising customer experience.BASIC QUALIFICATIONS
- 5+ years of sales experience
- 1+ years of selling advertising or advertising-like services experience
- Experience with online productivity tools such as Office 365, Salesforce or similar software
PREFERRED QUALIFICATIONS
- 5+ years of selling advertising or advertising-like services experience
- Experience building new customer relationships
- Experience working cross-functionally and with a wide range of employees with different skill sets
- Experience in the advertising, media or agency landscape, and proven track record of reaching and exceeding sales revenue goals via new and existing business
Amazon est un employeur garantissant l’égalité des chances et ne fait aucune discrimination sur la base du statut d’ancien combattant protégé, d’un handicap ou de tout autre statut protégé par la loi.Notre culture inclusive permet aux Amazoniens d’offrir les meilleurs résultats à nos clients. Si vous avez un handicap et que vous avez besoin de mesures d’adaptation ou d’adaptation en milieu de travail pendant le processus de candidature et d’embauche, y compris du soutien pour l’entrevue ou le processus d’intégration, veuillez visiter pour plus d’informations. Si le pays ou la région dans lequel vous postulez ne figure pas dans la liste, veuillez communiquer avec votre partenaire de recrutement.Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Amazon Advertising Overview
Amazon Advertising combines eCommerce and advertising, providing diverse digital solutions aimed at helping consumers discover products and services. It enables advertisers to reach vast audiences through Amazon’s owned sites (like Amazon.com and IMDb.com) and other high-quality websites using Amazon DSP. The advertising solutions support brand awareness, sales growth, and customer loyalty through flexible pricing models.
Role Summary: Adapt Rapid Response Seller
-
Responsibilities:
- Build executive-level relationships to meet clients’ business needs.
- Develop tailored advertising solutions using eCommerce insights.
- Retain and grow revenue through excellent customer service.
- Collaborate with internal teams to create effective advertising strategies.
- Drive new business through data-driven insights and analytics.
- Travel may be required up to 20% domestically and occasionally globally.
-
Daily Activities:
- Engage with clients to set business goals and create customized ad strategies.
- Analyze campaign performance and identify growth opportunities.
- Support a portfolio of accounts with agile, consultative services.
Team Focus
The Amazon Adapt team provides coverage during staffing gaps, ensuring customer and employee expectations are met. This flexible role emphasizes continuous learning and allows for various working arrangements.
Qualifications:
-
Basic:
- 5+ years of sales experience, 1+ year in advertising.
- Familiarity with productivity tools (e.g., Office 365, Salesforce).
-
Preferred:
- Extensive experience in advertising sales and client relationship building.
- Proven success in exceeding revenue targets.
Inclusivity:
Amazon promotes equality and inclusivity, ensuring accommodations for individuals with disabilities throughout the recruitment process.
CBC/Radio-Canada – Senior Developer, Quality Engineering, ADaPT (MDI), CBC (English Services) (Telework/Hybrid) – Toronto, ON
Company: CBC/Radio-Canada
Location: Toronto, ON
Expected salary:
Job date: Thu, 06 Feb 2025 08:17:43 GMT
Job description: Position Title: Senior Developer, Quality Engineering, ADaPT (MDI), CBC (English Services) (Telework/Hybrid)Status of Employment: Contractee Long-Term (Fixed Term)Position Language Requirement: EnglishLanguage Skills: English (Reading – C – Advanced), English (Speaking – B – Intermediate), English (Writing – C – Advanced)Work at CBC/Radio-CanadaAt CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.Unposting Date: 2025-02-17 11:59 PMAt the CBC, we all have a story to tell. What’s yours?If you share our passion for Canadian storytelling and you wish to help us engage with individuals and communities across our various digital platforms, this is where you’ll want to be!Every day, you will have an opportunity to shape the way in which Canadians see themselves reflected in our digital services. Your work will have a direct impact on how millions of Canadians from various communities connect with our products, with one another, and with the diverse voices that make our country so unique.You will have the opportunity to play a part in enlightening and entertaining Canadians through our innovative work in building the mediums that deliver our content. We are an innovative hub, where the talented professionals we work with are respected and valued for their contributions. Our product teams are vibrant and our work culture strives to achieve the highest standards of diversity and inclusion. We believe that hiring people with different career paths and backgrounds is fundamental in our shared success and in building healthy and highly performant teams. When you join our mission, you are not only shaping the vision of the CBC, but the future of our country.This is a hybrid position with a mix of in-office and remote work. Work arrangements will be discussed with hiring managers per departmental guidelines.Why is this role important?As a public organization, we are committed to protecting and handling our audience’s personal information in the most transparent and ethical way possible. To help us achieve this, we are looking for a Quality Engineering Automation Developer who has experience with integrating consent management platforms. You will also have the opportunity to learn or expand your knowledge in personalization, and work with data on a larger scale to create unique, customized experiences.You will be part of defining and shaping an engaging experience for over 18 million Canadians using a vast amount of data in a way that is respectful of everyone’s privacy.As part of an integral team, you will have the chance to show initiative and seek out collaborative opportunities with other product development teams to guarantee the success of our privacy and data collection platforms. You will make a direct contribution to the CBC.ca website and global infrastructure, exploring opportunities to optimize our platforms’ Integrations.Most recently, our team created personalized user-facing interfaces on the landing page for CBC’s Olympics landing page enabling a unique customized view of the Olympics content based on what the DMP tool determined to be of interest.If you’re passionate about Canada and you love technology, learning and bringing out the best in others, you’ll love working at CBC.CBC/Radio-Canada is the largest broadcaster in Canada and this team is at the very heart of its content creation experience. The Audience Data and Privacy Team (ADaPT) is responsible for building, maintaining and supporting the workflows and tools that allows us to better understand our audience and better tailor content to their individual needs. We accomplish this by federating content produced by CBC for distribution across CBC’s applications and broadly to content aggregators worldwide, delivering News, Sports, Podcasts, On-demand audio information to thousands of Canadians. We work with a lot of content types and platforms ranging from APIs, GQL, podcast audio files, live stream sporting events to audio content management.Here’s why we should work together:Our digital teams’ values – collaboration, learning, and continuous improvement – embody who we are as a people-focused, digital-forward employer. We follow lean startup principles and use an Agile approach. Our dedicated people managers work closely with every individual to ensure we are leveraging their strengths, championing their ideas and supporting their pursuit of new skills and their desired career progression.Here at CBC Digital Strategy & Products, we want you to be happy and feel good at work. It is essential that work be a safe space where our employees are able to share their authentic selves with one another and to push each other to challenge conventions.Perks you can look forward to:
- Flexible work schedules, allowing you to prioritize yourself, your family and your work
- Work from home opportunities
- Competitive total rewards package
- 20% of time for innovation, learning and development; wherever your interests lie
- Opportunities to work with cutting edge technology
- Opportunities for continued learning and professional development
- Opportunities to become a member of our Employee Resource Groups
- Pair programming and mentorship opportunities, where you can learn from the best in the industry and help coach new talent
- A creative and dynamic work environment, where your ideas and contributions can be heard, valued and respected
- A supportive management team committed to upholding the highest standards of diversity and inclusivity
- An environment which favours experimentation and an iterative approach in order to achieve the highest form of technical innovation
How you will make an impact:
- You will partner with the existing QE to take the lead in coaching the ADaPT team in the practice of automated testing.
- You will expand the automated regression testing framework for our web/mobile platforms to ensure our products behave as designed.
- You will maintain high-quality standards of automation testing, perform manual testing and contribute to the existing code based on insights gained from automation testing.
- You will research and apply best practices. You will recommend research-based or experience-based automation tools.
- You will be collaborating with other teams to ensure that the entire stack of products, including UI/UX, content management, and data, all function smoothly together through end to end testing
- You will integrate Test Automation execution into the existing Continuous Integration workflow with Atlassian Bamboo and Bitbucket, Jenkins and Docker.
- Create detailed and well-structured test plans, test cases and test reports.
- Analyze document requirements and build test cases as part of the development evaluation efforts.
What you bring to our team:
- You have significant experience working with third party API integrations as the team creates and maintains APIs which power our web applications and apps
- Data governance and privacy expertise: You have a general awareness of Privacy by Design, a general awareness of consent frameworks (Interactive Advertising Bureau’s – IAB’s Transparency Consent Frameworks), and a general awareness of privacy legislation (GDPR, CCPA, Bill C-27, Quebec law 25)
- You have used a variety of test automation tools such as Cypress, Jest, Playwright, JMockit or Postman and you can make a case for choosing one technology over another and knowledge of nodejs, typescript
- You are comfortable working in a cloud and containerized environment using GCP, Azure, AWS, OpenShift, Docker, and Kubernetes.
- Experience in coaching colleagues in the practice of unit, integration and end to end automated testing.
- Experience in using Test Case Management tools such as Testrail would be a nice to have
- Experience using Adobe Analytics, Google Analytics is nice to have.
- Experience using proxy tools such as Charles Proxy and/or Fiddler to manually QA analytics integrations on iOS, Android and OTT devices is a nice to have
- Experience capturing HAR files that contain outgoing network calls on web, iOS, Android and OTT devices is a nice to have
- Experience with load testing tools such as Jmeter, K6 is good to have.
- Experience with consumer and provider driven contract testing is good to have.
- Experience with monitoring tools and frameworks like Prometheus, OpenTelemetry is good to have.
To Apply:At the CBC, we recognize that not everyone takes the same path when it comes to building their skills. We value diversity of thought and of experience, and we are excited to hear from you! Hands-on experience, intelligence, innovation, a passion for learning, and a team-focused approach can combine to form the best set of qualifications. If you feel you meet most of the qualifications and you are excited by the possibility of adding to the rich culture of the CBC, take a chance and express your interest by applying now!If you’re interested in reading more about the various backgrounds of the talented people that make up our teams, our exciting new projects, and what we’re currently working on, check out our blog on Medium!Candidates may be subject to skills and knowledge testing.We thank all applicants for their interest, but only candidates selected for an interview will be contacted.As part of our recruitment process, candidates who advance to the nextstep will be asked to complete a background check. This includes:A mandatory Criminal record check.Other background checks may be conducted based on the operational requirements of the position.CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to .You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our . All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on . In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.Primary Location: Broadcast Centre 205 Wellington St. W., Toronto, Ontario, M5V 3G7Number of Openings: 1Work Schedule: Full time
SENIOR MARKETING MANAGERHudson's Bay3.5Toronto, ON Adapt, develop, and present a cohesive, customer centric marketing strategy based on customer insights, business objectives and trends and company priorities… 28 days ago·More…View all Hudson's Bay jobs – Toronto jobsSalary Search: SENIOR MARKETING MANAGER salaries in Toronto, ONSee popular questions & answers about Hudson's Bay
JOB DESCRIPTION
Day in the Life:
Reporting into the DVP, the Senior Manager, Marketing will make critical contributions to the development and implementation of innovative marketing strategies for our stores, while providing direction for all collateral, and other visual and digital communications for Hudson’s Bay.
This individual will collaborate cross-functionally (Store ops, Events, Corporate Marketing, Creative, PR, Business Development, Merchandising, Planning, and eComm) to develop compelling and ROI driving marketing strategies, while incorporating new ideas and ensuring flawless execution that is on time and on budget.
In partnership with the DVP, and direct report(s), the Senior Manager, Marketing, will initiate and support the marketing strategy, positioning, and campaign timing. This individual will proactively generate big picture thinking and innovative approaches to campaigns, championing concepts and obtaining buy-in from key stakeholders
This position is well suited to a collaborative, innovative and analytical thinker with the organizational ability to manage multiple projects concurrently. The Senior Manager, Marketing will utilize business acumen, relationship building, influence and communication skills to build strong relationships cross functionally and with colleagues and senior leaders across Hudson’s Bay & The Bay.
What You Will Do:
- Adapt, develop, and present a cohesive, customer centric marketing strategy based on customer insights, business objectives and trends and company priorities for the stores.
- Collaborate with the marketing and store business leadership teams in the development of innovative and customer centric marketing plans to deliver the merchandising and marketing strategies for our stores.
- Analyze and research industry trends and consumer preferences in support of developing the marketing strategies for stores.
- Research competitors’ events, advertising, and performance (if available) to ensure a competitive advantage for Hudson’s Bay in the market.
- Support the rigorous vetting of the weekly marketing program to ensure achievement of the profitable sales plan for the Hudson’s Bay stores.
- Work with the Marketing DVP to measure and review the ongoing effectiveness of the marketing programs and communicate the results to the business partners.
- Based on the results, develop, and implement financially viable ‘course correction’ activity to ensure the achievement of the financial goals.
- Build business summary on a weekly basis, Marketing DVP reviews as required.
- Provide effective communication to the store teams on all initiatives and programs to enable flawless, consumer friendly execution.
- Generate, maintain, and share key campaign documents to ensure alignment across the marketing department and relevant internal teams-from developing marketing milestones and creating pitch presentations, to curating marketing highlights and performance reports
- Use actionable research and data to improve, optimize and drive future campaigns while incorporating a fast & fearless model of learning
- Develop and demonstrate a clear and persuasive presentation style, and ensure presentation support materials are accurate and consistent with brand standards
- Work with cross-functional partners to drive initiatives and manage day-to-day operations of the program, including communicating with key players, building and sharing best practices, offering solutions to critical issues and innovating the program to remain relevant to customers
- Partner with merchants, business development teams and stores to identify and drive licensed business opportunities, including restaurants, services, merchandise, and pop-ups
- Ideate and lead specialty campaigns including, but not limited to, store pop ups, brand launches and exclusive product drops
- Ensure marketing briefs are completed with excellence and on time, including key insights, learnings, and social listening / trends.
- Drive organizational engagement through ownership of team-building activities
- Proactively respond to changing business trends
- Provide leadership, career planning and coaching to indirect report associate(s).
- Proof all work for accuracy, paying close attention to detail
- Perform other duties as required
What You Will Need:
- Bachelor’s or Honors Degree in Marketing
- At least 5 years of demonstrated and progressive success in marketing roles (retail is a plus!)
- Customer obsessed
- Strategic mindset with strong analytical skills and background of the Marketing function (traditional, events and digital media)
- Proven ability to influence and collaborate in a matrix organization and across all levels of the organization including senior leadership
- Proactive decision making and the ability to work as part of a team by forming partnerships with appropriate internal and external resources, and accomplishing goals using these relationships
- A willingness to initiate change as the company grows to streamline processes, improve efficiency, and facilitate the growth of the company
- Excellent interpersonal, communications (written & verbal), problem-solving & time management skill
- Player/Coach mentality, capable of thinking strategically as well as rolling up one’s sleeves and getting into the work/details
- Solid understanding of business acumen including budgeting, sales reporting, and financial analysis
- Innovation, tenacity, and fanatical attention to detail
- Strong ability to manage multiple projects at the same time, understand priorities, and adapt to changing needs & demands
- Must be well-poised and collaborate with internal and external partners across many different levels of the organization
- Day-to-day project management experience
- Excellent multi-tasking/time management skills
- Good presentation delivery skills
- Ability to handle conflict appropriately in an open and positive manner
- Advanced knowledge in Microsoft Excel, Word, PowerPoint, Google/Gmail with the ability and willingness to learn corporate technology quickly and thoroughly
- Ability to speak French an asset but not required
What You Can Expect:
- Competitive salary and benefits package
- Associate discount up to 40% including top brands
- Flexible work environment that allows for work-life balance
About Hudson’s Bay:
Hudson’s Bay is a digital-first purpose-driven retailer helping Canadians live their best style of life. As one of the country’s most iconic brands, Hudson’s Bay operates over 80 full-line locations and thebay.com featuring Marketplace – the 5th largest e-commerce business in Canada. Hudson’s Bay has established a reputation for quality and style through an unrivalled assortment including fashion, designer, home, beauty, food concepts and more.
Hudson’s Bay operates under the HBC brand portfolio and founded in 1670, HBC is North America’s oldest company. The signature stripes are a registered trademark of HBC. The Hudson’s Bay Rewards members share their passion for living a colourful life, and get rewarded for doing the things that bring them joy.
We are proud to share our tenured commitment to Diversity, Equity and Inclusion. Learn more about our commitment at HBC Foundation & HBC Heritage.
Our Commitment to Building a Winning Culture:
Hudson’s Bay is a digital-first purpose-driven retailer helping Canadians live their best style of life. As one of the country’s most iconic brands, Hudson’s Bay operates over 80 full-line locations and thebay.com featuring Marketplace – the 5th largest e-commerce business in Canada. Hudson’s Bay has established a reputation for quality and style through an unrivalled assortment including fashion, designer, home, beauty, food concepts and more. The Hudson’s Bay Rewards program is ranked second in department store loyalty programs in Canada. Hudson’s Bay operates under the HBC brand portfolio and founded in 1670, HBC is North America’s oldest company. The signature stripes are a registered trademark of HBC.
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HBC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, HBC complies with applicable state and local laws governing non discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence,compensation and training.
HBC welcomes all applicants for this position. Should you be individually selected to participate in an assessment or selection process, accommodations are available upon request in relation to the materials or processes to be used.
SENIOR MARKETING MANAGER
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Consumer Content Marketing AssociateLenovo3.9Markham, ON Edit and adapt global digital marketing content to meet local retail partner requirements. Use design comps provided by the marketing manager to develop… 30+ days ago·More…View all Lenovo jobs – Markham jobsSalary Search: Consumer Content Marketing Associate salaries in Markham, ONSee popular questions & answers about Lenovo
Here at Lenovo, we believe in smarter technology for all, so we spend our time building a society that’s brighter and more inclusive.
And we go big. No, not big—huge.
We’re not just a Fortune Global 500 company, we’re one of Fortune’s Most Admired. We’re in 180 markets, working with 63,000 brilliant colleagues and counting. And we’re known for the world’s most complete portfolio of smart technology, from devices to software to infrastructure.
With our ingenuity, we help millions—not just the select few—experience our version of a smarter future.
The one thing that’s missing? Well… you…
Description and Requirements
You will work closely and communicate with the retail marketing team to ensure alignment of creative across functions. You will stay up to date on design best practices and retail guidelines as well as consumer research to inform creative recommendations. We need someone motivated to work both as a team and independently, who can maintain a positive attitude managing and leading multiple projects in a fast-paced environment.
The preference is that the candidate live in Canada, Mexico, or Argentina.
ESSENTIAL FUNCTIONS:
Provide graphic design work for the client in alignment with the brand guidelines
Able to create original and custom designs in addition to following provided templates and brand guides (varies by project)
Manage graphic design projects and prioritize projects with the retail team to ensure on-time delivery
Work with retail partner s and internal team to activate preferred product marketing content including product and specialty photography, feature/benefit messaging, and product tour videos.
Create and post rich, compelling product marketing content, aligned to North America target audiences, to Amazon.com A+ pages.
Edit and adapt global digital marketing content to meet local retail partner requirements.
Use design comps provided by the marketing manager to develop additional sizes and campaign elements as needed.
Provide ideas and graphic translation of ideas to adapt content to the different customers
Provide print ready designs and adaptations for low-run print production projects including, but not limited to: brochures, flyers, business cards, banner stands, posters, and postcards.
Provide the creative aspects of digital projects including, but not limited to: websites, mobile apps, email blasts, content marketing/social media, advertisements, case studies, template backgrounds, and diagrams
Mock up premiums and give away items such as: water bottles, shirts, pens, notebooks, etc. providing artwork using the client’s templates and specifications Maintain graphic design files and folders: including stock photography, logos and client design projects
Other tasks as requested by management
Create excels with information related to products and partners EDUCATION AND EXPERIENCE:
Bachelor’s Degree in Graphic Design required
100% English
Minimum 2-5 years’ experience in a Graphic Design position required
Must have experience designing print materials
Must have some web design experience
HTML banner experience a plus
Mobile design experience is a plus
Experience creating custom email blasts a plus SKILLS AND REQUIREMENTS:
Must be highly proficient in the Adobe Creative Suite: Illustrator, InDesign, Photoshop, and Acrobat Must be able to use a PC computer
Must possess a strong sense of concept development, in addition to communicating a concept verbally and written Must be familiar with Microsoft applications including: Word, PowerPoint and Outlook
Must have strong design and layout abilities
Must be able to work with or without a Creative Brief
Must possess the following qualities: energetic, quick learner, problem-solver and a self-starter
Must be a team player who is able to collaborate with team members and stakeholders
Must be able to work in a fast-paced environment and have a sense of urgency
Must be able to maintain a high level of confidentiality and handle highly sensitive information with maturity
Must be able to accept new responsibilities and respond positively to instructions and creative direction Must possess strong, professional verbal and written communication skills Must be organized to manage projects
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.
Consumer Content Marketing Associate
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Digital Media SpecialistYM Inc.Toronto, ON Consistently assesses the marketing landscape, analyze new possibilities and adapt your marketing mix to best support channel development. 19 days ago·More…View all YM Inc. jobs – Toronto jobsSalary Search: Digital Media Specialist salaries in Toronto, ON
YM Inc. was founded on the strength of a single retail store in the heart of downtown Toronto in 1975, under the name Stitches. Today we are one of North America’s leading apparel retailers operating over 700 stores across Canada and the United States under the following banners: Stitches, Urban Planet, Urban Behavior, Sirens, Urban Kids, Suzy Shier, Bluenotes, West 49, Amnesia, Brooks Brothers, Mandee and Charlotte Russe.
Our goal is to sustain performance that exceeds expectations. We are committed to creating a culture where people feel valued and inspired to achieve results. We give our people the appropriate tools, freedom and authority to make decisions. They are accountable for their actions and we recognize their efforts and reward their results. We attract and nurture the best people by providing leadership opportunities, career development and continuous learning. We are committed to leading by example and with integrity. We treat people with respect and dignity, promote the benefits of diversity and address challenges in a direct and compassionate manner. We engage people in our goals and objectives; we listen and act on new ideas where possible. That is our Philosophy.
Position Description
The Digital Media Specialist is responsible for conceptualizing, designing, presenting and supporting the Company’s social media consumer engagement strategy and execution. As a native of the digital and pop cultural landscape, the Digital Media Specialist has an intimate knowledge of the latest and greatest in social media and emerging technologies.
Duties and Responsibilities
Duties and responsibilities include, but are not limited to, the following:
· Leverage historical data, community feedback, and upcoming trends to develop social media strategy that drives positive engagement and audience development across social media platforms
· Produce social media content (photo, video, advertisement) to highlight key products and promotions, across all social channels (Instagram, TikTok, Facebook, Pinterest, YouTube)
· Develop and maintain the social media contributors’ program, including user-generated content and influencer activations (vetting profiles, outlining guidelines, managing content and reviewing performance)
· Plan content schedule in-line with e-Commerce and in-store marketing strategy (email campaigns & e-Commerce site updates)
· Manage paid digital marketing campaigns across social platforms, including content generation, campaign set-up and execution, budget proposals and performance analysis
· Continuously observe the marketing activities of competitors, checking for effectiveness of measures and chosen media channels. Consistently assesses the marketing landscape, analyze new possibilities and adapt your marketing mix to best support channel development
· Maintain a metrics-focused orientation, analyzing reports and identifying actionable insights to drive new opportunities, as well as reviewing performance and actioning change to increase KPIs including reach, traffic & conversions.
· Monitor budgets and track spending between gifting, affiliate and paid media programs
· Support additional projects and initiatives on the ecommerce team as needed
Qualifications
· Post-secondary education in Marketing or other related field
· Minimum 3 years of experience in social media, influencer marketing
· Extensive understanding of Facebook Business Manager, Facebook Ad Campaign Program, and Social Planning Tools, as well as Social Media Platforms including Instagram, TikTok, Facebook, Pinterest & YouTube.
· Working knowledge of Adobe Creative Suite (Including Adobe Illustrator, Photoshop, InDesign, Lightroom, AfterEffects) and Microsoft Office (Word, Excel & PowerPoint)
· Proficient in Microsoft Office
Related Work Skills
· Strong copyrighting and written communication skills, with a focus on cultural and demographic understanding to build tone of voice across social channels
· Experience negotiating partnership agreements and existing relationships with Canadian influencers is a plus
· Exceptional time management skills, with the ability to prioritize, manage and meet multiple deadlines
· Creative problem-solver and strategic thinker in the face of challenge or pressure, who thrives in a fast-paced, performance-driven environment
· Excellent Interpersonal skills with a natural ability to build relationships; maturity, discretion, discipline, and professionalism, as well as the ability to tactfully negotiate
· Knowledge of the fashion media landscape
As a result of Covid-19, most of our employees presently work remotely. This position will be required to attend the office, during which time strict safety protocols are in place. We are currently utilizing a virtual hiring process and interview candidates by phone or Zoom/Teams.
YM Inc. is an equal opportunity employer. If chosen to participate in the selection process, accommodations are available upon request. We will consult with the applicant to provide or arrange suitable accommodation in a manner that takes into account the applicant’s accessibility needs.
Job Types: Full-time, Permanent
Schedule:
- Monday to Friday
Experience:
- social media, influencer marketing: 3 years (preferred)
- Adobe Creative Suite: 2 years (preferred)
- copyrighting: 1 year (preferred)
Work remotely:
- No
Digital Media Specialist
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