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Company: ProViso Consulting
Location: Toronto, ON
Job description: Story Behind the Need:
- Business Group: Global Engineering – Oversees changes/implementations to client programs.
- Project: The Global Engineering team is seeking an experienced Technical Business Analyst with a strong background in the Adobe Marketing Technology ecosystem, including Adobe Experience Manager (AEM), Adobe Customer Data Platform (CDP), Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO), and Adobe Audience Manager (AAM). The ideal candidate will play a key role in bridging the gap between business objectives and technical solutions, ensuring the successful implementation of Adobe marketing technologies to drive our digital strategy.
- Candidate Value Proposition: The successful candidate will have the opportunity to work with a true agile team that embraces growth and change within the bank.
Typical Day in Role:
- Collaborate with business stakeholders to understand and document business requirements related to marketing technology solutions within the Adobe ecosystem.
- Translate business needs into detailed technical requirements and user stories.
Adobe Technology Expertise:
- Possess comprehensive knowledge of Adobe Marketing Cloud solutions, including AEM, CDP, AEP, AJO, and AAM.
- Stay informed about the latest updates, features, and capabilities within the Adobe Marketing Technology ecosystem.
Solution Design:
- Work closely with technical teams to design solutions that align with business requirements and leverage the capabilities of Adobe marketing technologies.
- Provide insights into the feasibility and impact of proposed solutions.
Data Management and Integration:
- Collaborate with data teams to define data requirements and ensure seamless integration between Adobe marketing technologies and other data systems.
- Ensure data consistency, quality, and compliance with relevant regulations.
- User Acceptance Testing (UAT):
- Develop and execute test plans for marketing technology solutions, ensuring that they meet business requirements and are free of defects.
- Work closely with business users to gather feedback and address issues during UAT.
- Documentation and Training:
- Create and maintain comprehensive documentation for technical solutions, configurations, and processes.
- Provide training and support to end-users to ensure effective utilization of Adobe marketing technologies.
Must haves:
- 10+ years of previous experience as a Technical Business Analyst with a focus on the Adobe Marketing Technology ecosystem.
- In-depth knowledge of Adobe Experience Manager (AEM), Customer Data Platform (CDP), Experience Platform (AEP), Journey Optimizer (AJO), and Audience Manager (AAM).
- Adobe certification in relevant marketing technologies (at least 1 certification)
- Familiarity with marketing analytics and reporting tools.
- Experience with Agile/Scrum methodologies.
Nice to have:
- Previous FI experience – insurance and banking
Soft Skills:
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills.
Education and Certifications:
- Bachelor’s or Master’s degree in Business, Information Technology, or a related field.
Interview:
- 1 interview with HM and team (panel interview) – 1 hr – Teams video
Job Details
11712
Contract
6 months
Toronto
Global Engineering is looking for a Technical Business Analyst experienced in Adobe Marketing Technology to implement changes in client programs. The candidate will collaborate with stakeholders, translate business needs into technical requirements, design solutions, manage data integration, conduct user acceptance testing, and provide documentation and training. Must-haves include 10+ years of experience, Adobe certification, and familiarity with Agile methodology. Nice-to-haves include previous FI experience. The job is a 6-month contract in Toronto.
Marketing Campaign Manager
Our client, a leading and well-respected marketing agency, is seeking an experienced Marketing Campaign Manager to join their team. The successful candidate will be responsible for overseeing the planning, execution, and tracking of marketing campaigns across various channels, as well as analyzing and reporting on campaign performance. The ideal candidate will have a strong background in marketing, excellent project management skills, and a proven track record of delivering successful campaigns. This is an exciting opportunity to join a dynamic and fast-paced team in a growing industry. If you have a passion for marketing and a drive to excel in a competitive environment, we want to hear from you.
Key responsibilities:
– Plan and execute marketing campaigns across multiple channels, including digital, social, and traditional media
– Collaborate with internal teams and external partners to develop campaign strategies and creative assets
– Monitor campaign performance and make data-driven recommendations for optimization
– Track and report on campaign KPIs and ROI
– Stay up to date with industry trends and best practices to ensure campaigns are cutting-edge and effective
– Manage campaign budgets and ensure cost-effectiveness
– Develop and maintain relationships with key stakeholders and clients
Requirements:
– Bachelor’s degree in marketing, business, or related field
– 5+ years of experience in marketing, with a focus on campaign management
– Proven track record of delivering successful marketing campaigns
– Strong project management skills and attention to detail
– Excellent communication and interpersonal skills
– Ability to thrive in a fast-paced, deadline-driven environment
– Proficiency in marketing analytics tools and platforms
– Experience working with cross-functional teams and external partners
This is a fantastic opportunity for a talented and motivated individual to take their marketing career to the next level. If you meet the requirements and are ready to make a meaningful impact in the marketing industry, we want to hear from you. Apply now to join a dynamic team and work on exciting campaigns with a top-tier agency.
Expected salary:
Job date: Thu, 25 Jan 2024 23:25:20 GMT
