Company: Benevity
Location: Toronto, ON
Expected salary:
Job date: Thu, 05 Dec 2024 02:26:33 GMT
Job description: Meet BenevityBenevity is the way the world does good, providing companies (and their employees) with technology to take social action on the issues they care about. Through giving, volunteering, grantmaking, employee resource groups and micro-actions, we help most of the Fortune 100 brands build better cultures and use their power for good. We’re also one of the first B Corporations in Canada, meaning we’re as committed to purpose as we are to profits. We have people working all over the world, including Canada, Spain, Switzerland, the United Kingdom, the United States and more!Are you passionate about creating content that inspires and drives impact? As Benevity’s Content Marketing Manager, you’ll be a key member of our Brand and Content team, crafting compelling content that engages diverse audiences and fuels positive change. In this role, you’ll help develop, refine and execute our content strategy, manage a dynamic content calendar and write a wide range of content across multiple channels. From thought leadership to digital multi-media, your work will enhance brand awareness, engage our audience, contribute to pipeline growth and, ultimately, maximize the good we can do in the world.Join us at Benevity, where you’ll have the opportunity to make a significant impact and help us tell our story in a way that inspires and drives action. If you’re ready to take your content career to the next level, we would love to hear from you!What you’ll do
- Content strategy and planning: Collaborate to develop a content strategy that aligns with business goals and audience needs, and proactively identify opportunities to keep content relevant, timely, and impactful
- Content creation and optimization: Develop and write high-quality content across various channels, including blogs, case studies, data reports, website copy, social media posts, and email campaigns
- Production: Partner with creative, operations, and content teams to produce engaging video scripts, podcasts, and multimedia content. Conduct research and interviews to generate compelling ideas and campaigns, ensuring alignment with messaging strategies. Write, edit, and proofread to maintain accuracy and clarity
- Present and communicate: Present content ideas and campaigns effectively while articulating the strategic thinking behind them to stakeholders and team members
- Maintain brand voice: Uphold and enhance Benevity’s tone and style guide, ensuring a consistent and distinctive copy approach across all communications
- Content cadence: Support the development and execution of content calendars and editorial plans in partnership with our social media manager
- Digital content best practices: Operate with a digital-first approach, leveraging SEO best practices and audience insights to create impactful content
What you’ll bring (Experience)
- Experience: 5+ years proven experience in content in a B2B environment
- Expert with the written word: Experience creating stories in 120 characters or 1,200 for all aspects of a business
- Industry knowledge: Experience in strategy and writing for global B2B tech is a definite plus, as is a background in developing and producing story-led content that captivates and converts
- Adaptability: Experience writing for and adapting to different writing styles and tones, and the ability to optimize content based on performance data
- Platform Experience: Experience with content management and project management systems
Where we workAt Benevity, we have developed a Community First approach that we design our people’s experience around with goals to build a strong community and culture, achieve stellar execution of our business goals and social mandate, and ensure Benevity-ites thrive. For those who live within a reasonable commuting distance to an office, we can split our time working in the office and from home to optimize the opportunities of both, with the requirement that we spend at least 50% of the time in the office.Join a company where DEIB isn’t a buzzword
Diversity, equity, inclusion and belonging are part of Benevity’s DNA. You’ll see the impact of our massive investment in DEIB daily – from our well-supported employee resources groups to the exceptional diversity on our leadership and tech teams.We know that diverse backgrounds, experiences, skills and passions are what move our business and our people forward, so we’re committed to creating a culture of belonging with equal opportunities for everyone to shine.That starts with a fair and accessible hiring process. If you want to feel seen, heard and celebrated, you belong at Benevity.Candidates with disabilities who may require accommodations throughout the hiring or assessment process are encouraged to reach out to .
Benevity is a technology company that helps companies and their employees take social action on issues they care about. They are committed to building better cultures and using their power for good, and are one of the first B Corporations in Canada. They are looking for a Content Marketing Manager to develop and execute their content strategy and create compelling content that engages audiences and drives positive change. The ideal candidate will have experience in content creation, strategy, and optimization, as well as a background in B2B tech. Benevity values diversity, equity, inclusion, and belonging, and is committed to creating a culture where everyone can shine and thrive. They offer a hybrid work model that allows for flexibility and opportunities for growth and development.
