Marketing Specialist – Reliance Home Comfort – Toronto, ON

Company: Reliance Home Comfort

Location: Toronto, ON

Expected salary:

Job date: Sat, 26 Apr 2025 03:01:36 GMT

Job description: Find Your Limitless with Reliance
By joining Reliance as a Marketing Specialist you’ll become an important Team Member and will be provided with the tools you need to succeed. We have ambitious growth plans and are looking for Team Members who want to grow with us. At Reliance, we pride ourselves on the fact that we provide limitless opportunities for growth and we encourage it by rewarding our Team Members for their success in many ways. If you’re ready to find your limitless – join us!
What do we offer?The tools you need to succeed – including the tools for the job as well as training and development programs
A successful and knowledgeable team to be part of and learn from
Competitive base pay plus the ability to earn more tied to your success – the only limit is your potentialA great benefits plan for you / your family
Career paths so you can advance in the company.
Awarded Canada’s Most Admired Corporate Cultures with a proudly diverse and inclusive teamWhat will you do?Develop and implement high-impact paid search strategies across Google Ads, Bing Ads, and other platforms, focusing on ROI, lead generation, and overall digital performance.
Design and execute targeted social media, YouTube, and digital awareness campaigns to enhance brand visibility, reach broad audiences, and drive engagement.
Oversee and optimize large-scale campaigns to achieve monthly and quarterly KPIs, including Lead Volumes, CPL, CPA, Impression Share, Impressions, and Reach.
Conduct in-depth keyword research, craft compelling ad copy, and ensure alignment with marketing goals, offers, and initiatives.
Develop bidding strategies to maximize ROAS within campaign budgets, managing complex budgets across multiple markets and lines of business.
Partner with SEO, website, analytics, and product teams to align paid and organic search strategies and ensure cohesive digital marketing efforts.
Utilize tools like Google Analytics and CRM platforms to track campaign performance, generate insightful reports, and provide actionable recommendations to stakeholders.
Implement a continuous testing framework for ad creatives, landing pages, and bidding strategies to drive ongoing campaign improvement.
Stay abreast of industry trends, algorithm changes, and competitive landscapes to maintain cutting-edge and effective campaigns.What do you bring?Bachelor’s degree in marketing, Business, or a related field.
3+ years of experience managing paid search and digital campaigns, with a demonstrable track record of driving growth and optimizing performance.
Expertise in Google Ads (all formats), Meta Ads, and other similar platforms.
Strong analytical skills with experience in KPI tracking, reporting, and budget management.
Experience working with CRM platforms and marketing automation tools.
Excellent communication and collaboration skills, with the ability to work cross-functionally and present findings to leadership.
Strong organizational and project management skills with meticulous attention to detail.
Preferred Qualifications:
Experience in the HVAC or home services industry is highly desirable.
Certifications in Google Ads, Google Analytics, or other relevant digital marketing tools are a plusWhy Reliance?As a leader in home services and energy efficient solutions for over 60 years, Reliance Home Comfort® (Reliance) is committed to being the Destination of Choice by delivering exceptional experiences for customers seeking comfort and team members seeking a rewarding, inclusive workplace. With over 2 million customer relationships, Reliance is a trusted source and has become one of Canada’s largest providers of water heaters, furnaces, heat pumps, air conditioners, water purification, plumbing, protection plans, smart home, electrical, and EV chargers. Headquartered in Toronto, Reliance employs a workforce of over 2,700 Team Members across 28 branches in Canada and two locations in the United States. Reliance has been certified as a Great Place to Work in 2024 and has been recognized as one of Canada’s Most Admired Corporate Cultures by Waterstone Human Capital, for eight consecutive years since 2016. Reliance remains focused on sustainability, workplace safety, diversity, inclusivity, and prudent governance.
​Reliance Home Comfort is an equal opportunity employer. We welcome and encourage applications from candidates of all backgrounds including minorities and those with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.For more information, please visit www.reliancehomecomfort.com. ​LI-Hybrid
#LI-KT1

Summary of "Find Your Limitless with Reliance"

Overview:
Reliance is seeking a Marketing Specialist to join its team, emphasizing growth and development within the company. They offer extensive support, tools, and a robust benefits plan, encouraging team members to reach their full potential.

Key Offerings:

  • Tools and training for success
  • Competitive base pay with performance-based incentives
  • A well-structured benefits plan
  • Career advancement opportunities
  • Recognition for its inclusive corporate culture

Role Responsibilities:

  • Develop paid search strategies on platforms like Google Ads and Bing Ads.
  • Execute targeted social media and digital campaigns.
  • Manage and optimize campaigns to meet KPIs.
  • Conduct keyword research and develop bidding strategies.
  • Collaborate with SEO and analytics teams to align marketing strategies.
  • Use tools like Google Analytics for performance tracking.

Qualifications:

  • Bachelor’s degree in marketing or a related field.
  • 3+ years of experience in digital campaigns with a proven track record.
  • Expertise in ad platforms and strong analytical skills.
  • Experience with CRM and marketing automation tools.
  • Excellent communication and project management skills.

Preferred Qualifications:

  • Background in HVAC or home services industry.
  • Relevant digital marketing certifications.

Why Reliance?
Reliance Home Comfort, a leading provider in home services and energy solutions, has over 60 years of experience and a strong commitment to customer and employee satisfaction. The company values sustainability, safety, diversity, and inclusivity.

Equal Opportunity Commitment:
Reliance encourages applications from all backgrounds and offers accommodations during the selection process.

For more information, visit Reliance Home Comfort.

Director, Digital Marketing & E-commerce – Reliance Home Comfort – Toronto, ON

Company: Reliance Home Comfort

Location: Toronto, ON

Expected salary:

Job date: Fri, 18 Apr 2025 07:17:30 GMT

Job description: Find Your Limitless with Reliance
By joining Reliance as a Director, Digital Marketing & E-commerce, you’ll become an important Team Member and will be provided with the tools you need to succeed. We have ambitious growth plans and are looking for Team Members who want to grow with us. At Reliance, we pride ourselves on the fact that we provide limitless opportunities for growth and we encourage it by rewarding our Team Members for their success in many ways. If you’re ready to find your limitless – join us!
The Director Digital Marketing & E-commerce is responsible for delivering Leads, Revenue growth and Technology enhancements across all lines of business including heating & cooling (HVAC), water heaters, water purification, plumbing, electrical, smart home and EV chargers. We are looking for a self-starter leader with a passion to engage consumers and an ability to create initiatives that drive growth through new technologies and competitive online offerings. The Director leads a team of 8 and owns the relationships with Website agency, SEO agency, Hosting provider, Salesforce and Lifecycle marketing agency. Collaboration with Product Management, Strategy, Marketing Communications, Call Center and Sales teams is a key aspect of the role. The selected candidate will play a key role in transforming the company by leading the creation of a new sales channel: E-commerce.
What will you do?Lead a high-performance team of 8 direct reports across Content and Organic social, SEO, Websites development and analytics, Online promotional content, E-commerce and Lifecycle marketing.
Create leading edge analytics and a culture of experimentation deriving insights and actions that result in improved leads conversion and Revenue.
Drive Growth through effective customer journeys, continuous A/B testing and relevant in the moment online promotions.
Launch and manage E-commerce
Explore the creation of an App as a new product or service
Be the marketing key contact in the development and launch of new CRMWhat do you bring?Postsecondary education in Business or Marketing and equivalent work experience
Minimum 10 years of experience in a marketing management capacity within a customer driven business.
Expertise in SEO, SEM, Digital Design, Lifecycle Marketing and Web Development
Understanding of digital infrastructure across Website, MarTech applications, and CRM
Experience managing websites designed for lead generations
Good balance between creative & analytics skillset. Right brain and left-brain balance
Commercially oriented, digitally savvy
Persuasive communication skills (articulate, confident)
Highly analytical – A strong critical thinker and problem solver. Can translate data insights into actionable strategies that drive a direct business benefit
Excellent project and priorities management skills
Passionate, energetic and adaptable
Experience leading a team, driving collaboration, and influencing without authority
Ability to adapt to a dynamic environment, agile mindset and approach
Able to work in a fast-paced environment.Nice to Have(s)P&L management – either owned it or has knowledge of
E-commerce experienceWhy Reliance?As a leader in home services and energy efficient solutions for over 60 years, Reliance Home Comfort® (Reliance) is committed to being the Destination of Choice by delivering exceptional experiences for customers seeking comfort and team members seeking a rewarding, inclusive workplace. With over 2 million customer relationships, Reliance is a trusted source and has become one of Canada’s largest providers of water heaters, furnaces, heat pumps, air conditioners, water purification, plumbing, protection plans, smart home, electrical, and EV chargers. Headquartered in Toronto, Reliance employs a workforce of over 2,700 Team Members across 28 branches in Canada and two locations in the United States. Reliance has been certified as a Great Place to Work in 2024 and has been recognized as one of Canada’s Most Admired Corporate Cultures by Waterstone Human Capital, for eight consecutive years since 2016. Reliance remains focused on sustainability, workplace safety, diversity, inclusivity, and prudent governance.
Reliance Home Comfort is an equal opportunity employer. We welcome and encourage applications from candidates of all backgrounds including minorities and those with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
For more information, please visit www.reliancehomecomfort.com.
#LI-RR1#Hybrid

Reliance is looking for a Director of Digital Marketing & E-commerce to join their team and help drive growth through new technologies and online offerings. The selected candidate will lead a team, manage various agency relationships, and play a key role in developing a new sales channel through E-commerce. The ideal candidate will have experience in marketing management, SEO, web development, and be able to balance creativity with analytics. Reliance is a leader in home services and energy-efficient solutions, committed to delivering exceptional customer experiences and providing a rewarding workplace for their team members. They value diversity, inclusivity, and sustainability. If you’re looking for limitless opportunities for growth and a dynamic work environment, consider joining Reliance.

Marketing Specialist – Reliance Home Comfort – Toronto, ON

Company: Reliance Home Comfort

Location: Toronto, ON

Expected salary:

Job date: Sun, 13 Apr 2025 01:51:35 GMT

Job description: Find Your Limitless with Reliance
By joining Reliance as a Marketing Specialist you’ll become an important Team Member and will be provided with the tools you need to succeed. We have ambitious growth plans and are looking for Team Members who want to grow with us. At Reliance, we pride ourselves on the fact that we provide limitless opportunities for growth and we encourage it by rewarding our Team Members for their success in many ways. If you’re ready to find your limitless – join us!
What do we offer?The tools you need to succeed – including the tools for the job as well as training and development programs
A successful and knowledgeable team to be part of and learn from
Competitive base pay plus the ability to earn more tied to your success – the only limit is your potentialA great benefits plan for you / your family
Career paths so you can advance in the company.
Awarded Canada’s Most Admired Corporate Cultures with a proudly diverse and inclusive teamWhat will you do?Develop and implement high-impact paid search strategies across Google Ads, Bing Ads, and other platforms, focusing on ROI, lead generation, and overall digital performance.
Design and execute targeted social media, YouTube, and digital awareness campaigns to enhance brand visibility, reach broad audiences, and drive engagement.
Oversee and optimize large-scale campaigns to achieve monthly and quarterly KPIs, including Lead Volumes, CPL, CPA, Impression Share, Impressions, and Reach.
Conduct in-depth keyword research, craft compelling ad copy, and ensure alignment with marketing goals, offers, and initiatives.
Develop bidding strategies to maximize ROAS within campaign budgets, managing complex budgets across multiple markets and lines of business.
Partner with SEO, website, analytics, and product teams to align paid and organic search strategies and ensure cohesive digital marketing efforts.
Utilize tools like Google Analytics and CRM platforms to track campaign performance, generate insightful reports, and provide actionable recommendations to stakeholders.
Implement a continuous testing framework for ad creatives, landing pages, and bidding strategies to drive ongoing campaign improvement.
Stay abreast of industry trends, algorithm changes, and competitive landscapes to maintain cutting-edge and effective campaigns.What do you bring?Bachelor’s degree in marketing, Business, or a related field.
3+ years of experience managing paid search and digital campaigns, with a demonstrable track record of driving growth and optimizing performance.
Expertise in Google Ads (all formats), Meta Ads, and other similar platforms.
Strong analytical skills with experience in KPI tracking, reporting, and budget management.
Experience working with CRM platforms and marketing automation tools.
Excellent communication and collaboration skills, with the ability to work cross-functionally and present findings to leadership.
Strong organizational and project management skills with meticulous attention to detail.
Preferred Qualifications:
Experience in the HVAC or home services industry is highly desirable.
Certifications in Google Ads, Google Analytics, or other relevant digital marketing tools are a plusWhy Reliance?As a leader in home services and energy efficient solutions for over 60 years, Reliance Home Comfort® (Reliance) is committed to being the Destination of Choice by delivering exceptional experiences for customers seeking comfort and team members seeking a rewarding, inclusive workplace. With over 2 million customer relationships, Reliance is a trusted source and has become one of Canada’s largest providers of water heaters, furnaces, heat pumps, air conditioners, water purification, plumbing, protection plans, smart home, electrical, and EV chargers. Headquartered in Toronto, Reliance employs a workforce of over 2,700 Team Members across 28 branches in Canada and two locations in the United States. Reliance has been certified as a Great Place to Work in 2024 and has been recognized as one of Canada’s Most Admired Corporate Cultures by Waterstone Human Capital, for eight consecutive years since 2016. Reliance remains focused on sustainability, workplace safety, diversity, inclusivity, and prudent governance.
​Reliance Home Comfort is an equal opportunity employer. We welcome and encourage applications from candidates of all backgrounds including minorities and those with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.For more information, please visit www.reliancehomecomfort.com. ​

Reliance is looking for a Marketing Specialist to join their team and help drive growth through paid search and digital campaigns. They offer tools for success, competitive pay, benefits, and career advancement opportunities. The role includes developing and implementing strategies across various platforms, optimizing campaigns, and tracking performance. The ideal candidate will have a Bachelor’s degree in marketing or related field, 3+ years of experience in managing digital campaigns, and expertise in Google Ads and other platforms. Preferred qualifications include experience in the HVAC or home services industry, and certifications in relevant digital marketing tools. Reliance is committed to providing exceptional experiences for customers and team members, and is recognized as a Great Place to Work and as having one of Canada’s Most Admired Corporate Cultures. They are an equal opportunity employer and promote diversity and inclusivity.

Sales Manager – Reliance Home Comfort – Vancouver, BC

Company: Reliance Home Comfort

Location: Vancouver, BC

Job description: Find Your Limitless with Reliance By joining Reliance as a Sales Manager, you will be responsible for developing… and Education Required: Business degree or equivalent working experience Demonstrated success as a Sales Manager or in a similar…
Reliance is looking for a Sales Manager to join their team and be responsible for developing business. They require a business degree or equivalent working experience and demonstrated success as a Sales Manager or in a similar role. Join Reliance to find your limitless potential.
POSITION: Customer Service Representative

LOCATION: Montreal, Quebec, Canada

JOB DESCRIPTION:
Our company is seeking a Customer Service Representative to join our dynamic team in Montreal. The ideal candidate will be responsible for providing exceptional customer service to clients, handling inquiries and resolving issues in a timely and professional manner. The Customer Service Representative will also assist with order processing, tracking shipments, and ensuring customer satisfaction.

RESPONSIBILITIES:
– Answer customer inquiries via phone, email, and chat
– Resolve customer issues and provide solutions
– Process orders and track shipments
– Maintain accurate customer records and documentation
– Collaborate with other departments to meet customer needs

QUALIFICATIONS:
– High school diploma or equivalent
– 1+ years of customer service experience
– Excellent communication and problem-solving skills
– Proficiency in Microsoft Office Suite
– Ability to work independently and in a team environment

If you are a dedicated and customer-oriented individual looking to join a fast-paced team, apply now for this exciting Customer Service Representative position in Montreal!

Expected salary:

Job date: Sat, 15 Mar 2025 01:11:37 GMT

Web Designer – Reliance Home Comfort – Toronto, ON

Company: Reliance Home Comfort

Location: Toronto, ON

Expected salary:

Job date: Wed, 26 Feb 2025 06:03:01 GMT

Job description: Find Your Limitless with Reliance
By joining Reliance as a Web Designer, you’ll become an important Team Member and will be provided with the tools you need to succeed. We have ambitious growth plans and are looking for Team Members who want to grow with us. At Reliance, we pride ourselves on the fact that we provide limitless opportunities for growth and we encourage it by rewarding our Team Members for their success in many ways. If you’re ready to find your limitless – join us!
What do we offer?The tools you need to succeed – including the tools for the job as well as training and development programs
A successful and knowledgeable team to be part of and learn from
Competitive base pay plus the ability to earn more tied to your success – the only limit is your potentialA great benefits plan for you / your family
Career paths so you can advance in the company
Awarded Canada’s Most Admired Corporate Cultures with a proudly diverse and inclusive teamWhat will you do?Build wireframes and digital prototypes and iterate on designs using feedback from stakeholders.
Prepare UX documentation (i.e., site architecture, wireframes, heatmapping audits, use cases, task flows, etc.) to be used by digital and broader marketing team.
Assist in the continuous analysis of site performance dashboards and user interactions and make recommendations for optimization.
Improve site engagement and visit-to-conversion metrics through optimized customer journeys based on data insights and qualitative research.
Contribute to the development and execution of a CRO roadmap and A/B testing calendar.
Regularly leverage data from Google Analytics, VWO, Microsoft Clarity, Qualtrics, and other website performance measurement tools to measure project performance and provide recommendations for improvements.
Advocate for customer experience, website user-experience best practices, and website accessibility standards while working with key stakeholders and vendors across digital platforms in both B2C & B2B
Manage website content management tasks including updating text content, offer details, website promotions, and layout templates within WordPress CMS
Meticulously QA for content discrepancies across multiple markets to ensure pricing and offer details are accurateWhat do you bring?2-3 years of relevant experience in the role of UX Designer, Information Architect, CRO Specialist or equivalent
Post-secondary education in Graphic Design, Human-Computer Interaction, User Experience Design, User Research, or equivalent experience
Agency experience is a plus
Working knowledge of fundamental UX design principles
Skilled usage in UX and Design tools such as Adobe Photoshop, Illustrator, Figma, Balsamiq
Experience with user testing and usability analysis and deriving insights from Google Analytics and/or other digital analytics tools
Highly organized with demonstrated ability to plan and execute multiple priorities with tight deadlines
Self-starter who is highly engaged and can work individually or within a team environment and be receptive to direction
Successful candidates will have a growth/performance-marketing mindset
Good interpersonal & communication skills (both written and verbal)
Willingness to roll up your sleeves and do whatever is necessary to get the job done
Passion for web and digital marketing and always striving to deliver best in class digital experience
Knowledge of basic HTML/CSS & JS is not required but is a plusWhy Reliance?As a leader in home services and energy efficient solutions for over 60 years, Reliance Home Comfort® (Reliance) is committed to being the Destination of Choice by delivering exceptional experiences for customers seeking comfort and team members seeking a rewarding, inclusive workplace. With over 2 million customer relationships, Reliance is a trusted source and has become one of Canada’s largest providers of water heaters, furnaces, heat pumps, air conditioners, water purification, plumbing, protection plans, smart home, electrical, and EV chargers. Headquartered in Toronto, Reliance employs a workforce of over 2,700 Team Members across 28 branches in Canada and two locations in the United States. Reliance has been certified as a Great Place to Work in 2024 and has been recognized as one of Canada’s Most Admired Corporate Cultures by Waterstone Human Capital, for eight consecutive years since 2016. Reliance remains focused on sustainability, workplace safety, diversity, inclusivity, and prudent governance.
​Reliance Home Comfort is an equal opportunity employer. We welcome and encourage applications from candidates of all backgrounds including minorities and those with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.For more information, please visit www.reliancehomecomfort.com
#LI-Onsite
#LI-SS1

Reliance is looking for a Web Designer to join their team, offering tools for success, competitive pay, career advancement opportunities, and a great benefits plan. The role involves building wireframes, preparing UX documentation, analyzing site performance, and optimizing customer journeys. The ideal candidate will have relevant experience, knowledge of UX design principles and tools, and be highly organized. Reliance is committed to delivering exceptional customer experiences and providing a rewarding workplace. They are an equal opportunity employer and encourage candidates from diverse backgrounds to apply. Visit www.reliancehomecomfort.com for more information.