newInfluencer and Content AssociateOpen Farm5.0Toronto, ON Background in both content and partner marketing. Understanding of other influencer marketing channels (Twitch, Affiliate). Proficiency in Excel/Google Sheets. Just posted·More…View all Open Farm jobs – Toronto jobsSalary Search: Influencer and Content Associate salaries in Toronto, ON

Who we are: Headquartered in Toronto and with team members across the US, Open Farm is one of the fastest growing CPG companies in North America. We are transforming the way people feed their pets, with a focus on producing premium, healthy food and treats, all ethically sourced from farm-to-bowl. We believe the best foods are made with consciously sourced, top quality ingredients from farmers and fisheries who believe in doing good for all animals and the environment.

The Role: Do you love pets? Do you have a knack for social media and strong understanding of influencer relationships? If so, this is your opportunity to join a dynamic team at a rapidly growing CPG company!

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Primary Responsibilities*

  • Manage our influencer relationships day-to-day and execute on greater content and brand strategies to drive new customers and retention for Open Farm.
  • Help to build a streamlined process to activate creator partnerships efficiently and effectively.
  • Assist with outreach, negotiations, contract development, content review and execution of our ambassador program.
  • Identify and vet new influencers and partners to scale the program.
  • Uncover creative ways to engage our audience through influencer and in-house campaigns, tying in cultural events/trends, new product launches, or mission-related initiatives
  • Craft messaging, briefs and on-going communication from our broader marketing calendar to ensure content meets our brand standards.
  • Report on performance and make recommendations to optimize our program ensuring we meet our fiscal goals.
  • Work closely with greater growth team, brand team, creative team and more to run world-class influencer and content executions

What you bring to the table

  • 1-2 years of experience in acquisition focused influencer and or content marketing on Instagram, Youtube and Tik Tok
  • Great communication skills to foster the relationships between partners and our brand
  • Strong storytelling skills, and an eye for great, engaging content
  • Strong Analytical ability (you are well versed in using data to drive decision making)
  • Proficiency in Excel/Google Sheets
  • Detail-oriented and can juggle multiple projects and relationships at a time
  • Collaborative and open to cross-functional ideas and work
  • A curious mind, always looking at trends and willing to dive deep and solve challenges

Nice To Haves:

  • DTC Experience
  • Background in both content and partner marketing
  • Understanding of other influencer marketing channels (Twitch, Affiliate)
  • Experience with data visualization tools (i.e. Looker, Google Analytics)

What We Offer

  • The opportunity to grow, develop and make an impact with a mission driven, dynamic and fast-growing company
  • Competitive salary and benefits
  • Great office culture (with lots of adorable pets!) and people who are thoughtful and passionate about work and community
  • Casual dress code
  • Full suite of benefits – including monthly pet feeding program for someone who loves to keep their pet well fed year-round
  • Annual Wellness Stipend – discount for gym membership

Our Values
We Raise the Bar | We Keep the Barn Doors Open | We Graze Lightly | We Lead the Pack | We are Inspired by Our Customers | We Have Fun Doing It

Open Farm values diversity in its workforce and encourages applications from all qualified individuals. Applicants requiring a disability-related accommodation at any stage of Open Farm’s recruitment process should contact Karen@openfarmpet.com. As required by legislation, Open Farm will consult with applications requesting such an accommodation to ensure that Open Farm’s recruitment process takes into account their accessibility needs.

Job Type: Full-time

Influencer and Content Associate


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newOperations Specialist, Performance Marketing Partnerships -…Shopify3.9Toronto, ON•Remote A background in digital marketing including performance marketing, influencer and affiliate marketing, and customer acquisition marketing. 3 days ago·More…View all Shopify jobs – Toronto jobsSalary Search: Operations Specialist, Performance Marketing Partnerships – Remote salaries in Toronto, ONSee popular questions & answers about Shopify

Company Description

Shopify is on a mission to make commerce better for everyone. We’ve raised the standard for how businesses of all sizes operate, market, and sell their products and services. With over 1 million merchants in more than 175 different countries, we continue to grow while looking for innovative ways to make entrepreneurs everywhere more successful.

Shopify is now permanently remote, and we’re working towards a future that is digital by design. That location you see above? Consider it merely an example of hundreds of potential locations across North America where Shopify is hiring. Learn more here: https://www.shopify.com/careers/work-anywhere.

Job Description

As the Operations Specialist, you will work within our Performance Marketing Partnerships team to help us build a healthy, high-ROI affiliate program to support our goal of increasing awareness for Shopify and driving merchant growth through relationships with high-value affiliates and marketing partners. You’ll have the opportunity to design, create, and execute integrated governance processes and products at the partner and program level with the overall objective of supporting healthy customer acquisition.


Responsibilities:

  • Monitor affiliates for compliance of program terms, including affiliate fraud, PPC, and content violations and manage remediation processes
  • Manage governance workstream with a team of contractors who assist with compliance oversight and provide quality assurance checks
  • Serve as the main point of escalation for affiliate support tickets originating from Zendesk, including affiliate applications, ensuring data accuracy and monthly reconciliation with finance
  • Assess program compliance risk and provide recommendations for improvement
  • Support overall channel operations, including the maintenance/enhancements to Impact Radius and Salesforce in order to better support Affiliate Partner Managers and overall channel operational efficiency
  • Monitor channel and program performance ensuring all activity is tracking towards merchant acquisition and cost/customer targets.
  • Collaborate with Affiliate Partner Managers and data science teams to create and implement solutions and frameworks to ensure accurate and impactful measurement, reporting, and insights
  • Manage affiliate approvals into the Education Partner Program
  • Strong analytical skills; must be proficient in analyzing and interpreting data from third-party platforms (i.e. Impact Radius) and adapt to custom internal reporting tools
  • Experience with Impact Radius is a plus

Qualifications

  • A strong analytics and growth mindset.
  • Strong verbal and written communication skills and partnership acumen.
  • Experience working with growth teams like paid channels, lifecycle marketing, developers, engineers, designers, and data scientists.
  • A background in digital marketing including performance marketing, influencer and affiliate marketing, and customer acquisition marketing.
  • Experience developing performance reports using analytics tools like Mode.
  • Ability to influence cross functional teams and champion new concepts and ideas.

Additional Information

The posting will close on the 10th September.

At Shopify, we are committed to building and fostering an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity and inclusion enables us to truly make commerce better for everyone. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities.

We know that applying to a new role takes a lot of work and we truly value your time.

Operations Specialist, Performance Marketing Partnerships – Remote


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