Company: Universal Parks & Resorts
Location: Orlando, FL
Expected salary:
Job date: Wed, 02 Jul 2025 01:34:29 GMT
Job description:
Job Title: Digital Marketing Strategist
Job Description:
We are seeking a dynamic and experienced Digital Marketing Strategist to join our team. This role requires a strong foundation in Marketing or Communications, with an MBA preferred. The ideal candidate will bring over 4 years of experience in digital production, strategy, and crafting engaging digital experiences.
Key Responsibilities:
- Develop and implement innovative digital marketing strategies that drive engagement and conversion.
- Collaborate with cross-functional teams to advance our digital capabilities and enhance user experiences across various platforms.
- Support research initiatives and experimentation to optimize digital campaigns and improve overall performance.
- Analyze and interpret data to inform strategy, measure effectiveness, and identify growth opportunities.
- Stay abreast of the latest digital marketing trends and technologies to keep our approach cutting-edge.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field; MBA strongly preferred.
- Minimum of 4 years of progressive experience in digital production and strategy.
- Proven track record of creating impactful digital experiences.
- Strong analytical skills with the ability to gather insights from complex data sets.
- Excellent communication and collaboration skills.
Join us in this exciting role and help us take our digital initiatives to the next level!