Digital Marketing Manager – Human Resources Professionals Association – Toronto, ON

Company: Human Resources Professionals Association

Location: Toronto, ON

Expected salary:

Job date: Mon, 03 Feb 2025 03:27:29 GMT

Job description: The Human Resources Professionals Association (HRPA) supports over 25,000 HR professionals and students across Ontario, equipping them with the tools, skills, and knowledge to lead their organizations into the future. By fostering the development of human potential in the workplace, HRPA helps individuals and organizations thrive in a rapidly changing world of work.Role Summary
We’re seeking an experienced and innovative Digital Marketing Manager who will report to our Sr. Director of Growth Marketing and drive our digital marketing initiatives. This person will play a critical part in contributing to HRPA’s marketing strategy and in driving business growth and enhancing member engagement through outstanding delivery.
You will develop, execute, and optimize data-driven digital campaigns and drive demand generation. A key to success in this role will be applying your deep understanding of performance marketing and exceptional analytical skills to improve the reach and impact of our digital marketing programs.Key Responsibilities1. Campaign Strategy & Execution

  • Develop and implement comprehensive digital marketing strategies that build the funnel and demand to meet organizational goals.
  • Plan and execute multi-channel digital campaigns in both earned and paid media (i.e. SEO/SEM, PPC, email marketing, content marketing).
  • Build and manage campaign calendars to optimize timing and impact.
  • Lead end-to-end campaign execution, from conceptualization and design to launch, measurement, and optimization.
  • Leverage A/B testing, database segmentation, and automation to enhance campaign effectiveness.
  • Execute lead nurture, re-engagement, and onboarding campaigns to support sales and member loyalty initiatives.

2. Data Insights & Optimization

  • Develop, monitor, and report on effectiveness of marketing campaign in order to continuously optimize ROI on marketing spend.
  • Analyze market data to understand customer behavior, trends that impact our marketing campaigns.
  • Monitor customer and member experience across multiple channels to identify areas for improvement and use predictive analytics to personalize their journeys and drive conversion
  • Serve as the team’s expert on performance marketing and AI-driven optimization techniques.

3. Content Development & Channel Management

  • Collaborate with the marketing team to produce engaging and relevant materials that enhance brand profile and awareness for owned channels, including website, email, and social media.
  • Ensure campaigns drive traffic and enhance brand awareness through appropriate channels
  • Stay current on digital trends, identifying new tools and platforms to maximize reach and engagement.

4. Collaboration & Stakeholder Engagement

  • Partner with Membership, Events, and Business Development teams to align digital marketing efforts with organizational priorities.
  • Work cross-functionally to understand member preferences and design data-driven, personalized customer experiences.

Qualifications

  • Bachelor’s degree or diploma in Marketing, Communications, or a related field.
  • 5–10 years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • Deep knowledge of performance marketing, email marketing, and multi-channel strategies (e.g., SEO/SEM, social, webinars, display).
  • Exceptional analytical skills and data manipulation capabilities.
  • Strong proficiency in digital marketing platforms (e.g., Google Analytics, Hubspot) and database administration.
  • Advanced expertise in CRM platforms (Microsoft Dynamics preferred) and marketing automation tools.
  • Familiar with web personalization tools and audience segmentation strategies.
  • Exceptional planning, organizational, and project management skills.
  • Strong communication, presentation, and interpersonal skills with the ability to collaborate effectively across teams.
  • Entrepreneurial mindset with a results-driven approach and a passion for continuous improvement.

Powered by JazzHR

HRPA supports HR professionals in Ontario by providing tools, skills, and knowledge to lead organizations. They are seeking a Digital Marketing Manager to drive digital marketing initiatives and contribute to the marketing strategy. The role involves developing and executing digital campaigns, analyzing data, optimizing campaigns, managing content and channels, and collaborating with stakeholders. Qualifications include a degree in Marketing, 5-10 years of digital marketing experience, knowledge of performance marketing, and strong analytical skills.

Business Development Manager – Human Resources Professionals Association – Toronto, ON

Company: Human Resources Professionals Association

Location: Toronto, ON

Expected salary: $92700 – 100000 per year

Job date: Tue, 28 Jan 2025 23:27:55 GMT

Job description: Join HRPA as a Business Development Manager and Help Elevate the Future of HR! You’re a driven, relationship-focused…, delivering exceptional service, and upholding the highest standards of integrity. Position Title: Business Development Manager…

Professionals Seeking Change – Online Business – Inspiring Lives Today – Vancouver, BC

Company: Inspiring Lives Today

Location: Vancouver, BC

Expected salary:

Job date: Mon, 27 Jan 2025 23:07:32 GMT

Job description: who are passionate about personal and leadership development. If you excel at building teams, marketing high-quality… Generation: Use innovative social media marketing strategies to identify and connect with potential clients. Social Media Growth…

Learning Programs Producer – Human Resources Professionals Association – Toronto, ON

Company: Human Resources Professionals Association

Location: Toronto, ON

Expected salary: $67000 – 72000 per year

Job date: Sun, 26 Jan 2025 02:56:07 GMT

Job description: Are you passionate about professional development and creating impactful learning experiences? Join the HRPA as a Learning Programs Producer!In this dynamic role, you’ll bring execution, creativity, and independence to the planning and delivery of corporate learning programs. You’ll help position HRPA’s learning programs as a benchmark for excellence, fostering deeper member engagement and supporting HRPA’s mission of elevating the HR profession.Position Title: Learning Programs Producer
Location: Toronto, hybrid (in-office 2-days per week)
Type: Full-Time
Target Salary: $67,000 – $72,000About us:HRPA is committed to empowering members and fostering economic growth, engaged talent, and safe workplaces. Serving over 25,000 HR professionals across Ontario, our mission is to elevate the HR profession through exceptional learning experiences and programming. Guided by our values, we create inclusive spaces that reflect our commitment to IDEA (Inclusion, Diversity, Equity, and Accessibility) principles.We have embarked on an exciting new strategy and vision and need a Learning Programs Producer to join the Marketing & Growth team!Key Responsibilities:As a Learning Programs Producer, you will coordinate, manage, and execute various HRPA learning programs, including certificate programs, workshops, and Master Classes. Acting as an ambassador for HRPA’s learning programs, you will collaborate with speakers, partners, and registrants to deliver outstanding professional development experiences.Program Coordination: Oversee the seamless delivery of in-person, virtual, and hybrid professional development programs, including technical setup, webpage updates, and troubleshooting.Registrant Engagement: Serve as the primary contact for participants, managing communications, distributing learning materials, and issuing digital badges and certificates.Speaker and Partner Support: Collaborate with speakers to ensure materials are prepared and provide logistical and technical support during program delivery.Event Logistics: Plan and manage logistics for in-person events, including venue arrangements, catering, and audiovisual requirements.Continuous Improvement: Gather feedback, analyze survey data, and implement insights to enhance future programs.Financial Management: Handle program-related finances, including vendor contract negotiation and invoicing.Compliance: Ensure programs meet Accessibility for Ontarians with Disabilities Act (AODA) standards.Qualifications We’re Excited About:Education: College diploma or undergraduate degree in a related field preferred; a certificate in Event Planning/Management is a plus.Experience:

  • 2+ years in training program coordination or event planning (conferences, workshops etc.).
  • 1-3 years in customer service.
  • Familiarity with managing virtual platforms (Zoom, MS Teams, ON24) is essential.

Skills & Capabilities:

  • Strong organizational and time management skills.
  • Advanced proficiency in Microsoft Office Suite and familiarity with virtual platforms like Zoom, MS Teams, or ON24.
  • Exceptional communication and interpersonal skills.
  • Proven ability to adapt in fast-paced environments and manage multiple projects.
  • A customer-focused approach with a commitment to service excellence.

What’s in it for you? At HRPA, we celebrate creativity, collaboration, and excellence. You’ll have the opportunity to craft meaningful learning experiences while growing your career in a supportive and hybrid-friendly work environment.Ready to take the leap? Ready to bring your talent and passion to HRPA? Submit your application by applying below. Together, let’s inspire, engage, and deliver the “wow” factor.Apply now through our portal by January 30, 2025, and let’s create something amazing together!We are an Equal Opportunity Employer. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, the company will provide accommodation throughout the recruitment, selection and/or assessment process to applicants with disabilities. If selected to participate in the recruitment, selection and/or assessment process, please inform the HR Department of the nature of any accommodation(s) to ensure your equal participation.Powered by JazzHR

The Human Resources Professionals Association (HRPA) is seeking a Learning Programs Producer to join their team in Toronto. The role involves coordinating and executing various learning programs to enhance member engagement and elevate the HR profession. The ideal candidate should have experience in program coordination, event planning, and customer service, as well as strong organizational and communication skills. The position offers the opportunity to develop impactful learning experiences in a supportive and hybrid-friendly work environment. Interested candidates can apply by January 30, 2025.

Global Expansion Partner: Executive Professionals Wanted – yourpathstolife – Toronto, ON

Company: yourpathstolife

Location: Toronto, ON

Expected salary:

Job date: Thu, 09 Jan 2025 23:45:42 GMT

Job description: Are You an Ambitious Executive Ready for a Fresh Approach to Professional Growth?
Imagine working in a space that values innovation, flexibility, and success on your terms. We’re offering motivated professionals a way to pivot into the digital world, leveraging proven systems to create meaningful impact globally.
Why This Opportunity?
In the dynamic field of Leadership Development and Success Education, our globally expanding company is revolutionising the way professionals work and grow. You’ll connect with a vibrant network of like-minded individuals and operate with autonomy, supported by award-winning educational resources.
The Digital Advantage:
Flexibility: Design your workday to fit your life. Whether part-time or full-time, you decide when and where you work.Portability: Use your laptop and phone to run your professional operations from anywhere. Escape the monotony of a fixed workspace.Scalability: No territory restrictions mean your impact can stretch across the globe.Key Activities:
Develop modern marketing strategies with full training provided.Conduct professional conversations and share resources with qualified individuals.Participate in global training and mentorship to continually sharpen your skills.What We’re Looking For:
Confident communicators who thrive in independent settings.Individuals with solid organisational and time-management skills.Visionaries passionate about personal development and professional growth.Big thinkers eager to embrace innovative ways of working, with clear future goals.Benefits You’ll Enjoy:
Full training and ongoing support from industry leaders.Uncapped earning potential, with an 80% profit margin.Opportunities for personal and professional growth.Freedom to work from anywhere, empowering you to design your ideal lifestyle.This isn’t just another career path; it’s a chance to redefine how you work and live, with autonomy, purpose, and a proven roadmap to success.
If you’re ready to break free from the traditional and explore exciting new ways of achieving your goals, we’d love to hear from you.Take the first step toward your next chapter.Please Note:
Respectfully we are not currently operating in Africa, India, Pakistan, Indonesia, Malaysia or the Phillippines, so DO NOT apply if you are based in one of these locations.
This opportunity is not suitable for students, you must have at least 5 years work experience.

This content is promoting an opportunity for ambitious executives to pivot into the digital world and join a globally expanding company focused on leadership development and success education. The company offers flexibility, portability, and scalability in a dynamic work environment with full training and support provided. They are seeking confident communicators with solid organizational skills, visionary thinkers passionate about personal development, and those eager to embrace innovative ways of working. Benefits include uncapped earning potential, opportunities for growth, and the freedom to work from anywhere. The opportunity is not available in certain regions and requires a minimum of 5 years of work experience.

Coaching Professionals – Own Your Time – BCRE Trust – Orlando, FL

Company: BCRE Trust

Location: Orlando, FL

Expected salary:

Job date: Sat, 28 Dec 2024 23:20:29 GMT

Job description: in this role as an independent business owner, you will follow a simple 3-step system to attract a global audience online through social media and digital platforms. This job requires no cold calling and offers advanced marketing training to help set you up for success. We are looking for individuals who are motivated, self-starters, and eager to learn and grow in the world of online business. If you are ready to take control of your own success and build a thriving business, then this opportunity is perfect for you. Join our team and create the future you desire.

Sales/Marketing Professionals Seeking a Work Life Balance – Personal Development/Coaching – Remote – The Art of Living Portably – Vancouver, BC

Company: The Art of Living Portably

Location: Vancouver, BC

Expected salary:

Job date: Wed, 11 Dec 2024 23:04:34 GMT

Job description: -at-home parents who wish to re-enter the workforce part-time without sacrificing family time. Digital nomads who thrive… with a passion for business development Proven track record of success in sales, marketing, or business development roles Excellent…