Job title: Associate, Marketing
Company: Hyundai Capital America
Job description: Who We Are: Hyundai Capital Canada (HCCA) is the Canadian captive finance business for Hyundai Motor Group. We go to market under the service brands Hyundai Motor Finance, Kia Motors Finance and Genesis Finance. Though a network of over 400 Hyundai and Kia dealerships nationwide, we provide indirect vehicle financing and leasing solutions to consumers and commercial customers.
Employee Value Prop and Culture: Our employees contribute every day to a culture that is fast-paced, dynamic, energized, agile, and collaborative. From our various employee programs to the unique design of our offices, we strive to foster a connected, fun, positive and rewarding company culture where employees feel appreciated for their contributions, proud of their company, and passionately invested in HCCA’s success.
Global One Company: Many countries. One identity. Hyundai Capital has offices across the world, including South Korea, the United States, China, the United Kingdom, Germany, Russia, and Brazil. Our work environments are designed with specific themes in mind to achieve a consistent global identity that reflects our values: simplicity, collaboration, elements of nature and symmetry.
Position Details
With general guidance as a member of the Marketing team, will implement and facilitate marketing content and communications in support of the marketing strategy to increase exposure and engagement for the Hyundai Motor Finance, Kia Finance and Genesis Finance brands. Will be responsible for leveraging various resources in the organization including collaboration with Sales, Servicing, Marketing, Strategy, Remarketing and Operations teams. Additionally, will use new technologies and platforms to increase our brand equity by creating engaging dealer & customer communications.
Key Duties & Responsibilities
- Draft, organize, edit, and issue external and internal company communications using various communication mediums (email, text, direct mail, portals), content management systems and marketing automation software (Marketing Cloud)
- Maintain contact lists, measure/report on effectiveness of external and internal communications
- Function as main point of contact for all dealer and customer communications within the organization
- Work with external vendors to facilitate communication initiatives (translation services, direct mail vendors, promotional item vendors, etc.)
- Maintain a corporate communication calendar to anticipate communication initiatives, while guiding the subject matter experts towards submitting relevant communication topics in a timely and detailed manner.
- With management direction and oversight, assist in development of communications plans applying ability to identify communication needs and gaps and provide recommendations and solutions.
- Support with implementing changes to HCCA’s portals (customer & dealer), and work with OEMs & internal stakeholders to refine, edit, and improve digital content (websites, customer email journeys, physical media, etc.).
- Ensure accuracy and consistency of information across various platforms which communicate to customers and dealers.
- Provide logistical, planning and marketing content and material support for marketing events, meetings, incentives (dealer/customer facing)
- Coordinate and facilitate annual marketing surveys (dealer/customer facing)
- Ad-hoc duties as required
Qualifications
- 1-2 years branding, customer communication, and/or marketing experience, or related field
- Business/Professional level proficiency in French preferred but not mandatory
- Bachelor’s degree in Marketing, Communications, Business Administration or related area of study or equivalent combination of education and experience.
- Excellent language skills, both verbal and written
- Strong knowledge of content management systems (CMS) & marketing automation systems (Marketing Cloud)
- Strong interpersonal relationship and project management skills
- Advanced writing skills, including editing and proofreading. As writing is a critical element of this role, short-listed candidates will be asked to submit a sample of their writing.
- Sound understanding of marketing and branding principles
- Creative, detail oriented and organized
Hyundai Capital Canada Inc. is committed to acknowledge applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
Expected salary:
Location: Toronto, ON
Job date: Sat, 14 Aug 2021 00:28:25 GMT
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