Auto Pool Reel offers innovative products that focus on improving the ease, accessibility, and environmental impact of pool ownership and maintenance. At Auto Pool Reel, we design and sell the world’s only trackless, fully automatic pool cover system for swimming pool covers. We offer luxury, simplicity, and flexibility at the fingertips of pool owners everywhere.
At Auto Pool Reel, we are passionate about our products and are driven by our customers. We are a small, close-knit, energetic, and solutions-oriented team. Auto Pool Reel boasts an engaging and collaborative environment that is inclusive, driven, and fast-paced, providing flexible growth opportunities to support your professional goals.
We are growing fast, and are currently looking for an outgoing, and self-motivated Digital Marketer & Sales Representative with a background in business and/or marketing, an entrepreneurial spirit, and ample creative insight, that is enthusiastic about taking our product to new heights.
This role will be a creative blend of strategy, planning, content creation, and sales support. The ideal candidate will have experience selling products in a competitive market while driving sales through social media and marketing directives; they will be able to carry out the planning, development, and execution of digital programs, including online advertising, web site strategy and design, social media, mobile, and deliverables; they will be comfortable in a start-up environment, and energized by the challenge of introducing new marketing assets and products to clients.
Qualifications
· 2-5 years of experience in sales and digital marketing (preferred)
· 2-3 years of experience in SEO, knowledge in keywords, meta tags, competitor research, and back links
· Post-secondary diploma/degree in Commerce, Marketing, Communications, or related field
· Excellent English language and communication skills (both verbal and written)
· Working knowledge of web site operations and functionality
· Intermediate or advanced proficiency in MS Office with strong working knowledge of Excel, and familiarity with databases
· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
· Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
· Demonstrate experience to create/review SEO–optimized articles that will keep readers engaged and encourage them to take action on the site
· Experience in ecommerce to gather insights and recommendations on executable applications that drive business through content marketing and additional digital assets (preferred)
· Experience running and optimizing social media paid campaigns, including Facebook Ads Manager, YouTube, and TikTok
Key Behaviours
· Entrepreneurial mentality
· Be able to work well individually or as a part of a team
· Ability to multitask
Key Responsibilities
· Support digital marketing programs with digital execution including website creative design and front-end updates
· Assist with brand and influencer collaborations to support marketing programs (research, pitch, execution, follow-up)
· Create and edit digital content (video and images) using the Adobe Suite (Photoshop, Illustrator, InDesign, Flash and/or Premiere Pro) to support websites.
· Assist with social media content edits and scheduling (Facebook, Instagram, YouTube)
· Improve the SEO rankings and manage Google Ads, Google Tag Manager, and similar platforms.
· Create online content such as blogs, articles & forum posts and distribute content across digital multimedia channels.
Salary and Benefits
Job Types: Full-time, Permanent
Additional pay:
Benefits:
Schedule:
COVID-19 considerations:
Practicing Social distancing and Covid-19 protocols
Experience:
Work remotely:
Axis Auto Finance is a fintech lender. Building and deploying leading edge technology made us the fastest growing, publicly traded Canadian Auto Finance company. As a team, we continuously seek new and innovative ways to grow our business. Our agile, high energy culture rewards top performance and the contributions of those passionate about our collective growth and success. We are incredibly proud of the team we have built and are looking for like-minded individuals to help us in our growth trajectory.
Our mission is to be the leading provider of alternative financing solutions. We accomplish this by investing in our people, our technology, and our customer experience – with long-term success in mind.
POSITION SUMMARY
As a key member of the Axis team, The Digital Marketing Specialist’s role is to design, create, and deliver marketing programs to support expansion and growth of the company services and products. This role requires an in-depth knowledge of Axis products and market goals. Proficiency in graphics, web advertising, social media and web development is a must. Familiarity with a wide range of field practices, concepts, and procedures. The Digital Marketing Specialist will utilize sound judgment in planning and experience to accomplish identified goals.
KEY RESPONSIBILITIES
QUALIFICATIONS
What we offer:
PLEASE NOTE:
We are an equal opportunity employer and will provide accommodations during the recruitment process upon request. We thank all applicants for their interest; however, only candidates under consideration will be contacted.
Job Types: Full-time, Permanent
Experience:
