Digital Marketing Manager, BMO Private Wealth

Job title: Digital Marketing Manager, BMO Private Wealth

Company: BMO Financial Group

Job description: Address: 100 King Street West

Job Family Group: Marketing

Consults on marketing solutions delivered across BMO’s digital properties that meet the goals and objectives of the assigned portfolio and deliver the intended customer experience. Leverages analytics to identify high-impact opportunities to improve customer engagement, conversion rates, customer retention and revenue as well as optimize the user experience across multiple technologies and properties such as web, mobile, and tablet applications. Works with a variety of stakeholders and initiatives to design, implement and measure performance of campaigns and programs. Ensures consistent application of BMO’s brand and design system standards.

  • Leads/participates in the design, implementation and management of new digital marketing campaign and program solutions.
  • Breaks down strategic problems, and analyses data and information to provide insights and recommendations.
  • Identifies optimization opportunities through the interpretation of customer insights and campaign/program performance measurement.
  • Monitors and tracks campaign/program performance, user acceptance testing, and addresses any issues.
  • Integrates information from multiple sources to enable more efficient processes, enhanced analysis and/or streamlined reporting.
  • Develops solutions and makes recommendations based on an understanding of the business strategy and stakeholder needs.
  • Provides advice and guidance to assigned business/group on implementation of solutions; may include campaign planning, content and creative development, monitoring/optimization and campaign reporting.
  • Supports the execution of strategic initiatives in collaboration with internal and external stakeholders.
  • Builds effective relationships with internal/external stakeholders.
  • Collaborates with product, marketing, agency teams and channels teams to deliver on business objectives.
  • Gathers and formats data into regular and ad-hoc reports, and dashboards.
  • Analyzes data and information to provide customer behavior and campaign related insights and recommendations.
  • Executes routine tasks such as service requests, transactions, queries, etc. within relevant service level agreements.
  • Monitors compliance with policy, brand standards and design system standards, escalates as required.
  • Coordinates and executes campaign and program activities; makes changes to resolve issues.
  • Monitors and tracks campaign performance and addresses any issues.
  • Documents and maintain operational procedures and processes relating to digital marketing methodologies and campaigns.
  • Focus is primarily on business/group within BMO; may have broader, enterprise-wide focus.
  • Exercises judgment to identify, diagnose, and solve problems within given rules.
  • Works independently on a range of complex tasks, which may include unique situations.
  • Broader work or accountabilities may be assigned as needed.

Qualifications: * Typically between 4 – 6 years of relevant experience and post-secondary degree in related field of study or an equivalent combination of education and experience.

  • Post-secondary degree in business, marketing or communications related discipline.
  • Knowledge and experience in financial services (preferred).
  • Technical proficiency gained through education and/or business experience.
  • Verbal & written communication skills – In-depth.
  • Collaboration & team skills – In-depth.
  • Analytical and problem solving skills – In-depth.
  • Influence skills – In-depth.
  • Data driven decision making – In-depth.

We’re here to help

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at .

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Expected salary:

Location: Toronto, ON

Job date: Sun, 06 Feb 2022 07:05:27 GMT

Apply for the job now!

Digital Marketing Campaign Coordinator (BMO Investorline Acquisitions)

Job title: Digital Marketing Campaign Coordinator (BMO Investorline Acquisitions)

Company: BMO Financial Group

Job description: Address: 100 King Street West

Job Family Group: Marketing

Are you naturally a critical thinker and have an inquisitive mindset? Do you have experience working with data analytics, tracking, reporting and coordinating marketing campaigns while working with digital tools? Consider applying to this 12 month contract opportunity! We look forward to reviewing your application.

Consults on marketing solutions delivered across BMO’s digital properties that meet the goals and objectives of the assigned portfolio and deliver the intended customer experience. Leverages analytics to identify high-impact opportunities to improve customer engagement, conversion rates, customer retention and revenue as well as optimize the user experience across multiple technologies and properties such as web, mobile, and tablet applications. Works with a variety of stakeholders and initiatives to design, implement and measure performance of campaigns and programs. Ensures consistent application of BMO’s brand and design system standards.

  • Develops solutions and makes recommendations based on an understanding of the business strategy and stakeholder needs.
  • Provides advice and guidance to assigned business/group on implementation of solutions; may include campaign planning, content and creative development, monitoring/optimization and campaign reporting.
  • Supports the execution of strategic initiatives in collaboration with internal and external stakeholders.
  • Builds effective relationships with internal/external stakeholders.
  • Collaborates with product, marketing, agency teams and channels teams to deliver on business objectives.
  • Gathers and formats data into regular and ad-hoc reports, and dashboards.
  • Analyzes data and information to provide customer behavior and campaign related insights and recommendations.
  • Executes routine tasks such as service requests, transactions, queries, etc. within relevant service level agreements.
  • Monitors compliance with policy, brand standards and design system standards, escalates as required.
  • Coordinates and executes campaign and program activities; makes changes to resolve issues.
  • Monitors and tracks campaign performance and addresses any issues.
  • Documents and maintain operational procedures and processes relating to digital marketing methodologies and campaigns.
  • Focus may be on a business/group.
  • Thinks creatively and proposes new solutions.
  • Exercises judgment to identify, diagnose, and solve problems within given rules.
  • Works mostly independently.
  • Broader work or accountabilities may be assigned as needed.

Qualifications: * Typically between 3 – 5 years of relevant digital marketing and/or campaign analytics experience and post-secondary degree in related field of study in marketing, communications or business or an equivalent combination of education and experience.

  • Experience working in the financial industry is an asset and is preferred
  • Knowledge and understanding of search engine marketing/optimization, digital sales funnels and conversion optimization.
  • Knowledge of digital and mobile technologies.
  • Specialized knowledge from education and/or business experience.
  • Verbal & written communication skills – In-depth.
  • Collaboration & team skills – In-depth.
  • Analytical and problem solving skills – In-depth.
  • Influence skills – In-depth.

We’re here to help

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at .

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Expected salary:

Location: Toronto, ON

Job date: Fri, 19 Nov 2021 23:41:56 GMT

Apply for the job now!

Digital Marketing Manager, BMO Private Wealth

Toronto, ON

BMO Financial Group

Address:

100 King Street West

Job Family Group:

Marketing

Education & Experience:

  • University Degree (Business focus an asset)
  • Between 3 – 5 years of relevant experience
  • Demonstrated understanding of the Wealth Management industry preferred
  • Marketing experience including digital and social
  • Demonstrated experienced working in complex organizations with internal and external partners

Skills:

  • In-depth knowledge of Internet/Intranet technologies and content management processes.
  • Knowledge of HTML editing tools, web graphics and multi-media tools.
  • Knowledge and understanding of web and mobile app design, platforms and technologies.
  • Verbal & written communication skills
  • Collaboration & team skills
  • Analytical and problem-solving skills
  • Data driven decision making
  • Troubleshoots and researches specific issues with the channel/platform infrastructure for a proposed program or content management requirement from the business.

Supports content management research and development.

Supports content management on BMO Private Wealth’s digital platforms and channels to connect and deliver information and communications to our salesforce and customers. Helps prepare, publish and optimize digital content to meet business goals. Partners with stakeholders (e.g., content creators, designers, business groups and project teams) to ensure that content is aligned with BMO’s brand and style principles. Creates, maintains & improves content management processes to positively impact engagement, consistency and user experience and optimize execution. Maintains and optimizes the client facing web platform.

Program Delivery – 70%

  • Develops content management solutions and makes recommendations based on an understanding of the business strategy and stakeholder needs.
  • Provides input and analysis for the continuous improvement of content management processes and procedures.
  • Participates in continuous improvement initiatives including, planning, designing and implementing new processes, etc.
  • Provides advice and guidance on implementation of content management solutions.
  • Provides input into the planning & implementation of content management operational programs.
  • Administers and executes content and format-related requests for all digital properties and content management tools.
  • Reviews and organizes content to ensure appropriate placement, categorization and design.
  • Ensures BMO’s brand standards and digital content guidelines & standards are adhered to, with a focus on consistency of user experience, by applying standards and knowledge of contextual information.
  • Educates users and stakeholders on the process and tools for the content management intake and maintenance processes, and related content management principles, programs, approaches, solutions.
  • Executes work to deliver timely, accurate, and efficient service.
  • Develops knowledge related to tools and technologies for executing content management processes and/or area of specialty.
  • Builds effective relationships with internal/external stakeholders.
  • Supports development and execution of strategic initiatives in collaboration with internal and external stakeholders.

Vendor Management – 20%

  • Manages various external vendor relationships as required

People Management – 10%

  • Collaborate with internal partners (i.e. regional business leaders, graphic designs, translation, legal, compliance, regulatory, enterprise brand team) and external partners (i.e. agencies) to ensure timely and high-quality delivery of projects within budget.

We’re here to help

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at https://jobs.bmo.com/ca/en .

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.


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National Marketing Manager, BMO Private Wealth

Job title: National Marketing Manager, BMO Private Wealth

Company: BMO Financial Group

Job description: Address: 100 King Street West

Job Family Group: Marketing

Education & Experience:

  • University Degree (Business focus an asset)
  • Demonstrated understanding of the Wealth Management industry preferred
  • Marketing experience including advertising, direct marketing, collateral, digital, and social preferred
  • Demonstrated experienced working in complex organizations with internal and external partners
  • Demonstrated success in simultaneously bringing multiple projects through to successful completion

Skills:

  • Superior interpersonal, relationship-building and collaboration skills with peers, partners and executives
  • Strong written/oral skills with proven ability to translate into influential communication/presentations
  • Project management and ability to manage multiple business priorities at once
  • Proven problem solving, negotiation and decision-making skills
  • Creative evaluation skills to deliver appropriate feedback on marketing materials vs. business objectives
  • Proactive, resourceful and self-motivated
  • Must be able to work in a team environment with a multi-disciplinary group

This role delivers marketing consulting to specialized Private Wealth Professionals, specifically Trust, Estate and Insurance Advisors, to support their entrepreneurial business development via increased client acquisition/loyalty. The role will also be responsible to developing and launching national campaigns for the wider Private Wealth Sales force. These campaigns will drive client acquisition and help build the professionals leads pipeline through the development and execution of marketing materials. The National Marketing Manager will ensure collateral meets brand, legal and compliance requirements for Private Wealth Professionals while also helping to drive regional execution of national strategic initiatives. Materials may include advertising, direct mail campaigns, brochures, sell sheets, postcards, events collateral, in-branch digital screens, web banners, PowerPoint presentations, social media, digital media and websites.

Responsibilities include: working with internal and external partners on creative development and adaptation, approvals and translation requirements for all customized marketing materials and promptly responding to all marketing requests. Successful delivery to the sales field of custom and turnkey solutions in a timely manner.

Program Delivery – 35%

  • Develop national marketing campaigns ensuring adherence to BMO branding guidelines
  • Regularly update and create posted marketing material on intranet;
  • Oversee proper maintenance of records of all projects, ensuring accuracy, completeness and in a manner that complies with regulatory and audit requirements.
  • Track performance of executed programs, delivering insights and recommendations for continuous improvement.
  • Develop strategic Firm-wide marketing campaigns, and/or specific district / division level campaigns by establishing key targets, tracking results and working with other marketing partners to execute campaigns.

Sales support – 35%

  • Oversee the development, implementation and execution of marketing requests for specialized BMO Private Wealth Professionals.
  • Stay in constant communication with specialized BMO Private Wealth professionals to ensure timely completion of custom marketing requests.
  • Develop and maintain support for specialized BMO Private Wealth professional’s website and social media.

People Management – 10%

  • Collaborate with internal partners (i.e. regional business leaders, graphic designs, translation, legal, compliance, regulatory, enterprise brand team) and external partners (i.e. agencies) to ensure timely and high-quality delivery of projects within budget.

Vendor and system Management – 20%

  • Manages various external vendor relationships as required
  • Develops and maintains various marketing systems and providing field support to users

We’re here to help

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at .

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Expected salary:

Location: Toronto, ON

Job date: Mon, 02 Aug 2021 06:29:30 GMT

Apply for the job now!

Digital Acquisition Manager, BMO Wealth Management

Job title: Digital Acquisition Manager, BMO Wealth Management

Company: BMO Financial Group

Job description: , execution, and optimization 6-8 years in digital marketing across search/social/display Hands-on experience working… with digital analytics – Google Analytics, Adobe Analytics Hands-on experience working with marketing tech solutions – DMP, SFMC…

Expected salary:

Location: Toronto, ON

Job date: Thu, 26 Aug 2021 01:58:28 GMT

Apply for the job now!

Digital Marketing Manager, BMO Private Wealth

Job title: Digital Marketing Manager, BMO Private Wealth

Company: BMO Financial Group

Job description: Address: 100 King Street West

Job Family Group: Marketing

Education & Experience:

  • University Degree (Business focus an asset)
  • Between 3 – 5 years of relevant experience
  • Demonstrated understanding of the Wealth Management industry preferred
  • Marketing experience including digital and social
  • Demonstrated experienced working in complex organizations with internal and external partners

Skills:

  • In-depth knowledge of Internet/Intranet technologies and content management processes.
  • Knowledge of HTML editing tools, web graphics and multi-media tools.
  • Knowledge and understanding of web and mobile app design, platforms and technologies.
  • Verbal & written communication skills
  • Collaboration & team skills
  • Analytical and problem-solving skills
  • Data driven decision making
  • Troubleshoots and researches specific issues with the channel/platform infrastructure for a proposed program or content management requirement from the business.

Supports content management research and development.

Supports content management on BMO Private Wealth’s digital platforms and channels to connect and deliver information and communications to our salesforce and customers. Helps prepare, publish and optimize digital content to meet business goals. Partners with stakeholders (e.g., content creators, designers, business groups and project teams) to ensure that content is aligned with BMO’s brand and style principles. Creates, maintains & improves content management processes to positively impact engagement, consistency and user experience and optimize execution. Maintains and optimizes the client facing web platform.

Program Delivery – 70%

  • Develops content management solutions and makes recommendations based on an understanding of the business strategy and stakeholder needs.
  • Provides input and analysis for the continuous improvement of content management processes and procedures.
  • Participates in continuous improvement initiatives including, planning, designing and implementing new processes, etc.
  • Provides advice and guidance on implementation of content management solutions.
  • Provides input into the planning & implementation of content management operational programs.
  • Administers and executes content and format-related requests for all digital properties and content management tools.
  • Reviews and organizes content to ensure appropriate placement, categorization and design.
  • Ensures BMO’s brand standards and digital content guidelines & standards are adhered to, with a focus on consistency of user experience, by applying standards and knowledge of contextual information.
  • Educates users and stakeholders on the process and tools for the content management intake and maintenance processes, and related content management principles, programs, approaches, solutions.
  • Executes work to deliver timely, accurate, and efficient service.
  • Develops knowledge related to tools and technologies for executing content management processes and/or area of specialty.
  • Builds effective relationships with internal/external stakeholders.
  • Supports development and execution of strategic initiatives in collaboration with internal and external stakeholders.

Vendor Management – 20%

  • Manages various external vendor relationships as required

People Management – 10%

  • Collaborate with internal partners (i.e. regional business leaders, graphic designs, translation, legal, compliance, regulatory, enterprise brand team) and external partners (i.e. agencies) to ensure timely and high-quality delivery of projects within budget.

We’re here to help

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at .

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Expected salary:

Location: Toronto, ON

Job date: Sun, 01 Aug 2021 23:30:10 GMT

Apply for the job now!