Capreit – Intern, Environmental and Health & Safety – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Thu, 03 Apr 2025 05:38:37 GMT

Job description: :Title: Intern, Environmental and Health & SafetyReports To: Specialist, Occupational Health & SafetyWork Location: 11 Church Street, Toronto***This is a part-time, in-person internship from May 2025 to August 2025. Working days are Monday, Tuesday and Wednesday***Position Summary: Reporting to the Specialist, Occupational Health & Safety, the Intern, Environmental and Health & Safety provides administrative support to the EHS department on a variety of topics, with a focus on OHS and hazardous materials risk and compliance. The successful candidate will assist in ongoing/upcoming projects and support CAPREIT’s adherence to legal and regulatory requirements across Canada.Responsibilities:Compliance

  • Assist with researching EHS standards for all jurisdictions in which CAPREIT operates and advise internal stakeholders on applicable statutory and regulatory requirements;
  • Assist in developing, implementing, maintaining, supporting, and continually improving corporate and operations EHS policies, programs, procedures and related documents including manuals, plans, and guidelines;
  • Assist in the implementation and maintenance of an internal environmental management system, as directed;
  • Assist in conducting workplace inspections;
  • Attend Joint Health & Safety Committee meetings;
  • Assist with the preparation and gathering documentation for submission to regulatory bodies, as directed;
  • Assist with the testing and roll-out of EHS-related audits and questionnaires; and
  • Maintain an inventory of compliance documents.

Project Coordination

  • Ensure all EHS records are up to date and appropriately stored in CAPREIT’s document management system;
  • Assist with the coordination EHS projects, as directed;
  • Review environmental reports to provide summary and next steps; and
  • Maintain EHS inventory with including summary reporting.

Qualifications

  • University or College education with a focus in EHS or similar discipline;
  • 0 to 1 years of related experience, preferably within a real estate setting;
  • Familiar with OHS and hazardous materials is an asset;
  • Ability to work independently with minimal supervision;
  • Excellent time management and organization skills to deliver on multiple deadlines;
  • Excellent administrative and project management skills;
  • High attention to detail;
  • Driver’s license, clean driving record and access to a reliable vehicle; and
  • Proficient Microsoft Office skills, including Microsoft Sharepoint and Microsoft Teams.

Capreit – Intern, Environmental and Health & Safety – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Thu, 03 Apr 2025 04:22:14 GMT

Job description: Title: Intern, Environmental and Health & SafetyReports To: Specialist, Occupational Health & SafetyWork Location: 11 Church Street, Toronto***This is a part-time, in-person internship from May 2025 to August 2025. Working days are Monday, Tuesday and Wednesday***Position Summary: Reporting to the Specialist, Occupational Health & Safety, the Intern, Environmental and Health & Safety provides administrative support to the EHS department on a variety of topics, with a focus on OHS and hazardous materials risk and compliance. The successful candidate will assist in ongoing/upcoming projects and support CAPREIT’s adherence to legal and regulatory requirements across Canada.Responsibilities:Compliance

  • Assist with researching EHS standards for all jurisdictions in which CAPREIT operates and advise internal stakeholders on applicable statutory and regulatory requirements;
  • Assist in developing, implementing, maintaining, supporting, and continually improving corporate and operations EHS policies, programs, procedures and related documents including manuals, plans, and guidelines;
  • Assist in the implementation and maintenance of an internal environmental management system, as directed;
  • Assist in conducting workplace inspections;
  • Attend Joint Health & Safety Committee meetings;
  • Assist with the preparation and gathering documentation for submission to regulatory bodies, as directed;
  • Assist with the testing and roll-out of EHS-related audits and questionnaires; and
  • Maintain an inventory of compliance documents.

Project Coordination

  • Ensure all EHS records are up to date and appropriately stored in CAPREIT’s document management system;
  • Assist with the coordination EHS projects, as directed;
  • Review environmental reports to provide summary and next steps; and
  • Maintain EHS inventory with including summary reporting.

Qualifications

  • University or College education with a focus in EHS or similar discipline;
  • 0 to 1 years of related experience, preferably within a real estate setting;
  • Familiar with OHS and hazardous materials is an asset;
  • Ability to work independently with minimal supervision;
  • Excellent time management and organization skills to deliver on multiple deadlines;
  • Excellent administrative and project management skills;
  • High attention to detail;
  • Driver’s license, clean driving record and access to a reliable vehicle; and
  • Proficient Microsoft Office skills, including Microsoft Sharepoint and Microsoft Teams.

Social Media Coordinator (*6 Month Contract*) – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Fri, 07 Feb 2025 05:54:29 GMT

Job description: Are you a creative storyteller with a passion for crafting content that captivates audiences? Do you excel at delivering social media strategies that drive engagement and results? Join us as a Social Media Coordinator and help amplify our brand across diverse platforms!Reports To: Digital Marketing ManagerPosition Summary:As a Social Media Coordinator, you’ll focus on creating and scheduling engaging content across multiple social media platforms. You will be reporting to the Digital Marketing Manager to align strategies and drive success across our channels.Job Responsibilities:

  • Platform Mastery: Leverage your expertise in Facebook, Twitter, LinkedIn, Instagram, TikTok, and other platforms to create impactful social media campaigns.
  • Content Creation: Develop and curate high-quality, engaging content, including written posts, photos, and videos, tailored to different audiences and platforms.
  • Trend Awareness: Stay informed about the latest social media trends and emerging platforms to ensure our content remains fresh and relevant.
  • Brand Alignment: Maintain a unified and consistent brand voice across all social media channels.
  • Collaboration: Work with the marketing team to develop and manage a robust social media calendar.
  • Performance Insights: Use social monitoring tools to assist in gathering and analyzing key metrics, reports, and insights, optimizing strategies for better performance.
  • Best Practices Advocacy: Support the promotion of social media best practices across CAPREIT and its affiliates to enhance overall effectiveness.
  • Cross-Functional Engagement: Collaborate with various teams to ensure social media efforts align with marketing goals and initiatives.
  • Quality Standards: Post with clarity, professionalism, and attention to detail, upholding the highest standards of accuracy and integrity.
  • Additional Duties: Contribute to other marketing and social media-related tasks as needed.

Skills and Qualifications:

  • Experience: 1–3 years in social media marketing with a focus on content creation.
  • Creative Expertise: Proficiency in Canva and Adobe Creative Suite for graphic design; basic video production skills are a plus.
  • Content Crafting: Strong copywriting and copy-editing skills with the ability to tailor messages for diverse audiences.
  • Platform Knowledge: Familiarity with social media platforms, their formats, and best practices.
  • Tools Proficiency: Experience with social media management platforms like Sprout Social is an advantage.
  • Language Skills: Proficiency in French is a bonus but not required.
  • Team-Oriented: Strong collaboration skills with the ability to support and align with team goals.
  • Organizational Skills: Exceptional ability to multitask and manage priorities in a fast-paced environment.
  • Analytical & Creative: A balanced mindset that combines creative problem-solving with data-driven decision-making.
  • Education: Degree or Diploma in Marketing, Communication, or a related field.

This role is perfect for someone who thrives on creativity, innovation, and collaboration. If you’re ready to bring fresh ideas and strategies to our social media channels, we’d love to hear from you!

The Social Media Coordinator position entails creating and scheduling engaging content across various social media platforms, reporting to the Digital Marketing Manager. Responsibilities include platform mastery, content creation, trend awareness, brand alignment, collaboration, performance insights, best practices advocacy, cross-functional engagement, maintaining quality standards, and other marketing tasks. Qualifications include 1-3 years of social media marketing experience, proficiency in graphic design tools, strong copywriting skills, platform knowledge, familiarity with social media management platforms, team-oriented, organizational skills, analytical and creative mindset, and a degree or diploma in Marketing, Communication, or related field. Proficiency in French is a bonus but not required. The role is suited for individuals who are creative, innovative, and collaborative.

Social Media Coordinator (*6 Month Contract*) – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Fri, 07 Feb 2025 02:28:18 GMT

Job description: :Are you a creative storyteller with a passion for crafting content that captivates audiences? Do you excel at delivering social media strategies that drive engagement and results? Join us as a Social Media Coordinator and help amplify our brand across diverse platforms!Reports To: Digital Marketing ManagerPosition Summary:As a Social Media Coordinator, you’ll focus on creating and scheduling engaging content across multiple social media platforms. You will be reporting to the Digital Marketing Manager to align strategies and drive success across our channels.Job Responsibilities:

  • Platform Mastery: Leverage your expertise in Facebook, Twitter, LinkedIn, Instagram, TikTok, and other platforms to create impactful social media campaigns.
  • Content Creation: Develop and curate high-quality, engaging content, including written posts, photos, and videos, tailored to different audiences and platforms.
  • Trend Awareness: Stay informed about the latest social media trends and emerging platforms to ensure our content remains fresh and relevant.
  • Brand Alignment: Maintain a unified and consistent brand voice across all social media channels.
  • Collaboration: Work with the marketing team to develop and manage a robust social media calendar.
  • Performance Insights: Use social monitoring tools to assist in gathering and analyzing key metrics, reports, and insights, optimizing strategies for better performance.
  • Best Practices Advocacy: Support the promotion of social media best practices across CAPREIT and its affiliates to enhance overall effectiveness.
  • Cross-Functional Engagement: Collaborate with various teams to ensure social media efforts align with marketing goals and initiatives.
  • Quality Standards: Post with clarity, professionalism, and attention to detail, upholding the highest standards of accuracy and integrity.
  • Additional Duties: Contribute to other marketing and social media-related tasks as needed.

Skills and Qualifications:

  • Experience: 1–3 years in social media marketing with a focus on content creation.
  • Creative Expertise: Proficiency in Canva and Adobe Creative Suite for graphic design; basic video production skills are a plus.
  • Content Crafting: Strong copywriting and copy-editing skills with the ability to tailor messages for diverse audiences.
  • Platform Knowledge: Familiarity with social media platforms, their formats, and best practices.
  • Tools Proficiency: Experience with social media management platforms like Sprout Social is an advantage.
  • Language Skills: Proficiency in French is a bonus but not required.
  • Team-Oriented: Strong collaboration skills with the ability to support and align with team goals.
  • Organizational Skills: Exceptional ability to multitask and manage priorities in a fast-paced environment.
  • Analytical & Creative: A balanced mindset that combines creative problem-solving with data-driven decision-making.
  • Education: Degree or Diploma in Marketing, Communication, or a related field.

This role is perfect for someone who thrives on creativity, innovation, and collaboration. If you’re ready to bring fresh ideas and strategies to our social media channels, we’d love to hear from you!

The job is for a Social Media Coordinator who will be responsible for creating engaging content across various social media platforms. The coordinator will work closely with the Digital Marketing Manager to align strategies and drive success. Responsibilities include platform mastery, content creation, trend awareness, brand alignment, collaboration with the marketing team, performance insights, advocating for best practices, cross-functional engagement, upholding quality standards, and contributing to other marketing tasks. The ideal candidate should have 1-3 years of social media marketing experience, creative expertise in graphic design, strong copywriting skills, platform knowledge, proficiency in social media management tools, and be team-oriented. French proficiency is a bonus. The role requires a degree or diploma in Marketing, Communication, or a related field. The position is suited for someone who is creative, innovative, and collaborative.

Property Marketing Coordinator – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Fri, 24 Jan 2025 07:47:44 GMT

Job description: :Title: Property Marketing CoordinatorReports To: Associate Director, MarketingLocation: Corporate Office, 11 Chruch Street, Toronto, ONPosition Summary:The Property Marketing Coordinator supports CAPREIT’s marketing efforts across its national portfolio by assisting in the development, execution, and optimization of campaigns designed to drive occupancy and reduce vacancies. This is an entry-level role ideal for a detail-oriented individual with a passion for marketing, excellent organizational skills, and an eagerness to contribute to a collaborative, fast-paced team.Reporting to the Associate Director of Marketing, the Coordinator will assist with campaign management, content creation, data reporting, and other day-to-day marketing activities and support region-specific initiatives across Canada.Key Responsibilities:Campaign Support

  • Assist in the setup, monitoring, and optimization of multi-channel digital marketing campaigns, including pay-per-click (PPC) advertising, social media, and email campaigns.
  • Support the execution of national and regional marketing initiatives, ensuring campaigns align with property-specific goals and appropriate brand standards.
  • Coordinate with property teams to implement on-site marketing promotions and activities as required.

Content Creation

  • Assist in developing and scheduling engaging social media content tailored to regional audiences.
  • Assist in creating marketing collateral, including digital ads, flyers, brochures, and promotional materials using tools like Canva or Adobe Photoshop.
  • Assist in coordinating visual assets with approved vendors and scheduling with operations team members.

Data Tracking and Reporting

  • Track and analyze campaign performance metrics (e.g., traffic, conversions, and cost-per-lead) to provide actionable insights for improving marketing efforts.
  • Assist in preparing performance reports for review by the Associate Director and broader marketing team.
  • Conduct market research and competitive analyses to support campaign strategy and property-specific initiatives.

Collaboration and Communication

  • Work closely with the Associate Director of Marketing to ensure campaigns align with CAPREIT’s national marketing strategy.
  • Collaborate with internal stakeholders, including property management teams and digital marketing specialists, to gather insights and address local marketing needs.
  • Coordinate with external vendors and agencies to ensure the timely delivery of marketing assets and services.

Requirements:

  • Diploma or degree in Marketing, Communications, or a related field.
  • 1-2 years of marketing experience (internships or co-op placements welcome); experience in digital marketing or content creation is an asset.
  • Familiarity with Google Ads, Facebook Ads Manager, and basic digital marketing principles.
  • Proficiency in graphic design tools such as Canva or Adobe Photoshop.
  • Knowledge of Google Analytics and marketing reporting tools is an asset.
  • Strong organizational skills with the ability to prioritize tasks and meet deadlines.
  • Excellent communication and attention to detail.
  • A proactive and collaborative mindset, with a willingness to learn and grow.
  • Creative and customer-focused.
  • Analytical thinker with a strong attention to detail.
  • Ability to adapt and multitask in a fast-paced environment.

The Property Marketing Coordinator at CAPREIT supports marketing efforts by assisting in the development and optimization of campaigns to drive occupancy and reduce vacancies. Responsibilities include campaign support, content creation, data tracking and reporting, and collaboration with internal and external stakeholders. Requirements include a diploma or degree in Marketing, 1-2 years of experience, proficiency in digital marketing tools, strong organizational skills, and a collaborative mindset.

Property Marketing Coordinator – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Thu, 23 Jan 2025 23:43:45 GMT

Job description: Title: Property Marketing CoordinatorReports To: Associate Director, MarketingLocation: Corporate Office, 11 Chruch Street, Toronto, ONPosition Summary:The Property Marketing Coordinator supports CAPREIT’s marketing efforts across its national portfolio by assisting in the development, execution, and optimization of campaigns designed to drive occupancy and reduce vacancies. This is an entry-level role ideal for a detail-oriented individual with a passion for marketing, excellent organizational skills, and an eagerness to contribute to a collaborative, fast-paced team.Reporting to the Associate Director of Marketing, the Coordinator will assist with campaign management, content creation, data reporting, and other day-to-day marketing activities and support region-specific initiatives across Canada.Key Responsibilities:Campaign Support

  • Assist in the setup, monitoring, and optimization of multi-channel digital marketing campaigns, including pay-per-click (PPC) advertising, social media, and email campaigns.
  • Support the execution of national and regional marketing initiatives, ensuring campaigns align with property-specific goals and appropriate brand standards.
  • Coordinate with property teams to implement on-site marketing promotions and activities as required.

Content Creation

  • Assist in developing and scheduling engaging social media content tailored to regional audiences.
  • Assist in creating marketing collateral, including digital ads, flyers, brochures, and promotional materials using tools like Canva or Adobe Photoshop.
  • Assist in coordinating visual assets with approved vendors and scheduling with operations team members.

Data Tracking and Reporting

  • Track and analyze campaign performance metrics (e.g., traffic, conversions, and cost-per-lead) to provide actionable insights for improving marketing efforts.
  • Assist in preparing performance reports for review by the Associate Director and broader marketing team.
  • Conduct market research and competitive analyses to support campaign strategy and property-specific initiatives.

Collaboration and Communication

  • Work closely with the Associate Director of Marketing to ensure campaigns align with CAPREIT’s national marketing strategy.
  • Collaborate with internal stakeholders, including property management teams and digital marketing specialists, to gather insights and address local marketing needs.
  • Coordinate with external vendors and agencies to ensure the timely delivery of marketing assets and services.

Requirements:

  • Diploma or degree in Marketing, Communications, or a related field.
  • 1-2 years of marketing experience (internships or co-op placements welcome); experience in digital marketing or content creation is an asset.
  • Familiarity with Google Ads, Facebook Ads Manager, and basic digital marketing principles.
  • Proficiency in graphic design tools such as Canva or Adobe Photoshop.
  • Knowledge of Google Analytics and marketing reporting tools is an asset.
  • Strong organizational skills with the ability to prioritize tasks and meet deadlines.
  • Excellent communication and attention to detail.
  • A proactive and collaborative mindset, with a willingness to learn and grow.
  • Creative and customer-focused.
  • Analytical thinker with a strong attention to detail.
  • Ability to adapt and multitask in a fast-paced environment.

The Property Marketing Coordinator at CAPREIT in Toronto supports marketing efforts across the national portfolio by developing, executing, and optimizing campaigns to drive occupancy. Responsibilities include campaign support, content creation, data tracking and reporting, and collaboration with internal and external stakeholders. Requirements include a diploma or degree in Marketing, 1-2 years of experience, knowledge of digital marketing tools, proficiency in graphic design, and strong organizational and communication skills.

Manager of Marketing Strategy – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Mon, 20 Jan 2025 04:33:07 GMT

Job description: :Title: Manager of Marketing StrategyReports to: Senior Director, MarketingPosition Summary: The Manager of Marketing Strategy is a pivotal role responsible for developing and executing innovative marketing strategies that drive occupancy, revenue, and brand excellence across CAPREIT’s extensive portfolio of residential properties. This individual combines a deep understanding of market dynamics, targeted demographics, and modern marketing practices with a creative vision to elevate CAPREIT’s or building specific brand in a competitive marketplace.In this role, the Manager will act as a brand steward, championing bold, customer-centric campaigns that resonate with diverse audiences and differentiate CAPREIT from competitors.Collaborating with the Associate Director of Property Marketing, the Senior Digital Marketing Manager, and external creative partners, this leader will ensure that marketing initiatives are both data-driven and highly engaging.The ideal candidate is a dynamic and creative strategist with expertise in modern marketing practices, a strong analytical mindset, and the ability to inspire cross-functional teams to achieve ambitious brand and business goals in a fast-paced and competitive environment.Key Responsibilities:Strategic Marketing Leadership

  • Stay current with industry trends, emerging technologies, and best practices in marketing to continually innovate and improve our marketing efforts.
  • Conduct market research and analysis to identify trends, consumer preferences, building specific demographics and competitive landscape within the apartment rental market.
  • Develop and champion innovative marketing strategies and campaigns that elevate CAPREIT’s brand presence in the market, emphasizing creativity, storytelling, and engagement.
  • Ensure marketing strategies and campaigns align with pricing and customer care initiatives.
  • Translate high-level brand visions into actionable campaigns that resonate with diverse audiences, incorporating cutting-edge techniques used across industries.
  • Identify opportunities for CAPREIT to stand out in a competitive market through bold, brand-forward initiatives, blending traditional and emerging marketing methods.
  • Collaborate with the Associate Director of Property Marketing, the Senior Digital Marketing Manager, and other stakeholders to align campaigns across all channels.
  • Partner with cross-functional teams to optimize marketing efforts based on operational priorities and market conditions.
  • Campaign Management and Optimization
  • Drive the creative development and execution of integrated marketing campaigns, leveraging storytelling and audience insights to connect emotionally with prospective tenants to drive lead generation and occupancy.
  • Act as a brand steward, ensuring campaigns are tailored to regional and property-specific needs while pushing boundaries to capture market attention.
  • Collaborate with creative agencies and internal stakeholders to produce high-quality, impactful marketing materials, from concept to execution.
  • Identify key market drivers and leverage them to design effective marketing campaigns.
  • Monitor key performance indicators (KPIs) such as website traffic, lead conversion rates, and cost-per-lead to measure success and identify opportunities for improvement.

Digital and Performance Marketing

  • Collaborate with the Senior Digital Marketing Manager to enhance the performance of digital channels, including paid media, SEO, and social media.
  • Use data analytics and market insights to inform decisions and optimize marketing spend for maximum ROI.
  • Stay current with digital marketing trends to ensure CAPREIT remains competitive in its approach.

Leadership and Collaboration

  • Leverage expertise gained in agency settings or similar environments to foster innovation and collaboration across cross-functional teams.
  • Guide internal and external creative partners to deliver campaigns that achieve both brand-building and lead-generation objectives.
  • Advocate for a customer-first mindset, ensuring marketing efforts prioritize resident needs and community-building through a creative lens.
  • Mentor and guide team members, including the Associate Director and digital marketing staff, to build skills and enhance collaboration.
  • Act as a liaison between marketing, pricing, and customer care teams to ensure strategies are interconnected and mutually supportive.
  • Support the Senior Director of Marketing with long-term strategic planning and organizational initiatives.

Qualifications:

  • Education: Bachelor’s degree in Marketing, Business Administration, or a related field.

Experience:

  • 5+ years in marketing, with experience in a brand agency or managing agency relationships with a strong focus on digital and performance marketing.
  • Demonstrated ability to collaborate with agencies to deliver high-impact, cross-channel marketing campaigns.
  • Proven track record of designing and managing successful marketing campaigns.
  • Experience in a leadership role within a property management, real estate, or similarly dynamic industry is preferred.

Technical Skills:

  • Proficiency in digital marketing tools and platforms (Google Ads, Meta Ads Manager, SEO tools).
  • Strong analytical skills, with the ability to interpret data and drive decisions.
  • Familiarity with CRM systems and marketing automation platforms is a plus.
  • Leadership Abilities:
  • Excellent communication and interpersonal skills to foster collaboration and alignment.
  • Ability to mentor and develop team members.

Key Competencies:

  • Strategic thinking with a strong business acumen.
  • Ability to balance short-term results with long-term growth initiatives.
  • Collaborative and adaptable, with a focus on fostering cross-functional teamwork.
  • Results-oriented with a proactive approach to problem-solving.

The Manager of Marketing Strategy at CAPREIT is responsible for developing and executing innovative marketing strategies that drive occupancy, revenue, and brand excellence for the company’s residential properties. They collaborate with internal and external partners to ensure marketing initiatives are data-driven and engaging, and work to differentiate CAPREIT from competitors. Key responsibilities include strategic marketing leadership, campaign management and optimization, and digital and performance marketing. The ideal candidate has a Bachelor’s degree in Marketing or Business Administration, at least 5 years of marketing experience, and proficiency in digital marketing tools and platforms. They should also have strong leadership abilities, excellent communication skills, and a strategic mindset focused on achieving ambitious brand and business goals.

Manager of Marketing Strategy – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Sun, 19 Jan 2025 03:29:04 GMT

Job description: Title: Manager of Marketing StrategyReports to: Senior Director, MarketingPosition Summary: The Manager of Marketing Strategy is a pivotal role responsible for developing and executing innovative marketing strategies that drive occupancy, revenue, and brand excellence across CAPREIT’s extensive portfolio of residential properties. This individual combines a deep understanding of market dynamics, targeted demographics, and modern marketing practices with a creative vision to elevate CAPREIT’s or building specific brand in a competitive marketplace.In this role, the Manager will act as a brand steward, championing bold, customer-centric campaigns that resonate with diverse audiences and differentiate CAPREIT from competitors.Collaborating with the Associate Director of Property Marketing, the Senior Digital Marketing Manager, and external creative partners, this leader will ensure that marketing initiatives are both data-driven and highly engaging.The ideal candidate is a dynamic and creative strategist with expertise in modern marketing practices, a strong analytical mindset, and the ability to inspire cross-functional teams to achieve ambitious brand and business goals in a fast-paced and competitive environment.Key Responsibilities:Strategic Marketing Leadership

  • Stay current with industry trends, emerging technologies, and best practices in marketing to continually innovate and improve our marketing efforts.
  • Conduct market research and analysis to identify trends, consumer preferences, building specific demographics and competitive landscape within the apartment rental market.
  • Develop and champion innovative marketing strategies and campaigns that elevate CAPREIT’s brand presence in the market, emphasizing creativity, storytelling, and engagement.
  • Ensure marketing strategies and campaigns align with pricing and customer care initiatives.
  • Translate high-level brand visions into actionable campaigns that resonate with diverse audiences, incorporating cutting-edge techniques used across industries.
  • Identify opportunities for CAPREIT to stand out in a competitive market through bold, brand-forward initiatives, blending traditional and emerging marketing methods.
  • Collaborate with the Associate Director of Property Marketing, the Senior Digital Marketing Manager, and other stakeholders to align campaigns across all channels.
  • Partner with cross-functional teams to optimize marketing efforts based on operational priorities and market conditions.
  • Campaign Management and Optimization
  • Drive the creative development and execution of integrated marketing campaigns, leveraging storytelling and audience insights to connect emotionally with prospective tenants to drive lead generation and occupancy.
  • Act as a brand steward, ensuring campaigns are tailored to regional and property-specific needs while pushing boundaries to capture market attention.
  • Collaborate with creative agencies and internal stakeholders to produce high-quality, impactful marketing materials, from concept to execution.
  • Identify key market drivers and leverage them to design effective marketing campaigns.
  • Monitor key performance indicators (KPIs) such as website traffic, lead conversion rates, and cost-per-lead to measure success and identify opportunities for improvement.

Digital and Performance Marketing

  • Collaborate with the Senior Digital Marketing Manager to enhance the performance of digital channels, including paid media, SEO, and social media.
  • Use data analytics and market insights to inform decisions and optimize marketing spend for maximum ROI.
  • Stay current with digital marketing trends to ensure CAPREIT remains competitive in its approach.

Leadership and Collaboration

  • Leverage expertise gained in agency settings or similar environments to foster innovation and collaboration across cross-functional teams.
  • Guide internal and external creative partners to deliver campaigns that achieve both brand-building and lead-generation objectives.
  • Advocate for a customer-first mindset, ensuring marketing efforts prioritize resident needs and community-building through a creative lens.
  • Mentor and guide team members, including the Associate Director and digital marketing staff, to build skills and enhance collaboration.
  • Act as a liaison between marketing, pricing, and customer care teams to ensure strategies are interconnected and mutually supportive.
  • Support the Senior Director of Marketing with long-term strategic planning and organizational initiatives.

Qualifications:

  • Education: Bachelor’s degree in Marketing, Business Administration, or a related field.

Experience:

  • 5+ years in marketing, with experience in a brand agency or managing agency relationships with a strong focus on digital and performance marketing.
  • Demonstrated ability to collaborate with agencies to deliver high-impact, cross-channel marketing campaigns.
  • Proven track record of designing and managing successful marketing campaigns.
  • Experience in a leadership role within a property management, real estate, or similarly dynamic industry is preferred.

Technical Skills:

  • Proficiency in digital marketing tools and platforms (Google Ads, Meta Ads Manager, SEO tools).
  • Strong analytical skills, with the ability to interpret data and drive decisions.
  • Familiarity with CRM systems and marketing automation platforms is a plus.
  • Leadership Abilities:
  • Excellent communication and interpersonal skills to foster collaboration and alignment.
  • Ability to mentor and develop team members.

Key Competencies:

  • Strategic thinking with a strong business acumen.
  • Ability to balance short-term results with long-term growth initiatives.
  • Collaborative and adaptable, with a focus on fostering cross-functional teamwork.
  • Results-oriented with a proactive approach to problem-solving.

The Manager of Marketing Strategy at CAPREIT is responsible for developing and executing innovative marketing strategies to drive occupancy, revenue, and brand excellence across residential properties. This individual must be a creative strategist with expertise in modern marketing practices, market analysis, and campaign management. Key responsibilities include staying current with industry trends, leading strategic marketing initiatives, managing campaigns, optimizing digital performance, and fostering collaboration across teams. Qualifications include a bachelor’s degree in marketing or related field, 5+ years of marketing experience, proficiency in digital marketing tools, and strong leadership abilities.

Manager, Revenue & Project Management- Ancillary Partnerships and Business Development – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Fri, 10 Jan 2025 00:29:32 GMT

Job description: Title: Manager, Revenue & Project Management – Ancillary Partnerships and Business Development Reports To: Associate… Director, Ancillary Partnerships & Business Development Position Summary: The Manager, Revenue & Project Management…

Manager, Revenue & Project Management- Ancillary Partnerships and Business Development – Capreit – Toronto, ON

Company: Capreit

Location: Toronto, ON

Expected salary:

Job date: Fri, 10 Jan 2025 04:04:24 GMT

Job description: : Title: Manager, Revenue & Project Management – Ancillary Partnerships and Business Development Reports… To: Associate Director, Ancillary Partnerships & Business Development Position Summary: The Manager, Revenue & Project Management…