Company: EssenceMediacom
Location: Toronto, ON
Expected salary:
Job date: Thu, 29 May 2025 05:52:29 GMT
Job description: DescriptionPosition at EssenceMediacomJob Title: Media PlannerEssenceMediacom is a global communications agency that leads with breakthrough thinking, drives explosive growth for brands, and helps our clients see the bigger picture. Our daring global network of 10,000 communications experts helps our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.OVERVIEW:The Media Planner provides support to the managers in the senior team, contributes to overall client service requirements and assists in the management of media plan executions.This role is for the Dell Canada account, part of a Global account that is focused primarily on digital media and performance marketing, with heavy focus on data and analytics.YOUR IMPACT:
- Day to day for some client contacts
- Nurture relationships with and work directly with client partner agencies
- Build positive relationships with client contacts
- Assist in the development of media plans and presentations in conjunction with senior planners
- Be able to put smaller plans together and execute with minimal management direction
- Support Digital campaign launches and digital trafficking
- Effectively work with AdOps, Partner vendors, Finance, Investment Team and other internal groups in order to ensure the campaign performance
- Effectively work with Finance, Investment Team, Traffic and other internal groups in order to ensure that client activity is in good order
- Support planning team to ensure deadlines are met
- Oversee all media accounting and administrative duties required on assigned accounts, including monthly media expenditure reports (BCRs)
- May carry out buy brief meetings with Investment Team
- Access appropriate research as it applies to clients’ needs, using Integrated Media Systems, InfoSys, COMNavigator, comScore, and other proprietary tools
YOUR SKILLS & BEHAVIOUR:
- Strong customer service skills
- Demonstrated time management and multitasking skills with great attention to detail
- Solid collaborative and team work oriented skills
- Excellent verbal and written communication skills
- Understanding of media across digital channels and analytics reports
- Trafficking knowledge (preferred)
- Proficiency with research tools
- Strong computer skills with a particular emphasis in Excel and PowerPoint
- Desire to develop and excel in their media career and a passion for all things media
- Begin to develop presentation skills
- Begins to understand the client’s business
- Desire to develop and excel in their media career and a passion for all things media
- Develop understanding of Systems Thinking
- Develop presentation skills
- Develop audience planning skills
Education and Experience:
- 1-3 years media planning/buying experience
- Post-secondary degree, specialization in Advertising and/or Marketing an asset.
ABOUT ESSENCEMEDIACOM:EssenceMediacom people, have big goals: building breakthrough growth for brands and leading with breakthrough thinking in our industry. We call them “Essentials” because they are at the heart of our work and their ideas will enable us to tap into that critical intersection of people, content, and technology to bring brand aspirations to life. EssenceMediacom is a place for you to grow your career and expand your horizons. EssenceMediacom is committed to building an agency culture that supports our people, puts diversity at the forefront of our operations, and creates opportunity for all. This collective culture is our power, where ideas are freely exchanged, and collaboration is actively encouraged in a place where you can innovate in our hyperconnected world.GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.
Job Summary: Media Planner at EssenceMediacom
EssenceMediacom is a global communications agency focused on innovation and brand growth. The Media Planner role involves supporting senior team members and managing media plans for the Dell Canada account, emphasizing digital media and performance marketing driven by data analytics.
Key Responsibilities:
- Maintain day-to-day client relationships and facilitate communication with partner agencies.
- Assist in developing and executing media plans with minimal oversight.
- Support digital campaig launches and manage collaboration with internal teams (AdOps, Finance, Investment).
- Ensure campaign performance and compliance while overseeing media accounting tasks.
- Access and utilize research tools to meet client needs.
Skills & Qualifications:
- Strong customer service, time management, and multitasking abilities.
- Excellent communication skills and collaborative spirit.
- Basic understanding of media across digital channels and experience with analytics.
- Proficiency in Excel and PowerPoint; some knowledge of trafficking and research tools preferred.
- 1-3 years of media planning or buying experience, with a degree in Advertising or Marketing being an asset.
About EssenceMediacom:
The agency prioritizes diversity, equity, inclusion, and sustainability while fostering a collaborative work environment. EssenceMediacom is dedicated to helping employees grow their careers and encourages innovation in the media landscape. GroupM celebrates diversity and is committed to equal opportunities within its global teams.