KINESSO – Associate Director, Programmatic – Mediabrands – Toronto, ON

Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Fri, 18 Jul 2025 03:29:22 GMT

Job description: Position SummaryThe Associate Director, Programmatic is responsible for delivering successful audience-based programmatic media programs across a portfolio of KINESSO clients. The Associate Director will provide thought leadership on audience strategies, optimization approach, and campaign architecture and will serve as a key lead in the expansion of relationships with our agency partners.This role requires a highly collaborative individual who is analytical and uses data-enabled problem solving capabilities to deliver flawless campaign execution – meeting and exceeding client business goals and KPIs. The ideal candidate will have deep experience in programmatic campaign management (display, video, mobile); extensive in-console experience with DSPs and exchange-based media buying; superior analytical thinking ability, excellent presentation/client servicing skills and experience managing direct reports.Key Responsibilities

  • Manage a team of programmatic professionals (Coordinator, Campaign Manager or Sr. Campaign Manager) in ensuring all technical aspects (e.g. tactics, creative, etc.) for all campaigns are set up flawlessly and meet client objectives.
  • Oversee the team in running and optimizing campaigns with different goals/KPIs. Ensure DSPs recommendations made are based on historical performance against each KPI with consideration for broader agency objectives.
  • Confidently and effectively communicate and recommend technical solutions with agency partners that drive client business results.
  • Proactively manage potential issues that may be flagged by senior management or team members regarding campaign performance overall (e.g. low viewability placements, non-brand safe sites etc.) and identify opportunities for optimization (e.g. high performing placements with low eCPMs)
  • Accountable for reviewing and approving campaigns and ensuring budgets align, naming conventions are accurate and selecting proper DSP’s to align with campaign goals.
  • Ensure that client expectations are met and adapt or make recommendations to adjust as required.
  • Build/Setup campaign reports within reporting dashboard.
  • Support finance primes and senior leadership team with pulling ad hoc reports and drawing meaningful insights to support business decisions.
  • In partnership with Director, make recommendations to implement process improvements that better set up the team to perform more efficiently and effectively.
  • Ensure processes are effectively communicated and consistently adhered to by team members.
  • Deep understanding of organization’s business objectives and challenges; proactively uncover new opportunities for products and solution offerings.
  • Act as a subject matter expert and further develop partnerships with DSP (demand side platform) partners to ensure awareness of new features and address technical issues.
  • Accountable for ensuring all team members are trained in required areas and have completed required certifications (Adobe, Google, etc.)
  • Oversee the team and ensure they are utilizing advanced optimization techniques.
  • Proactively presents strategic brand solutions to client teams.

Desired Skills & Experience

  • Professional or Educational background in Marketing or Advertising would give leverage to this application.
  • Leadership and advanced experience in programmatic, digital display, search, trafficking, ad operations or site analytics optimization.
  • Experience optimizing campaigns (e.g. display campaigns, SEM, trafficking, etc.)
  • Familiarity with ad serving and campaign management tools would give leverage to this application. (e.g. DoubleClick, Google Analytics, Google Ad Sense, etc.)
  • Basic understanding of tagging for analytics
  • Fundamental knowledge of online media metrics and analysis
  • Learning agility, with a passion for continuous development.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with attention to detail accuracy.
  • Excellent ability to manage and prioritize time effectively.
  • Ability to work collaboratively as well as independently.
  • Proactive approach to problem solving, assisting the team, self-development, etc.
  • Ability to develop and foster relationships with media partners.
  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).
  • Demonstrated ability using Excel, with knowledge of pivot tables, basic formulas and visualizations.

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

Position Summary: Associate Director, Programmatic

The Associate Director, Programmatic at KINESSO is tasked with leading successful audience-focused programmatic media campaigns for various clients. This role emphasizes thought leadership in audience strategies, campaign architecture, and optimizing client objectives. A key aspect of the job is managing a team of programmatic professionals, ensuring flawless execution of campaigns while meeting or exceeding business goals and KPIs.

Key Responsibilities:

  • Oversee campaign management and optimization strategies.
  • Communicate technical solutions and maintain agency partnerships.
  • Proactively address issues and identify optimization opportunities.
  • Ensure budget alignment and accurate campaign setup.
  • Build reporting tools and support leadership with data insights.
  • Implement process improvements and ensure adherence to best practices.
  • Act as a subject matter expert, fostering DSP partnerships and training team members.

Desired Skills & Experience:

  • Background in marketing or advertising.
  • Leadership experience in programmatic media and campaign optimization.
  • Familiarity with ad management tools and online media metrics.
  • Strong communication and organizational skills.
  • Proficiency in Microsoft Office, especially Excel.

Company Overview:
KINESSO is a performance marketing agency within IPG Mediabrands, focusing on optimization, analytics, and data-driven strategies. The company emphasizes a supportive work environment with extensive employee benefits, including flexible work options, generous paid time off, and opportunities for personal growth.

Equal Opportunity Employment:
KINESSO is committed to diversity and inclusion in hiring practices and encourages applications from all backgrounds.

KINESSO – Project Manager – Mediabrands – Toronto, ON

Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Fri, 18 Jul 2025 23:56:00 GMT

Job description: Position SummaryKINESSO is looking for a Project Manager to join our dynamic team. In this administrative position you will steward account activity on assigned clients and help take execution and efficiency to the next level. This opportunity will provide a platform to partner with the world’s leading consumer brands.Key Responsibilities

  • Serve as the primary contact for strategy, production, finance, and operations teams, overseeing administrative needs across various campaigns.
  • Develop and manage Asana boards to improve project workflows and team collaboration.
  • Champion the adoption and effective use of Asana, integrating it into daily operations and staying updated on its features.
  • Promote efficient use of tools and establish standardized processes for improved team productivity.
  • Ensure consistency in campaign execution, launches, and related administrative tasks.
  • Contribute to the refinement of internal processes for optimal execution.
  • Support agencies operational processes and ensure high-level quality control.
  • Coordinate task assignment within the team, fostering a collaborative environment.

Desired Skills & Experience

  • Must have strong organizational skills, be autonomous, and have great attention to detail.
  • Digital media experience preferred.
  • Strong proficiency in project management tools, especially Asana.
  • Excellent knowledge of Microsoft Office Suite.
  • Analytical skills with a focus on operational excellence.
  • Problem-solving abilities with clear communication skills.
  • Team player with effective communication skills in both writing and speaking.

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

Position Summary: KINESSO seeks a Project Manager to enhance project execution and efficiency for assigned clients. The role involves coordinating between strategy, production, finance, and operations teams, managing workflows via Asana, and promoting standardized processes.

Key Responsibilities:

  • Be the primary contact for various teams, ensuring smooth campaign operations.
  • Develop Asana boards for improved project management.
  • Champion Asana’s integration into daily processes.
  • Ensure consistency in campaign execution and enhance internal processes.
  • Support quality control in agency operations and foster team collaboration.

Desired Skills & Experience:

  • Strong organizational capabilities, autonomy, and attention to detail.
  • Digital media experience preferred.
  • Proficiency in project management tools, particularly Asana, and Microsoft Office.
  • Strong analytical and problem-solving skills with effective communication abilities.
  • Team player focused on operational excellence.

About KINESSO: A technology-driven performance marketing agency within IPG Mediabrands, KINESSO specializes in growth strategies through data and technology across various consumer behavior insights. With over 6,000 employees globally, it emphasizes enhanced project delivery through its combined entities.

Benefits Include:

  • Generous paid time off (37+ days), including wellness days and flexible work options.
  • Focus on personal development with training opportunities.
  • Participation in various community groups to enhance company culture.
  • Commitment to equal employment opportunities and accommodations during the application process.

KINESSO – Campaign Manager, Programmatic – Mediabrands – Toronto, ON

Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Thu, 17 Jul 2025 23:41:08 GMT

Job description: Position SummaryThe Campaign Manager, Programmatic is responsible for campaign set up, optimization and reporting. Their goal is to improve the quality and performance of our campaigns.Key Responsibilities

  • Ensure effective set up of campaigns and tactics in various Demand Side Platforms (DSPs) including Display & Video 360, The Trade Desk, Amazon, Verizon, etc.
  • Ensure creative in display, video, mobile, rich media, etc., is uploaded and assigned.
  • Run and optimize campaigns with various goals/KPIs and ability to recommend DSPs based on historical performance against each KPI (e.g. CTR, CPM, CPA, viewability, CPC, on Target %)
  • Ensure campaign set up checklist for is adhered to and provide final sign-off/approval of campaign set up QA.
  • Implement applicable Brand Safety measures to a campaign (e.g. MOAT, IAS, OpenSlate, Nielsen DAR, etc.)
  • Generate DSP conversion and remarketing pixels.
  • Generate campaign performance, delivery and site level reports from DSPs.
  • Review and flag any potential challenges (e.g. low viewability placements, non-brand safe sites, etc.) or opportunities (e.g. high performing placements with low eCPMs) and create site lists based on reports.
  • Resolve errors in a timely manner (e.g. adjust naming conventions/flight dates to match the data in the DSP).
  • Troubleshoot tagging issues for clients (e.g. tracking/conversion pixels, 3rd party verification, creative, etc.).
  • Participate in reporting calls with planning and client marketing teams including answering campaign questions and presenting performance insights.
  • Escalate issues to senior operations lead(s) in a timely manner.
  • Address challenging questions about campaign performance.
  • Recommend testing alternative platforms or media partners for specific campaign KPIs.

Desired Skills & Experience

  • Post-secondary education or equivalent professional experience – University/College degree in advertising/marketing preferred.
  • Minimum of one (1) year of experience in programmatic, digital display, search, trafficking, ad operations or site analytics optimization.
  • Knowledge of Datorama workspaces and formulas
  • Experience optimizing campaigns (e.g. display campaigns, SEM, trafficking, etc.)
  • Familiarity with ad serving and campaign management tools (e.g. Google Campaign Manager, Google Analytics, Google Ads, etc.).
  • Basic understanding of tagging for analytics.
  • Fundamental knowledge of online media metrics and analysis.
  • Strong learning agility, with a passion for continuous development.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with a strong attention to detail and accuracy.
  • Ability to work collaboratively as well as independently.
  • Proactive approach to problem solving, assisting the team, self-development, etc.
  • Ability to develop and foster relationships with media partners.
  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).
  • Demonstrated ability using Excel, with knowledge of pivot tables, basic formulas and visualizations.

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

Position Summary: Campaign Manager, Programmatic

The Campaign Manager, Programmatic is responsible for setting up, optimizing, and reporting on campaigns across various Demand Side Platforms (DSPs) like Display & Video 360 and The Trade Desk. The overarching goal is to enhance campaign quality and performance.

Key Responsibilities:

  • Set up campaigns in DSPs, ensuring creative assets are uploaded correctly.
  • Optimize campaigns based on various KPIs (CTR, CPM, CPA, etc.) and recommend DSPs based on performance.
  • Conduct campaign quality assurance and implement brand safety measures.
  • Generate conversion pixels and detailed campaign performance reports.
  • Address potential challenges related to placements and resolve tagging issues.
  • Collaborate with planning and client teams for campaign reporting and insights.
  • Proactively recommend alternative platforms/media based on performance metrics.

Desired Skills & Experience:

  • University/College degree in advertising/marketing preferred, with at least one year of relevant experience.
  • Knowledge of analytics tools and online media metrics.
  • Proficient in Microsoft Office, especially Excel.
  • Strong problem-solving skills and organizational abilities, with excellent communication skills.

About KINESSO:
KINESSO is a performance marketing agency under IPG Mediabrands that focuses on optimizing and growing client outcomes through analytics, AI, and experimentation. With over 6,000 employees in more than 60 countries, KINESSO offers a supportive work environment with generous benefits, including extensive paid time off and a flexible hybrid work model.

Inclusivity:
KINESSO is committed to equal employment opportunities and provides accommodations throughout the hiring process.

KINESSO – Sr. Campaign Manager, Social – Mediabrands – Toronto, ON

Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Sun, 29 Jun 2025 02:14:17 GMT

Job description: Position SummaryThe role of the Senior Campaign Manager, Social is responsible for the overall account performance and execution, as well as mentoring and training junior employees. Their goal is to provide best in class expertise and recommendations that drive performance.Key Responsibilities

  • Partner with the Account Managers to provide insights that inform requests for proposal’s (RFPs), decks, proposals and planning recommendations.
  • Develop best in class deliverables/reporting to clients, from available technology platforms and services.
  • Be an expert in paid media capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their overall media strategy.
  • Manage and oversee campaign set up and execution.
  • Monitor creative calendars and campaign budgeting.
  • Ensure consistency of ad specs/campaign objectives.
  • Ability to direct site tagging strategy, and successfully manage cost per acquisition campaigns.
  • Pull reports, prepare meaningful insights and recommendations and communicate these effectively in presentations.
  • Educate agency teams and clients on best practices and campaign objective requirements. Monitor the goals and KPI’s for a portfolio of clients to ensure on-time and complete delivery of campaigns.
  • Create strong collaborative relationships with the planning teams and specialty business units (SBUs).
  • Mentor and train Campaign Managers and Associates on tools and processes.
  • Partner with Account Managers to source proposals from media partners and liaise with Specialty Business Units (SBUs) as required.
  • Ensure invoice clearing and budget management.
  • Oversee the execution of the plan – regularly evaluate campaign performance, proactively optimize campaigns, provide campaign post reports and ensure flawless campaign setup and digital activation.

Desired Skills & Experience

  • Professional or Educational background in Marketing or Advertising would give leverage to this application.
  • Associate experience in digital media.
  • Proven in-depth knowledge of the digital media industry.
  • Previous experience working within an advertising agency or with a media partner.
  • Full understanding of the roles of various digital channels.
  • Understanding trafficking and website tagging processes an asset.
  • Proficiency with media platforms: Meta (Facebook, Instagram), X/Twitter, Pinterest, LinkedIn, TikTok, Reddit, etc
  • Demonstrated ability to effectively apply knowledge and insights gained from research resources.
  • Passion for data, emerging media and technology.
  • Passion for continuous development.
  • Client service oriented.
  • Proactive approach to problem solving, assisting the team, self-development, etc.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with a attention to detail and accuracy.
  • Ability to work collaboratively as well as independently.
  • Ability to develop and foster relationships with media partners.
  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

Position Summary:

The Senior Campaign Manager, Social oversees account performance and execution while mentoring junior staff. The primary objective is to leverage expertise to enhance campaign performance.

Key Responsibilities:

  • Collaborate with Account Managers for proposal insights and planning.
  • Deliver advanced reporting and technology solutions to clients.
  • Expertly manage paid media and stay current with digital tools.
  • Oversee campaign setup, execution, and budget management.
  • Direct website tagging strategies and cost-per-acquisition campaigns.
  • Analyze performance metrics, providing actionable insights and recommendations.
  • Educate teams and clients on best practices and campaign goals.
  • Build strong relationships with planning teams and media partners.
  • Mentor junior team members and streamline proposal sourcing.
  • Ensure budget compliance and campaign effectiveness through ongoing evaluation.

Desired Skills & Experience:

  • Background in Marketing or Advertising preferred.
  • Experience in digital media and advertising agencies.
  • Proficient with digital platforms like Meta, Twitter, LinkedIn, etc.
  • Strong research and analytical skills, client-focused, and proactive problem-solving.
  • Excellent communication and organizational skills.
  • Proficiency in Microsoft Office Suite.

Company Overview:

KINESSO, part of IPG Mediabrands, excels in performance marketing through advanced analytics and technology. It combines the expertise of several entities to offer a comprehensive suite of marketing services worldwide. The company prioritizes personal development, work-life balance, and inclusion within its workplace culture.

Employee Benefits:

  • Generous paid time off and flexible work model.
  • Focus on personal growth with training opportunities.
  • Engage in community-based employee groups.
  • Commitment to equal opportunity employment and accommodations.

KINESSO – Campaign Manager, Social – Mediabrands – Toronto, ON

Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Sun, 29 Jun 2025 03:13:41 GMT

Job description: POSITION SUMMARY:The role of the Campaign Manager, Social is responsible for the overall campaign performance and execution. Their goal is to provide best in class expertise and recommendations that drive performance.RESPONSIBILITIES:

  • Support the Communications Design team with insights to inform request for proposals (RFPs), decks, proposals and planning recommendations.
  • Work internally to develop best in class deliverables/reporting to clients, from available technology platforms and services.
  • Be an expert in paid media capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their overall media strategy.
  • Develop in-depth knowledge of the digital media industry.
  • Manage campaign set up and execution.
  • Monitor creative calendars and campaign budgeting.
  • Ensure consistency of ad specs/campaign objectives.
  • Ability to facilitate tagging and successfully manage direct response campaigns.
  • Pull reports, prepare meaningful insights and recommendations and communicate these effectively in presentations.
  • Monitor the goals and key performance indicators (KPI’s) for a portfolio of clients to ensure on-time and complete delivery of campaigns.
  • Assist with training Associates on tools and processes.
  • Support Communications Design team with sourcing proposals from media partners.
  • Ensure invoice clearing and budget management.
  • Oversee the administration and maintenance of the plan – regularly evaluate campaign performance, proactively optimize campaigns, provide campaign post reports and ensure flawless campaign setup and digital activation.

QUALIFICATIONS:

  • Professional or Educational background in Marketing or Advertising would give leverage to this application.
  • Entry-level to associate experience in digital media.
  • Previous experience working within an advertising agency or with a media partner.
  • Full understanding of the roles of various digital channels.
  • Understanding trafficking and website tagging processes is an asset.
  • Proficiency with media platforms (e.g., Google Ads, Bing, AMS, Facebook, Instagram, Twitter, etc) would give leverage to this application.
  • Passion for data, emerging media, and technology.
  • Passion for continuous development.
  • Client service oriented.
  • Proactive approach to problem-solving, assisting the team, self-development, etc.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with attention to detail and accuracy.
  • Ability to work collaboratively as well as independently.
  • Ability to develop and foster relationships with media partners.
  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

Position Summary

The Campaign Manager, Social is accountable for the performance and execution of social media campaigns, aiming to provide expert recommendations for enhanced results.

Responsibilities

  • Collaborate with the Communications Design team on insights for RFPs and planning.
  • Create high-quality deliverables and client reporting using technology platforms.
  • Stay informed on paid media capabilities and emerging tools for clients’ media strategies.
  • Gain extensive knowledge of the digital media landscape.
  • Oversee campaign setup, execution, and budget management.
  • Ensure ad specifications and campaign objectives are consistent.
  • Facilitate tagging and manage direct response campaigns.
  • Generate reports with insights and effective communication.
  • Monitor key performance indicators (KPIs) for client campaigns.
  • Assist in training Associates on processes and tools.
  • Manage invoice processing and budget oversight.
  • Conduct regular campaign performance evaluations and optimizations.

Qualifications

  • Background in Marketing or Advertising preferred.
  • Entry-level to associate experience in digital media.
  • Experience in advertising agencies or with media partners beneficial.
  • Strong understanding of digital channels and related processes.
  • Proficiency in media platforms (e.g., Google Ads, Facebook).
  • Passion for data and emerging technologies.
  • Excellent communication and organizational skills.
  • Ability to work both collaboratively and independently.
  • Proficient in Microsoft Office Suite.

About KINESSO

KINESSO is a performance marketing agency within IPG Mediabrands, focused on leveraging analytics, optimization, and AI for client growth. With a global presence of over 6,000 employees across 60 countries, the company emphasizes consumer behavior understanding.

Benefits

  • Generous paid time off (minimum of 37 days) and flexible hybrid work model.
  • Focus on personal development, including training on mental health and inclusion.
  • Opportunities for community involvement through various employee groups.
  • Commitment to equal employment opportunities.

Additional Information

KINESSO is dedicated to diversity and inclusion and offers accommodations during the selection process.

KINESSO – Campaign Manager, Programmatic – Mediabrands – Toronto, ON

Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Sat, 21 Jun 2025 00:35:47 GMT

Job description: Position SummaryThe Associate, Addressable Activation is responsible for responsible for campaign set up, tagging and optimization. Their goal is to improve the quality and performance of our campaigns and acts as a day to day support for the Account team, ensuring client deliverables are being met.Key Responsibilities· Operate as a point of contact for agency planning teams.· In partnership with agency teams, ensure that all client needs and requirements while providing the highest degree of client service.· Develop innovative proposals and responses to client requests with internal agency partners.· Provide innovative programmatic solutions (e.g. product offerings and proposals) to clients.· Liaise with the campaign management team to monitor the goals and KPI’s for a portfolio of clients to ensure on time and complete delivery of campaigns.· Oversee client bookings, track campaign progress and ensure campaign deliverables are met.· Develop and foster relationships with agency partners and clients to share new opportunities, provide campaign updates, etc.· Oversee Coordinators in solving billing discrepancies/queries, and budget control reports (BCRs).· Maintain and develop knowledge of programmatic ecosystem.· Participate in media partner meetings as required to identify new client opportunities.Desired Skills & Experience· Professional or Educational background in Marketing or Advertising would give leverage to this application.· Entry-level experience in digital media.· Driven desire to develop and excel in a media career.· In-depth knowledge of the digital advertising industry and real-time media market dynamics.· Strong presentation skills.· Client service oriented.· Passion for continuous development.· Excellent communication skills (both written and verbal).· Highly developed organizational skills with a strong attention to detail and accuracy.· Ability to work collaboratively as well as independently.· Proactive approach to problem solving, assisting the team, self-development, etc.· Proficient in Microsoft Office Suite (e.g. Word, Excel and PowerPoint).KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

Position Summary

The Associate, Addressable Activation will manage campaign setup, tagging, and optimization to enhance campaign quality and performance. This role acts as daily support for the Account team, focusing on meeting client deliverables.

Key Responsibilities

  • Serve as a contact for agency planning teams.
  • Collaborate with agency teams to fulfill client needs while ensuring high-quality service.
  • Create innovative proposals and solutions for client requests.
  • Work with the campaign management team to monitor clients’ goals and ensure the timely delivery of campaigns.
  • Track campaign progress, oversee client bookings, and manage deliverables.
  • Build strong relationships with agency partners and clients for updates and new opportunities.
  • Oversee billing issues and budget control.
  • Stay updated on the programmatic ecosystem.
  • Participate in media partner meetings to identify new client opportunities.

Desired Skills & Experience

  • Background in Marketing or Advertising is preferred.
  • Entry-level experience in digital media.
  • Strong desire to grow in a media career and knowledge of digital advertising.
  • Excellent presentation, communication, and organizational skills.
  • Ability to collaborate and work independently.
  • Proactive problem-solving approach.
  • Proficient in Microsoft Office Suite.

Company Overview

KINESSO is a performance marketing agency under IPG Mediabrands, focused on driving growth through optimization, analytics, AI, and experimentation. With over 6,000 employees across 60 countries, KINESSO combines the strengths of Matterkind, Reprise, and Kinesso, offering comprehensive performance marketing and data solutions.

Employee Benefits

  • Minimum of 37 paid days off, including vacations and wellness days.
  • Hybrid work model.
  • Commitment to personal development with training opportunities.
  • Inclusion in community-based employee groups.
  • KINESSO is an equal opportunity employer, promoting diversity and inclusion.

For any special accommodations during the selection process, candidates are encouraged to reach out.

KINESSO – Sr. Analyst, SEO – Mediabrands – Toronto, ON

Company: Mediabrands

Location: Toronto, ON

Expected salary:

Job date: Sun, 22 Jun 2025 03:58:43 GMT

Job description: As the global, tech-driven performance marketing agency of Mediabrands, we’re committed to delivering real intelligence that moves brands forward. We unify the complex nature of a brand’s media, data, audience, analytics, and creative architecture, to realize the true value of its marketing. We do this by unifying our craft experts which include search, social media, SEO (Search Engine Optimization), eCommerce, content creation and strategy under a single operating system.Our expert team of specialists deliver integrated initiatives that help the world’s leading brands connect to the people who drive their business forward – efficiently and effectively.We are currently recruiting for a Senior Analyst. SEO role.There is flexibility to hire in Toronto or in Montreal.Position Summary:The role of the Senior Analyst, SEO is responsible for the overall project performance and execution, as well as mentoring and training junior employees. Their goal is to provide best in class expertise and recommendations that drive performance.Responsibilities:

  • Conduct the execution of the SEO strategy – regularly evaluate performance, proactively optimize, provide post reports and ensure flawless setup and digital activation.
  • Be an expert in SEO capabilities – the ability to find best in class solutions for clients and be up-to-date with the upcoming tools/tech solutions that would work for their overall digital media strategy.
  • Assist in developing best in class strategies, deliverables, and reporting to clients from available technology platforms and services.
  • Ability to direct website tagging strategies and successfully manage accounts in platform.
  • Monitor the goals and key performance indicators (KPI’s) for a portfolio of clients to ensure on-time and complete delivery of recommendations.
  • Pull reports, prepare meaningful insights and recommendations, and communicate these effectively in presentations.
  • Manage and oversee project set up and execution.
  • Ensure consistency of SEO recommendations and objectives.
  • Mentor and train Analysist on tools and processes.
  • Educate agency teams and clients on best practices.
  • Create strong collaborative relationships with the planning teams and specialty business units (SBUs).

Qualifications:

  • Professional or educational background in Marketing and/or Advertising would give leverage to this application.
  • 2-3 years hands on experience in SEO (technical and content).
  • Proficiency with Google Analytics, Google Search Console, SEM Rush, ScreamingFrog, Cloud based crawlers (DeepCrawl/Lumar), Google Keyword Planner, Adobe Analytics, Similarweb, etc.
  • Previous experience working within an advertising agency is considered a strong asset.
  • Client service oriented with previous client exposure (participating and facilitating meetings).
  • Understanding local SEO and Google Business Profiles (Experience with a DKM platform such as Yext would be an asset).
  • Excellent communication and presentation skills.
  • Intermediate to Advanced level of proficiency with Microsoft Office Suite (Word, Excel and PowerPoint).
  • Passion for data, emerging media and technology, specifically regarding AI (Artificial Intelligence and LLM (Large Language Models).
  • Full understanding of the ecommerce ecosystem.
  • French considered a strong asset.
  • Proven in-depth knowledge of the digital media industry.
  • Full understanding of the roles of various digital channels.
  • Understanding trafficking and advanced website tagging processes an asset.
  • Demonstrated ability to effectively apply knowledge and insights gained from research resources.
  • Passion for continuous development.
  • Proactive approach to problem solving, critical thinking, assisting the team, self-development, etc.
  • Highly developed organizational skills with a strong attention to detail and accuracy.
  • Ability to work collaboratively as well as independently.
  • Ability to develop and foster relationships with media partners.

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more atWhat’s in it for you?

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to

KINESSO, a global tech-driven performance marketing agency under Mediabrands, focuses on delivering insights that propel brands forward by integrating media, data, audience analytics, and creative strategies. They seek a Senior Analyst, SEO, to oversee project performance, optimize SEO strategies, and mentor junior team members. Key responsibilities include executing SEO strategies, managing website tagging, monitoring KPIs, and preparing reports for clients. Candidates should have 2-3 years of SEO experience, familiarity with various analytics tools, and strong communication skills. KINESSO offers a generous benefits package, including paid time off, a flexible work model, and opportunities for professional development, while emphasizing equal employment opportunities.

KINESSO – Associate Director, Performance Marketing (Vancouver) – Mediabrands – Vancouver, BC

Company: Mediabrands

Location: Vancouver, BC

Expected salary: $75000 – 90000 per year

Job date: Wed, 18 Jun 2025 06:55:54 GMT

Job description: to the client’s business to drive results and ensure the client is up to date with the digital marketing industry… Director should have a mastery of the digital marketing industry and how this channel integrates and influences other channels…