Tag: Multicultural

Company: Telus

Location: Edmonton, AB – Toronto, ON

Job description: DescriptionAre you looking to take on a role with a strategic importance to the organization?#LI-REMOTEAt TELUS, the Newcomer and Multicultural Marketing Team is dedicated to reaching and engaging Canada’s diverse communities. Our focus is on creating tailored marketing strategies that resonate with a variety of groups, including new immigrants, international students, and work permit holders on the newcomer side, as well as different cultural segments on the multicultural side.We aim to provide relevant products and services by understanding the unique needs, preferences, and values of these diverse segments. By doing so, we foster strong customer relationships that are built on trust and mutual understanding. Our team leverages insights from market research, channel and community feedback to craft campaigns that celebrate newcomers, cultural diversity, and inclusion. This ensures TELUS’s offerings are accessible and appealing to a wide range of customers.Our Position within TELUSNestled within the Consumer Mobility marketing team, we are responsible for driving profitable growth through the fastest-growing segments of the TELUS business. Our team has direct responsibility for, or provides supporting leadership to, all ‘4 Ps’ of the marketing mix-product, price, place, and promotion-to drive our business objectives.With over 80% of newcomers knowing someone in Canada when they arrive, we are leveraging this strong network effect to aggressively expand our portfolio. Our goal is to achieve a tenfold increase within the next year by implementing targeted referral programs, enhancing community engagement, and deploying strategic referral campaigns. We are looking for a dynamic and strategic Loyalty and Referral Marketing Manager to manage and grow this portfolio.In this role, you will develop and manage loyalty and referral programs aimed at engaging and retaining our newcomer and multicultural customer base. Your efforts will help us celebrate cultural diversity and inclusion, ensuring TELUS’s offerings are accessible and appealing to a wide range of customers.This role aims to attract individuals who are not only skilled in loyalty and referral programs but also have a deep understanding and appreciation of cultural diversity and the unique needs of newcomers and multicultural communities in Canada.Broad Responsibilities:

• Program Development: Design and implement loyalty and referral programs that cater to the unique needs of newcomers and multicultural segments
• Market Research: Leverage insights from market research and community feedback to inform program strategies
• Customer Engagement: Develop initiatives that foster strong customer relationships, enhancing engagement and satisfaction
• Campaign Management: Craft and manage unique campaigns that celebrate newcomers, cultural diversity, and inclusion
• Data Analysis: Monitor and analyze program performance, using data to optimize and refine strategies
• Collaboration: Work closely with cross-functional teams to ensure alignment and integration of loyalty and referral programs with broader marketing initiatives

Specifically you can expect to

• Lead the development, execution, and optimization of the Refer-a-Friend program to drive customer acquisition
• Monitor program performance, analyze key metrics, and implement strategies to enhance effectiveness
• Work closely with cross-functional teams to ensure program alignment with overall business objectives
• Propose and implement innovative ideas to continuously improve the loyalty program

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field
• Proven experience in developing and managing loyalty and referral programs
• Strong understanding of multicultural marketing and the unique needs of diverse customer segments
• Excellent analytical skills with the ability to interpret data and make data-driven decisions
• Exceptional storytelling and presentation skills required
• Creative thinker with a strategic mindset
• Ability to work collaboratively in a fast-paced environment

If you are passionate about creating meaningful connections with diverse communities and have the skills to drive successful loyalty and referral programs, we want to hear from you. Apply now to join our dedicated team at TELUS.Salary Range: $67,000-$101,000Performance Bonus or Sales Incentive Plan: 12%Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

• Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
• Flexibility to work in-office, virtually or a combination of both, based on the role’s requirements
• Generous company matched pension and share purchase programs
• Opportunity to give back to communities in which we work, live and serve
• Career growth and learning & development opportunities to develop your skills
• And much more …

A bit about usWe’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.Sales and MarketingHelp us, help our customers make a real connectionWe are honoured to be recognized$14.7 billion
TELUS’s annual revenue$4.8 billion
The brand value that TELUS brings12
Consecutive years our annual dividend payment has increasedAccessibilityTELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.We offer accommodation for applicants with disabilities, as required, during the recruitment process.
TELUS’s Newcomer and Multicultural Marketing Team focuses on creating tailored marketing strategies for diverse communities in Canada. They aim to provide relevant products and services by understanding the unique needs of these segments, fostering strong customer relationships. The team is responsible for driving growth through loyalty and referral programs, aiming to increase market share within newcomer and multicultural segments. They are looking for a Loyalty and Referral Marketing Manager to lead these efforts. The ideal candidate will have experience in loyalty and referral programs, understanding of multicultural marketing, strong analytical skills, and the ability to work collaboratively. Salary range is $67,000-$101,000 with additional benefits. TELUS fosters an inclusive culture and offers accommodation for applicants with disabilities.

Job Description

We are currently seeking a dedicated and experienced Administrator to join our team. The successful candidate will be responsible for handling administrative tasks, managing office supplies, answering phones, and providing excellent customer service to clients and visitors.

Responsibilities:

• Handle incoming calls and email correspondence
• Provide administrative support to management and team members
• Manage office supplies and equipment
• Assist with scheduling appointments and meetings
• Maintain a clean and organized office environment
• Greet clients and visitors in a professional and friendly manner
• Perform other duties as assigned

Qualifications:

• Previous experience in an administrative role
• Strong attention to detail and organizational skills
• Excellent communication and interpersonal abilities
• Proficient in Microsoft Office applications
• Ability to multitask and work in a fast-paced environment
• Professional demeanor and positive attitude

If you meet the qualifications and are interested in joining our team, please submit your resume and cover letter for consideration.

Expected salary: $67000 – 101000 per year

Job date: Sat, 03 Aug 2024 00:37:12 GMT