Auto Pool Reel offers innovative products that focus on improving the ease, accessibility, and environmental impact of pool ownership and maintenance. At Auto Pool Reel, we design and sell the world’s only trackless, fully automatic pool cover system for swimming pool covers. We offer luxury, simplicity, and flexibility at the fingertips of pool owners everywhere.

At Auto Pool Reel, we are passionate about our products and are driven by our customers. We are a small, close-knit, energetic, and solutions-oriented team. Auto Pool Reel boasts an engaging and collaborative environment that is inclusive, driven, and fast-paced, providing flexible growth opportunities to support your professional goals.

We are growing fast, and are currently looking for an outgoing, and self-motivated Digital Marketer & Sales Representative with a background in business and/or marketing, an entrepreneurial spirit, and ample creative insight, that is enthusiastic about taking our product to new heights.

This role will be a creative blend of strategy, planning, content creation, and sales support. The ideal candidate will have experience selling products in a competitive market while driving sales through social media and marketing directives; they will be able to carry out the planning, development, and execution of digital programs, including online advertising, web site strategy and design, social media, mobile, and deliverables; they will be comfortable in a start-up environment, and energized by the challenge of introducing new marketing assets and products to clients.

Qualifications

· 2-5 years of experience in sales and digital marketing (preferred)

· 2-3 years of experience in SEO, knowledge in keywords, meta tags, competitor research, and back links

· Post-secondary diploma/degree in Commerce, Marketing, Communications, or related field

· Excellent English language and communication skills (both verbal and written)

· Working knowledge of web site operations and functionality

· Intermediate or advanced proficiency in MS Office with strong working knowledge of Excel, and familiarity with databases

· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

· Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns

· Demonstrate experience to create/review SEO–optimized articles that will keep readers engaged and encourage them to take action on the site

· Experience in ecommerce to gather insights and recommendations on executable applications that drive business through content marketing and additional digital assets (preferred)

· Experience running and optimizing social media paid campaigns, including Facebook Ads Manager, YouTube, and TikTok

Key Behaviours

• Self-motivated and enthusiastic
• Customer and research focused
• Up to date on the latest trends and technologies in digital marketing
• Extensive knowledge of marketing strategies, channels, and branding
• Superb communication and collaboration abilities
• Ability to work under pressure and meet deadlines
• Strong attention to detail

· Entrepreneurial mentality

· Be able to work well individually or as a part of a team

· Ability to multitask

Key Responsibilities

• Craft customer service responses that are empathetic, helpful, and accurate
• Implement social media sales strategies, and marketing directives to engage audiences and provide a positive online purchase experience
• Monitor advertising, social media campaigns on all vendor channels– working with SEO, search, analytics, content and merchandising to ensure dependable execution and optimal consumer experience
• Continually improve online presence and user-experience by utilizing marketing campaign enhancements, customer feedback/reviews, sales data, site metrics and other sources
• Display excellent time management and work with minimal supervision
• Ensure all marketing materials are consistent and error free

• Respond to customer queries, via phone, email, or other digital platforms

· Support digital marketing programs with digital execution including website creative design and front-end updates

· Assist with brand and influencer collaborations to support marketing programs (research, pitch, execution, follow-up)

· Create and edit digital content (video and images) using the Adobe Suite (Photoshop, Illustrator, InDesign, Flash and/or Premiere Pro) to support websites.

· Assist with social media content edits and scheduling (Facebook, Instagram, YouTube)

· Improve the SEO rankings and manage Google Ads, Google Tag Manager, and similar platforms.

· Create online content such as blogs, articles & forum posts and distribute content across digital multimedia channels.

Salary and Benefits

• Flexible schedule
• Compensation based on experience
• Hybrid office/remote work
• Annual bonus structure based on performance

Job Types: Full-time, Permanent

Additional pay:

• Bonus pay

Benefits:

• Flexible schedule
• Work from home

Schedule:

• 8 hour shift

COVID-19 considerations:
Practicing Social distancing and Covid-19 protocols

Experience:

• sales and digital marketing: 2 years (required)
• SEO: 2 years (required)

Work remotely:

• Yes