About us

Serotina Media is a fast-paced remote agency with a strong community culture. We are a team of millennials who work hard, innovate, and feed off of each other’s experiences, backgrounds, and abilities in an ever-respectful way. Filling this role is as much about finding a fit for you as it is for us; we want someone to join our team long-term, so if you’re looking to get empowered and take your career to new heights, this is the role for you!

JOB POSTING ALERT

We’re expanding! *Please only apply if you are currently or will be living in Canada.

WHO WE ARE

Serotina Media is a fast-paced remote agency with a strong community culture. We are a team of millennials who work hard, innovate, and feed off of each other’s experiences, backgrounds, and abilities in an ever-respectful way. Filling this role is as much about finding a fit for you as it is for us; we want someone to join our team long-term, so if you’re looking to get empowered and take your career to new heights, this is the role for you!

WHAT WE’RE LOOKING FOR

Our team is in search of an enthusiastic, dynamic, and business-driven Digital Strategist. We are looking for someone with 3+ years of experience in digital marketing, paid social, branding and/or merchandising, and reporting. Bonus points if you’re someone who embodies our core values, being up for the challenges and opportunities that come with working in this ever-changing space; someone who is process-oriented, knows how to prioritize, and is a strong communicator. Did we mention it is a fully remote position?

WHAT QUALIFIES YOU

• Experience working on digital and social projects is a must

• Experience working in a creative agency or on a high-volume account is an asset

• Proven ability to be both process-driven & adaptable as needed

• Rigorous attention to detail and outstanding organizational skills

• Exceptional oral and written communication skills

• Excellent time-management skills

• Experience with project management tools (Monday.com) is a plus

• Ability to work remotely (we are a “bring your own device” agency)

• Post-secondary education in Marketing, Digital Media, or related field

• A minimum of 2+ years of experience in a similar role

• Possess superior presentation skills – both in-person and over the phone

• PMP training or other project management certification (an asset)

• Strong organizational skills across multiple projects and priorities

• Adaptability and a desire to learn and develop your skills

• The ability to time-manage and collaborate on multiple projects simultaneously

• Working within deadlines with a continued emphasis on project detail

• Strong client-facing and internal communication skills *with a friendly demeanour

• Confidence in your work, especially during client interactions

• Speaking French and/or Spanish is a bonus asset

WHAT WE NEED FROM YOU

• Manage digital marketing projects for a portfolio of clients in collaboration with performance experts

• Communicate elements of each brief to the internal team, and ensure comprehension of the objectives and underlying strategy

• Lead & direct up to 3 direct reports (digital/social media coordinators)

• Balance the dual expectations of both the client and our agency in order to ensure seamless project delivery and quality

• Develop digital plans that consider the need to react rapidly to new demands and adjust as needed

• Reporting directly to the Strategy Director and with support from the Paid Acquisition Specialist, you provide tactical and strategic recommendations to client and team to enhance performance

• Contribute your own ideas and opinions on your clients’ businesses as well as how we work internally *have a voice in meetings

• Plan projects and supervise the execution of the various stages of production (manage scope and support teams in preparing & delivering assets)

• Provide support to the Digital Marketing / Digital Performance teams (profitability reports, forecasts, performance reports, etc.)

• Use your passion and creativity to help develop innovative, clever, and effective ideas and process improvements for your clients

• Collaborate with our creative team to develop dynamic ads that speak to the clients’ unique brands and audiences

• Supervise the development of proper tactics to support the defined strategy and achieve client’s goals

• Work on the following ad platforms (including setup): Facebook Ads, Instagram Ads, LinkedIn Ads, YouTube Ads, Google Ads and Google Analytics; understanding and improving performance for our clients

• Pull data from analytics platforms and/or CRMs (including Google Analytics, MailChimp, HubSpot, etc.)

WHAT MAKES YOU THE RIGHT FIT

• Collaborative and open – Though we work remotely, our team is close-knit; having access and being present via virtual connection across our work channels is essential (Google Drive, Slack, Gmail, Google Meet, etc.)

• Considerate and respectful – We are a diverse team from all different backgrounds and unique perspectives, so we expect you to be open-minded, patient, and willing to hear out others’ views and opinions. You also possess the ability to accept constructive feedback and apply changes where required

• Optimistic and resourceful – We expect you to be a creative problem solver; dig in and figure out how to work around problems, asking “why not?” and “how can we make this better?”

• Communicative – You are a strong, confident communicator; you must be able to comfortably and effectively communicate with clients as well as team members

• Goal-oriented and growth-minded – You have a drive to continuously grow our client roster as well as our team, anticipating weaknesses and opportunities; you think critically in the long term and are eager to take on the dynamism of change and growth

• Client-focused – You can play the role of a trusted advisor to our clients, partners, and vendors, developing positive relationships that reflect true partnership in achieving clients’ business objectives; you think a lot about account performance, new ideas, and next steps that need to be taken, anticipating any potential issues and planning ahead

**This is a full-time position with a 3-month probationary period

Reference ID: Digital Strategist

Job Types: Full-time, Contract, Permanent

Salary: From $50,000.00 per year

Additional pay:

• Bonus pay

Benefits:

• Casual dress
• Dental care
• Extended health care
• Flexible schedule
• Paid time off
• Vision care
• Work from home

Schedule:

• Monday to Friday

COVID-19 considerations:
WFH / Remote company

Education:

• Bachelor’s Degree (preferred)

Experience:

• Digital marketing: 3 years (required)

Language:

• English (required)
• Spanish (preferred)
• French (preferred)

Work remotely:

• Yes