Description
Ingram Micro helps businesses fully realize the promise of technology.TM No other company delivers the full spectrum of global technology and supply chain services to businesses around the world. Ingram Micro’s global infrastructure and deep expertise in technology solutions, supply chain, cloud and mobility enable its business partners to operate efficiently and successfully in the markets they serve. Combined with distinct market insights and the trust and dependability generated from decades of strong partner relationships, Ingram Micro stands apart as the global technology services provider for the future.
Join our Digital Marketing team as our next Web Content Marketer
Main Responsibilities:
Position Summary:
Responsible for creating and delivering marketing tactics and advertising campaigns. Analyzes customer requirements, develops messaging architecture and competitive positioning, specifies vehicles/projects, secures resources, communicates project development and drives creative development processes.
Responsible for the development, implementation and analysis of interactive advertising and e-commerce programs and packages. Manages the marketing and implementation of programs and analyzes their effectiveness. May be responsible for processing and/or scheduling web-based advertising.
Develops models for vertical markets, campaigns and ad models and conducts research studies. Responsible for implementing and driving channel programs.
Defines and maintains VAR programs and agreements; recruits and develops joint business ventures of VARs and defines and implements VAR marketing, training and support programs. Responsible for planning and market research activities designed to increase sales growth and expand market share. Develops and implements strategic marketing policies and objectives.
Evaluate and adjusts strategies to respond to changing and/or competitive markets. Identifies and maintains relationships with product partners, third-party vendors, etc. Responsible for strategic customer acquisition programs. Develops and implements direct mail programs; develops, conducts and maintains consumer marketing and customer profiling practices and directs list management and analysis.
Develops marketing strategies for new and existing products and services. Researches trends and technologies to meet customer needs. Works with sales to ensure that sales reps have necessary collateral and advertising materials.
What you bring to the role:
Established and productive professional individual contributor. Works independently with general supervision. Problems faced are difficult and may be complex.
May influence others within the job area through explanation of facts, policies and practices.Works on moderate to complex projects. Uses company standard policies and procedures to resolve a variety of issues.
Exercises judgment within defined procedures and practices to determine appropriate action. Receives a moderate level of guidance. Work is reviewed for soundness of judgment and overall accuracy. General proficiency with various tools, systems, and procedures required to accomplish the job. May need to consult with Senior/Specialist staff members on some technical issues.
A four-year college degree (or additional experience in a related field) and 3 years functional experience including a minimum 1-year position-specific experience.
Our Hybrid Work Program is now live for our office associates. As part of this approach, we will host most of our interviews on-site, but some interviews may be conducted virtually over the phone or through video. As a part of our COVID-19 Safety measures, we will be requesting information around your vaccination status, if you are hired as an Ingram Micro/Ingram Micro Cloud associate.
Ingram Micro is an inclusive Equal Employment Opportunity employer, with a focus on Diversity, Equity & Inclusion. We consider applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disability, or any other characteristic protected by law. If you require accommodations or assistance to complete the online application process, please reach out to the Talent Acquisition Specialist/Job Poster and identify the type of accommodation or assistance you are requesting. We will try our best to make these accommodations. Please do not include any medical or health information in this email.
Superior Propane is looking for a digital media and communications expert who is both creative and data-driven. You enjoy measuring and analyzing social media posts and blogs to create or fine-tune content that ranks highly in search and drives quality organic traffic to our website. You also excel in developing email marketing copy that garners high clickthroughs and conversions. You’ll also support the Marketing team to coordinate, create, and manage other content as needed, such as for product marketing and sponsorships. This position is best suited for someone with a strong balance of writing skills and SEO experience, and some experience/familiarity with communications (e.g. media relations, public relations and social media). You’ll play a key role in supporting acquisition and retention goals, and will report to the Sr. Manager, Marketing Communications.
Content Planning and Development
E-mail Marketing
SEO
Social Media
Business Communications
