Tell us your story. Don’t go unnoticed. Explain why you’re a winning candidate. Think “TD” if you crave meaningful work and embrace change like we do. We are a trusted North American leader that cares about people and inspires them to grow and move forward.
Stay current and competitive. Carve out a career for yourself. Grow with us. Here’s our story:
Department Overview
As part of TD’s US Marketing teams, the Digital Marketing & Performance Media group is responsible for leading our digital marketing transformation with specialists who support digital strategy and activation. The overall primary goal is to enable best-practices in each channel (owned and paid), define the leading practices, and beat benchmarks ultimately improving performance and driving ROI.
The Manager, of Digital Performance Marketing, will be responsible for driving marketing ROI for assigned Lines of Business and managing the holistic strategy and activation for paid media budgets plus stitching the collective strategy together with the associate managers who are activating on SEM/Paid Social and the agency managing programmatic buys.
Highly seasoned professional role requiring substantial knowledge/expertise in a complex field and knowledge of broader related areas
Integrates knowledge of the enterprise sub-function’s or business line’s overarching strategy in developing solutions across multiple functions or operations
Interprets internal/external business challenges and the industry environment, recommends course of action and best practices to improve products, processes or services
Acts as a technical expert/lead integrating cross-function understanding within their own field of specialty; may manage team(s) of related specialists
Job Requirements
Undergraduate degree and/or relevant professional certifications, designations, or equivalent required
5-7+ years relevant experience
Preferred Skills:
Proficient knowledge of multiple marketing disciplines, strategy development, consulting principles, lines of businesses supported, banking industry, and product/customer markets
Knowledge of current and emerging competitor and market trends
Knowledge of risk management environment, standards and regulations
Ability to manage a budget and work within the constraints of that budget
Ability to lead, plan, implement and evaluate program/project activities to ensure completion of initiatives
Ability to exercise sound judgement in making decisions
Ability to communicate effectively in both oral and written form
Ability to work collaboratively and build relationships
Skill in using computer applications including MS Office
Ability to analyze, organize and prioritize work while meeting multiple deadlines
Ability to work successfully as a member of a team and independently
Ability to handle confidential information with discretion
Hours
37.5
Job Description
Leads cross-functional teams or projects with significant resource requirements, risk and/or complexity
Independently manages end-to-end functional programs
Solves or may lead others to solve complex problems; leads efforts or partners with others to develop new solutions
Uses sophisticated analytical thought to exercise judgement and identify solutions
Impacts the achievement of sub-function or business line objectives within the area they are accountable for
Work is guided by policies and industry standards/methods
Communicates difficult concepts; converts information to compelling business context and advice; influences and gains alignment across increasingly senior stakeholders
Works autonomously as the lead and guides others within area of expertise
#canmarketing
Inclusiveness
At TD, we are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. If you require an accommodation for the recruitment/interview process (including alternate formats of materials, or accessible meeting rooms or other accommodation), please let us know and we will work with you to meet your needs.
Additional Information
#LI-hybrid
Business Line
Corporate
Job Category – Primary
Marketing
Job Family
Digital Social Content Marketing
Time Type
Full Time
Employment Type
Regular
Expected salary:
Location: Toronto, ON
Job date: Sat, 06 Aug 2022 05:23:50 GMT
Apply for the job now!
Tell us your story. Don’t go unnoticed. Explain why you’re a winning candidate. Think “TD” if you crave meaningful work and embrace change like we do. We are a trusted North American leader that cares about people and inspires them to grow and move forward.
Stay current and competitive. Carve out a career for yourself. Grow with us. Here’s our story:
Department Overview
As part of TD’s US Marketing teams, the Digital Marketing & Performance Media group is responsible for leading our digital marketing transformation with specialists who support digital strategy and activation. The overall primary goal is to enable best-practices in each channel (owned and paid), define the leading practices, and beat benchmarks ultimately improving performance and driving ROI.
The Associate Manager, of Digital Performance Marketing, will be responsible for driving marketing ROI for assigned Lines of Business and managing paid social media budgets and/or SEM budgets plus leading the paid digital strategy inclusive of programmatic buying managing the TD Agency partnership specific to the LOB.
Expert level professional role requiring in-depth knowledge/expertise in own domain/field of specialty and a working knowledge of broader related areas
Integrates the broader organizational context into advice and solutions within own area
Understands the industry, competition and the factors that differentiate the organization
Applies best practices to implement process, product or service improvements
Acts as a subject matter expert within their own area of specialty or as a resource for others
As part of TD’s US Marketing teams, the Digital Marketing & Performance Media group is responsible for leading our digital marketing transformation with specialists who support digital strategy and activation. The overall primary goal is to enable best-practices in each channel (owned and paid), define the leading practices, and beat benchmarks ultimately improving performance and driving ROI.
The Associate Manager, of Digital Performance Marketing, will be responsible for driving marketing ROI for assigned Lines of Business and managing paid social media budgets and/or SEM budgets plus leading the paid digital strategy inclusive of programmatic buying managing the TD Agency partnership specific to the LOB.
Job Requirements
Education & Experience:
Undergraduate degree and/or relevant professional certifications, designations, or equivalent required
3-5+ years relevant experience
Preferred Skills:
Proficient knowledge of multiple marketing disciplines, strategy development, consulting principles, lines of businesses supported, banking industry, and product/customer markets
Knowledge of current and emerging competitor and market trends
Knowledge of risk management environment, standards and regulations
Ability to manage a budget and work within the constraints of that budget
Ability to lead, plan, implement and evaluate program/project activities to ensure completion of initiatives
Ability to exercise sound judgement in making decisions
Ability to communicate effectively in both oral and written form
Ability to work collaboratively and build relationships
Skill in using computer applications including MS Office
Ability to analyze, organize and prioritize work while meeting multiple deadlines
Ability to work successfully as a member of a team and independently
Ability to handle confidential information with discretion
Hours
37.5
Job Description
Expert level professional role requiring in-depth knowledge/expertise in own domain/field of specialty and a working knowledge of broader related areas
Integrates the broader organizational context into advice and solutions within own area
Understands the industry, competition and the factors that differentiate the organization
Applies best practices to implement process, product or service improvements
Acts as a subject matter expert within their own area of specialty or as a resource for others
Scope:
Leads projects of moderately to complex risk and resource requirements; may lead end-to-end processes or functional programs
Contributes to setting standards within area of expertise
Solves complex problems requiring analysis of multiple variables, including consultation with multiple stakeholders
Uses advanced methods to contribute to new solutions and recommend standards against which others will operate
Impacts a range of functional programs and operations across own and related teams
Interprets guidelines, standards, policies and results of analysis to inform decision making at senior levels
Builds stakeholder alignment in leading projects and activities; may provide process and subject matter advice at senior levels
Works independently as the senior technical lead and guides others within area of expertise
Identifies and leads problem resolution for complex issues at all levels
#canmarketing
Inclusiveness
At TD, we are committed to fostering an inclusive, accessible environment, where all employees and customers feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. If you require an accommodation for the recruitment/interview process (including alternate formats of materials, or accessible meeting rooms or other accommodation), please let us know and we will work with you to meet your needs.
Additional Information
#Li-hybrid
Business Line
Corporate
Job Category – Primary
Marketing
Job Family
Digital Social Content Marketing
Time Type
Full Time
Employment Type
Regular
Expected salary:
Location: Toronto, ON
Job date: Sat, 06 Aug 2022 05:32:43 GMT
Apply for the job now!
