RESL – HOJ Buying Journey Intern/Co-op – Toronto, ON


Company: TD

Location: Toronto, ON

Job description: your career journey, receive thanks and rewards for your impact, and you’ll have some laughs along the way Co-op and Internship… colleagues, receive world class training, and be part of a community of students across TD, where you will have an impact, grow…

Expected salary:

Job date: Mon, 10 Jan 2022 23:01:05 GMT

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Digital Marketing ManagerPAQUIN ENTERTAINMENTToronto, ON•Remote$50,000 – $65,000 a year Minimum Three years working with digital ad campaigns and other digital storytelling activities. Understand traditional and digital media buying relationships… 20 days ago·More…View all PAQUIN ENTERTAINMENT jobs – Toronto jobsSalary Search: Digital Marketing Manager salaries in Toronto, ON

Paquin Entertainment Group is seeking a Digital Marketing Manager to join our Exhibition division. If you are looking for a fast paced, high-energy role, we are looking for you!

Job Description:

Oversee the organic social media posting; implement and manage master content calendar for each exhibit; ensure creative and copy are strong and consistent with the brand voice.

· Oversee and create assets as needed for new development and brainstorm new concepts

· Analyze and recommend options to increase engagement and brand following

· Maintain and grow customer databases

· Spearhead email marketing initiatives (experience using mailchimp)

· Monitor established KPIs of projects; create and distribute reports to management and stakeholders

· Influencer outreach

· Digital marketing buys – including but not limited to Google, Facebook, and YouTube

· Experience with analytics and analysis an asset

Skills & Qualifications:

  • Minimum Three years working with digital ad campaigns and other digital storytelling activities
  • Experience analyzing and reporting on website performance
  • Experience setting up, running and/or reporting on paid digital ads
  • Web design experience considered an asset
  • Strong written and verbal communication skills
  • Keen attention to detail and effective organizational skills
  • Ability to work independently
  • Outstanding organizational and communication skills with an ability to manage multiple projects & creative ideas on tight deadlines in a fast-paced environment is a must.
  • Demonstrated knowledge of current immersive experiences and understand current marketing strategies being used.
  • Team player with a strong work ethic.
  • Understand traditional and digital media buying relationships and tools.
  • Understanding of social media platforms required such as Facebook, Instagram
  • Expert in use of Microsoft Office (excel, word).

We thank all who apply, but only those selected for an interview will be contacted.

Job Type: Full-time

Salary: $50,000.00-$65,000.00 per year

Benefits:

  • Dental care
  • Extended health care
  • Paid time off
  • Vision care
  • Work from home

Schedule:

  • 8 hour shift
  • Monday to Friday

Work remotely:

  • Yes

Digital Marketing Manager


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newManager, Growth MarketingPoints International3.6Toronto, ON Bachelor’s degree in marketing or related field. The Manager, Media Demand Generation will be responsible for all paid media buying and marketing activity on… 7 days ago·More…View all Points International jobs – Toronto jobsSalary Search: Manager, Growth Marketing salaries in Toronto, ONSee popular questions & answers about Points International

Company Description

As a trusted partner to the world’s leading loyalty programs, Points builds, powers, and grows new ways for members to get and use their favorite loyalty currency.

More than 1 billion loyalty program members touch our products through brands like Hilton, Air Canada, Lyft, British Airways, United Airlines, Air France-KLM, Chase Bank, Etihad Airways, and many more. Our team of 250+ people across 5 global offices works together to build and launch new solutions, solve complex challenges for our partners, and create a one-of-a-kind company culture.

Click here to learn more about Points!

Job Description

Points is looking for a Manager, Media Demand Generation to join our team for a permanent position in our downtown Toronto office.

The Manager, Media Demand Generation will be responsible for all paid media buying and marketing activity on multiple worldwide Travel Loyalty Partner accounts supporting Points primary products.

Reporting to Senior Manager, MDG, the person will be responsible for:

  • Prepare MDG campaign media plan and briefs, leveraging experience across Partners for optimal channel selection, targeting strategy and maximize overall effectiveness
  • Media Buying: Hands on media campaign setup across multiple digital paid media channels (including social, display, native, programmatic, video) and working with agencies (SEM, Affiliate) to ensure media is delivered on time with high quality, and campaign performance targets are met or exceeded. Use of first and third-party data and segmentation to reach desired target audiences is an important part of this function.
  • Frequent monitoring & optimization and post-campaign analysis of MDG campaign media performance to maximize campaign revenue and improve MDG campaign budget efficiency.
  • Ongoing review of additional demand generation activities and channels, plus responsibility identifying media and targeting growth opportunities across new/existing channels for Partners under management.
  • Financial Management: Responsibility for day-to-day budget and financial management activity for MDG campaigns across multiple media channels for Partners under management.
  • Ongoing communication with internal and external creative and account teams to align to larger Marketing campaign goals, and ensure creation of required media ad units and copy.

Qualifications

  • 3-4 years hands-on experience with paid digital media channel campaign buying and planning, setup, ongoing optimization, measurement & testing. Candidates should have experience with a selection of programmatic display, social, affiliate, and Search media channels.
  • Bachelor’s degree in marketing or related field.
  • Experience leveraging first and/or third-party data sets to effectively target media audiences, combined with broader media targeting sets.
  • A demonstrated ability to develop, track and improve key performance metrics, including cost-per-lead and cost-per-sale optimization with a strong focus on conversion metrics to drive increased campaign ROI.
  • Proven experience with campaign budgets, departmental/group budgets, and working with Financial/Accounting teams.
  • Strong attention to detail in overseeing complex projects and time-sensitive deliverables.

Additional Information


The health and safety of Points’ employees, guests and business partners is a very high priority. Our view that maximizing COVID-19 vaccination rates among employees is one very important strategy to lessen the hazard of COVID-19 in our physical workspace. As such, all new Pointsters are required to be fully vaccinated in accordance with their regional guidelines.

Points is an equal opportunity employer and is committed to providing an accessible recruitment process.

We welcome applications from all qualified individuals and are committed to equal employment opportunity regardless of gender identity or expression, race, ethnic origin, creed, place of origin, age, sex, marital status, physical or mental disability, sexual orientation, and any other category protected by law. Upon request we will provide accommodation for applicants with disabilities.

All your information will be kept confidential.

Manager, Growth Marketing


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Digital Media Specialist – TorontoWise Publishing, IncToronto, ON Deeply understand the digital marketing performance of each platform. Bachelor degree in business, marketing, or math. Buying media with a positive ROAS. 10 days ago

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ENTREPRISE :

Wise Publishing, Inc

POSTE :

Digital Media Specialist

LIEU :

Toronto

Wise Publishing is a digital publisher of personal finance advice and information aimed at helping Americans and Canadians make sense of finance. We’re a group of talented, passionate people who believe that consumers deserve the best possible information to help them make smart choices.

Our core product is MoneyWise, our widely read, high-quality personal finance brand which serves the U.S. (MoneyWise.com) and Canada (MoneyWise.ca) that reach over 10,000,000 people each month.

We are seeking a senior media buyer. Reporting to the Sr Manager of Digital Marketing, the senior media buyer will optimize our media buys and grow our revenue. This role will achieve this by:

  • Buying media with a positive ROAS
  • Optimizing media processes for ROAS growth
  • Assist in coaching the media buying team

RESPONSIBILITIES:

  • Deeply understand the digital marketing performance of each platform
  • Assist SR. Manager in leading media buying team
  • Lead and analyse media buys and develop and implement innovative strategies for improvement and growth
  • Performing ROAS analysis to evaluate the efficiency and effectiveness of different marketing campaigns
  • Develop insights for optimizing media
  • Providing consultancy on campaign tagging and additional on-site tracking
  • Maintaining phone number tracking and analyzing leads and rentals from each marketing channel
  • Keep abreast of media buying trends

REQUIREMENTS:

  • 4-6 years experience
  • Expert in all of the latest advertising and media trends
  • Deep understanding of arbitrage media buying
  • Deep understanding of buying for positive ROAS
  • Experience with RevContent
  • Experience With Taboola
  • Experience with Facebook Ads
  • Experience with Yahoo Gemini

TECHNICAL SKILLS:

  • Adwords/Adwords Editor
  • Bing Ads/Bing Ads Editor
  • Google Analytics
  • Facebook Ads/Facebook Ads Editor
  • AdBeat
  • Canva or Photoshop
  • SpyFu
  • SEM Rush
  • Excel
  • Powerpoint
  • BI tools

NICE TO HAVE

  • Bachelor degree in business, marketing, or math
  • Management experience
  • Google Analytics Certified
  • Google Adwords Certified

Digital Media Specialist – Toronto


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Digital Media SpecialistWise Publishing, IncToronto, ON•Temporarily Remote$80,000 – $90,000 a year Deeply understand the digital marketing performance of each platform. Bachelor degree in business, marketing, or math. Buying media with a positive ROAS. 30+ days ago·More…View all Wise Publishing, Inc jobs – Toronto jobsSalary Search: Digital Media Specialist salaries in Toronto, ON

About The Role

*
Wise Publishing is a digital publisher of personal finance advice and information aimed at helping Americans and Canadian make sense of finance. We’re a group of talented, passionate people who believe that consumers deserve the best possible information to help them make smart choices.
*
*
Our core product is MoneyWise, our widely read, high-quality personal finance brand which serves the U.S. (MoneyWise.com) and Canada (MoneyWise.ca) that reach over 10,000,000 people each month.
*
*
We are seeking a senior media buyer. Reporting to the Sr Manager of Digital Marketing, the senior media buyer will optimize our media buys and grow our revenue. This role will achieve this by:

  • Buying media with a positive ROAS
  • Optimizing media processes for ROAS growth
  • Assist in coaching the media buying team

*

*
Responsibilities:

  • Deeply understand the digital marketing performance of each platform
  • Assist SR. Manager in leading media buying team
  • Lead and analyse media buys and develop and implement innovative strategies for improvement and growth
  • Performing ROAS analysis to evaluate the efficiency and effectiveness of different marketing campaigns
  • Develop insights for optimizing media
  • Providing consultancy on campaign tagging and additional on-site tracking
  • Maintaining phone number tracking and analyzing leads and rentals from each marketing channel
  • Keep abreast of media buying trends

Requirements:

  • 4-6 years experience
  • Expert in all of the latest advertising and media trends
  • Deep understanding of arbitrage media buying
  • Deep understanding of buying for positive ROAS
  • Experience with RevContent
  • Experience With Taboola
  • Experience with Facebook Ads
  • Experience with Yahoo Gemini

Technical Skills:

  • Adwords/Adwords Editor
  • Bing Ads/Bing Ads Editor
  • Google Analytics
  • Facebook Ads/Facebook Ads Editor
  • AdBeat
  • Canva or Photoshop
  • SpyFu
  • SEM Rush
  • Excel
  • Powerpoint
  • BI tools

Nice to have

  • Bachelor degree in business, marketing, or math
  • Management experience
  • Google Analytics Certified
  • Google Adwords Certified

*

Expected start date: 2021-07-30

Job Type: Full-time

Salary: $80,000.00-$90,000.00 per year

Additional pay:

  • Bonus pay

Benefits:

  • Casual dress
  • Company events
  • Dental care
  • Extended health care
  • Flexible schedule
  • Life insurance
  • Paid time off
  • Work from home

Schedule:

  • 8 hour shift

Work remotely:

  • Temporarily due to COVID-19

Digital Media Specialist


CLICK TO APPLY