newMarketing vice-presidentTimes Group CorporationMarkham, ON$110,000 a year Experience with CRM software and digital marketing tools and techniques. Develops an insight-based approach to engage and sell to new and existing customers… 1 day ago·More…View all Times Group Corporation jobs – Markham jobsSalary Search: Marketing vice-president salaries in Markham, ON

Job Duties:

· Develops an insight-based approach to engage and sell to new and existing customers belonging to main socio-demographic customer segments

· Work with Project Marketing sections to ensure that the Project portfolio meets the needs of target segments

· Devises and drives the execution of tactical promotions to improve sales performance.

· Guides the Marcom team in designing and distribution of BTL material in relevant channels to optimize the reach to targets segments

· Monitors and analyze the quality of acquisition KPIs and work with Sales to improve performance/ optimize ROI

· Work with Sales to set targets and incentive structure across products, segments, and channels.

· Develop 12 month campaign calendar across various consumer product lines

· Worked collaboratively with media partners to develop efficient media plans, and support social, digital, and offline strategies, set KPIs, select innovative and effective optimizations

· Liaise with the media and marketing research partners for consumer behavioral analysis reports and trends

· Identify and recommend changes in delivering capability that may be required by execution teams (eg. Channel, Customer Service, IT)

· Defines and reviews all policies, procedures, and guidelines for the Segment Team and monitors and supervises their implementation.

· Monitors quality assurance measures & standards to ensure compliance with corporation practices and international standards; ensure respective functions effectively support the corporate objectives, targets, standards and procedures.

· Reports to and maintains an ongoing dialogue with SVP/Consumer Segment & Project Marketing and provides updates periodically about operational performance and achievement of key strategic and financial targets.

· Maintains effective external interfaces with business and technology partners, government agencies and commercial /professional bodies.

· Manages monitors and evaluates the section’s ongoing performance and quality of its output and services.

Skills and Qualifications (at least):

· Demonstrates commitment and respect for the customer’s values in the business

· Project management skills to work against cost, timeline, and quality standards

· Knowledge of business products & projects portfolio

· Ability to develop strategic plans and programs for managing the product life cycle.

· Knowledge and expertise in managing the marketing mix

· Extensive exposure and knowledge about offline and online media

· Proven work experience in creating, designing, and running advertising campaigns

Location of work: Markham, Ontario – The applicant should be willing to relocate to Toronto/ON. Only qualified candidates would be shortlisted and contacted for an interview._ Aboriginals, Newcomers are encouraged to apply. Only qualified candidates will be shortlisted and contacted for an interview. willing to international relocating_

Language requirements:

· Knowledge of English – IELTS 6.5 and higher

· Persian and Arabic is an advantage

Required Work Experience:

· Minimum 15 years of Media, communication, advertising, and Marketing experience

Education:

· Bachelor Degree Business Administration- Management

Skills requirement:

· Proven work experience as a VP of Marketing, Marketing Director, or other senior roles

· Demonstrable experience designing and implementing successful marketing campaigns

· Solid knowledge of SEO, web analytics, and Google Adwords

· Strong understanding of advertising media strategy and media research

· Experience with CRM software and digital marketing tools and techniques

· Strong leadership skills

· Excellent communications skills

· Strong analytical and project management skills

· Strategic mindset, with the ability to make difficult decisions

· Qualitative and Quantitative Research-oriented

· Socio Demographic details analysis expertise

Position Objectives:

We are looking for an experienced Vice President (VP) of Marketing to direct and oversee our Marketing department. You will design, implement and monitor effective marketing strategies that align with our business goals.

Our ideal candidate has a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques. Our VP of Marketing will report directly to the CEO and will oversee internally Marketing teams. To be successful in this role, you should be highly professional. You should also play a significant role in shaping the company’s strategic planning.

Ultimately, you should be able to ensure that the Marketing department’s activities contribute to our company’s long-term success.

Job Types: Full-time, Permanent

Salary: $110,000.00 per year

Additional pay:

  • Overtime pay

Benefits:

  • Extended health care

Schedule:

  • Monday to Friday
  • Overtime
  • Weekend availability

Education:

  • Bachelor’s Degree (preferred)

Work remotely:

  • No

Marketing vice-president


CLICK TO APPLY

Social Media Ad Manager (Facebook/Google Ads)URBA Media4.7Toronto, ON•Remote$20 – $40 an hour A degree, diploma, or certificate in marketing or digital advertising. Develops real-time reporting dashboards as well as status updates based on client… 30+ days ago·More…View all URBA Media jobs – Toronto jobsSalary Search: Social Media Ad Manager (Facebook/Google Ads) salaries in Toronto, ONSee popular questions & answers about URBA Media

At URBA Media, our client-value proposition is simple; by pairing our in-depth understanding of social media marketing and digital marketing science with our highly acclaimed media production, we create illustrious and engaging campaigns that give brands lasting impressions. We are committed to delivering innovative, engaging and entertaining content for the people of today.

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Responsibilities

  • Sets up, monitors and optimizes advertising campaigns using our internal DSP, Google Marketing Platform, Google Ads, Snapchat, Tiktok, Instagram, Spotify, Reddit, SoundCloud and Facebook.
  • Books, tracks and adjusts campaign budgets and expenses for client digital ad campaigns.
  • Develops real-time reporting dashboards as well as status updates based on client requests.
  • Able to create custom audience sets for advertising targeting for better ad efficiency .
  • Able to create a/b testing between multiple sets of creative to determine cheapest delivery on campaign goals.
  • Able to track e-commerce purchases through ad conversions to achieve lower costs on KPI
  • Practical knowledge on SEO mechanics.
  • Works with remote teams across Western Canada.
  • Provides general support and works closely with senior staff.

Preferences

  • 1-3 years of digital advertising experience.
  • Demonstrable experience using Google Ads, Facebook Business Manager and/or a Demand Side Platform.
  • A degree, diploma, or certificate in marketing or digital advertising.
  • Experience with project management software is an asset.
  • Highly proficient verbal and written communication skills.
  • Advanced computer skills and proficient in Microsoft Office.
  • Experience in programming related to analytics.
  • Strong analytical skills, with a high degree of proficiency in data retrieval/manipulation.
  • Highly organized, efficient and able to work around tight deadlines.
  • Experience in digital marketing.
  • Able to manage a diverse workload, learn and adapt quickly and take direction from others.

How to Apply

  • Give us a resume and an optional letter on how you’ve demonstrated our preferences.

*

Job Types: Contract, Permanent

Salary: $20.00-$40.00 per hour

Benefits:

  • Flexible schedule

Schedule:

  • Monday to Friday

Experience:

  • Facebook/Instagram Ad: 3 years (preferred)
  • Digital Advertising: 2 years (preferred)
  • Media Buying: 2 years (preferred)

Work remotely:

  • Yes

Social Media Ad Manager (Facebook/Google Ads)


CLICK TO APPLY

Global Campaigns Digital Experiences LeadAvanade3.7Toronto, ON Develops and conducts field marketing, sales and business training on digital experiences. Responsibilities will include planning, content creation,… 30+ days ago·More…View all Avanade jobs – Toronto jobsSalary Search: Global Campaigns Digital Experiences Lead salaries in Toronto, ON

Together we go beyond.

The Global Campaigns team adopts an agency approach to serve our field marketing teams, creating and packaging up impactful and inspiring campaigns for local activation as well as executing centralized digital activity. Our campaigns aim to enhance our client’s experience through moments that matter, strengthening our brand through differentiated thought leadership and compelling digital experiences at scale, bringing our client’s success to life, that will drive relationship marketing and emotional connections.

The world has changed and the way our audiences want to purchase and be communicated to has changed along with it. The reliance on digital and creating B2C experiences for B2B audiences is ever increasing. The Campaigns Digital Experience Lead will be responsible for creating and building compelling digital campaign experiences, for both awareness and demand generation, utilizing existing campaign content and developing new.

Responsibilities will include planning, content creation, implementation, and monitoring of our go-to-market campaign’s digital marketing experience across all digital networks. Our ideal candidate is someone obsessed with digital and creating platform tailored content, with experience in marketing, customer experience, digital advertising and social media management and will show us how we can push the boundaries, surprising our clients through innovative digital experiences. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities:

  • Design and oversee all aspects of digital experiences for our go-to-market campaign
  • Maintain a tight relationship with the campaign leads, creative director and solutions and industry leads to ensure content and design is optimised for digital experiences
  • Work with our team to brainstorm new and innovative growth strategies
  • Work closely with the digital effectiveness team to create the digital experiences and ensure tracking is in place to monitor and report on campaign performance
  • Understanding and stay up to date of what tactics and topics resonate with clients and how best to reach, inspire and engage them
  • Coordinate with advertising and media experts to improve results
  • Manage and adhere to allocated budget
  • Align to the needs of regional marketing and field teams at a global level without creating conflicts with other regional initiatives
  • Agency management, ensuring cost and time effective delivery of excellence.
  • Provides writing, editing and content management expertise in the creation of digital content
  • Develops and conducts field marketing, sales and business training on digital experiences
  • Works with appropriate partners, including field and alliance partners, in digital execution and response management

Requirements:

  • Minimum of 5 years working in a B2B technology or services-orientated company as well as experience in B2C
  • 4+ years of experience and an obsession in digital marketing, experiential and interactive content creation
  • Understanding of complex, multi-channel, international campaigns and the vision to go beyond the brief to surprise and delight
  • Ability to get multiple stakeholders to buy into a vision and strategy for the campaigns
  • Strong analytical skills and understanding of business impact metrics and how to impact marketing metrics across the funnel
  • An agile, creative thinker with exceptional project and agency management
  • Upward management to gain acceptance for plans and budgets
  • Multi-touch, multi-dimensional marketing program design, creation and implementation with deep understanding of digital and social activities
  • Ability to gain a strong understanding of key audiences
  • Manage resources across regions and cross countries
  • Understand how to use social media and nurture journeys in demand creation and direct content required for demand creation
  • Experience handling multiple markets, adapting your vision based on regional nuances and cultures

Bachelor’s degree in Marketing, Communications or related field

Global Campaigns Digital Experiences Lead


CLICK TO APPLY

Marketing vice-presidentTimes Group CorporationMarkham, ON$110,000 a year Experience with CRM software and digital marketing tools and techniques. Develops an insight-based approach to engage and sell to new and existing customers… 30+ days ago

Job Duties:

· Develops an insight-based approach to engage and sell to new and existing customers belonging to main socio-demographic customer segments

· Work with Project Marketing sections to ensure that the Project portfolio meets the needs of target segments

· Devises and drives the execution of tactical promotions to improve sales performance.

· Guides the Marcom team in designing and distribution of BTL material in relevant channels to optimize the reach to targets segments

· Monitors and analyze the quality of acquisition KPIs and work with Sales to improve performance/ optimize ROI

· Work with Sales to set targets and incentive structure across products, segments, and channels.

· Develop 12 month campaign calendar across various consumer product lines

· Worked collaboratively with media partners to develop efficient media plans, and support social, digital, and offline strategies, set KPIs, select innovative and effective optimizations

· Liaise with the media and marketing research partners for consumer behavioral analysis reports and trends

· Identify and recommend changes in delivering capability that may be required by execution teams (eg. Channel, Customer Service, IT)

· Defines and reviews all policies, procedures, and guidelines for the Segment Team and monitors and supervises their implementation.

· Monitors quality assurance measures & standards to ensure compliance with corporation practices and international standards; ensure respective functions effectively support the corporate objectives, targets, standards and procedures.

· Reports to and maintains an ongoing dialogue with SVP/Consumer Segment & Project Marketing and provides updates periodically about operational performance and achievement of key strategic and financial targets.

· Maintains effective external interfaces with business and technology partners, government agencies and commercial /professional bodies.

· Manages monitors and evaluates the section’s ongoing performance and quality of its output and services.

Skills and Qualifications (at least):

· Demonstrates commitment and respect for the customer’s values in the business

· Project management skills to work against cost, timeline, and quality standards

· Knowledge of business products & projects portfolio

· Ability to develop strategic plans and programs for managing the product life cycle.

· Knowledge and expertise in managing the marketing mix

· Extensive exposure and knowledge about offline and online media

· Proven work experience in creating, designing, and running advertising campaigns

Location of work: Markham, Ontario – The applicant should be willing to relocate to Toronto/ON. Only qualified candidates would be shortlisted and contacted for an interview._ Aboriginals, Newcomers are encouraged to apply. Only qualified candidates will be shortlisted and contacted for an interview. willing to international relocating_

Language requirements:

· Knowledge of English – IELTS 6.5 and higher

· Persian and Arabic is an advantage

Required Work Experience:

· Minimum 15 years of Media, communication, advertising, and Marketing experience

Education:

· Bachelor Degree Business Administration- Management

Skills requirement:

· Proven work experience as a VP of Marketing, Marketing Director, or other senior roles

· Demonstrable experience designing and implementing successful marketing campaigns

· Solid knowledge of SEO, web analytics, and Google Adwords

· Strong understanding of advertising media strategy and media research

· Experience with CRM software and digital marketing tools and techniques

· Strong leadership skills

· Excellent communications skills

· Strong analytical and project management skills

· Strategic mindset, with the ability to make difficult decisions

· Qualitative and Quantitative Research-oriented

· Socio Demographic details analysis expertise

Position Objectives:

We are looking for an experienced Vice President (VP) of Marketing to direct and oversee our Marketing department. You will design, implement and monitor effective marketing strategies that align with our business goals.

Our ideal candidate has a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques. Our VP of Marketing will report directly to the CEO and will oversee internally Marketing teams. To be successful in this role, you should be highly professional. You should also play a significant role in shaping the company’s strategic planning.

Ultimately, you should be able to ensure that the Marketing department’s activities contribute to our company’s long-term success.

Job Types: Full-time, Permanent

Salary: $110,000.00 per year

Additional pay:

  • Overtime pay

Benefits:

  • Extended health care

Schedule:

  • Monday to Friday
  • Overtime
  • Weekends

Education:

  • Bachelor’s Degree (preferred)

Work remotely:

  • No

Marketing vice-president


CLICK TO APPLY