Senior Manager- Digital GTM Optimization

Job title: Senior Manager- Digital GTM Optimization

Company: Thomson Reuters

Job description: JREQ143367 Senior Manager- Digital GTM Optimization

As an employee at Thomson Reuters, you will play a role in shaping and leading the global knowledge economy. Our technology drives global markets and helps professionals around the world make decisions that matter. Whether solving for today’s challenges or tomorrow’s aspirations, you will work with the industry’s brightest thinkers on diverse projects, creating next-generation solutions that deliver powerful results. As the world’s leading provider of intelligent information, we want your unique perspective to create the solutions that advance our business—and your career.

If you are looking to be in the driver seat of one of the largest digital transformation exercises for a multibillion-dollar global brand, this is your opportunity to do so. The enterprise product and digital analytics team is a multi-functional data, insights, and growth team inside the product organization of Thomson Reuters, focusing exclusively on data-driven decision making.

The main goal of the Web Testing and Optimization Manager will be to continually optimize conversion for product subscription renewals, new product sales, cross selling, up selling, and product trials consistently with digital marketing strategy. Responsibilities include test ideation, prioritization, coordination, and scheduling of testing activity along with interpretation and communication of results. Working closely with other Web Marketing team members, leadership, and partners to serve as a testing and optimization expert will be a key responsibility of this role, that will also engage closely with the cross-functional Digital CX team responsible for end-to-end digital customer experience.

About the Role

  • Manage site testing application and execution of testing campaigns on Thomson Reuters web sites to implement the optimization strategy
  • Work with cross-functional team members and partners to generate test ideas along with coordinating and scheduling all testing activities.
  • Manage the testing campaign calendar and results repository.
  • Interpret test results and share insights with marketing partners.
  • Provide innovative recommendations for test campaign ideas based on best practices and analysis.
  • Contribute to customer-driven campaigns that align with business objectives and support the brand.
  • Exercise strong attention to detail and project management skills to execute multiple campaigns simultaneously.

About You

  • Bachelor’s degree, preferably in marketing or related areas; background in statistics preferred
  • 5+ years’ experience in web/digital marketing; testing & optimization experience preferred
  • Experience working on E-Commerce and/or B2B Digital Sales scenarios
  • Expert technical know-how on one of the commercial multivariate experimentation tool like Adobe Target or Optimizely must (Adobe Target preferred)
  • Knowledge of website analytics tools like Adobe Analytics or Google Analytics is a must (Adobe Analytics preferred)
  • Proven ability to solve problems quickly and think critically and creatively; experience working with agile methodologies preferred
  • Embraces change and is challenged by new ideas; proven track record of demonstrating initiative
  • Strong written and oral communication and collaboration skills; demonstrated working with cross-functional teams
  • Energetic, forward-thinking
  • Passion for online, marketing and new technologies; HTML and Content Management Systems knowledge is a plus
  • Working knowledge of Account-based marketing tools and Data-management platforms (like Audience Manager) is a major plus
  • Plus if you know SQL and BI tools (like PowerBI or Tableau)- not a must

What’s in it For You?

At Thomson Reuters, our people are our greatest assets. Here are some of the benefits we offer for your personal and professional growth:

  • Learning & Development:
  • Exposure to a wide breadth of leading-edge technology
  • Career growth – the ability to work on multiple projects and/or with various teams
  • Professional growth and development opportunity through various training programs, conferences, networking events, in-house speaker series, etc.
  • Access to Hackathons, Unconferences, LinkedIn Learning, and more, we offer learning opportunities for everyone
  • Benefits/Perks:
  • Health benefits
  • Savings/investment plans
  • Paid time off (including time off to volunteer and extended parental leave)
  • Flexibility: We’ve been named as one of Forbes, Best Companies for Work/Life Balance
  • Global Opportunities: We have employees in over 70 countries, working across 3 different industries
  • Your wellbeing: We offer a program that focuses on making our lives healthier

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we’ve been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world’s most global news services – Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

More information about Thomson Reuters can be found on .

Expected salary:

Location: Toronto, ON

Job date: Fri, 16 Jul 2021 07:45:46 GMT

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Email Marketing Project Coordinator – Vancouver, BC


Company: DFO Global

Location: Vancouver, BC

Job description: where you will learn and experience the fast-paced and dynamic world of cutting-edge digital marketing for e-commerce. This position…ABOUT US: DFO Global Performance Commerce is on a mission to deliver superior eCommerce software, marketing…

Expected salary:

Job date: Tue, 10 Aug 2021 22:28:30 GMT

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Digital Product Analyst and Asset Administrator : Agilus Work Solutions – London, ON


Company: Agilus Work Solutions

Location: London, ON

Job description: of record (SAP, Hybris, Celum, legacy) Post Secondary in Digital Marketing or related field You are: Able to work…Do you thrive in the Digital Assets industry? Agilus is recruiting for a Digital Product Analyst and Asset…

Expected salary:

Job date: Fri, 13 Aug 2021 03:23:31 GMT

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Senior Digital Media Strategist

Job title: Senior Digital Media Strategist

Company: Thinkingbox

Job description: Who We Are

AntiSocial Solutions is a full-service digital marketing agency made up of people who love to create. Our work spans industries; we produce cinematic media pieces and conceptual campaigns for great brands across the globe. As a division of Thinkingbox, we have offices located in Vancouver, Toronto, New York City, Salt Lake City, and Los Angeles. You’ll be joining a truly diverse, international, and supremely talented group of people who craft campaigns and provide solutions for the world’s top brands.

The Opportunity

We’re looking for an experienced and talented Senior Digital Media Strategist to join our team! The ideal candidate will be responsible for defining and building the strategy, as well executing where needed on clients’ paid media advertising campaigns across paid channels such as Google, Facebook/Instagram, programmatic, direct buys, Pinterest, TikTok and more. The Senior Digital Media Strategist will report to our Media Director and will be tasked with ensuring that all deliverables are presented on time, meeting the clients objectives.

The Senior Digital Media Strategist we’re looking for will have all the technical skills (able to build campaigns in platform) along with strategic vision and oversight. The Senior Digital Media Strategist will need to understand the big picture and how the media landscape works together and be able to clearly communicate this to both the client and the project team. This role will be responsible for making key strategy decisions and recommendations to ensure a successful campaign. The Senior Digital Media Strategist will also be responsible for assessing what resources are needed for what project, assisting with pitches for new business, and mentoring a team of junior to senior media buyers.

What You’ll Be Doing

  • Develop in-depth full-funnel marketing strategies and speak to how everything works together
  • Provide budget recommendations to clients across different budget levels
  • Be able to provide budget recommendations to clients who do not know what to spend
  • Be able to strategize the best way to maximize a client’s media budget to meet and achieve their goals
  • Be confident working with minimal client information, thinking critically to ask the right questions and define client needs and lead media client onboardings
  • Support account team on media process inclusive of outlining next steps, deliverables, deliverable dates, and technical questions
  • Lead client strategy meetings and presentations as well as support on monthly, quarterly, and annual reporting periods
  • Conduct audits of the client’s existing digital marketing efforts, developing strategies, PoV and tactics for optimization
  • Develop relevant analytics reports, including analysis and recommendations across all relevant channels for defined programs
  • Work closely with our creative team to ideate holistic marketing campaigns and provide media-specific creative approaches and recommendations
  • Provide expert support on client pitches from deck development, scoping, and presentation
  • Provide mentorship to junior, intermediate, and senior level media buyers as well as account managers
  • Stay up to date with industry news and trends and provide knowledge sharing to the team
  • Oversee media buyers execution, ensuring thorough and extensive QA
  • Work closely with media buyers to provide insights and recommendations to improve campaign strategy and performance

What You’ll Bring

  • 5+ years of working in a paid media, in-house or at an agency capacity
  • 3+ years extensive experience with paid search through Google Ads (Microsoft Ads is a bonus)
  • 3+ years extensive experience with paid social (across Facebook, Instagram, Twitter, LinkedIn, Pinterest, etc)
  • Experience executing and optimizing Facebook/Instagram, Twitter, and LinkedIn campaigns
  • 3+ years display and video experience
  • Programmatic experience/knowledge
  • YouTube and GDN experience
  • Knowledge and in-depth experience with remarketing and custom audience targeting and building
  • In-depth experience with building full funnel marketing strategies and being able to speak to how everything works together
  • Extensive experience with executing and optimizing Ecommerce campaigns and strategies (Facebook Shopping, Shopify, Google Shopping)
  • Experience with goal tracking across platforms as well as through GA and GTM
  • Google Data Studios Experience or knowledge
  • Experience working with Google Analytics and pulling reports
  • Be able to use data to drive decision making to support our clients needs
  • Excellent presentation skills and comfortable speaking and leading client/project meetings
  • Experience leading new business pitches from concept to execution as well as scoping out media projects

Ability to maintain job performance and a positive attitude in a quickly growing and evolving company * Ability to pivot quickly and recommend new processes where needed

  • Outstanding attention to detail
  • Excellent time management and problem-solving skills
  • Experience identifying emerging platforms and trends to drive innovation and continuous improvement of best practices

Equal Opportunity

Here at AntiSocial Solutions, we are committed to building an environment where our employees continuously feel included, valued and heard. Diversity is our creative strength and it’s a combination of our unique experiences and perspectives that make for some of the best problem-solving. The result? Creativity, growth and innovation. We strongly encourage all applicants, regardless of race, ethnicity, religion, sex, national origin, sexual orientation, age, disability, or gender identity to apply.

To Apply

Thank you for taking the time to apply with the Thinkingbox family! Please remember to include your resume and links to your online portfolio with your application. Due to the number of applications we receive, we are not able to contact everyone who applies. Do note however that all applications are stored in our talent database and will be considered for future opportunities!

Expected salary:

Location: Toronto, ON

Job date: Fri, 16 Jul 2021 22:25:56 GMT

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Art Director – Halifax, NS


Company: Monkedia

Location: Halifax, NS

Job description: -learning, providing best-in-class digital marketing strategy, scaling companies to higher revenues at better profit ratios…, ESPN, L’Oreal, the NFL, and more-through high-performance digital advertising and growth strategies. We deliver…

Expected salary:

Job date: Fri, 06 Aug 2021 22:58:04 GMT

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Senior Growth Marketing Manager (ASO) – Vancouver, BC


Company: Kabam

Location: Vancouver, BC

Job description: within dynamic team environments. If this sounds like you, we are looking to expand our team with a Sr Growth Marketing Manager… for an exceptional digital marketer who will have a high impact on the success of our games. In this cross functional position…

Expected salary:

Job date: Sat, 21 Aug 2021 04:55:23 GMT

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Manager, Digital Strategy & Transformation – Management Consulting Practice – Oakville, ON


Company: BDO

Location: Oakville, ON

Job description: , Digital Marketing & Channel Strategy, E-commerce & Monetization Strategy, Customer Experience & Digital Experience Platforms…, specifically in the areas of Digital Strategy and Transformation. BDO’s Digital Strategy team helps businesses and IT leaders in…

Expected salary:

Job date: Mon, 16 Aug 2021 07:22:07 GMT

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Bilingual Digital Content Writer

Job title: Bilingual Digital Content Writer

Company: Teamrecruiter.com

Job description: One of our telecommunication clients is looking for a Bilingual Digital Content Writer
Length: Contract term is 12 months with a possibility of extension
Location: Toronto, ON but open to remote locations in Canada

‘The start date of this job is flexible and in order to find the best candidate the job may remain open much longer than the date mentioned on this posting… or you may be asked to start sooner than the expected start date if you are able to do so !’

Please read the job description below. If this interests you, please send a MS-Word version copy of your resume (ASAP) along with a telephone contact number: E-mail to ssingh@teamrecruiter.com

Please mention the job title above in the subject line
The recruiter in charge of this role is Sunita

After you have submitted your resume via e-mail please complete the application for this specific job by clicking ‘Submit Your Resume for this Job’ at the bottom of this page to match your resume to the job.

If you are interested in further opportunities, why not also do a general registration in our database. By visiting our website and clicking on ‘Database Registration’

If you do not think you are a match for this opportunity, but know someone who is, feel free to forward this email to them and you will be eligible for a referral bonus upon a successful hire.
Requirements:
Here’s the impact you’ll make and what we’ll accomplish together
As a Content Writer for My Telecom, you’ll play a key role in creating seamless digital experiences for our customers through thoughtful and consistent interface content. Application of plain language comes easy to you. As a natural storyteller and conversation designer, you’ll help drive our content discipline forward with product teams within Telecom.

In your role, you’ll be responsible for ensuring that our written communications are clear, relevant, and jargon-free – and most importantly, matches the Telecombrand voice and tone. Our content writers pair with our content strategists to provide teams with great content, along with demonstrating industry expertise so that our content practice scales faster.

You’ll help the team deliver a customer-first experience by crafting UX copy that helps customers complete the task at hand. You choose clarity over creativity.

Along with representing our content interests within Telecom, you know what it takes to deliver a great omnichannel experience. To help you execute, you’ll lean on our teams in design & user experience, development, testing, analytics, and marketing.

Here’s how
Write, proofread and edit customer experience content for Telecom assets
Strive for clarity over creativity
Create content to help our customers achieve a goal or complete a task
Work with content strategists, leads and designers to develop digital experiences at all stages of the customer journey
Create content that is thoughtful, consistent and conveys the brand voice while shaping the product experience
Independently translate copy from English to French while retaining the spirit of intent/ meaning
Uses data to help inform good content decisions for our customers
Contributes to the overall practice culture by sharing learnings and knowledge with peers
Advocate of the practice by building strong relationships with Telecom team members
You’re the missing piece of the puzzle
Digital content writer with experience working with user experience, strategy & design teams
Post-secondary education
Have a body of work that demonstrates a depth of skill of writing digital copy in English and French
Familiarity with content management systems and editing tools
Knowledge of information architecture principles
Be someone who can gracefully give and receive feedback
Familiarity with content writing best practices, user experience and SEO
Hyper-focused on delivering great customer experiences aligned with business outcomes
Passionate about modern content practices and methodologies
Well-versed in lean digital product development lifecycles
Adept at working in a highly-collaborative, lean, agile environment
Highly detail-oriented and organized, with exceptional analytical skills
Understand the importance of creating accessible content and how that applies to WCAG 2.0 AA principles
Qualifications:
Must to have skills: (please at least 3 skills/exp):
1.Bilingual French/English Writing
2 2-3 Years of Previous UX Technical Content Writing experience
3. Knowledge of Accessibility Standards

Nice to have skills: (please at least 3 skills/exp):
1. CMS experience (We use Contentful, but any CMS is nice to have)
2. SEO Experience
3. Agile Experience

Please note that this is the most up to date version of job description available at this time – During Client Interview you will receive additional information – variance may apply !

When you have some time please register in our database (5 minutes process) to be considered for future openings; the link is available on our website at http://www.teamrecruiter.com in the Candidate section. Please follow us on LinkedIn at https://www.linkedin.com/company/teamrecruiter.com/, or on Twitter at https://twitter.com/TeamRecruiter.

We thank all applicants for their interest. Only those who meet the qualifications will be contacted through telephone/email. You are encouraged to register with us in our database to be considered for future positions available.

Have a great day.

At Teamrecruiter.com we offer some of the most highly qualified professionals in the workforce. We dedicate an industry trained recruitment specialist to the following areas: IT, Finance, Admin, Sales, Executive Search and Contractors. If you would like to learn more about our full-service recruiting firm please visit our website at www.teamrecruiter.com.

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‘…All Offers are conditional on Client Post-Offer Conditions being met and removed by end client prior to written offer signing’

‘Please note that emails from our Recruitment Firm may inadvertently be sent to your Spam Folder. When contacted regarding an employment opportunity, please keep an eye on your Spam/Junk Folder to avoid missing important communication.’

THE EMPLOYER OF RECORD FOR THIS ROLE WILL BE TEAM RECRUITER / SE.

Accommodations are available upon request for all individuals with disabilities taking part in the recruitment and selection process.

Expected salary:

Location: Toronto, ON

Job date: Thu, 05 Aug 2021 05:46:58 GMT

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Salesforce – PMO Program/Project Manager – Halifax, NS


Company: NTT Data

Location: Halifax, NS

Job description: /Program/Project Managers are fundamental to ensuring the digital technology and related services that NTT DATA builds… next generation of digital services company and believe clients are ready for a more nimble, agile partner to deliver outcomes…

Expected salary:

Job date: Sat, 07 Aug 2021 22:08:34 GMT

Apply for the job now!