Digital Marketing & CRM Manager (12mth mat leave) – Toronto, ON


Company: Molson Coors

Location: Toronto, ON

Job description: : In the role of Digital Marketing & CRM Manager (Maternity Leave Contract), Canada, working in Toronto… and execution of Molson Coors’ CRM programs and customer data initiatives. This also includes managing day-to-day digital marketing

Expected salary:

Job date: Thu, 26 May 2022 22:47:05 GMT

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Digital Marketing & CRM Manager (12mth mat leave)

Job title: Digital Marketing & CRM Manager (12mth mat leave)

Company: Molson Coors

Job description: Requisition ID: 21960

A Career in Beer and Beyond:

Our purpose at Molson Coors Beverage Company is to brew beverages that unite people to celebrate all life’s moments. We’ve been brewing iconic brands for over 350 years and are now proud to be offering a modern portfolio that expands beyond the beer aisle.

We are Talent Brewers with our culture rooted in our core Values. We believe in our brands and our people, and that diversity WITH inclusion is the key to a winning team culture. We want you to join our team of brand ambassadors who believe the world is full of untapped opportunities. So, if you get excited about making a real difference as part of a winning team like we do, we want to hear from you.

The Headlines:

In the role of Digital Marketing & CRM Manager (Maternity Leave Contract), Canada, working in Toronto, you are responsible for the development and execution of enterprise digital solutions in Canada. This includes ongoing planning and execution of Molson Coors’ CRM programs and customer data initiatives. This also includes managing day-to-day digital marketing operations, including brand social media.

The ideal candidate will have the ability to plan, design, and build upon our email, SMS, and other CRM channels. They can also manage campaign calendars for multiple brands to support promotions, product launches, and other markteing efforts.

This position reports to the Senior Manager of Canadian Brands and Portfolio Solutions. You will work very closely with the Marketing team (nationally), Digital Operations team (North America), Precision and Data Marketing Team (North America) and external media, production, and creative agency partners.

You’re a born leader. You are passionate about data/social/media. You’re both creative and analytical. You are passionate about the beverage alcohol category.

The Responsibilities:

  • Lead Canadian Digital Marketing Operations; includes CRM/Data management, digital marketing solutions, and social media/website maintenance and compliance
  • Manage and execute email marketing and ensure alignment of calendar strategy with business priorities. (Management includes reporting)
  • Lead Canada’s first party data collection through always on tactics (Brand Acts, Subscribe Forms, Partnership Programs, Retail Sweeps). Includes establishing data goals & reporting on data.
  • Leverage data and metrics to optimize and improve performance
  • Lead social media management and manage social consumer care agencies
  • Conduct competitive digital reviews and identify new program opportunities
  • Financial accountability – Manage budgets and departmental spend.
  • Sourcing, leading, and negotiating partnerships with digital vendors and agencies is a necessary skill.
  • Ability to provide clear, actionable feedback in creative and media reviews to ensure commercial and brand integrity
  • Serve as a thought leader and educator in the category by crafting POVs on trending digital marketing topics, briefs, presentations, digital campaign recommendations and proposals.

The Other Qualifications:

  • You have a University degree, preferably in Marketing or Communications
  • 3+ years Marketing and CRM focused, progressive work experience within Tier I brand.
  • Hands-on experience with CRM applications, including data pulls and email deployments
  • Experience planning and launching data collection campaigns and email marketing campaigns
  • Creative thinker with impeccable communication and team-management skills; can collaborate effectively and efficiently
  • Proactive, organized, efficient, detail-oriented, unassailable focus on the basics, tenacious (persistent about bringing open items to closure), accountable, enthusiastic
  • Well-versed in CASL, Privacy Act and Data security measures
  • Customer service skills with the desire to exceed expectations
  • Availability to work evening/weekend hours, limited if necessary
  • Strong understanding of key digital marketing channels and capabilities for the CPG industry
  • CRM/Email Marketing
  • Precision & Data Marketing
  • Content Production
  • Digital Analytics/Metrics
  • Data Collection
  • Online Contesting
  • You have a keen understanding of Molson Coors Beverage Company’s brands and its customers.
  • Experience managing external agency partners

Work Perks that You Need to Know About:

  • Flexible work programs that support work life balance including a hybrid work model of 3 days in the office
  • We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities
  • ·We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are
  • ·Engagement with a variety of Employee Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
  • ·Ability to grow and develop your career centered around our First Choice Learning opportunities
  • ·Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences

At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up. We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic. We take pride in celebrating our unique brew.

Expected salary:

Location: Toronto, ON

Job date: Fri, 27 May 2022 04:44:03 GMT

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Digital Marketing Specialist (15-Month Maternity Leave)

Job title: Digital Marketing Specialist (15-Month Maternity Leave)

Company: Spinrite

Job description: Spinrite is the largest craft yarn company in North America. As an industry leader focused on accelerating our digital reach, Spinrite is looking for a Digital Marketing Specialist to lead the execution of our email and ad campaigns.

Operating in an extremely fast-paced, exciting, and collaborative environment with globally recognized yarn and thread brands, Spinrite’s Digital Marketing team is responsible for growing consumer engagement and driving conversions through our direct-to-consumer channels. To this end, the Digital Marketing Specialist will support key marketing campaigns through email and paid ads on Google, Meta (Facebook & Instagram), and other channels. The ideal candidate has an analytical mind paired with a creative, empathetic approach to marketing. The ability to work and function in a team environment is a must.

In this role, you can expect to exercise your skillset in competencies that include email campaign development, segmentation, marketing automations, media buying, media planning/strategy and programmatic search/search engine marketing (SEM).

Duties and Responsibilities:

  • Lead and execute the deployment of weekly email marketing communications.
  • Guide the development and deployment of user journeys (triggered CRM communications) supporting the consumer throughout all stages of their lifecycle (welcome series, first time buying triggers, repeat buying triggers, reactivation efforts based on cohorts, etc.).
  • Lead regular list hygiene to ensure data accuracy.
  • Provide in-depth campaign analytics to help direct approach to promotions and inspirational content
  • Execute of paid social and search campaigns to help achieve overall marketing goals and objectives.
  • Manage each campaign’s assigned ad spend and clicks daily with a focus on maximizing ROAS while improving conversion quality.
  • Perform ongoing paid keyword discovery, expansion, and optimization.
  • Effectively communicate key business health metrics, including campaign performance, ROI, traffic, and test results.

Qualifications:

  • Hands-on experience working with ESPs and email marketing/segmentation tools: Salesforce Marketing Cloud preferred.
  • Experience leading successful campaigns working across paid digital marketing channels, including media planning, and buying experience for social, search, and display.
  • Hands-on experience with lead generation techniques, optimizing and growing organic digital channels, and reporting on their success.
  • Knowledge of search and social marketing landscape, online marketing tactics, and emerging trends.
  • Excellent project management skills with the ability to prioritize tasks
  • Hyper aware of email marketing trends, best practices, and technologies
  • Meticulous attention to detail, top-notch analytical skills, and the ability to make data-driven decisions.
  • A strong grasp of web analytics, A/B testing, and metrics-driven (performance) marketing.
  • True team-player with solution-based attitude.

Spinrite is an equal opportunity employer. It is our policy to provide equal employment opportunities to all employees and all applicants for employment without regard to any status protected by the Ontario Human Rights Code, US Equal Employment Opportunity Commission, and applicable state law. If you need assistance or accommodations during any part of the application or interview process, please contact us at 519-291-3780 and ask to be transferred to HR.

Expected salary:

Location: Toronto, ON

Job date: Thu, 12 May 2022 22:36:55 GMT

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Broking Operations Project Manager (Contract, Maternity Leave) – Ontario


Company: Aon

Location: Ontario

Job description: Job Description: Broking Operations Project Manager We are continuing to build a brand-new Broking Operations team… and improving processes and the overall approach where necessary Qualifications for Project Manager Educational background in…

Expected salary:

Job date: Wed, 24 Nov 2021 06:31:48 GMT

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Assistant Manager, Digital Marketing (Maternity Leave Contra…HarperCollins Publishers3.9Toronto, ON Proactively identifies new digital marketing activations and technology/platforms to improve digital marketing campaign initiatives and processes. 9 days ago·More…View all HarperCollins Publishers jobs – Toronto jobsSalary Search: Assistant Manager, Digital Marketing (Maternity Leave Contract) salaries in Toronto, ON

Overview:


Company:
Harlequin Enterprises ULC
Department: Harlequin Brand Group
Reporting To: Senior Manager, Digital Brand Marketing
Status: Contract (12 Months)

Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)
We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities. Join us, and share your story.

Job Summary:


The Assistant manager partners with Harlequin Brand team and other marketing campaign and digital program leads to build critical paths and champions the critical path to execute the campaign project to completion.
They assist in the development and maintenance of brand and campaign creative style guides, ensuring brand creative standards are applied and consistent across our digital channels.

Responsibilities:


Campaign Management (45%)

  • Plays a key contributor role in the development of strategies, multi-channel integrated digital marketing campaigns and implementation framework creation.
  • Plays a lead role in campaign kickoff initiatives and chairs planning meetings with the digital team on an ongoing basis.
  • Facilitates the execution of multi-media digital capabilities, brand, cross-imprint and priority title

campaigns within the Digital Capabilities team by establishing and managing execution processes and coordinating assets and deliverables across multiple functional stakeholders.

  • Works with the digital capabilities team to establish campaign requirements, timelines and communicates campaign updates to ensure clarity, alignment and consistent measurement across all touchpoints and channels.
  • Monitors and ensures adherence to the digital campaign processes, flags roadblocks, collects feedback and surfaces opportunities to improve efficiency.
  • Owns monthly digital support planning meetings with the Digital, Series Romance, Carina Press and Backlist teams and owns the Digital support tracking documents and process.
  • Develops processes for better project documentation, team coordination and tracking from project inception through to completion.
  • Proactively identifies new digital marketing activations and technology/platforms to improve digital marketing campaign initiatives and processes.

Digital Brand Management (25%)

  • Plays a key contributor role in the digital brand strategy development, promotion planning and implementation framework.
  • Manages the digital execution of digital brand promotions.
  • Works with Digital Capabilities, Marketing, PR and Editorial teams to develop appropriate content plans based on the digital brand strategy and publishing priorities.
  • Ensures brand compliance across digital channels, content and messaging.
  • Chairs biweekly meetings for Digital Team, reviews upcoming campaigns and projects to ensure details and updates are shared and acted upon.

Creative & Content Management (15%)

  • Manages the NGIP intern for the digital team. Assigns projects, provides feedback, and disperses finished work to colleagues to ensure their creative needs are met.
  • Assists in the development, feedback, and maintenance of creative style guides. Ensures brand standards are always upheld and reflected in creative across our channels.
  • Works with Social Media Manager on planning, development, and promotion of TikTok and Reels content. Develops creative strategies for these communities alongside the social media team.

Analysis, Measurement and Reporting (15%)

  • Builds action-oriented campaign postmortems and leads stakeholders through project evaluation and KPI review process upon project completion.
  • Identifies trends in performance data to drive campaign and promotion optimization strategies.
  • Documents learnings and ensures they are leveraged to help improve future campaigns and initiatives.

Qualifications:

Specific training or job experience required includes:

  • 4+ years of related experience and a strong background in digital marketing
  • Post-secondary education in a related field (Advertising, Marketing) and/or relevant experience.
  • Project management/coordinator experience required
  • Microsoft Office proficiency and experience with project management tools
  • Working knowledge of Photoshop an asset
  • Strong time management, organizational and planning skills.
  • Exceptional internal relationship management capabilities.
  • Excellent communication skills, including ability to communicate complex information to non-technical audiences.
  • Creative and innovative thinker with a drive for results.
  • Positive and passionate with ability to work well with in a close-knit, team environment.

What’s in It For You?

  • The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
  • Remote work, flexible start/stop times
  • Vacation allotment, starting at three weeks
  • Various virtual social activities to keep you connected – we love trivia!
  • Virtual author events and access to discounted books
  • Working with passionate people!

About HarperCollins Canada and Harlequin


Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.
Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.
HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Assistant Manager, Digital Marketing (Maternity Leave Contract)


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Assistant Manager, Digital Marketing (Maternity Leave Contract)

Job title: Assistant Manager, Digital Marketing (Maternity Leave Contract)

Company: Harlequin Enterprises

Job description: Company: Harlequin Enterprises ULC
Department: Harlequin Brand Group
Reporting To: Senior Manager, Digital Brand Marketing
Status: Contract (12 Months)
Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)

We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities. Join us, and share your story.

Job Summary:
The Assistant manager partners with Harlequin Brand team and other marketing campaign and digital program leads to build critical paths and champions the critical path to execute the campaign project to completion.

They assist in the development and maintenance of brand and campaign creative style guides, ensuring brand creative standards are applied and consistent across our digital channels.

Responsibilities

Campaign Management (45%)

  • Plays a key contributor role in the development of strategies, multi-channel integrated digital marketing campaigns and implementation framework creation.
  • Plays a lead role in campaign kickoff initiatives and chairs planning meetings with the digital team on an ongoing basis.
  • Facilitates the execution of multi-media digital capabilities, brand, cross-imprint and priority title

campaigns within the Digital Capabilities team by establishing and managing execution processes and coordinating assets and deliverables across multiple functional stakeholders.

  • Works with the digital capabilities team to establish campaign requirements, timelines and communicates campaign updates to ensure clarity, alignment and consistent measurement across all touchpoints and channels.
  • Monitors and ensures adherence to the digital campaign processes, flags roadblocks, collects feedback and surfaces opportunities to improve efficiency.
  • Owns monthly digital support planning meetings with the Digital, Series Romance, Carina Press and Backlist teams and owns the Digital support tracking documents and process.
  • Develops processes for better project documentation, team coordination and tracking from project inception through to completion.
  • Proactively identifies new digital marketing activations and technology/platforms to improve digital marketing campaign initiatives and processes.

Digital Brand Management (25%)

  • Plays a key contributor role in the digital brand strategy development, promotion planning and implementation framework.
  • Manages the digital execution of digital brand promotions.
  • Works with Digital Capabilities, Marketing, PR and Editorial teams to develop appropriate content plans based on the digital brand strategy and publishing priorities.
  • Ensures brand compliance across digital channels, content and messaging.
  • Chairs biweekly meetings for Digital Team, reviews upcoming campaigns and projects to ensure details and updates are shared and acted upon.

Creative & Content Management (15%)

  • Manages the NGIP intern for the digital team. Assigns projects, provides feedback, and disperses finished work to colleagues to ensure their creative needs are met.
  • Assists in the development, feedback, and maintenance of creative style guides. Ensures brand standards are always upheld and reflected in creative across our channels.
  • Works with Social Media Manager on planning, development, and promotion of TikTok and Reels content. Develops creative strategies for these communities alongside the social media team.

Analysis, Measurement and Reporting (15%)

  • Builds action-oriented campaign postmortems and leads stakeholders through project evaluation and KPI review process upon project completion.
  • Identifies trends in performance data to drive campaign and promotion optimization strategies.
  • Documents learnings and ensures they are leveraged to help improve future campaigns and initiatives.

Qualifications

Specific training or job experience required includes:

  • 4+ years of related experience and a strong background in digital marketing
  • Post-secondary education in a related field (Advertising, Marketing) and/or relevant experience.
  • Project management/coordinator experience required
  • Microsoft Office proficiency and experience with project management tools
  • Working knowledge of Photoshop an asset
  • Strong time management, organizational and planning skills.
  • Exceptional internal relationship management capabilities.
  • Excellent communication skills, including ability to communicate complex information to non-technical audiences.
  • Creative and innovative thinker with a drive for results.
  • Positive and passionate with ability to work well with in a close-knit, team environment.

What’s in It For You?

  • The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
  • Remote work, flexible start/stop times
  • Vacation allotment, starting at three weeks
  • Various virtual social activities to keep you connected – we love trivia!
  • Virtual author events and access to discounted books
  • Working with passionate people!

About HarperCollins Canada and Harlequin
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.

HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Expected salary:

Location: Toronto, ON

Job date: Wed, 13 Oct 2021 23:32:53 GMT

Apply for the job now!

Marketing Automation Specialist (Temporary)Shaw Communications3.8Toronto, ON We have an exciting opportunity of Marketing Automation Specialist (maternity leave replacement) on our Customer Marketing team. 9 days ago·More…View all Shaw Communications jobs – Toronto jobsSalary Search: Marketing Automation Specialist (Temporary) salaries in Toronto, ONSee popular questions & answers about Shaw Communications


Marketing Automation Specialist (Temporary)Shaw Communications3.8Toronto, ON
We have an exciting opportunity of Marketing Automation Specialist (maternity leave replacement) on our Customer Marketing team.
9 days ago·More…View all Shaw Communications jobs – Toronto jobsSalary Search: Marketing Automation Specialist (Temporary) salaries in Toronto, ONSee popular questions & answers about Shaw Communications


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newDigital Marketing Specialist (1 Year Contract – Mat Leave)Festo Inc.Mississauga, ON$50,000 – $67,000 a yearResponsive employer Research and analyze competitor digital marketing performance. Responsible for the execution of the 2022 digital marketing strategy across North America and… 5 days ago·More…View all Festo Inc. jobs – Mississauga jobsSalary Search: Digital Marketing Specialist (1 Year Contract – Mat Leave) salaries in Mississauga, ON

Reports to: Marketing Instruments Manager, North America

Summary: The Digital Marketing Specialist will be responsible for developing and executing digital marketing campaigns for Festo North America. This position will include managing SEO, SEA, social media advertising, retargeting and reporting. This role will conceptualize, execute, manage and analyze all digital marketing campaigns with the target to attract new prospects, collect leads and generate sales.

Location: Mississauga

Travel: 10%

Key Accountabilities:

· Responsible for the execution of the 2022 digital marketing strategy across North America and manage online advertising budget

· Work with multiple ad platforms such as Google Ads, Bing Ads, LinkedIn and Facebook

· Monitor and optimize campaigns on an ongoing basis in order to meet the established KPIs for each campaign

· Proactively make recommendations to improve performance of online campaigns

· Work within analytics and reporting platforms such as Google Data Studio, Agorapulse, etc.

· Research and analyze competitor digital marketing performance.

· Work cross-functionally with marketing communications to develop new campaign concepts, messaging, and timing of campaign launches

· Support social media planning and execution for North America, content calendar management; content development and alignment to campaigns; publishing, moderation, and community management, staying up to date with trending topics and industry news, etc. Tracking and monitoring social media presence of company, media and professional associations.

· Collaborate with other channels (unpaid marketing, paid search, display, content, affiliate) to ensure effective cross-channel strategy and seamless customer journey.

Experience / Education Preferred:

· Bachelor’s degree in marketing or related field

· Google Ads Certified with proven experience (min 3-4 years) in search engine advertising, as well as successfully managing SEA campaigns in a B2B environment

· Well-versed in organic and paid search, retargeting, conversion tracking and online customer acquisition

· Able to collect, gather, visualize, and analyze information in detail and therefore, make decisions the most effective way

· Graphic design experience is a considered an asset

· Proficient in MS Office (Outlook, Word, Excel, PowerPoint, SharePoint, and Teams)

· Excellent verbal and written communication skills, including listening

· Excellent organizational, planning and interpersonal skills

· Strong analytical skills and detail-oriented

· Strong time management skills required

· Comprehensive knowledge of overall digital trends and resources

· Ability to work in a fast-paced environment and learn

Contract length: 12 months

Job Types: Full-time, Contract

Salary: $50,000.00-$67,000.00 per year

Schedule:

  • 8 hour shift
  • Monday to Friday

Digital Marketing Specialist (1 Year Contract – Mat Leave)


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Director of Marketing (Paternity Leave Coverage) – Vancouver, BC


Company:

Location: Vancouver, BC

Job description: role) starting fall 2021 for the position of Director of Marketing. This position is based in Vancouver BC and reports… to the head of product and strategy. This role is responsible for managing the marketing department including a team of 4…

Expected salary:

Job date: Tue, 14 Sep 2021 23:07:01 GMT

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Director of Marketing (Paternal Leave Coverage) – Vancouver, BC


Company:

Location: Vancouver, BC

Job description: You’re using an older version of Internet Explorer that is no longer supported. Please . Director of Marketing… of Marketing. This position is based in Vancouver BC and reports to the head of product and strategy. This role is responsible…

Expected salary:

Job date: Sat, 18 Sep 2021 06:40:50 GMT

Apply for the job now!