Company: Universal Music
Location: Toronto, ON
Expected salary:
Job date: Sat, 17 May 2025 04:32:28 GMT
Job description: Universal Music Canada is Canada’s leading music company, engaged in recorded music, music publishing, merchandising, and audiovisual content. Home to the most comprehensive catalogue of recordings and songs across every musical genre, UMC is committed to artistry, innovation and entrepreneurship in broadening opportunities for our artists on both the domestic and world stages as well as creating new experiences for fans.Universal Music Canada is part of Universal Music Group, the world leader in music-based entertainment.We are searching for creative, innovative and passionate people to join our team. If you love music and got excited just thinking about joining this amazing organization, we would love to meet you!Digital Media Buyer – 12 Month ContractThe UMC team works four days a week from our award-winning creative campus located in Liberty Village, Toronto, and one day to work virtually.Reporting to the Manager, Digital Media, the Digital Media Buyer is responsible for the implementation, daily management, and optimization of advertising campaigns. This position will assist in strategy and planning responsibilities including research and insights derived from past campaign performance.How You’ll Lead:Ongoing management of day-to-day campaign deployment; ensuring quality control of how and where we showcase our artistsLeading all aspects of campaign execution: from specs, screenshots, delivery checks, optimizations, and revisions to media plansCreating and testing new strategies to drive streaming and e-commerce objectivesWorking with the e-commerce team to execute D2C campaigns, connect Shopify product catalogues, work through pixelling and conversion optimization setup in business managers, and evaluating sales results attributable to campaignsAnalyzing performance of campaigns to deduce creative best practices, assess emerging formats, and make recommendations for optimizationsWorking with agency and digital partners to create briefs providing campaign direction while curating plans that deliver against UMC’s goals.Scrutinizing financial commitments, ensuring that plan budgets are tracked accurately and invoicing issues are addressed in a timely mannerIdentifying and onboarding new media partners to expand our capabilities across channels, platforms, and formatsOther projects as assigned. Duties and responsibilities may be amended from time to time in order to efficiently support company operationsWhat You Bring:1-3 years of experience in the music industry, advertising experience in either a media agency or client side working for global brandsExperience with owning campaign execution across self-serve social ads managers and programmatic platforms (Meta. TikTok, Snapchat, Google Adwords, etc.)Experience in taking media results and translating them into insights to inform future campaigns and communicate to other UMC departmentsStrategic thinker who can organize information into overarching trendsMotivated self-starter with the ability to problem solve independently and with confidenceStrong work ethic and can thrive in a busy working environment, managing various projects simultaneouslyMeticulous attention to detailExperience in taking media results and translating them into insights to inform future campaigns and communicate to other UMC departments.To be known for being: honest, entrepreneurial, friendly, approachable, high-energy, ambitious, creative, positive, passionate, competitive, opinionated, smart, knowledgeable, open minded, and have amazing communication skillsWhat We Offer:Employee Family Assistance Program2-week paid Winter BreakSummer FridaysEmployee Ticket BoxMusic Subscription ReimbursementUniversal Music Canada is committed to equity, diversity, and inclusion, and strongly welcomes and encourages applications from Indigenous Peoples, people of colour, women, persons with disabilities, people who are 2SLGBTQIA+, and people from other diverse communities. Accommodations are available on request for candidates taking part in all aspects of the selection process.Job Category: Marketing, Streaming & Digital Media
Universal Music Canada (UMC) is the leading music company in Canada, focusing on recorded music, publishing, merchandising, and audiovisual content. It boasts a vast catalog across all genres and is dedicated to supporting artists and enhancing fan experiences globally. As part of Universal Music Group, UMC is seeking passionate individuals for a Digital Media Buyer role on a 12-month contract.
Key responsibilities include managing and optimizing advertising campaigns, collaborating with the e-commerce team, analyzing performance metrics, and engaging with media partners. Candidates should have 1-3 years of experience in music or advertising, proficiency in campaign execution on various platforms, and strong analytical skills.
UMC promotes a supportive workplace, offering perks like an Employee Family Assistance Program, paid winter break, and music subscription reimbursement. The company values diversity and encourages applications from underrepresented groups.