Director of Online Education, Canada – Global University Systems – Toronto, ON

Company: Global University Systems

Location: Toronto, ON

Expected salary:

Job date: Wed, 02 Jul 2025 07:22:11 GMT

Job description: Global University Systems is an international education group that empowers students to transform their lives through education. We believe education drives careers, lives, and society forward, enabling a brighter future for all. Our network of 30 institutions offers the broadest range of industry-relevant skills through inclusive, accessible, and digital-first learning. We currently educate around 122,000 students on campuses worldwide and have 20M+ unique subscribers to our courses. Our global ecosystem powers accessible digital learning and academic achievement.Global University Systems (GUS) is seeking a commercially astute and innovation-led leader to drive the strategic development, profitable growth, and global expansion of its online education portfolio. This is a pivotal role responsible for scaling GUS’s online operations while ensuring sustainable, margin-conscious growth. The ideal candidate will bring a strong track record of building scalable, commercially successful online ventures, with experience across organic and inorganic value creation, digital innovation, and learner experience transformation.Key Responsibilities1. Strategic Development & Product Innovation

  • Lead the development of scalable, market-aligned online learning products, ensuring alignment with both learner demand and institutional goals.
  • Own and manage the global digital product roadmap, driving innovation from ideation to launch across diverse markets.
  • Embed gamification, immersive content, and emerging technologies into the digital learning ecosystem to enhance engagement and attract new learner segments.
  • Continuously evolve the online offering to reflect changing learner behaviours and digital content consumption trends.

2. Commercial Strategy & Profitable Growth

  • Develop and execute go-to-market strategies for online programs, optimising student acquisition, retention, and monetisation models.
  • Work closely with marketing and commercial teams to drive qualified traffic, conversion, and student lifetime value.
  • Analyse and optimise pricing, bundling, and promotional strategies to maximise revenue and profit margins.
  • Deliver profitable growth, with close attention to EBITDA performance and unit economics across product lines and institutions.

3. Platform Excellence & Student Experience

  • Oversee the optimisation of the online learning platforms to support scalable delivery, high engagement, and strong retention metrics.
  • Use analytics to improve the student journey, from onboarding through to course completion and progression.
  • Ensure the technology stack supports personalisation, automation, and commercial flexibility at scale.

4. Performance Analytics & Insight-Led Optimisation

  • Define and monitor KPIs; including profitability, funnel efficiency, and learner engagement.
  • Build and maintain dashboards to track business performance and inform decision-making.
  • Use data insights to iterate strategies and improve outcomes across the learner lifecycle.

5. Inorganic Growth & Strategic Partnerships

  • Identify and assess inorganic growth levers—including M&A, strategic partnerships, and platform acquisitions—in partnership with the CIO and executive leadership.
  • Support due diligence and integration planning to accelerate capability expansion and market entry.

6. Leadership & Cross-Institutional Alignment

  • Coordinate with institutional online leaders to ensure consistent delivery of revenue-generating, high-quality programs.
  • Partner with senior leadership to embed online education growth goals into institutional strategies and long-term planning.

Essential Skills & Experience

  • Proven experience scaling profitable digital education businesses or online platforms.
  • Commercially driven, with a deep understanding of margin management, pricing strategies, and digital business models in education.
  • Strong knowledge of emerging digital engagement strategies, including gamification and user experience innovation.
  • Experience in both organic and inorganic growth strategies, including partnerships or acquisitions.
  • A strategic thinker with a data-informed, execution-focused approach to leadership.

Global University Systems (GUS) is an international education group focused on empowering students through accessible education. With a network of 30 institutions educating approximately 122,000 students worldwide and over 20 million unique course subscribers, GUS offers a wide range of industry-relevant skills facilitated through digital-first learning.

GUS is seeking a commercially savvy leader to enhance its online education portfolio. This role aims to drive strategic development, profitable growth, and global expansion, requiring expertise in building scalable online ventures, digital innovation, and an improved learner experience.

Key Responsibilities:

  1. Strategic Development & Product Innovation: Lead the creation of market-aligned online learning products and manage a global product roadmap, integrating gamification and new technologies to boost engagement.

  2. Commercial Strategy & Profitable Growth: Develop go-to-market strategies, optimize student acquisition and retention, analyze pricing and promotional strategies, and focus on EBITDA performance.

  3. Platform Excellence & Student Experience: Optimize online learning platforms for engagement and retention, using analytics to enhance the student journey and ensure technology supports personalization.

  4. Performance Analytics & Insight-Led Optimization: Monitor key performance indicators (KPIs) and utilize data insights for iterative strategy improvement.

  5. Inorganic Growth & Strategic Partnerships: Identify opportunities for growth through mergers, partnerships, and platform acquisitions, supporting due diligence and integration planning.

  6. Leadership & Cross-Institutional Alignment: Work with institutional leaders to ensure consistent delivery of high-quality programs and integrate online education goals into broader strategies.

Essential Skills & Experience:

  • Proven ability to scale profitable digital education businesses.
  • Commercial focus with expertise in margin management and digital business models.
  • Knowledge of digital engagement strategies.
  • Experience with organic and inorganic growth strategies.
  • Strategic thinker with a data-informed leadership approach.

Online Marketing Specialist – Remote – Work From Home – Remote growth collective – Halifax, NS

Company: Remote growth collective

Location: Halifax, NS

Expected salary:

Job date: Fri, 27 Jun 2025 22:40:22 GMT

Job description: in over 120 countries. We leverage cutting-edge digital marketing systems and a human-first approach to create real impact…. As our reach continues to grow, we’re seeking an experienced Digital Marketing Specialist to support our client acquisition…

The content highlights the organization’s extensive global presence, operating in over 120 countries. They utilize advanced digital marketing strategies combined with a human-centered approach to achieve significant results. As their impact expands, they are looking for a skilled Digital Marketing Specialist to assist in acquiring new clients.

I cannot access or extract text directly from external websites. However, I can help you write a job description! If you provide me with the details or requirements of the job you’re interested in, I can assist in drafting a job description based on that information.

Online Marketing Specialist/Shift into a Flexible Remote Career – Louise Rana – Toronto, ON

Company: Louise Rana

Location: Toronto, ON

Expected salary:

Job date: Wed, 18 Jun 2025 22:59:30 GMT

Job description: Online Marketing Specialist/Shift into a Flexible Remote Career
Are you an experienced Marketing Specialist looking for a fresh and rewarding career opportunity? Do you thrive in a dynamic environment and want the flexibility to work remotely while contributing to a high-growth media and eLearning company?
We are a dynamic global company that has been operating for 20 years and empowering individuals through award winning, transformational programs, courses, seminars, and live and destination events.
With a presence in over 100 countries, we provide opportunities for self-directed distributors to our brand to take control of their careers and make a meaningful impact. If you’re a self-starter, motivated to create your own success, and ready to take on an independent role, this could be the perfect next step for you!
We offer part-time hours with full-time rewards for those who are committed to excellence. Representing high-quality, in-demand products, this opportunity provides a platform to empower others while achieving your own professional goals.
Our community, in particular, attracts those with a genuine interest in growth mindset, empowered living, and self-mastery.
About the Opportunity
We are a leading media/eLearning company experiencing rapid growth, and we’re looking for driven professionals who are ready to transition into an exciting new career. Ideal for those who want more independence, personal growth, and better work/life balance while leveraging their skills in a new and rewarding way.
Key Responsibilities:
✔ Participate in three global training meetings weekly, to continually enhance your skills.✔ Develop and execute digital marketing strategies to generate brand awareness and leads.✔ Place ads on social platforms to drive inquiries (training provided).✔ Conduct structured phone interviews (training provided).✔ Collaborate with a global team, utilizing cutting-edge digital tools and resources.✔ Mentor and support new team members via phone and zoom (one on one) to help them succeed and grow within the role.✔ Leverage our proven business systems and innovative marketing strategies to expand your reach.
What We Offer:
✔ Remote Work & Full Flexibility – Set your own hours and work from anywhere.✔ Part-time & Full-time Opportunities – Tailor your schedule to fit your lifestyle.✔ Supportive Global Community – Work with an inspiring and motivated team.✔ Professional Growth & Leadership Development – Ongoing training and mentorship.✔ Self-Paced Online Training – Access expert resources and tools for success.✔ The opportunity to build a rewarding income based on effort and results
Who We’re Looking For:✅ A professional with at least 3 years of experience in marketing/advertising/sales
✅ A proactive, self-motivated professional who enjoys working independently
✅ Someone with strong communication and leadership skills
✅ A go-getter who is open to learning new skills and strategies
✅ A driven individual looking for a career with flexibility
✅A visionary leader committed to helping others step into their power, elevate their mindset, and create meaningful success
This performance-driven role is perfect for ambitious professionals looking to apply their digital marketing expertise in a new and exciting industry while enjoying the flexibility of remote work.
By applying, you agree to receive email, phone, and message communication as required and will be available for an initial 5-10 min phone or Zoom interview.

Online Marketing Specialist Opportunity

Overview:
An experienced Marketing Specialist has the chance to shift into a flexible remote role with a dynamic global media and eLearning company. This company has been empowering individuals for 20 years and operates in over 100 countries.

Role Highlights:

  • Work independently in a high-growth environment.
  • Offer part-time hours with full-time rewards.
  • Empower others while achieving personal professional goals.
  • Engage with a community focused on growth mindset and self-mastery.

Key Responsibilities:

  • Attend global training meetings and enhance skills.
  • Develop and execute digital marketing strategies.
  • Place ads on social media and conduct phone interviews (training provided).
  • Collaborate with a global team and mentor new members.
  • Utilize innovative marketing strategies to expand reach.

What We Offer:

  • Remote work with full flexibility and part-time/full-time options.
  • Supportive global community and continued professional growth.
  • Access to online training and resources for success.
  • Income potential based on effort and results.

Ideal Candidates:

  • 3+ years in marketing, advertising, or sales.
  • Proactive, self-motivated individuals who work well independently.
  • Strong communicators and leaders with a willingness to learn.
  • Individuals committed to helping others succeed.

This role is suitable for ambitious professionals wanting to apply their digital marketing skills in a flexible, rewarding industry. Interested applicants should be open to an initial brief interview.

Sales Representative, Online and Digital Sales – Penguin Random House – Toronto, ON

Company: Penguin Random House

Location: Toronto, ON

Expected salary: $51425 per year

Job date: Sat, 07 Jun 2025 04:23:02 GMT

Job description: Sales Representative, Online and Digital Sales The salary for this position begins at $51,425 and will be determined… to join our Sales, Marketing, and Publicity team. Are you interested in working in a growing and constantly evolving sales channel…

The Sales Representative position in Online and Digital Sales offers a starting salary of $51,425, with the potential for adjustments based on experience. The role is part of the Sales, Marketing, and Publicity team and focuses on a dynamic and evolving sales channel.

Sales Representative, Online and Digital Sales – Penguin Random House – Toronto, ON

Company: Penguin Random House

Location: Toronto, ON

Expected salary: $51425 per year

Job date: Fri, 06 Jun 2025 22:49:08 GMT

Job description: Sales Representative, Online and Digital SalesThe salary for this position begins at $51,425 and will be determined based on experience.Changing the world, one book at a time.As a team of dedicated book-loving professionals, we discover, shape, and share content that nurtures thoughts, dreams, and conversations around the globe, ensuring that both new and established voices are heard.We’re looking for a data-driven, action-oriented, and collaborative Sales Representative to join our Sales, Marketing, and Publicity team.Are you interested in working in a growing and constantly evolving sales channel in the publishing industry? Do you enjoy creative problem-solving and working with data? Are you organized with an eye for detail? Are you excited by the opportunity to quickly respond to customer demand signals to put our books in the hands of readers?We are growing our Sales, Marketing, and Publicity team and are looking for someone who thrives in a fast-paced environment who can work across datasets and alongside internal teams to forecast customer demand and drive availability and visibility for Penguin Random House’s books online.If this describes you, consider joining us on an exciting journey as we write new chapters of Penguin Random House Canada’s Online and Digital sales story together.Your contribution to the story:At Penguin Random House Canada, our Online and Digital sales team is focused on positioning and optimizing our full Penguin Random House catalogue for sale online, paying close attention to real-time data and marketplace trends.Reporting to the Group Director, In-Market and Digital Sales, you will work within the Online and Digital sales team to oversee inventory and promotion of a portion of Penguin Random House’s catalogue at Amazon.What you’ll do:Ensure online availability and clean sell-through of a portion of PRH’s catalogue online.Prepare and utilize sales forecasts on a title by title basis, working with internal teams to plan inventory requirements.Swiftly react to and action sales opportunities based on real-time data and trends.Coordinate opportunity-based merchandising.Support online promotion planning, tracking, and reporting.Respond to account-specific inquiries and troubleshoot accordingly.Execute and respond to day-to-day sales reporting; collaborate on process improvements within the team.Experience and knowledge you’ll bring (qualifications):2+ years of sales/retail experience.A demonstrated ability to work well both independently and collaboratively.A solutions-focused approach to problem solving and process improvement.Proficient in Microsoft Office suite, particularly Excel (experience with VLOOKUP, pivot tables will be an asset.)Familiarity with SQL and/or other database management language would be a strong asset.Strong organization and time management skills with the ability to prioritize objectives and consistently meet deadlines.An inclusive approach to your work, supported by cultural competency and a proven ability to collaborate with people from across a wide range of diverse backgrounds.A proactive mindset coupled with an ability to work both independently and as part of a larger team.Enhanced knowledge, awareness, and experience with the culture and history of any community that has faced marginalization is considered a plus.And of course, a deep passion for books!We are actively seeking to add team members from communities with lived experiences of marginalization and underrepresentation. We respect and value each individual and their lived experiences and are committed to creating a more diverse team and establishing a culture of belonging. If you self-identify as Black, Indigenous, a person of colour, a member of the LGBTQIA2S+ community or another marginalized group, we strongly encourage you to apply.This role requires three days per week at our Toronto office located at 320 Front Street West. As such, we require candidates to reside within commuting distance of our office.To apply, please submit a cover letter and resume by Thursday, June 19, 2025. Please be advised that incomplete applications may not be considered. We appreciate the interest of all applicants; however, only those candidates selected for an interview will be contacted.Please contact Human Resources at hrcanada@penguinrandomhouse.com or 416-364-4449 if you need accommodation at any stage of the application process or want more information on our accommodation policies.Company: Penguin Random House Canada LimitedCountry: CanadaState/Region: OntarioCity: TorontoPostal Code: M5V2B6Job ID: 280421

Sales Representative, Online and Digital Sales Summary

Penguin Random House Canada is hiring a Sales Representative for its Online and Digital Sales team, with a starting salary of $51,425, determined by experience. This role focuses on optimizing and positioning the company’s book catalog for online sales, particularly at Amazon. Responsibilities include ensuring inventory availability, leveraging sales forecasts, responding to real-time data trends, coordinating merchandising opportunities, and improving sales processes.

Qualifications:

  • 2+ years of sales/retail experience.
  • Strong problem-solving skills and proficiency in Microsoft Excel (VLOOKUP, pivot tables).
  • Familiarity with SQL is a plus.
  • Strong organization and time management skills.
  • A passion for books and an inclusive approach to teamwork.

The position is based in Toronto, requiring three days a week in the office. Penguin Random House encourages applications from marginalized communities and is committed to diversity. Interested candidates should submit a cover letter and resume by June 19, 2025. Contact information for accommodations is provided.

Leadership Development Executive (Online – Remote) – Prosperity Plus Lifestyle – Toronto, ON

Company: Prosperity Plus Lifestyle

Location: Toronto, ON

Expected salary:

Job date: Tue, 03 Jun 2025 22:03:55 GMT

Job description: Global Company Specialising in Personal and Leadership Development
Are you a motivated and self-driven individual looking to advance your success? Are you passionate about personal and leadership development? If so, our rapidly expanding global company is on the lookout for individuals like you to join us. We are renowned for our award-winning programs and are industry leaders in the field of personal leadership and self-development.
We are currently seeking dynamic and motivated marketing professionals to support our national and international business expansion. This opportunity offers you the freedom to be in control. You can set your own working hours, choose your preferred work location, and create a schedule that suits your lifestyle, enjoying the flexibility and mobility you desire. This fully performance-based home-based is ideal for ambitious individuals who are excited about the financial rewards that accompany a fulfilling vocation.
Are you someone who thrives on innovative thinking? Would you like to experience the benefits of working independently as a contractor or self-employed professional, all from the comfort of your own home?Qualifications and Experience:

  • A minimum of 5 years of professional experience, either as an independent contractor or with a reputable company.• Proficiency with major social media platforms (Facebook, Instagram, and LinkedIn).• Excellent phone and communication skills, including expertise with Zoom.• Experience in digital marketing.

Responsibilities:

  • Participate in weekly training and development sessions conducted via Zoom.• Develop marketing strategies across various platforms.• Learn and apply lead generation techniques through social media channels (Facebook, LinkedIn, etc.) with guidance from our expert team.• Conduct structured interviews with candidates over the phone (training and scripts provided).• Facilitate the dissemination of information to suitable applicants.

If this opportunity aligns with your ambitions and you’d like to enjoy the flexibility of setting your own hours and working from any location with just your laptop and phone, we encourage you to reach out to us today for an informal interview.

A rapidly expanding global company specializing in personal and leadership development is seeking motivated marketing professionals to support its national and international growth. They offer a flexible, performance-based home-based opportunity where individuals can set their own hours and work from any location. Ideal candidates should have at least 5 years of professional experience, proficiency in major social media platforms, strong communication skills, and digital marketing experience. Responsibilities include participating in training sessions, developing marketing strategies, and conducting candidate interviews. Interested individuals are encouraged to reach out for an informal interview.

Online Digital Marketing Specialist/Remote/Unique Opportunity in Media & eLearning – Louise Rana – Toronto, ON

Company: Louise Rana

Location: Toronto, ON

Expected salary:

Job date: Tue, 03 Jun 2025 22:25:38 GMT

Job description: Digital Marketing Specialist | Remote | Unique Opportunity in Media & eLearning
Are you an experienced Digital Marketing Specialist looking for a fresh and rewarding career opportunity? Do you thrive in a dynamic environment and want the flexibility to work remotely while contributing to a high-growth media and eLearning company?
Join a global media and eLearning company operating in 100+ countries, empowering individuals through transformational online programs, courses, and virtual events, in the success education sector. With 20 years of success, we are expanding rapidly and seeking talented professionals to help grow our brand and reach a global audience in this exciting industry.
Our community in particular, attracts those with an interest in growth mindset, empowered living, and self-mastery.
We offer part-time hours with full-time rewards for those committed to excellence. Representing high-quality, in-demand products, this opportunity allows you to leverage your digital marketing expertise in a new and fulfilling way.
Key Responsibilities:
✔ Participate in training to continually enhance your skills.✔ Develop and execute digital marketing strategies to generate brand awareness and leads.✔ Place ads on social platforms to drive inquiries (training provided).✔ Conduct structured phone interviews (training provided).✔ Collaborate with a global team, utilizing cutting-edge digital tools and resources.✔ Attend three global Zoom training meetings weekly.✔ Leverage our proven business systems and innovative marketing strategies to expand your reach.
What We Offer:✔ Remote Work & Full Flexibility – Set your own hours and work from anywhere.✔ Part-time & Full-time Opportunities – Tailor your schedule to fit your lifestyle.✔ Supportive Global Community – Work with an inspiring and motivated team.✔ Professional Growth & Leadership Development – Ongoing training and mentorship.✔ Self-Paced Online Training – Access expert resources and tools for success.✔ The opportunity to build a rewarding income based on effort and results
Who We’re Looking For:✅ Minimum of 5 years’ experience in digital marketing, social media marketing, or online advertising.✅ Strong communication and analytical skills to optimize marketing campaigns.✅ A self-motivated professional who thrives in an independent, results-driven environment.✅ An innovative thinker eager to explore new opportunities in the media and eLearning space.✅ A visionary marketer passionate about helping others achieve success through strategic digital campaigns.
This performance-driven role is perfect for ambitious professionals looking to apply their digital marketing expertise in a new and exciting industry while enjoying the flexibility of remote work.
Excited to explore new possibilities in 2025? Let’s connect!
By applying, you agree to receive email, phone, and message communication as required and will be available for an initial 5-10 min phone or Zoom interview.

Digital Marketing Specialist – Remote Opportunity

A global media and eLearning company is seeking an experienced Digital Marketing Specialist to contribute to a high-growth environment from anywhere. The company focuses on transformational online programs and operates in over 100 countries, emphasizing a growth mindset and self-mastery.

Key Responsibilities:

  • Develop and implement digital marketing strategies to enhance brand visibility and generate leads.
  • Run ads on various social platforms (training provided).
  • Conduct phone interviews and collaborate with a global team.
  • Attend weekly training meetings and utilize innovative marketing strategies.

What We Offer:

  • Flexible remote work with part-time and full-time options.
  • A supportive global community and ongoing professional development.
  • Access to self-paced online training and opportunities for income based on performance.

Ideal Candidate:

  • Minimum 5 years of experience in digital marketing or related fields.
  • Strong communication and analytical skills.
  • Self-motivated with a results-driven mindset.
  • Passionate about leveraging digital marketing to help others succeed.

This role is ideal for ambitious professionals ready to advance in the media and eLearning sector while enjoying the benefits of remote work. Interested candidates are encouraged to apply for a quick introductory interview.

Leadership Development Executive (Online – Remote) – Prosperity Plus Lifestyle – Vancouver, BC

Company: Prosperity Plus Lifestyle

Location: Vancouver, BC

Expected salary:

Job date: Tue, 03 Jun 2025 22:13:44 GMT

Job description: in digital marketing. Responsibilities: Participate in weekly training and development sessions conducted via Zoom.• Develop… leaders in the field of personal leadership and self-development. We are currently seeking dynamic and motivated marketing…

Ekwa Marketing Inc. – Head of Marketing for the Online Marketing Sector : Canada (Remote) – Ontario

Company: Ekwa Marketing Inc.

Location: Ontario

Expected salary:

Job date: Thu, 29 May 2025 03:41:59 GMT

Job description: Head of Marketing for the Online Marketing Sector WORK FROM HOMEWe’re a fast-paced digital marketing company seeking a visionary Head of Marketing to lead our online marketing department and drive strategic growth. This role is perfect for a seasoned marketing leader with a passion for podcasts, virtual events, affiliate programs, and innovative tactics. As the Head of Marketing, you will shape our agency’s strategy, inspire a talented team, and deliver exceptional results for our clients.Key Responsibilities

  • Craft Bold Strategies: Develop and execute a 12-month marketing strategy to boost client acquisition by leveraging podcasts, online events, referrals/affiliates, partnerships, and emerging methods.
  • Lead Innovative Campaigns: Oversee podcast marketing, virtual events, and affiliate programs, introducing creative initiatives like AI-powered personalization etc.
  • Inspire a Team: Manage and mentor the marketing team professionals, fostering a collaborative, results-driven culture.
  • Partner with partnership managers to create tailored strategies and ensure high satisfaction through measurable outcomes.
  • Measure and Optimize: Define and Improve KPIs and use analytics tools to track performance and inform decisions.
  • Ensure Compliance: Uphold data privacy laws and ethical standards in all marketing activities.

Qualifications

  • Bachelor’s degree in marketing, business administration, communications, or a related field
  • Experience – 10+ years of progressive experience in marketing, with at least 3 years in a senior leadership role

Skills

  • Interpersonal: Exceptional communication and conflict resolution abilities.
  • Leadership: Proven ability to lead teams and drive strategic Marketing initiatives.
  • Analytical: Proficiency in Marketing analytics and data-driven decision-making.
  • Technical: Expertise in Marketing software (e.g., HubSpot, CRM) and Microsoft Office Suite.
  • Ethical: High integrity and ability to handle confidential information with discretion.
  • Tech Savvy – (Non-negotiable) Highly technical oriented to easily get started with systems and automations

LocationThis is a remote role. You can work from anywhere in the U.S. or Canada. Must be available during standard North American business hours.Why Work with Us?

  • Work from home full-time
  • Help shape and build a growing department
  • Freedom to bring your ideas to life
  • A chance to work with 450+ clients and make real impact
  • A strong team and leadership that believes in investing in talent
  • Opportunity to grow your career and take full ownership of a core function
  • Support from SEO, web, and content teams is already in place

SalaryNegotiable, depending on experience. Bonus potential available based on performance.We’re excited to meet someone who loves what they do, can lead with confidence, and wants to help our clients succeed every day.This is a fully remote position offering flexibility, autonomy, and opportunities for growth within a supportive team environment. If you are ambitious, goal-oriented, and excited about helping businesses succeed, we want to hear from you!Powered by JazzHR

Online Merchandiser – Roots Canada – Toronto, ON

Company: Roots Canada

Location: Toronto, ON

Expected salary:

Job date: Sat, 24 May 2025 05:53:21 GMT

Job description: Nature & Scope → Your Role at RootsYour objective is to maximize sales opportunities for our products on roots.com and ensure products are listed and maintained error free while always looking for ways to innovate and improve conversion and user experience.You collaborate with:

  • Product Design and Technical – Collecting product knowledge details from relevant team members, striving for 100% accuracy of product details and descriptions
  • Web Design – Ensuring merchandising-related assets are appropriately utilized and merchandising strategy for your department(s) supports the overall site strategy
  • Studio – Communicating workback timelines to the Studio team for all related assets
  • Marketing & PR – working with the marketing and PR teams to ensure product release dates coincide with promotions, events and other projects
  • Email and Digital Marketing – Communicating product lists and product availability status for campaigns

Key Responsibilities → How You’ll Make an Impact

  • Support Senior Manager, eCommerce Merchandising to achieve sales and margin targets
  • Develop product data profiles for each item including UPC, style colour, price, product description, etc. feed into the roots.com product database
  • Clearly communicate sample and product timelines to departments. Work with Design, Technical and Product Merchandising teams to secure product knowledge details
  • Coordinate with Photography team to schedule photo shoots. Ensure Photography team has relevant details to effectively photograph product. Provide feedback on images and assets as required
  • Coordinate with Marketing to ensure product copy is accurate and submitted on time
  • Continuously test and maintain all catalog data for merchandise on the website to ensure accurate and up to date product pricing, images, promotions and availability
  • Manage the product listing process, including assigning product categories and departments
  • Code all product images to style and colour conventions
  • Monitor front-end website to identify, troubleshoot and/or report on UX issues
  • Support Customer Service to address customer inquiries regarding product availability
  • Collaborate with Web Design to ensure site merchandising regularly supports concepts, priorities, editorial content and evaluate the success of efforts put forth
  • Monitor competitor websites and other industries to understand trends and opportunities to innovate and improve our customer experience and results
  • Utilizing various web analytics to generate actionable insights. Leveraging customer data to continuously optimize merchandising strategy and navigational structure of the site and improve the customer journey and experience
  • Optimize conversion by creating personalized search and merchandising experiences using tools such as Bloomreach
  • Support promotions set up, testing and maintenance as needed
  • Maintain best practice SEO strategies for all department, category and product pages

Qualifications & Experience → The Skills You Bring

  • Post-secondary degree in Business or related field
  • Strong knowledge of Microsoft Suite (especially Excel)
  • 1-2 years of experience in eCommerce
  • Understanding of online merchandising, CRM and site analytics tools including Salesforce Commerce Cloud, Google Analytics, Bloomreach
  • Working knowledge of Product Merchandising systems (Merchandising Analytics, Aptos, Momentis)
  • Strong communication, analytical and problem-solving skills and strong interest in learning
  • Understanding of the digital retail landscape
  • High attention to detail

Summary of Role at Roots

Objective:
Maximize sales on roots.com by ensuring accurate product listings, while continuously seeking to enhance user experience and conversion rates.

Collaboration with Teams:

  • Product Design & Technical: Ensure accuracy in product knowledge and descriptions.
  • Web Design: Align merchandising strategies with site objectives.
  • Studio: Communicate timelines for product assets.
  • Marketing & PR: Sync product launches with promotional events.
  • Email & Digital Marketing: Provide product availability for campaigns.

Key Responsibilities:

  • Support Senior Manager in achieving sales targets.
  • Develop and maintain product data profiles.
  • Coordinate product timelines and photo shoots.
  • Ensure marketing materials are accurate and submitted timely.
  • Test and manage catalog data for accuracy.
  • Oversee product listings and classification.
  • Monitor and report website user experience issues.
  • Collaborate with Customer Service for inquiries on product availability.
  • Analyze competitor strategies for trends.
  • Utilize web analytics for actionable insights to optimize the customer journey.
  • Implement SEO best practices for web pages.

Qualifications:

  • Post-secondary degree in Business or related field.
  • 1-2 years of eCommerce experience.
  • Proficient in Microsoft Excel and familiar with site analytics tools.
  • Strong communication, analytical, and problem-solving skills.
  • High attention to detail and understanding of the digital retail landscape.