Digital Marketing SpecialistInvision Custom Solutions Inc.Toronto, ON•Remote$40,000 – $80,000 a year 3+ years working in a digital marketing agency or in an in-house digital marketing position. Quarterly bonuses based on performance and company success. 22 days ago·More…View all Invision Custom Solutions Inc. jobs – Toronto jobsSalary Search: Digital Marketing Specialist salaries in Toronto, ON

Invision Solutions is looking for a Digital Marketing Specialist to join our team. This is an exciting opportunity to be part of an enthusiastic and diverse group of professionals who are driven to become one of Canada’s leading technology services firms.

What You Bring

  • 3+ years working in a digital marketing agency or in an in-house digital marketing position
  • Foundational knowledge of campaign management in Google AdWords and Facebook Ads
  • In-depth knowledge on search engine optimization best-practices and content marketing
  • Experience with Google Analytics, Google Adwords
  • Excellent presentation skills and comfortable speaking with potential customers
  • Ability to maintain job performance and a positive approach/ attitude in an entrepreneurial organization that is going through super growth
  • Understand customer journey and funnels
  • Meet with cross-team members and work with them to plan and execute marketing campaigns
  • Review data on Google Analytics and Google Paid Ads and proactively make strategic campaign recommendations to generate genuine leads

Why Work With Us

  • Competitive salary
  • Work in an entrepreneurial setup with other awesome people
  • Quarterly bonuses based on performance and company success

Who You Are

  • Pleasant and assertive with a positive attitude
  • SEO & Google Ads/Google Analytics Certified
  • Technical and hands-on knowledge of Digital Marketing
  • Marketing Graduate from a university or college
  • Experience using WordPress and Web platforms
  • Detailed oriented and business savvy

Job Types: Full-time, Contract, Permanent

Salary: $40,000.00-$80,000.00 per year

Additional pay:

  • Bonus pay

Benefits:

  • Casual dress
  • Work from home

Schedule:

  • 8 hour shift

Experience:

  • Digital marketing: 2 years (preferred)

Work remotely:

  • Yes

Digital Marketing Specialist


CLICK TO APPLY

Digital Marketing SEO / SEM Specialist Needed

Job title: Digital Marketing SEO / SEM Specialist Needed

Company:

Job description: We at Home Painters Toronto Inc. are an entrepreneurial residential painting company which has been in business for over 30 years.

In the last 8 years we have experienced tremendous growth and we are currently looking for a digital marketing specialist to manage our online prescence.

We are passionate about the client experience, and in love with the idea of making our client’s dreams come true through the betterment of their home. Simply put, we paint homeowners dreams!

Our values include:

P ride

A ccountability

I nitiative

N o Egos

T eamwork

E volving

R espectful

S atisfaction

We are looking for a digital marketing SEO expert evolve and grow into something greater and look at HPT as your home for the future!

We have won numerous company awards including ranked on Canadian Business Profit 500 list three years in a row, a nominee for Ernst and Young Entrepreneur of the Year, HomeStars best in class 3 years in a row, and several more. So you MUST be willing to grow, adapt, be able to pivot quickly, and be a self starter.

Must Haves:

  • At least 3 years of experience managing digital marketing campaigns.
  • Demonstrable experience leading and managing SEO/SEM, email, social media and/or display advertising campaigns.
  • Experience with copy-writing and writing blog articles.
  • Experience in optimizing landing pages and user funnels.
  • Experience with website platforms such as WordPress and WP bakery plugin
  • Experience using the Google Ads platform (Search, Display, Shopping, Video, Remarketing).
  • Excellent communication skills with an ability to clearly explain complex ideas verbally and in writing.
  • Strong attention to detail and project management skills.
  • Works well under pressure and can manage multiple tasks under time constraints.
  • Google Ads and Analytics Certifications.
  • Facebook Ads Blueprint Certification.
  • Extensive experience with Google Analytics, Google Webmaster Tools and Google Search Console.

Nice to haves:

  • Graphics knowledge
  • WordPress + WP bakery plugin experience
  • Experience running Facebook Ad campaigns using the Facebook Ad Manager / Power Editor.
  • CRM experience such as Infusionsoft, Zoho
  • Understanding of Google Tag Manager.

Responsibilities:

  • Plan and execute all digital marketing, including SEO/SEM, email, social media and/or display advertising campaigns.
  • A strategy for content marketing campaigns, including determining what to write about, proofreading the copy of writers and also occasionally write articles if needed.
  • Create a strategy for email marketing campaigns, including writing email copy.
  • Organize, build and maintain a social media presence.
  • Track, monitor and ensure that campaigns are delivering against all KPIs by reporting on campaign performance.
  • Execute conversion rate optimization (CRO) strategies with UX design, landing page design, a/b testing, multivariate testing, marketing automation and email marketing with successful results.
  • Monitor industry changes and developments in digital marketing.
  • Work closely with the owner to ensure the companies marketing plan is being executed efficiently and successfully.

In order to be considered for this position, please:

1) Send your resume

2) A cover letter stating ” Why you think you will be a good fit at Home Painters Toronto? “.

Expected salary:

Location: Toronto, ON

Job date: Thu, 02 Sep 2021 23:42:14 GMT

Apply for the job now!

Marketing Communications SpecialistPassive House CanadaToronto, ON•Remote$55,000 – $70,000 a year Social media marketing, digital marketing and content creation (both visual and text). Strong technical skills in web-based tools such as wordpress and various… 16 days ago·More…View all Passive House Canada jobs – Toronto jobsSalary Search: Marketing Communications Specialist salaries in Toronto, ON

Passive House Canada is a national, professional association and community of experts in the Passive House (Passivhaus) standard for high performance buildings. Our mission is to transform the built environment in Canada, creating more comfortable and healthier buildings and contributing to a sustainable future. We do this through advocacy, education, events and building projects.

If your skillset is in the Marketing & Communications field and have a strong interest in high performance building standards, this growth opportunity is for you! We are a thriving social enterprise with a passionate and dedicated team working across Canada to make a big impact on climate change.

If you are looking for:

· Competitive industry compensation.

· Health and Wellness benefits that matter.

· Positive work culture and true team collaboration.

· Flexible schedules.

· Working from home and some shared workspace options.

· Creativity, professional development – a place to grow personally and professionally.

You have solid experience with (and an aptitude to learn):

· Strong technical skills in web-based tools such as wordpress and various plug-ins).

· Marketing tools including: Mailchimp, Hootsuite, Survey Monkey, among others.

· Database management – Uploading projects, editing videos via canva, illustrator or other.

· Social media marketing, digital marketing and content creation (both visual and text)

· Developing content for promotions: eblasts, newsletters, webpages

· Collaborating with the team to deliver marketing & communications campaigns.

· Managing online webinars via the ZOOM platform to include marketing, promotion and running online events.

· Experience in and/or a strong desire to learn more about high-performance buildings.

Please put Marketing & Communications Specialist’ in the subject line of your email. Tell us why this interests you?

This position is available immediately and will remain posted until filled.

Please visit www.passivehousecanada.com for more information.

We recognize and are committed to equality for all. We encourage First Nations, Inuit and Metis candidates, members of visible minorities and persons with disabilities to apply.

Job Types: Full-time, Permanent

Salary: $55,000.00-$70,000.00 per year

Benefits:

  • Casual dress
  • Extended health care
  • Flexible schedule
  • Wellness program
  • Work from home

Schedule:

  • 8 hour shift
  • Monday to Friday
  • No weekends

Experience:

  • Marketing & Communications: 1 year (preferred)

Work remotely:

  • Yes

Marketing Communications Specialist


CLICK TO APPLY

Digital Marketing Specialist

Job title: Digital Marketing Specialist

Company: Deloitte

Job description: Job Type: Permanent
Primary Location: Toronto, Ontario, Canada
All Available Locations: Toronto; Montreal; Ottawa; Saint John; Vancouver; Victoria

Our Purpose

At Deloitte, we are driven to inspire and help our people, organization, communities, and country to thrive. Our Purpose is to build a better future by accelerating and expanding access to knowledge. Purpose defines who we are and gives us reason to exist as an organization.

By living our Purpose, we will make an impact that matters.

Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
Be expected to share your ideas and to make them a reality.
Be part of a firm that leads the way and pushes themselves to look like contemporary Canada.

What will your typical day look like?

Your specific accountabilities will include:

  • Plan and execute digital marketing campaigns across email, web (Deloitte.ca) and social media, in support of Deloitte Canada business objectives
  • Collaborate across marketing functions in agency environment to deliver best-in-class marketing, focused on digital channels
  • Work closely within the digital team on strategy, planning, execution and measurement of campaigns and channel performance
  • Oversee day-to-day management of campaigns, ensuring brand consistency and alignment to primary objectives
  • Execution of campaigns across all channels – email, web, social media, reporting
  • Managing campaigns including on-going optimization, testing, collaboration within the working teams
  • Develop and maintain relationships with marketing team and is viewed as an expert in digital marketing (email, web, social media)
  • Apply best practices in digital campaign to ensure optimal results in business objectives and collaborates with analytics teams to provide reporting
  • Communicate regularly with Digital Marketing Manager ensuring projects are on track, gaining support and guidance
  • Promote and develop best practices for digital content marketing (internal and external)
  • Commitment to on-going learning and education, knowledge sharing across marketing and agency teams
  • Serve as the lead communication liaison during site issues/maintenance between marketing and technical groups
  • Assist in the quality assurance of campaigns to maintain Deloitte branding and professionalism

About the team

The Digital Marketing Specialist – Reports directly to Digital Marketing Manager. Executing and maintaining Deloitte’s Digital Marketing activities will be a critical aspect of this role. As an integral part of the Digital Marketing team, the Digital Marketing Specialist will collaborate with other members of Digital Marketing, PR, Talent, Design and Marketing, to execute and evaluate digital campaigns and ensure alignment with our Canadian and global policies and guidelines.

Enough about us, let’s talk about you

You are someone with:

  • Excellent writing, proof-reading and editing skills with attention to detail (Knowledge of French is an asset)
  • Working knowledge of HTML/CSS as applied to user experience across digital channels
  • Completed undergraduate degree in marketing, journalism or communications with outstanding academic credentials
  • Strong knowledge of digital marketing (content marketing, social media, online advertising, email marketing)
  • 2-3 years previous work experience in the digital marketing/social media in B2B or agency environment
  • Demonstrated ability to prioritize tasks based on relative importance and urgency
  • Thrive under pressure and can effectively and professionally handle tough issues in a complex, matrix organization
  • Strong presentation skills. Ability to communicate with professionals at all levels within the firm.
  • Excellent Microsoft Office skills, working knowledge of HTML/CSS as it applies to digital user experience
  • Familiarity with enterprise content management systems, marketing automation, and/or social media platforms
  • Prior experience in a professional services environment a plus

Our shared values

While our Purpose guides us and helps explain why we exist, our shared values describe the behaviour we expect from each other at the firm.

They provide common ground to unite us across cultures and geographies. They help us to earn the trust and respect of our stakeholders. We all commit to living by these shared values, to stay true to the principles they represent, and to honour the legacy from which they came. They are what sets us apart and makes us Deloitte.

Every day, we live our Purpose through the following five shared values:

  • Lead the way: Deloitte is not only leading the profession, but reinventing it for the future. We’re also committed to creating opportunity and leading the way to a more sustainable world.
  • Serve with integrity: Deloitte has earned the trust of employees, clients, regulators, and the public for 175 years. Upholding that trust is our single most important responsibility.
  • Take care of each other: We look out for one another and prioritize respect, fairness, development, and well-being.
  • Foster inclusion: We are at our best when we foster an inclusive culture and embrace diversity in all forms. We know this attracts top talent, enables innovation, and helps us deliver well-rounded client solutions.
  • Collaborate for measurable impact: We approach our work with a collaborative mind¬set, teaming across businesses, geographies, and skill sets to deliver tangible, measurable, attributable impact.

The next step is yours

Sound like The One Firm. For You?

At Deloitte, we are all about doing business inclusively – that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our , and the .

We encourage you to connect with us at if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations). We’d love to hear from you!

By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.
Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.

Expected salary:

Location: Toronto, ON

Job date: Fri, 03 Sep 2021 22:11:48 GMT

Apply for the job now!

Digital Marketing Specialist

Job title: Digital Marketing Specialist

Company: Deloitte

Job description: All Available Locations: Toronto; Montreal; Ottawa; Saint John; Vancouver; Victoria

Our Purpose

At Deloitte, we are driven to inspire and help our people, organization, communities, and country to thrive. Our Purpose is to build a better future by accelerating and expanding access to knowledge. Purpose defines who we are and gives us reason to exist as an organization.

By living our Purpose, we will make an impact that matters.

Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
Be expected to share your ideas and to make them a reality.
Be part of a firm that leads the way and pushes themselves to look like contemporary Canada.

What will your typical day look like?

Your specific accountabilities will include:

  • Plan and execute digital marketing campaigns across email, web (Deloitte.ca) and social media, in support of Deloitte Canada business objectives
  • Collaborate across marketing functions in agency environment to deliver best-in-class marketing, focused on digital channels
  • Work closely within the digital team on strategy, planning, execution and measurement of campaigns and channel performance
  • Oversee day-to-day management of campaigns, ensuring brand consistency and alignment to primary objectives
  • Execution of campaigns across all channels – email, web, social media, reporting
  • Managing campaigns including on-going optimization, testing, collaboration within the working teams
  • Develop and maintain relationships with marketing team and is viewed as an expert in digital marketing (email, web, social media)
  • Apply best practices in digital campaign to ensure optimal results in business objectives and collaborates with analytics teams to provide reporting
  • Communicate regularly with Digital Marketing Manager ensuring projects are on track, gaining support and guidance
  • Promote and develop best practices for digital content marketing (internal and external)
  • Commitment to on-going learning and education, knowledge sharing across marketing and agency teams
  • Serve as the lead communication liaison during site issues/maintenance between marketing and technical groups
  • Assist in the quality assurance of campaigns to maintain Deloitte branding and professionalism

About the team

The Digital Marketing Specialist – Reports directly to Digital Marketing Manager. Executing and maintaining Deloitte’s Digital Marketing activities will be a critical aspect of this role. As an integral part of the Digital Marketing team, the Digital Marketing Specialist will collaborate with other members of Digital Marketing, PR, Talent, Design and Marketing, to execute and evaluate digital campaigns and ensure alignment with our Canadian and global policies and guidelines.

Enough about us, let’s talk about you

You are someone with:

  • Excellent writing, proof-reading and editing skills with attention to detail (Knowledge of French is an asset)
  • Working knowledge of HTML/CSS as applied to user experience across digital channels
  • Completed undergraduate degree in marketing, journalism or communications with outstanding academic credentials
  • Strong knowledge of digital marketing (content marketing, social media, online advertising, email marketing)
  • 2-3 years previous work experience in the digital marketing/social media in B2B or agency environment
  • Demonstrated ability to prioritize tasks based on relative importance and urgency
  • Thrive under pressure and can effectively and professionally handle tough issues in a complex, matrix organization
  • Strong presentation skills. Ability to communicate with professionals at all levels within the firm.
  • Excellent Microsoft Office skills, working knowledge of HTML/CSS as it applies to digital user experience
  • Familiarity with enterprise content management systems, marketing automation, and/or social media platforms
  • Prior experience in a professional services environment a plus

Our shared values

While our Purpose guides us and helps explain why we exist, our shared values describe the behaviour we expect from each other at the firm.

They provide common ground to unite us across cultures and geographies. They help us to earn the trust and respect of our stakeholders. We all commit to living by these shared values, to stay true to the principles they represent, and to honour the legacy from which they came. They are what sets us apart and makes us Deloitte.

Every day, we live our Purpose through the following five shared values:

  • Lead the way: Deloitte is not only leading the profession, but reinventing it for the future. We’re also committed to creating opportunity and leading the way to a more sustainable world.
  • Serve with integrity: Deloitte has earned the trust of employees, clients, regulators, and the public for 175 years. Upholding that trust is our single most important responsibility.
  • Take care of each other: We look out for one another and prioritize respect, fairness, development, and well-being.
  • Foster inclusion: We are at our best when we foster an inclusive culture and embrace diversity in all forms. We know this attracts top talent, enables innovation, and helps us deliver well-rounded client solutions.
  • Collaborate for measurable impact: We approach our work with a collaborative mind¬set, teaming across businesses, geographies, and skill sets to deliver tangible, measurable, attributable impact.

The next step is yours

Sound like The One Firm. For You?

At Deloitte, we are all about doing business inclusively – that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our , and the .

We encourage you to connect with us at if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations). We’d love to hear from you!

By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.
Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.

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Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. Please see

Expected salary:

Location: Toronto, ON

Job date: Fri, 03 Sep 2021 23:19:56 GMT

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Digital Advertising Specialist

Toronto, ON

Temporarily remote

Full-time, Permanent

ABOUT THE COMPANY

At Parmida, we are committed to building and developing competitively positioned ecommerce brands. Our goal has always been to provide professional, dependable, products and services, ensuring that our customers’ needs come first. We pride ourselves in equipping forward thinking individuals with the team environment and resources required to bring innovative design, branding and commerce ideas to life.

ABOUT THE ROLE

Parmida is looking for a Performance Marketing Specialist who is an expert at managing and growing our SEM efforts (Search, PLA and extended ad formats) to drive business growth across all our key markets. You will be in charge of creating world class search advertising campaigns, platform tests and strategies. Helping to push Parmida Brands to the forefront of performance advertising.

This candidate will have the opportunity to learn Amazon Advertising from a leading American Amazon Brand.

GENERAL REQUIREMENTS

  • Punctual
  • Good attention to detail
  • Good communication skills, both written and verbal
  • Passionate and eager to learn more
  • Shows initiative and ambition
  • Interacts professionally with all clients and team members
  • Performs all other duties as required to support overall project completion and success.

DUTIES & RESPONSIBILITIES

  • The successful creation and management of campaign builds including keyword research, platform setup, creative briefs and audience uploads, under the guidance of a senior team member across advertising platforms such as Google Ads, Bing Ads, and Facebook & Instagram Ads.
  • Review and interpret ad platforms (e.g. Facebook, Google Ads etc) & analytics data to provide meaningful insight with actionable next steps that drive business results.
  • Actively researching, discussing and testing new industry platforms, best practices and other relevant digital advertising information. This includes participation in industry workshops.
  • Monthly campaign reporting and analysis.
  • Ability to manipulate data in spreadsheets to produce reports and insights.
  • Short form creative copywriting, including function-based text manipulation.
  • Daily management and pacing of account budgets and bids.
  • Involvement in recommending ways to improve the efficiency of the team’s operation
  • Actively working towards various ads certifications
  • Possesses strong time and task management skills.
  • Works in collaboration with the digital advertising team and project managers to strategize, create and manage campaigns based on client expectations.
  • Works independently on developing insights, implementing and managing smaller accounts.
  • Able to explain functional advertising components to clients and ads team members.
  • Consistently driving target business results for clients through target media platforms such as Google Ads, Facebook ads, Bing Ads etc.
  • Communicates with management or department leads to prioritize needs, resolve conflicts, develop ad strategies, and implement solutions in a timely manner.
  • Communicate campaign details and objectives as necessary, including KPI expectations and able to provide tactical insights and recommendations towards the client goals.
  • Daily management and pacing of account budgets and bids.
  • Interacts professionally with all clients and team members.

Your main KPIs?

  • Growing Incremental Revenue
  • Incremental Customer Acquisition
  • Marketing Spend Efficiency (ROAS/iROAS)

REQUIREMENTS

  • 3-5 years of experience in Performance Search Marketing.
  • Experience managing high figure SEM budget
  • Deep understanding of the Search marketing experience ad advertising auction.
  • Understanding of analytics or attribution tools such as Google Analytics, Omiture or App platforms.
  • Proven track record of managing SEM campaigns with A/B testing.

Job Types: Full-time, Permanent

Pay: $62.00-$70,000.00 per year

Benefits:

  • Extended health care

Schedule:

  • Monday to Friday

Work remotely:

  • Temporarily due to COVID-19

CLICK TO APPLY

Digital Marketing Specialist

Toronto, ON

Temporarily remote

$55,000 – $65,000 a year – Full-time, Permanent

About MDI Solutions

MDI is a successful healthcare data integration software company located in downtown Toronto, Ontario. Our software and services are used across Canada, the US, UK, EU, Africa and Australia and provides hospitals and healthcare vendors with real-time access to patient data. This year MDI has partnered with a UK firm to provide remote patient vitals monitoring that has opened up significant new market opportunities.

We are looking for an experienced digital marketing professional that will help execute a marketing strategy to expand awareness of our business offering. Working directly with our President and VP of Business Development, you will help provide much of the key content that will inform hospital stakeholders of MDI’s value proposition.

What you’ll be doing

  • Storyboard, write, and publish content to various channels
  • Find and integrate compelling digital assets (images, video) to complement our messaging
  • Website and social media content creation
  • Overhaul current website content and layout
  • Use Analytics to track and improve website traffic
  • Develop and manage social media accounts
  • Assist in the development and promotion of client case studies
  • Craft strategies for creating and improving brand awareness
  • Become a high-level subject matter expert on the healthcare data integration industry
  • Assist with market research efforts
  • Tradeshows and direct marketing

About you

  • You have at least one year of experience in a digital marketing role and preferably a Bachelor’s Degree with a major in digital marketing or general marketing
  • You’re creative and are fluent in the latest marketing technologies and platforms
  • You understand the intricacies of helping build a brand
  • You have outstanding writing, speaking, and interpersonal skills
  • You have a great eye for design and know effective techniques for visual communication
  • You’re great at writing content that integrates ideas from other members of the MDI team

Other things that you may be good at

  • Search Engine Optimization
  • Web design (HTML, CSS)
  • Videography including filming and editing

Working at MDI

MDI is a team led by experienced software professionals who have spent the past 18 years creating solutions that address hospital data integration challenges through close relationships with our customers. Some highlights of working at MDI include:

  • A casual work environment with flexible hours
  • A mix of office and remote work
  • A culture of balancing work and home life
  • A collaborative environment where you will have significant creative input in what you do

Job Types: Full-time, Permanent

Salary: $55,000.00-$65,000.00 per year

Benefits:

  • Casual dress
  • Dental care
  • Disability insurance
  • Extended health care
  • Flexible schedule
  • Paid time off
  • Profit sharing
  • RRSP match
  • Vision care
  • Work from home

Schedule:

  • 8 hour shift
  • Monday to Friday
  • No weekends

COVID-19 considerations:
Work from home till at least the new year. In office work areas are at least 6 ft. apart or separated by dividers.

Education:

  • Bachelor’s Degree (preferred)

Experience:

  • Digital marketing: 1 year (preferred)

Work remotely:

  • Temporarily due to COVID-19

CLICK TO APPLY

Digital Marketing Specialist

Toronto, ON

$63,372 – $79,926 a year – Permanent

Job Type: Permanent
Hours of work: 35 hours / WK
Salary Range: $63,372 – $79,926/yr.
Posting Date: September 2, 2021
Closing Date: September 23, 2021

Exhibition Place is Canada’s largest entertainment venue, attracting over 5.5 million visitors a year. The 192-acre site is an integral component of Toronto and Ontario’s economy, particularly with respect to conventions, sport, festivals, recreation, culture, and tourism. Located at Exhibition Place is the award-winning Enercare Centre, Canada’s largest exhibition and convention centre which is now LEED Platinum certified, and Beanfield Centre conference venue which is LEED Silver certified. Since 2004, Exhibition Place has undertaken an environmental stewardship initiative, entitled GREENSmart; which includes the promotion of sustainable development, environmental initiatives, and leading edge green technologies and practices across the site. Our environmental initiatives have resulted in award-winning recognition across North America, such as the Platinum Waste Minimization Award from the Recycling Council of Canada, and have established Exhibition Place as a world leader in energy-efficient technologies.

Our compensation package offers a competitive salary and pay-for-performance incentives. In addition, our total rewards program includes participation in OMERS – defined contribution pension plan, 100% employer paid health & dental plan, long term & short-term disability coverage, professional development opportunities, and tuition reimbursement.

Exhibition Place has adopted a vaccination policy, as a condition of employment all new hires are required to be fully vaccinated and provide proof of vaccination confirmation prior to commencing employment.


Primary Function:

The Digital Marketing Specialist will report to the Director of Sales and Marking and is responsible for implementing the strategic marketing plans, content creation for digital marketing, social media, traditional marketing, brand awareness, media relations, and communications to promote Exhibition Place to planners, organizers, attendees, tenants and public.


Major Responsibilities:

  • Develop, and implement digital marketing including, but not limited to: website design, content and updates, mobile site, apps, blogs, corporate and sales videos, photography, digital advertising, graphic design, and online presence, etc. for Exhibition Place, Beanfield Centre, Enercare Centre and Exhibition Place Planner sites. (Excluding any content related to the Board and Records & Archives).
  • Develop and implement all social media marketing and social community engagement on a variety of platforms including Facebook, Twitter, Instagram etc.
  • Listen to and monitor all social platforms and media feeds for Exhibition Place items trending, including meetings and exhibitions industry, tenant trends, media coverage and community engagement etc. and generate monthly reporting and analytics.
  • Create and implement the messaging and creative for the outdoor pixel boards, digital outdoor advertising, desktop player, photo and video library.
  • Write and distribute press releases, editorial content and event listings, follow-up with media outlets and prepare monthly reports of media coverage.
  • Develop and implement the advertising plan, including advertising placement in digital and print, advertorial, photography, collateral materials, develop and monitor ad budget, and liaise with external suppliers.
  • Participate in the development of the annual strategic marketing plan including digital marketing, social marketing, media relations, and brand management.
  • Research and analyze competitive set marketing strategies and digital marketing trends.
  • Coordinate special marketing projects, and other duties as assigned.

Required Qualifications:

  • Several years’ experience in communications, managing online communities, content creation or journalism.
  • Self-starter who is able to take initiative, set priorities, multi-task, possess time management skills, create a strategic vision, meet deadlines, anticipate trends and business needs and liaise with different internal/external departments.
  • Progressive work experience with knowledge of digital marketing, website development, social media and community engagement, analytical research, advertising and media relations.
  • Excellent skills in written/verbal communication and interpersonal relationships.
  • Knowledge of Adobe InDesign / Photoshop / Illustrator/iMovie/ Social media platforms.
  • Ability to be flexible in the scheduling of full time work hours to allow for social media coverage on weekdays and weekends.

Equity, Diversity, and Inclusion:

Exhibition Place is committed to fostering an inclusive, accessible environment where all employees and members of the public feel valued, respected, and supported. We are dedicated to building a workforce that reflects the diversity of the public and the communities in which we live and serve.


Accommodation:

If you are an individual who requires accommodation to apply to this position, due to disability under the Ontario Human Rights Code, please email us quoting the job title and closing date. Exhibition Place is committed to providing Code-protection accommodation throughout its hiring process.

We thank all applicants for their interest in this opportunity. However, only those selected for an interview will be contacted.


CLICK TO APPLY

Digital Marketing Specialist

Toronto, ON

$55,000 – $70,000 a year – Full-time, Permanent

WHO YOU ARE:

We are looking for a Digital Marketing Specialist who loves social media, technology and all things digital. To put it simply, you’re a Facebook Ads Manager whiz and you get excited about creating engaging campaigns that convert. You can think creatively and use analytics to gain results. You have strong organizational and planning skills, and the initiative to make change and implement best practices. You have the ability to build strong relationships and work collaboratively both with our internal team and with clients. This role has the opportunity to build out a new business channel with plenty of room to grow within the department and within the company as a whole. You love to work hard, collaborate, and have fun with a close-knit team to support and encourage you.

DUTIES:

Support our digital marketing team by developing and implementing fully integrated, multi-channel social media ad campaigns to drive awareness, conversions, and new customers for our clients and internal brands.

Initiate, ideate, manage, and report on ad campaigns across platforms including Instagram, Facebook, Pinterest and LinkedIn.

Work collaboratively with our Account Managers to ensure that organic and paid content are aligned, on brand, and in sync.

Assist our Web Design and Branding Division with Google Ads and SEO Optimization for a wide range of clients.

Manage and implement best in class analytics and reporting practices, helping the company integrate these across the board.

PREFERRED EDUCATION AND EXPERIENCE:

  • 3-5 years of digital marketing experience, with direct, hands-on experience of running social media paid campaigns.
  • An expert-level knowledge of Facebook Ads Manager with proven successful campaigns that you can speak to.
  • Experience in Google Analytics, Google AdWords, Google Tag Manager, Google Console preferred.
  • Proven understanding of social media analytics, digital data, and proficiency in reporting.
  • A knowledge of top tier SEO optimization best practices and latest trends, with SEO and SEM Certification preferred.
  • High attention to detail, with excellent writing, communication and presentation skills.
  • Experience with email marketing campaigns is a strong asset.
  • Proficiency in Adobe Programs and Canva is a plus.
  • Excellent team building and collaboration skills – we are a close-knit and supportive team, where company culture is at the core of everything we do.

We are looking for someone to start ASAP. Please contact our team with a cover letter detailing why you’d be the right fit (& expressing yourself creatively and authentically -no template cover letters, please!), as well as a copy of your CV and any relevant work experience.

Application deadline: 2021-09-20

Expected start date: 2021-09-20

Job Types: Full-time, Permanent

Salary: $55,000.00-$70,000.00 per year

Benefits:

  • Dental care
  • Extended health care
  • Paid time off
  • Vision care

Schedule:

  • 8 hour shift
  • Monday to Friday

Experience:

  • Facebook Advertising: 3 years (required)
  • SEO: 2 years (required)
  • Google Ad Manager: 3 years (required)

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