At MNP we pride ourselves on being different – it’s our entrepreneurial drive that sets us apart. It’s the same drive that’s helped us become Canada’s fastest growing national firm. We foster collaboration, value your ideas, promote based on talent, live balanced lifestyles and make time for FUN. We are one firm, one team, collaborating to support you wherever you want to take your career..

Join the momentum at MNP, as we are seeking a Regional Marketing Coordinator (‘RMC’) in Toronto and Toronto North to join our Eastern Canada Regional Marketing team. MNP is a leading national accounting, tax and business consulting firm in Canada. Positioning the firm for success, our Marketing team supports the growth, business-generating efforts, and goals of MNP. We develop and deliver creative and strategic programs that translate the firm’s objectives into market-appropriate media, messages, and methodologies. We build and protect our brand in new and existing markets, as well as create and sustain market advantage in all service line, industry, and specialty groups.

ROLE @ MNP:

RESPONSIBILITIES AND QUALIFICATIONS

Responsibilities

• Responsible for the coordination, tactical execution, tracking and day-to-day administration of the regional marketing and business development strategy and initiatives
• Provide support to the region and Toronto/Toronto North Regional Marketing Leader in all areas of marketing including events, sponsorships, advertising, direct marketing, publicity, digital marketing, website and social media
• With oversight and review by the Toronto/Toronto North Regional Marketing Leader, the RMC will develop and lead the implementation of office, client group and service-specific marketing strategies, programs and activities to support existing client retention, targeted pursuit plans and referral mapping
• Coordinate client prospect programs in conjunction with other marketing-related initiatives
• Work with leaders in the region to identify accounts where further value can be brought to the client, using account-based marketing approaches to engage with the client
• Develop creative campaign briefs and support concept development phases
• Gather and compile market research for planning purposes
• Maintain marketing materials including promotional items, brochures and tradeshow equipment
• Perform administrative duties specific to the marketing department such as updating and maintaining databases, client lists and preparing materials for distribution to clients
• Measure, understand and report on the impact of marketing activities, including using the firm’s ‘Performance Reporting’ methodology (where applicable). Analyze the reporting information and make recommendations / adjustments to plans and programs where required.
• Build profile and relationships in regional marketplace, including with local influencers, media and community (e.g. through attendance at local events)
• Conduct other projects and ad-hoc activities as directed by the Toronto/Toronto North Regional Marketing Leader

Skills and Experience

• Successful completion of a post-secondary degree or diploma in Business Administration specializing in Marketing, Communications, Project Management, English, Journalism or related discipline
• Minimum of three years experience in a marketing capacity and a demonstrated understanding of the marketing process and project coordination
• Digital Marketing understanding is an asset
• Experience executing paid social media campaigns
• Must be able to manage multiple projects at a time while working independently
• Strong computer literacy including effective working skills of Microsoft Word, Excel and PowerPoint
• A valid driver’s license is necessary as travel will be required

Core Competencies and Personal Characteristics

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  Integrity – professional whose honesty, integrity, confidentiality and high ethical standards contributes to effective leadership and optimal business relationships
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  Energy – displays enthusiasm, optimism and passion while maintaining a high level of productivity and a balanced lifestyle
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  Diversity – understands the importance of different backgrounds, perspectives and experiences and is respectful of individual differences
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  Communication – effectively expresses ideas and conveys information in business writing, conversations and interactions with others that make an impact and persuade their intended audience(s)
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  Client Service Excellence – understands the importance of quality client service, proactively identifies client needs and creates strategies to proficiently serve clients
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  Business Development – looks for and seizes profitable business opportunities while focusing on the ability to gain increased presence in the community
• Forward Thinking – anticipates the implications of situations, takes appropriate action as needed and prepares for possible contingencies
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  People Management & Leadership – goal-driven leader who effectively manages self, others and teams to achieve goals
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  Coaching – takes responsibility for one’s own and team members’ performance by setting clear goals and tracking progress against those goals, promptly addresses performance issues, is highly organized and uses personal judgement and decision making
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  Fostering Innovation – develops, sponsors, and/or supports the introduction of new and improved methods, products, procedures and technologies
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  Interpersonal Skills – proven relationship builder with the ability to relate to team members, inspire them to participate and mitigate conflict
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  Strategic Thinking – analyzes the Firm’s competitive position by considering market and industry trends, existing and potential clients, and strengths and weaknesses of competitors
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  Entrepreneurial – looks for and seizes profitable business opportunities and is willing to take calculated risks in order to achieve business goals

MY REWARDS @ MNP: