Tag: Demand

Company: EcoVadis

Location: Toronto, ON

Expected salary:

Job date: Tue, 19 Aug 2025 23:11:31 GMT

Job description: in marketing, Business, Web Development, or a related field; Master’s degree (MBA or equivalent). certification in digital… marketing or web development preferred. 8+ years in digital/web marketing roles at top tier enterprise SaaS companies…

The candidate should possess a Master’s degree in Business or a related field, preferably an MBA, along with certification in digital marketing or web development. They should have over 8 years of experience in digital or web marketing positions within leading enterprise SaaS companies.

Company: EcoVadis

Location: Toronto, ON

Expected salary:

Job date: Wed, 20 Aug 2025 01:36:16 GMT

Job description: Company DescriptionWork smart, have fun and make an impact!EcoVadis is the leading provider of business sustainability ratings. Our solutions are backed by an international team of experts and powerful technology. We analyze data and build sustainability scorecards that give companies actionable insights into their environmental, social and ethical risks.Why apply to EcoVadis? Be a part of the global sustainability change in business. Grow your career. Work with extraordinary people. Feel valued for your contribution.Learn more about our team and culture onJob Description

• Develop and implement a comprehensive web strategy that aligns with our marketing goals and drives business growth, while creating a strong brand experience and user engagement that is focused on conversion rate optimization.
• Redesign and re-architect the website to drive leads and clearly communicate our brand vision and solutions we offer.
• Continuously optimize and conduct A/B testing to enhance website user experience, SEO, and lead generation improvements.
• Conduct UX and customer research to inform web design and architecture.
• Partner with brand, design, solutions marketing, field marketing and content marketing teams to oversee the creation, curation, and management of web content to ensure it is relevant and up-to-date.
• Work closely with the SEO agency to execute SEO strategy, including keyword research, on-page optimization, and technical SEO enhancements.
• Ideate and implement new AI and content personalization solutions designed to drive website engagement and improved MQL and MGO conversions.
• Monitor, analyze, and report on web performance using tools such as Google Analytics, Hotjar and others to inform actionable insights and data-driven improvements.
• Collaborate with UX/UI designers to ensure the website is user-friendly, visually appealing, and aligned with brand guidelines and best practices.
• Build the strategy to support international markets that addresses unique content and translation requirements.
• Work closely with other teams to ensure the website supports overall company initiatives and marketing campaigns.
• Build campaign landing pages as needed.
• Oversee the management and maintenance of web platforms, content management systems (CMS), and related tools to ensure the website is secure, responsive, and optimized for performance across all devices.
• Partner with agencies or freelancers as needed.

Qualifications

• Bachelor’s degree in marketing, Business, Web Development, or a related field; Master’s degree (MBA or equivalent). certification in digital marketing or web development preferred.
• 8+ years in digital/web marketing roles at top tier enterprise SaaS companies
• Experience with personalization and AI-driven web solutions.
• Expertise in web strategy, content management systems (CMS), and user experience (UX).
• Proven success in leading SEO, and web analytics initiatives with internal teams and /or agencies.
• Deep understanding of web development processes and digital marketing technologies.
• Ability to balance strategic vision with hands-on execution.
• Advanced knowledge of website analytics tools (e.g., Google Analytics, etc). Proficiency in CMS platforms (e.g., AEM, WordPress, Webflow).
• Strong understanding of digital marketing integrations including salesforce , Hubspot and Pardot
• Expertise in digital channels – SEM, LinkedIn, data attribution, and email marketing
• Exceptional problem-solving and project management skills.
• Highly adaptable to changing priorities and technologies.
• Proven track record in managing and collaborating with large cross-functional teams.
• Ability to influence stakeholders and present to executive leadership.

Additional Information

• Beginning: ASAP
• Full time position (Permanent after probation)
• Location: Toronto or NY

Why Join Us?

• Profitable, well-backed company with leadership committed to scaling demand gen the right way.
• Strong investment and support from a commercially minded leadership team.
• Opportunity to refine and expand an existing demand generation function at scale.
• Impact-driven role with autonomy to define success in enterprise growth.

In return for your expertise, we offer:

• Casual and very friendly work environment
• Opportunity to work in a truly international atmosphere
• GRSP and TFSA matching programs available
• Health, Wellness, and Dental Benefits
• Life Insurance, Critical Illness, Accidental death, long-term, and short-term disability insurance
• Flexi-time
• Home office allowance program
• Work from home & work from anywhere policy
• Employee referral bonus policy
• Paid employee volunteer day
• Access to E-learning platform
• Virtual and in-person team-building events

Our hiring team looks forward to reviewing your CV, in English, with a guaranteed response to every application. A new job with purpose awaits you!Don’t fit all the criteria but still think you’d be a good candidate? Please apply anyway to give our hiring team the opportunity to assess your skills and to learn more about what you could bring to EcoVadis. We’re interested in hiring capable people, regardless of professional and educational background.Can the hiring process be adjusted to suit my needs? Yes. We want everyone going through the hiring process with EcoVadis to feel confident that you are able to demonstrate your full potential. We welcome applications from disabled people, people with long-term health conditions, and neurodiverse candidates. If you need any adjustments, including the provision of interview questions, please let the hiring team know..Our team’s strength comes from everyone’s uniqueness and is founded upon mutual respect. EcoVadis commits to equity, inclusion and reducing bias in our hiring processes. EcoVadis does not accept any form of discrimination based on color, national or ethnic origin, ancestry, citizenship, religion, beliefs, age, sex, gender identity, sexual orientation, neurodiversity, disability, parental status, or any other protected characteristic that makes you unique. In your application, we encourage you to remove personal information such as: photographs, marital status, number of children, religion, gender, residential postal code, university graduation date, past medical or parental leave(s) taken, nationality (instead, please state if you are legally eligible to work in the job region/country), university name (instead, please state any degrees obtained and the study major).

Company Overview

EcoVadis is a leader in business sustainability ratings, providing solutions through a global team of experts and advanced technology to help companies understand their environmental, social, and ethical risks.

Job Description

The role involves developing a comprehensive web strategy to align with marketing goals and drive growth. Responsibilities include:

• Website Redesign: Revamping the site to enhance lead generation and brand messaging.
• Optimization: Conducting A/B testing, improving SEO, and user experience based on research insights.
• Content Management: Collaborating with various teams to ensure up-to-date, relevant web content.
• SEO Execution: Working with agencies for keyword research and on-page optimization.
• AI Solutions: Implementing innovative personalization strategies for better engagement.
• Performance Analysis: Using analytics tools to drive data-informed decisions.
• International Strategy: Supporting website needs for global markets.
• Campaign Support: Developing landing pages and managing web platforms.

Qualifications

• Education: Bachelor’s degree in marketing, business, or related fields; Master’s preferred.
• Experience: 8+ years in digital/web marketing, especially with enterprise SaaS.
• Skills: Expertise in web strategy, UX, SEO, CMS, and analytics tools; familiarity with digital marketing integrations like Salesforce and HubSpot.
• Characteristics: Strong problem-solving skills, adaptability, and experience managing cross-functional teams.

Additional Information

• Position Details: Full-time, based in Toronto or New York; immediate start.
• Company Culture: Casual and friendly, commitment to international collaboration and diversity.
• Benefits: Health and wellness programs, flexible working conditions, professional development, and a supportive environment for diverse candidates.

Commitment to Diversity

EcoVadis is dedicated to an inclusive hiring process, encouraging applications from all backgrounds, including those with disabilities or unique challenges.

Company: EcoVadis

Location: Toronto, ON

Expected salary:

Job date: Fri, 15 Aug 2025 22:17:52 GMT

Job description: Company DescriptionWork smart, have fun and make an impact!EcoVadis is the leading provider of business sustainability ratings. Our solutions are backed by an international team of experts and powerful technology. We analyze data and build sustainability scorecards that give companies actionable insights into their environmental, social and ethical risks.Why apply to EcoVadis? Be a part of the global sustainability change in business. Grow your career. Work with extraordinary people. Feel valued for your contribution.Learn more about our team and culture onJob Description

• Develop and implement a comprehensive web strategy that aligns with our marketing goals and drives business growth, while creating a strong brand experience and user engagement that is focused on conversion rate optimization.
• Redesign and re-architect the website to drive leads and clearly communicate our brand vision and solutions we offer.
• Continuously optimize and conduct A/B testing to enhance website user experience, SEO, and lead generation improvements.
• Conduct UX and customer research to inform web design and architecture.
• Partner with brand, design, solutions marketing, field marketing and content marketing teams to oversee the creation, curation, and management of web content to ensure it is relevant and up-to-date.
• Work closely with the SEO agency to execute SEO strategy, including keyword research, on-page optimization, and technical SEO enhancements.
• Ideate and implement new AI and content personalization solutions designed to drive website engagement and improved MQL and MGO conversions.
• Monitor, analyze, and report on web performance using tools such as Google Analytics, Hotjar and others to inform actionable insights and data-driven improvements.
• Collaborate with UX/UI designers to ensure the website is user-friendly, visually appealing, and aligned with brand guidelines and best practices.
• Build the strategy to support international markets that addresses unique content and translation requirements.
• Work closely with other teams to ensure the website supports overall company initiatives and marketing campaigns.
• Build campaign landing pages as needed.
• Oversee the management and maintenance of web platforms, content management systems (CMS), and related tools to ensure the website is secure, responsive, and optimized for performance across all devices.
• Partner with agencies or freelancers as needed.

Qualifications

• Bachelor’s degree in marketing, Business, Web Development, or a related field; Master’s degree (MBA or equivalent). certification in digital marketing or web development preferred.
• 8+ years in digital/web marketing roles at top tier enterprise SaaS companies
• Experience with personalization and AI-driven web solutions.
• Expertise in web strategy, content management systems (CMS), and user experience (UX).
• Proven success in leading SEO, and web analytics initiatives with internal teams and /or agencies.
• Deep understanding of web development processes and digital marketing technologies.
• Ability to balance strategic vision with hands-on execution.
• Advanced knowledge of website analytics tools (e.g., Google Analytics, etc). Proficiency in CMS platforms (e.g., AEM, WordPress, Webflow).
• Strong understanding of digital marketing integrations including salesforce , Hubspot and Pardot
• Expertise in digital channels – SEM, LinkedIn, data attribution, and email marketing
• Exceptional problem-solving and project management skills.
• Highly adaptable to changing priorities and technologies.
• Proven track record in managing and collaborating with large cross-functional teams.
• Ability to influence stakeholders and present to executive leadership.

Additional Information

• Beginning: ASAP
• Full time position (Permanent after probation)
• Location: Toronto or NY

Why Join Us?

• Profitable, well-backed company with leadership committed to scaling demand gen the right way.
• Strong investment and support from a commercially minded leadership team.
• Opportunity to refine and expand an existing demand generation function at scale.
• Impact-driven role with autonomy to define success in enterprise growth.

In return for your expertise, we offer:

• Casual and very friendly work environment
• Opportunity to work in a truly international atmosphere
• GRSP and TFSA matching programs available
• Health, Wellness, and Dental Benefits
• Life Insurance, Critical Illness, Accidental death, long-term, and short-term disability insurance
• Flexi-time
• Home office allowance program
• Work from home & work from anywhere policy
• Employee referral bonus policy
• Paid employee volunteer day
• Access to E-learning platform
• Virtual and in-person team-building events

Our hiring team looks forward to reviewing your CV, in English, with a guaranteed response to every application. A new job with purpose awaits you!Don’t fit all the criteria but still think you’d be a good candidate? Please apply anyway to give our hiring team the opportunity to assess your skills and to learn more about what you could bring to EcoVadis. We’re interested in hiring capable people, regardless of professional and educational background.Can the hiring process be adjusted to suit my needs? Yes. We want everyone going through the hiring process with EcoVadis to feel confident that you are able to demonstrate your full potential. We welcome applications from disabled people, people with long-term health conditions, and neurodiverse candidates. If you need any adjustments, including the provision of interview questions, please let the hiring team know..Our team’s strength comes from everyone’s uniqueness and is founded upon mutual respect. EcoVadis commits to equity, inclusion and reducing bias in our hiring processes. EcoVadis does not accept any form of discrimination based on color, national or ethnic origin, ancestry, citizenship, religion, beliefs, age, sex, gender identity, sexual orientation, neurodiversity, disability, parental status, or any other protected characteristic that makes you unique. In your application, we encourage you to remove personal information such as: photographs, marital status, number of children, religion, gender, residential postal code, university graduation date, past medical or parental leave(s) taken, nationality (instead, please state if you are legally eligible to work in the job region/country), university name (instead, please state any degrees obtained and the study major).

Company Overview

EcoVadis is a prominent provider of business sustainability ratings, leveraging expert analysis and technology to deliver sustainability scorecards that offer actionable insights into environmental, social, and ethical risks. The company aims to drive global sustainability changes in business while fostering career growth and employee value.

Job Overview

EcoVadis is seeking a candidate to develop and implement a web strategy that aligns with marketing goals and enhances brand experience, focusing on conversion rate optimization. Key responsibilities include:

• Redesigning and optimizing the website for lead generation and user engagement.
• Conducting A/B testing and utilizing analytics to improve SEO and user experience.
• Collaborating with various marketing teams to manage web content.
• Partnering with an SEO agency to enhance on-page optimization.
• Implementing AI-driven solutions for personalization.
• Reporting on web performance using tools like Google Analytics.

Qualifications

Candidates should have:

• A bachelor’s degree in a related field; a master’s or relevant certifications are preferred.
• 8+ years of experience in digital/web marketing within top-tier SaaS companies.
• Proficiency in web strategy, content management, SEO, and digital marketing technologies.
• Strong project management and problem-solving skills.

Additional Information

• Location: Toronto or NY.
• Position: Full-time (permanent after probation), starting ASAP.
• Benefits include health and wellness programs, flexible work options, and a friendly work environment.

EcoVadis promotes equity, inclusion, and respects diversity in its hiring process, encouraging diverse candidates to apply, even if they don’t meet all criteria.