Company: Hootsuite
Location: Toronto, ON – Vancouver, BC
Expected salary:
Job date: Fri, 21 Mar 2025 06:38:32 GMT
Job description: and flawless campaign sends) Support digital marketing initiatives focused on customer activation lifecycle stages with the…We are looking for an Email Marketing Specialist who will work cross-functionally in the execution of email programs…
Email Campaign Specialist – Kavaliro – Orlando, FL
Company: Kavaliro
Location: Orlando, FL
Expected salary:
Job date: Fri, 14 Mar 2025 23:36:33 GMT
Job description: and best practices, as well as a proven track record of creating engaging content and designing impactful email templates. The Email Marketing Specialist will be responsible for developing and implementing email marketing strategies to increase customer engagement, drive sales, and build brand loyalty. This role requires strong analytical skills, attention to detail, and the ability to track and measure campaign performance to drive continuous improvement. The ideal candidate will be proactive, creative, and results-driven, with a passion for delivering targeted, personalized email marketing campaigns that resonate with our target audience.
Email Campaign Specialist – Kavaliro – Orlando, FL
Company: Kavaliro
Location: Orlando, FL
Expected salary:
Job date: Sat, 15 Mar 2025 03:23:44 GMT
Job description: and best practices, as well as experience with segmentation, A/B testing, and analytics to drive continuous improvement. This individual will be responsible for developing and executing targeted email campaigns to engage and nurture our subscriber base, ultimately driving revenue and growth for the company. Strong communication skills, attention to detail, and the ability to think creatively and strategically are essential for success in this role. The Email Marketing Specialist will collaborate with cross-functional teams to ensure alignment with overall marketing goals and objectives, and will be responsible for tracking and reporting on key performance metrics to evaluate the effectiveness of campaigns and make data-driven recommendations for optimizing future initiatives.
Email Marketing Consultant – Canadian Tire – Toronto, ON
Company: Canadian Tire
Location: Toronto, ON
Expected salary:
Job date: Sat, 15 Mar 2025 02:43:24 GMT
Job description: What you’ll doReporting to the AVP, Digital Marketing & Journey Ops, the Email Marketing consultant will support our email marketing campaigns across the organization.Build and deploy emails using HTML/CSS/AMPscript through Salesforce Marketing CloudManage and maintain our email marketing calendar in collaboration with internal stakeholdersCollaborate with Marketing, Loyalty, and Digital teams to build segments and design customer journeysDevelop strategies to improve email engagement rates through automation and personalizationProvide analysis and reporting on campaign results, and recommendations for future improvementsProactively report on email marketing trends to provide innovative email channel recommendationsWhat you bring2+ years experience in loyalty marketing or digital communicationsKnowledge of direct marketing industry standards and regulations as they pertain to contact managementExperience with Salesforce Marketing Cloud (ExactTarget) for template building and reportingExperience with email deployment and development a plusAdobe Campaign management platforms and Adobe Photoshop experience is desiredExperience with HTML/CSS is desiredAbility to manage multiple, complex projects at once to accomplish business objectivesExcellent communication skills with the ability to collaborate across various business groupsExperience in process development and execution / lean methodologySolid understanding of measurement methodologiesWorking knowledge of relational databasesHybridWe value flexibility. We have adopted a hybrid work model whereby employees use a combination of working in office and virtually in service of outcomes. Each leader is empowered to decide what work is best achieved in person based on the unique needs of their team.About UsCanadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there’s a place for you here.Our Commitment to Diversity, Inclusion and BelongingWe are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.AccommodationsWe stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.
The Email Marketing consultant will support email marketing campaigns, build and deploy emails, collaborate with internal teams, analyze campaign results, and provide recommendations for improvements. The ideal candidate has experience in loyalty marketing, knowledge of direct marketing industry standards, familiarity with Salesforce Marketing Cloud, and proficiency in HTML/CSS. Canadian Tire Corporation offers competitive salaries, flex benefits, and a commitment to diversity, inclusion, and belonging. Accommodations can be provided for candidates from equity-seeking groups.
Email Marketing Specialist – Ratehub.ca – Toronto, ON
Company: Ratehub.ca
Location: Toronto, ON
Expected salary:
Job date: Wed, 05 Mar 2025 02:30:12 GMT
Job description: WHO IS RATEHUB?We’re a company on a mission – We are a unique Canadian Fintech that is the one stop shop for all financial needs of the consumer – Save, Spend, Borrow, Invest, and Protect. Every single team member, from product & engineering to sales & marketing, finance, operations, and everything in between is obsessed with one thing; helping Canadians make better financial choices. And we’re pretty great at it, too. Via our digital application technology and our award-winning in-house brokerages, we help emailover 2M Canadians per month make a positive impact on their finances. We have many unique businesses – a mortgage brokerage, a life insurance brokerage, a home and auto insurance brokerage, a mortgage originations and servicing business, a Financial Services Marketplace and a content business across Ratehub and MoneySense. 365 days a year we deliver our users the best online mortgage experience, personalized Credit Card and Loans options, and cheaper auto & home insurance policies than they typically get from their existing financial adviser.Changing how people make financial choices isn’t easy, though. We know that achieving our mission is full of challenges; challenges that can be complex and often unexpected, but that are always interesting, rewarding, and fun to solve as a team. This is where you come in. We are on the hunt for the right kind of people to join us and help lead us forward to continued growth.We’re looking for an Email Marketing Specialist to join our growing team (based in downtown Toronto but also open to remote candidates).The candidate will be developing & building email marketing campaigns such as newsletters, automated nurturing journeys, promo emails, etc., and executing email marketing strategies to drive lead generation, customer retention, and overall business growth.They will be part of the marketing team and will work closely with multiple stakeholders including Business Unit Heads, Product Managers, Analytics, Sales, and Engineering teams to define and execute campaigns in Salesforce marketing cloud.YOUR RESPONSIBILITIES:
- Plan and manage the execution of email marketing programs within Salesforce marketing cloud including development, campaign setup, scheduling, testing, quality assurance, and deployment.
- Analyze and track email performance KPIs (open rate, click rate, unsub rate, etc.) and other related metrics (conversion rates, revenue generated, etc.) to provide actionable insights for improvement.
- Test different email elements (copy, subject lines, design elements, etc) via A/B testing to enhance email templates and improve email KPIs
- Collaborate with other cross-functional teams (Content, Analytics, etc) to ensure smooth execution of marketing campaigns and continued optimization to ensure achievement of email KPI targets.
- Oversee maintenance and growth of subscribed email lists, ensuring compliance with spam regulations and best practices.
- Stay up-to-date on the latest email marketing trends and advocate for continued innovation and expansion of email marketing within the organization
YOUR QUALIFICATIONS:
- Minimum 3 years in Email Marketing and at least one year working with marketing automation
- Experience in building email journeys with Salesforce marketing cloud (required)
- Proficiency in HTML, CSS, SQL and AMPscript (strongly preferred) for email design and data segmentation.
- Strong analytical skills to interpret campaign data and refine strategies.
- Strong copy-writing skills (ability to create first draft email copy, creative subject lines, etc.)
- Understanding deliverability of email, barriers to making it to the inbox, DNS, IP’s, DKIM, definition of bounce reasons, etc.
- Strong knowledge of CASL
CULTURE FIT:
- Members first – we prioritise the interests and needs of our members above all else.We solve member pain points and focus on member satisfaction. We start with members, and end with the P&L.
- Growth mindset – we set ambitious goals and challenge the status quo. We take responsible risks and are accountable for our actions.
- Better together – we are One team with One common goal. We make our footprint bigger than our foot, leave our egos at the door, support each other to achieve great results as One company.
- Run after problems – we tackle problems head on and focus on finding solutions. Obstacles are seen as opportunities for growth and innovation. We have the hard conversations and choose the harder right over the easier wrong. And we do it with a smile.
- Measure Learn Iterate Innovate – we focus on getting things done. We measure what matters, iterate, learn, iterate many times in a data-driven way, which is how we will innovate.
JOB PERKS:
- Competitive salary: We know it’s expensive to live/work in Canada
- Remote-first organization: we love opportunities to get together as a team, but for the most part we offer our employees the flexibility to work anywhere in Canada
- Flexible hours: Enjoy a couple more hours of sleep in the morning, if you want
- Benefits: Health is wealth! A benefits package with no employee contribution required
- Perks: RRSP matching program, individual training allowance, fun team socials (remote AND in-person) and more!
Ratehub welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.Powered by JazzHR
Ratehub is a Canadian Fintech company focused on helping Canadians make better financial choices. They offer a variety of services including mortgages, insurance, and financial marketplace. They are looking for an Email Marketing Specialist to join their team and manage email marketing campaigns to drive lead generation and customer retention. The ideal candidate should have experience in email marketing, marketing automation, and Salesforce marketing cloud, as well as strong analytical and copywriting skills. Ratehub values a member-first approach, growth mindset, teamwork, problem-solving, and innovation. They offer competitive salary, remote work options, flexible hours, benefits, RRSP matching program, training allowance, and team socials. Accommodations are available for candidates with disabilities.
SR MANAGER EMAIL AND CREATIVE SERVICES – Home Depot – Toronto, ON
Company: Home Depot
Location: Toronto, ON
Expected salary:
Job date: Sun, 23 Feb 2025 04:32:51 GMT
Job description: SR MANAGER EMAIL AND CREATIVE SERVICES Job At The Home Depot in Toronto, ON M3C 4H9SR MANAGER EMAIL AND CREATIVE SERVICES Press ENTER to read the content or TAB to skip.1 Concorde Gate, Toronto, ON M3C 4H9Req135980 Full Time Corporate HybridWith a career at The Home Depot, you can be yourself and also be part of something bigger.Position Overview:The Sr Manager of Email and Creative Services’s core responsibility is to develop and lead the email program along with Home Depot Canada’s internal creative team. This person will work closely with partners in Marketing, eCommerce, and the Personalization team and will be charged with ensuring processes, technology and associates continue to grow our internal owned channel capabilities and effectiveness.OverviewKey Responsibilities:Team Leadership & Development
- Lead and mentor a team of over 20 associates including managers email specialists, creative designers, and developers fostering a collaborative environment that encourages innovation and professional growth.
Strategic Direction
- Develop, communicate and deliver a 3 year email, creative and technology strategic roadmap to ensure that Home Depot’s owned channels continue to evolve along with the needs of our customers and business.
Partnering
- Fosters and maintains positive relationships with partners such as Marketing, Technology, UX, Personalization and Product Management
- Ensure cohesive messaging and branding across all customer touchpoints, enhancing the overall customer experience.
Campaign Delivery
- Oversee the end-to-end process of owned channel campaigns, including planning, execution, testing, and analysis, ensuring optimal performance and adherence to best practices
Creative Direction
- Oversee the design and development of visually compelling email & web content, ensuring it adheres to brand guidelines and resonates with target audiences.
Automation and Segmentation
- Implement and optimize email automation workflows and audience segmentation strategies to deliver personalized content and enhance customer engagement.
Compliance and Best Practices
- Ensure all experiences comply with industry regulations (e.g., GDPR, CAN-SPAM) and best practices, minimizing risks and protecting customer data.
Competencies:
- Collaborates
- Action Oriented
- Drives Results
- Communicates Effectively
- Plans and Aligns
- Customer Focus
Skills:
- Email Marketing Expertise: In-depth knowledge of email marketing strategies, tools, and best practices.
- Creative Design Skills: Ability to guide and critique creative design, ensuring alignment with brand standards and campaign goals.
- Analytical Skills: Proficiency in analyzing data and metrics to drive decisions and optimize campaigns.
- Project Management: Strong organizational skills to manage multiple projects and deadlines effectively.
- Leadership and Team Management: Experience in leading and developing a diverse team, fostering collaboration and innovation.
- Technical Proficiency: Familiarity with email marketing platforms (e.g., Mailchimp, Salesforce) and marketing automation tools.
- Communication Skills: Excellent verbal and written communication skills to convey ideas clearly to stakeholders and team members.
- Customer Focus: Ability to understand customer needs and preferences, tailoring content and strategies accordingly.
- Problem-Solving Skills: Strong ability to identify challenges and develop effective solutions quickly.
- Adaptability: Flexibility to adapt to evolving market trends and technology changes in the email marketing landscape.
Direct Manager/Direct Reports:
- Director of Digital User Experience
Travel Requirements:
- Limited – generally limited to the GTA stores and Innovation Centre
Physical Requirements:
- Extended Sitting
Hybrid Work:
- In Person – 3 days per week
Working Conditions:Working in an office setting: computer work, camera on virtual meetings, taking support callsMinimum Education:University/College degree in a related area of study, or equivalent experience.Minimum Years of Work Experience:
- 5-8
Minimum Leadership Experience:
- 3
Certifications:
- Certification
Other Requirements/Assets:
- Experience with Salesforce Marketing Cloud, Adobe AEM preferred but not required
The Home Depot in Toronto, ON is looking for a Sr Manager of Email and Creative Services to lead the email program and internal creative team. Responsibilities include team leadership, strategic direction, partnering with other teams, overseeing campaign delivery, creative direction, automation and segmentation, compliance, and best practices. Required skills include email marketing expertise, creative design skills, analytical skills, project management, leadership, technical proficiency, communication skills, customer focus, problem-solving skills, adaptability, and the ability to work in a hybrid setting. The ideal candidate will have a university/college degree in a related field, 5-8 years of work experience, and 3 years of leadership experience. Experience with Salesforce Marketing Cloud and Adobe AEM is preferred.
Senior Manager, Email Strategy & Digital Enablement – Picton Mahoney Asset Management – Toronto, ON
Company: Picton Mahoney Asset Management
Location: Toronto, ON
Expected salary:
Job date: Thu, 20 Feb 2025 07:43:58 GMT
Job description: Great Place to Work™ 2020 – 2024 | Best Workplaces™ with Most Trusted Executive Teams 2024 | Best Workplaces™ in Financial Services & Insurance 2020 – 2024 | Best Workplaces™ for Mental Wellness 2023, 2024 | Best Workplaces™ for Giving Back 2022, 2024 | Best Workplaces™ for Women 2021 | Best Workplaces for Inclusion 2021, 2024 | Best Workplaces™ in Ontario 2020, 2021, 2024One of Canada’s Most Trusted Investment Brands.At Picton Mahoney Asset Management, being alternative isn’t just what we do—it’s who we are.Founded by industry pioneer David Picton, we’ve spent 20 years challenging conventional wisdom and redefining the investing landscape. As one of Canada’s most trusted investment brands, we are proudly independent—privately run, 100% employee-owned, and deeply committed to delivering results for our clients.Thinking alternatively y is in Our DNA.With a team of 160 bold thinkers—one-third dedicated solely to investment management—we are specialists, not generalists. Managing $12 billion for institutional and retail clients, we navigate markets with conviction, resilience, and a forward-thinking approach.We’re more than investors — we’re innovators. We challenge traditional investment mindsets, constantly pushing the boundaries to achieve our mission: To bring greater certainty to investors.Our success is built on four guiding principles:· Treat investors’ money like our own.· Redefine the way investors invest.· Be human—always approachable.· Succeed together, one investment at a time.These aren’t just words—they define how we think, how we invest, and how we work.Now, we’re entering our next chapter. We’re transforming our brand and reshaping the way the world invests. If you think differently, embrace an entrepreneurial spirit, and thrive in a dynamic, bureaucracy-free environment, join us and be part of what’s next.Thriving in Our Entrepreneurial CultureAt Picton Mahoney, you’ll thrive in our creative and dynamic workplace, where collaboration and support are at the core of everything we do. At our firm, you’ll have the opportunity to take on significant responsibilities, work in a flexible environment, and tackle challenging projects from the outset. Our culture is designed for ambitious professionals who want to make an immediate impact while continuing to push boundaries and achieve our greater mission. You’ll be empowered with a high level of responsibility, trust, and flexibility, providing an exciting and creative space for you to help reshape how the world views alternative investments. With competitive total rewards, performance-based bonuses, and a clear path for career growth, you’ll have everything you need to develop both now and over the longer term.The OpportunityWe’re looking for a passionate and experienced Senior Marketing Manager, Email Strategy & Digital Enablement, to join our dynamic Marketing team. If you’re a strategic thinker who thrives on crafting impactful email campaigns and leveraging digital tools to drive engagement, we’d be excited to meet you!Reporting to the Vice President of Marketing, this role is all about shaping and advancing our email marketing strategy while maximizing the impact of our Seismic tool to support Sales and Marketing. As Senior Marketing Manager, Email Strategy & Digital Enablement, you’ll take ownership of core marketing capabilities, developing and optimizing email journeys for Retail and Institutional audiences. You’ll collaborate with teams across the company to enhance client engagement, elevate Picton’s digital presence, and drive meaningful business impact. This is a full-time, permanent opportunity to make a difference and grow with us.You’ll have the opportunity to learn and lead:Email Strategy and Execution:
- Lead the development, execution, and optimization of email marketing strategies and journeys across Retail and Institutional audiences
- Create and manage targeted, personalized email campaigns designed to improve engagement and drive measurable business outcomes
- Implement A/B testing to optimize email performance, including subject lines, content, and CTAs
- Monitor, analyze, and report on email campaign performance metrics (e.g., open rates, click-through rates, conversions) and provide actionable insights
Seismic Tool Management:
- Serve as the primary owner of the Seismic platform, ensuring effective use to support Sales enablement and Marketing initiatives.
- Manage and maintain content repositories within Seismic, ensuring materials are current, compliant, and relevant.
- Collaborate with internal teams to ensure Seismic workflows are optimized for efficiency and scalability.
Collaboration and Stakeholder Management:
- Partner with the Sales and Marketing teams to ensure alignment on email and Seismic strategies that drive business growth.
- Act as the liaison between Marketing, Sales Operations and external vendors for email and Seismic-related initiatives.
- Train and educate internal stakeholders on Seismic functionalities and best practices.
Data-Driven Decision-Making:
- Leverage analytics tools and CRM data to create segmentation strategies and inform email personalization.
- Work closely with the Sales Operations team to integrate insights into campaign design and execution.
- Continuously identify opportunities for improvement in email and content strategies based on data-driven insights.
What we’re looking for:
- 5-7 years of experience in email marketing, with a proven track record of developing and executing successful email campaigns.
- Hands-on experience with HubSpot or similar marketing automation tools is strongly preferred.
- Experience managing and optimizing Seismic or similar content management tools.
- Financial services experience is preferred, with a basic understanding of asset management considered an asset.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Exceptional project management and organizational skills, with experience using tools like Asana or JIRA.
- Relevant university degree (e.g., Marketing, Business, Communications).
- Solid written and verbal communication skills.
- Familiarity with email design best practices and basic HTML for email.
Our Commitment to EmployeesAt Picton Mahoney Asset Management, we take pride in enhancing our employees’ experiences through a comprehensive suite of exceptional perks and programs. Our benefits include corporate fitness reimbursement and discounts, VersaFi memberships (formerly Women in Capital Markets), Picton Wealth investment counseling and portfolio management services, volunteer and charitable donation matching, maternity and parental leave top-up, recognition awards, semi-annual performance bonuses, a generous annual vacation entitlement (minimum of 15 days per year), training and development reimbursement, extensive health and dental benefits, a healthcare spending account, and more.These offerings are designed to support your career growth, well-being, and overall success. Join us and thrive in an environment that values and invests in you!Picton Mahoney Asset Management is committed to providing an equitable and fair work environment for everyone and all hiring and other personnel actions will be taken without regard to race, colour, creed, religion, sex, disability, gender identity, gender expression, family status, age, language or national origin. If you require an accommodation at any point in time throughout the application and hiring process, please contact Human Resources at (416) 955-4108 or at .Job Posting Closing Date: Friday, February 28th at 5:00 PM ESTPlease note that while we carefully review each application, only those candidates selected for further consideration will be contacted. We wish you all the best in your job search and future endeavors.
Picton Mahoney Asset Management has been recognized as one of the best workplaces in various categories, including financial services, mental wellness, and inclusion. As an independent, employee-owned investment brand, they prioritize challenging conventional investment wisdom and delivering results for clients. They are currently seeking a Senior Marketing Manager, Email Strategy & Digital Enablement to lead email marketing strategies and maximize the impact of digital tools. The ideal candidate will have experience in email marketing, marketing automation tools, content management, and financial services. Picton Mahoney offers a comprehensive suite of perks and programs to support employee growth and well-being, promoting an equitable work environment for all individuals.
eXp Realty – Email Marketing Manager – Zoocasa – Ontario – (REMOTE) Marketing and Communications Remote, 6 Locations Req ID: 1675 · Full-Time – Ontario
Company: eXp Realty
Location: Ontario
Expected salary: $60000 per year
Job date: Sun, 02 Feb 2025 01:25:23 GMT
Job description: Remote, Toronto, Ontario London, Ontario Mississauga, Ontario Barrie, Ontario Hamilton, Ontario Ottawa, OntarioReq ID: 1675 | Full-TimeRelated JobsDescriptionPosition at ZoocasaWe are one of the first work-from-anywhere companies with 2,000+ team members utilizing our virtual office called eXp World. This role is work-from-anywhere in Ontario, Canada.Who is Zoocasa?Zoocasa is an award-winning and passionate prop-tech platform obsessed with delivering exceptional consumer experiences in the real estate sector. As a wholly owned subsidiary of , we pride ourselves on being able to deliver because of our belief in, and support of, our talented and dedicated team. Our growth has been recognized by the , , and .About the teamAt Zoocasa, we empower our customers with the data and expertise they need to make more successful real estate decisions. We’re a full-service brokerage that recognizes how the line between technology and traditional real estate is blurring – so we decided to take the best of both worlds and create a streamlined experience for home buyers, sellers, and renters from start to finish. Come join us!What you will do:Email Strategy & Campaign Development:Design and implement comprehensive email marketing strategies to achieve business goals, including lead nurturing, engagement, retention, and conversions.Develop and execute automated and manual email campaigns tailored to different audience segments.Content Creation & Design:Create compelling email copy and collaborate with designers to develop visually appealing templates.Ensure all email content aligns with the Zoocasa brand voice and style guidelines.Audience Segmentation:Build and manage segmented email lists to deliver personalized and targeted content.Leverage customer data and behaviors to refine audience segmentation strategies.A/B Testing & Optimization:Conduct A/B tests to optimize subject lines, content, layouts, and CTAs.Analyze test results and apply insights to improve email performance.Performance Tracking & Reporting:Monitor key email metrics, including open rates, click-through rates, bounce rates, and conversions.Prepare regular reports on campaign performance and provide actionable recommendations for improvement.International Growth & Subscription Growth:Develop and execute email strategies to drive international growth and expand Zoocasa’s global footprint.Focus on increasing subscription rates by creating targeted campaigns that attract and retain subscribers across various markets.Collaborate with cross-functional teams to identify opportunities for subscription growth in emerging and established markets.Compliance & Best Practices:Ensure all email campaigns comply with relevant regulations, such as CASL and GDPR.Stay updated on the latest email marketing trends and technologies to implement best practices.Other Accountabilities as AssignedHow you will grab our attention:3-5 years of experience in email marketing, preferably in B2C or lead generationProven track record of designing and executing successful email marketing campaigns.Proficiency in email marketing platforms (e.g., Mailchimp, ActiveCampaign, Mandrill, or similar tools).Strong understanding of email performance metrics and analytics.Experience with audience segmentation and personalization techniques.Excellent copywriting skills with a keen eye for detail.Basic HTML/CSS skills for email template customization.Ability to analyze data and provide actionable insights to optimize campaigns.Strong organizational and project management skills.Experience with CRM platforms and integrating email marketing campaigns.Knowledge of real estate industry trends and consumer behavior.Familiarity with marketing automation workflows.Graphic design skills or experience using tools like Canva or Adobe Creative Suite.If you think you’d make a great match for this position but don’t meet all the requirements, we would still encourage you to apply!What Zoocasa provides:Dental CareVision CareExtended Health CareWellness ProgramPaid VacationPaid HolidayPaid Sick DaysOne-time stock option.Fully remote environmentAmazing company cultureAnd more…The starting base pay for this position is $60,000 CAD per year in our lowest geographic cost of living market and is dependent upon many factors such as location, experience, skills, and training. Base pay is only one part of the total compensation package offered to employees in recognition of their hard work and is determined within a range to allow for growth and development within a role.EEO Statement:eXp World Holdings is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disability or any other characteristic protected by law.eXp World Holdings, Inc. (Nasdaq: EXPI) Copyright © eXp World Holdings, Inc. All Rights Reserved.
Senior Manager, Lifecycle Email Marketing – TMX Group – Toronto, ON
Company: TMX Group
Location: Toronto, ON
Expected salary:
Job date: Fri, 24 Jan 2025 06:59:43 GMT
Job description: Venture outside the ordinary – TMX CareersThe TMX group of companies includes leading global exchanges such as the Toronto Stock Exchange, Montreal Exchange, and numerous innovative organizations enhancing capital markets. United as a global team, we’re connecting cross-functionally, traversing industries and geographies, moving opportunity into action, advancing global economic growth, and propelling progress. Through a rich exchange of ideas, meaningful collaboration, and a nimble operating model, we’re powering some of the nation’s most critical systems, fueling capital formation and innovation, bringing increased opportunity to business visionaries, product ingenuity to consumers, and career exploration to our team.Ready to be part of the action? see attachedReporting to the Vice-President and Head of Marketing, as the Lifecycle Email Marketing Senior Manager, you will play a crucial role in championing continuous email channel improvement through a focus on journey building, automation, and improved personalization, acquisition, and retention. You will use your expertise in email marketing, performance tracking, and optimization, as well as your knowledge of marketing automation platforms to strengthen our customer relationships, optimize automation processes, and ultimately drive business growth. This role needs a candidate who has the perfect mix of technical and strategic skills who can efficiently communicate and work cross-functionally within the organization.Strategic Planning (25%)Develop a comprehensive roadmap for evolving the company’s marketing automation capabilities, focusing on how to drive this transformation and maximize the impact of lifecycle email marketing aligned with the CRM strategy.Continuously evolve email acquisition and retention programs, focusing on customer segmentation, email acquisition, robust testing, and compliance with CAN-SPAM & CASL regulations.Collaborate with senior leadership to align email marketing strategies with broader business goals and initiatives.Identify opportunities for integration and synergy between email marketing and other digital marketing channels to create a cohesive customer experience.Campaign Strategy & Optimization (40%)Lead the strategic planning and optimization of lifecycle marketing initiatives, collaborating with email marketers to develop innovative approaches for improving engagement and results.Guide the development of customer journeys and automated email workflows, focusing on segmentation, personalization, and automation techniques to enhance customer engagement across the lifecycle.Analyze campaign performance and customer behavior data to drive continuous improvement, recommending strategic enhancementsProvide thought leadership and best practices to elevate the overall effectiveness of email campaigns, collaborating with designers and content creators to align creative and messaging strategies with optimization goals.Data Analysis & Reporting (20%)Monitor and analyze the performance of digital marketing efforts across multiple channels (paid search, organic search, social, email, display, video, etc.).Track and report on the performance of CRM campaigns, providing insights on key metrics, success rates, and areas for improvement.Leverage analytics dashboards and reports to manage and optimize campaign/always-on activity.Technology & Operations Management (15%)Manage, report, and adhere to the Email Marketing budget.Support the execution of integrated marketing efforts, including a mix of email, digital, lead-nurturing, and content marketing campaigns for lead generation.Collaborate across teams to improve processes that drive speed and efficiency in systems.Requirements:Bachelor’s degree in Business Administration, Marketing, or a related field.7+ years of relevant digital marketing experience, with a focus on email marketing and CRM.Proficiency with marketing automation platforms, journey building and automations with Salesforce Marketing Cloud, and Salesforce (or other similar platforms)Strong analytical skills and experience with data analysis and visualization tools (e.g., Google Analytics, Data Studio, Power BI, Tableau).Excellent project management and organizational skills.Outstanding communication and interpersonal skills.Ability to work well in a fast-paced environment with competing priorities and tight deadlines.A self learner and problem solver using new or existing tools and processes.Strong passion for digital marketing and data-driven decision making.Nice to Have:Knowledge of the Canadian financial industry would be an asset.Experience in capital markets, and/or finance.Knowledge of HTML/CSSBilingualism (French) is an asset.In the market for…Excitement – Explore emerging technology and innovation, as well as ventures and digital finance that shape the future of global markets! Experience the movement of the market while grounded in the stability of close to 200 years of success.Connection – With site hubs in some of the world’s most multicultural cities, we leverage our size and structure to create rich connections and belonging while experiencing powerful global impact through our work.Impact – More than a platform, we use our talents to power mission-critical systems that drive global economic advancement, innovation, and growth. As well, our employee-led Team Impact spreads social good via our giving strategy.Wellness – From empathetic leadership to a culture of flexibility and balance, we believe wellness at work creates the maximum yield and a stronger “we”. Plus, with a cloud-first and hybrid workstyle, as well as generous time-off and leaves, we support a life well lived!Growth – From a growth mindset in our work, to expansion in our business, TMX is home to action-takers energized by the achievement of ambitious growth.Ready to enrich your career with impactful work, leaders who truly care, and the flexibility and programs to help you thrive as part of #TeamTMX ? Apply now.TMX is committed to creating and sustaining a collegial work environment in which all individuals are treated with dignity and respect and one which reflects the diversity of the community in which we operate. We provide accommodations for applicants and employees who require it.
TMX Careers offers opportunities to venture outside the ordinary by connecting globally to propel progress in capital markets. They are looking for a Lifecycle Email Marketing Senior Manager to champion email channel improvement, strategic planning, campaign optimization, data analysis, and technology management. The ideal candidate will have digital marketing experience, proficiency with marketing automation platforms, and strong analytical and communication skills. TMX offers excitement, connection, impact, wellness, and growth to employees, promoting a diverse and inclusive work environment.
Email Marketing and CRM Specialist – Dentons – Toronto, ON
Company: Dentons
Location: Toronto, ON
Expected salary:
Job date: Thu, 23 Jan 2025 08:58:08 GMT
Job description: Dentons is designed to be different. Our firm leads the way in a rapidly changing legal marketplace. We challenge the status quo and deliver consistent results as well as uncompromising quality and value to our clients. Our global presence is renowned as a firm with over 21,000 individuals in more than 200 offices serving clients across 80+ countries.Dentons Canada is committed to its people and communities. We are consistently recognized as an employer of choice having received numerous awards including being selected as one of Canada’s Top 100 Employers (2025); Canada’s Top Employers for Young People (2024), and Canada’s Best Diversity Employers (2024).This role is an opportunity for you to join the world’s largest law firm, a firm that offers opportunities to build your career while growing your skills and deepening your expertise.OVERVIEWAre you a digital marketer with a flair for crafting and delivering compelling email marketing campaigns and a keen eye for managing Client Relationship Management (CRM) data quality? Do you excel at maximizing client outreach and engagement through innovative digital strategies? If you thrive in a fast-paced environment and are able to leverage technology to drive business success, we have an exciting opportunity for you!POSITION SUMMARYDentons is seeking a talented and motivated Digital Marketing Specialist to join our team.Digital Marketing plays an integral role at Dentons by providing multiple client touch points ranging from sharing thought leadership, event invitations, and other content. Our objective is to provide interested parties with relevant, useful, and timely information, to enhance existing relationships, generate leads and improve client outcomes.This role will focus on working closely with the Canadian team to drive digital and data initiatives to champion, promote, and encourage best practices in client outreaches, use of the CRM (InterAction), and ensure our clients are receiving insights critical to their business.Key responsibilities include the delivery of client materials through our email delivery platform proactively managing data quality, engaging with users to promote best use of Interaction, support the region’s data strategy efforts, and to develop and manage data reporting to support business outcomes. This role will also support CRM activities.KEY RESPONSIBILITIES
- Optimize and distribute external email marketing campaigns including announcements, thought leadership and event invitation via the email marketing platform, Vuture and support related CRM activities.
- Format external marketing content within email marketing templates.
- Ensure distributions adhere to brand standards, marketing best practices and applicable regulations, including CASL (Canada Anti-Spam Legislation (CASL), and other global anti-spam laws where applicable.
- Connect email marketing campaigns to the CRM platform and ensure data is being correctly written back to the CRM platform.
- Update and maintain information in the CRM as it relates to marketing and business development campaigns.
- Work with the Firm’s lawyers, support staff and business services professionals to build marketing mailing send lists.
- Maintain data integrity and quality within the CRM, when necessary, provide training and supporting users on best practices for CRM usage.
- Assist in out of office coverage in Canada and the US when necessary, including email marketing and CRM duties.
- Other duties as required to fully meet the needs of the role.
STRATEGIC ADVISORY AND DATA INSIGHTS
- Assist in the creation, analysis, and interpretation of reports as requested using InterAction and Vuture.
- Make recommendations for improvements to the department’s systems, business processes, and procedures and provide actionable insights to the Canadian team and global stakeholders.
- Make recommendations for improvements to the department’s systems, business processes and procedures and provide actionable insights to the Canadian team and global stakeholders.
- Manage the production and distribution of relevant departmental reports.
- Lead efforts to champion, promote and encourage the use of the firm’s CRM system, InterAction, and its associated processes.
- Collaborate with team members to leverage CRM for projects and tasks.
- Support running the firm’s CRM business tool, InterAction, aligned to policies and procedures, including data protection.
- Handle requests for assistance with InterAction and CRM in a timely and efficient manner.
- Assist where directed on Digital Marketing and wider Marketing team projects, initiatives, and programs.
- Actively promote, develop, and implement approved best practices and monitor their effectiveness.
REQUIRED EXPERIENCE, SKILLS & ATTRIBUTESTechnical Experience and Skills
- Sound knowledge of Vuture (or a similar email platform) and InterAction (or a similar CRM platform), including its various admin / user interfaces and associated modules, in a professional services setting
- 3+ years’ experience; preference may be given to applicants with prior law firm or professional services experience
- Solid understanding of data management and the importance of data quality tasks
- Comfortable with databases, data manipulation and mining, including proactively managing and maintaining data quality within the CRM (InterAction)
- Familiar with analysis, analytical tools, researching and reporting
- Experience supporting a region’s data strategy efforts to enhance client outreach and engagement, including engaging with users to promote best practices in CRM usage
- Good working knowledge of applications such as MS Outlook and Word and Excel
Personal Skills and Attributes
- High level of analytical, logical thinking
- Strong problem identification and problem resolution skills
- Adept communicator, with ability to communicate with individuals at all levels of the Firm
- Highly organized and able to proactively manage schedules and tasks
- Methodical and thorough with a strong focus on attention to detail, accuracy, and an understanding for the need of documents and well-defined procedures
- Able to work effectively with others and independently
- Energetic, self-motivated and results-oriented
- Can show initiative and the ability to be proactive, while also being able to follow instructions and provide support to the team
- Able to exercise tact and diplomacy in an organizational setting
- Demonstrated commitment to privacy and ethical conduct
- Flexibility to work outside of regular business hours if required, to support Firm priorities
- Collaborative, engaging and friendly approach
We thank all applicants for their interest, however, only those selected for an interview will be contacted.At Dentons we are committed to offering equitable and competitive pay, we achieve this by aligning internal salary ranges for specific roles to similar positions in the external market. In the normal course, our practice is to hire, transfer and promote employees within the entry part of our range, adjusting as needed based on the prior experience, skills and competencies required for the role along with any market differentials.Recognizing our exceptional talent means providing a comprehensive total rewards package beyond a competitive salary. We have curated our employee benefits portfolio to offer inclusive and comprehensive wellbeing and developmental programs for our people. With extended benefits and mental health plans, paid time off, savings plans, fitness subsidy, parental leave top up and more, our benefits are flexible, aligned to our core values and supports the various needs of our people. Additionally, our personal and professional development programs include people networks, mentorships, and leadership series programming to help people grow their career.Note: Availability of the benefits and perks may be subject to your location and employment type and may have certain eligibility requirements. Dentons reserves the right to alter these programs and offerings.Equal Opportunity StatementAt Dentons Canada, inclusion, diversity, equity and accessibility (IDEA) are not just ancillary values, they are foundational to our business. We believe that IDEA is essential to the shared success of our team and our clients. Our forward-thinking and inclusive culture supports the professional development of all our people, enhances the leading services we offer to our clients, and informs our commitment to make a positive impact in the communities where we live and work. As a testament to our commitment to IDEA, we have been recognized as one of Canada’s Best Diversity Employer’s for 14 consecutive years (2011-2024), as well as one of Canada’s Top Employers for Young People (2024) for the seventh time.Dentons Canada is an equal opportunity employer, and we welcome your application. All employment decisions, including hiring, will be made without regard to age, ancestry, citizenship, colour, creed, disability, ethnic origin, family status, gender identity, marital status, place of origin, race, sexual orientation, or any other characteristic protected by applicable human rights legislation.We are committed to providing you with an inclusive, barrier-free, and accessible workplace to support your success. Should you require accommodation during the recruitment process, for example as a result of a disability, please contact us at .
Dentons is a global law firm committed to challenging the status quo, delivering quality and value to clients across 80+ countries. In Canada, the firm is recognized as an employer of choice. They are seeking a Digital Marketing Specialist to optimize email campaigns and manage CRM data. The role involves working closely with the Canadian team to drive digital and data initiatives to enhance client outreach and engagement. The ideal candidate will have technical expertise in email and CRM platforms, experience in data management, and strong analytical and communication skills. Dentons offers comprehensive benefits and values diversity and inclusion in the workplace.