Digital Marketing Specialist

newDigital Marketing Specialist, Ecosystems & Alliances (Web De…Deloitte4.0Toronto, ON
You will collaborate with digital marketing teammates to learn the technology for content management, email, events and registrations, social media, data/CRM…
1 day ago·More…View all Deloitte jobs – Toronto jobsSalary Search: Digital Marketing Specialist, Ecosystems & Alliances (Web Developer) salaries in Toronto, ONSee popular questions & answers about Deloitte

Job Type: Temporary Contract
Primary Location: Toronto, Ontario, Canada
All Available Locations: Toronto; Montreal; Ottawa; Saint John; Vancouver; Victoria; Windsor


Our Purpose

At Deloitte, we are driven to inspire and help our people, organization, communities, and country to thrive. Our Purpose is to build a better future by accelerating and expanding access to knowledge. Purpose defines who we are and gives us reason to exist as an organization.

By living our Purpose, we will make an impact that matters.

Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
Be expected to share your ideas and to make them a reality.
Be part of a firm that leads the way and pushes themselves to look like contemporary Canada.


What will your typical day look like?

As a Digital Marketing Specialist within Deloitte’s Digital Marketing team, you’ll work closely with other developers and marketers in support of Deloitte Canada’s businesses, with a focus on Ecosystems & Alliances. You will collaborate with digital marketing teammates to learn the technology for content management, email, events and registrations, social media, data/CRM and apply the learnings by delivering digital experiences. You’ll work within an agency environment, collaboratively with other marketing functions (creative/design, marketing analytics, public relations, brand and internal communications) to plan and execute marketing campaigns in support of the business needs.


About the team

The digital marketing team is part of the Marketing Technology function as Deloitte. The team also sits within our internal agency, with public relations, brand, campaign management and internal communications – working together with field marketing and the business. The digital team is very collaborative and supportive, playing an integral role in marketing communications.


Enough about us, let’s talk about you

You are someone with:

  • Minimum 2-3 years’ experience as a web developer/designer, registration management with an interest in online marketing, social media and mobile
  • Strong coding knowledge (HTML, CSS, JavaScript), mostly front-end programming with some back-end integration knowledge. Experience with Adobe Experience Manager or other enterprise CMS),
  • Marketing general digital knowledge across Email marketing tools (Eloqua, Marketo, Pardot, Boostrap) or event registration tools (Cvent, Attendease, Certain, Splash) or Adobe products (Analytics, Audience Manager, Target) or Social Media tools (Sprinklr, Sysomos)
  • Bachelor’s/Master’s degree or undergraduate studies in programming, or equivalent experience, working within agency environment an asset
  • Solid understanding of UX design, working with brand guidelines, layout and design standards
  • Strong communicator and problem solver who is organized and can provide digital strategy consulting and best practices to a business audience
  • Proficiency in Microsoft Office tools, especially Excel and PowerPoint, and familiarity with integrating various technologies to support marketing efforts


Our shared values

While our Purpose guides us and helps explain why we exist, our shared values describe the behaviour we expect from each other at the firm.

They provide common ground to unite us across cultures and geographies. They help us to earn the trust and respect of our stakeholders. We all commit to living by these shared values, to stay true to the principles they represent, and to honour the legacy from which they came. They are what sets us apart and makes us Deloitte.

Every day, we live our Purpose through the following five shared values:


  • Lead the way:     Deloitte is not only leading the profession, but reinventing it for the future. We’re also committed to creating opportunity and leading the way to a more sustainable world.

  • Serve with integrity:     Deloitte has earned the trust of employees, clients, regulators, and the public for 175 years. Upholding that trust is our single most important responsibility.

  • Take care of each other:     We look out for one another and prioritize respect, fairness, development, and well-being.

  • Foster inclusion:     We are at our best when we foster an inclusive culture and embrace diversity in all forms. We know this attracts top talent, enables innovation, and helps us deliver well-rounded client solutions.

  • Collaborate for measurable impact:     We approach our work with a collaborative mind¬set, teaming across businesses, geographies, and skill sets to deliver tangible, measurable, attributable impact.


The next step is yours

Sound like The One Firm. For You?

At Deloitte, we are all about doing business inclusively – that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our AccessAbility Action Plan, Reconciliation Action Plan and the BlackNorth Initiative.

We encourage you to connect with us at accessiblecareers@deloitte.ca if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations). We’d love to hear from you!

By applying to this job you will be assessed against the Deloitte Global Talent Standards. We’ve designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.
Deloitte Canada has 30 offices with representation across most of the country. We acknowledge our offices reside on traditional, treaty and unceded territories as part of Turtle Island and is still home to many First Nations, Métis, and Inuit peoples. We are all Treaty people.


CLICK TO APPLY

Marketing Manager

newMarketing ManagerALPHASHINEToronto, ON$48,000 – $60,000 a yearResponsive employer
A marketing manager will often operate with numerous other staff to execute an accurate and effective marketing strategy.
3 years of marketing experience.
Today·More…View all ALPHASHINE jobs – Toronto jobsSalary Search: Marketing Manager salaries in Toronto, ONSee popular questions & answers about ALPHASHINE

About ALPHASHINE

ALPHASHINE is a Toronto-based start-up that provides high-end detailing and aesthetic services to our clients. Founded in 2019, ALPHASHINE has expanded across multiple locations in Toronto and continues to expand across North America. ALPHASHINE’s goal is to reshape the industry through customer-centricity, modernization, and inclusivity.

Furthermore, the company aims to be at the forefront of innovation for the industry, leveraging the usage of technological advancements.

Alongside providing excellent services to our clients, ALPHASHINE is partnered with other brands that are also looking to innovate and become the best in their respective industry. Currently, the brand is partnered with dealerships, such as Maserati and Porsche, as well as other innovative companies such as Redbull.

Our Values:
Customer-Centricity: Curate a culture that focuses on creating a personalized customer experience that exceeds client needs and expectations.
Accessibility and Convenience: Constantly innovate to create a seamless system that prioritizes accessibility, convenience, and ease of use for our clients.

Diversity and Inclusion: By embracing diversity and inclusivity in our workspace, we strive to deliver ideas and services that better reflect our client base

Our Culture:

Our team is driven to meet the highest standards, constantly learning how to improve our quality and efficiency. All ALPHASHINE associates are also dedicated to our work and the clients that we serve focused on creating the best experience for our clientele. The environment has a collaborative environment where all members of the team can contribute new ideas. Every member on our team has a mindset that is always looking to change and grow, highly valuing flexibility among individuals.

Position: A marketing manager oversees all marketing aspects of the ALPHASHINE brand and its day-to-day marketing activities. A marketing manager will often operate with numerous other staff to execute an accurate and effective marketing strategy. Tracking performance and overall marketing budget will be an integral part of the marketing manager’s role.

Work Requirements:

Team Management

1. Oversee Marketing Team’s Operations

  • Delegate work to the marketing team
  • Maintain project timelines and delegation of work
  • Train new and current employees to perform required service tasks in line with ALPHASHINE brand and marketing strategy
  • Delegate work and foster new assignments for marketing associates to complete
  • Perform performance reviews with each associate and provide feedback for personal development

2. Management Reporting and Collaboration

  • Report progress to management on metrics, project timelines, results, and outlook for companies marketing campaigns
  • align high-level brand strategy and marketing projects with overall company direction
  • Develop sales strategies for B2B, B2C & Memberships
  • Develop marketing budget and sales strategies for Q1-Q4 that all align with the company financial and sales requirements
  • Develop strategies for new lead acquisition

Marketing & Brand Development

1. Brand Development

  • Grow company brand across Toronto and abroad
  • Assist in facilitating new strategies for future cities (NYC, Miami, Chicago)
  • Establish digital and physical marketing presence for brand growth and sales funnel
  • Establish beneficial partnerships and opportunities for organizational growth
  • Develop new advertising material
  • Fortify the organization as the dominant player in the industry
  • Establish unique competitive advantages for ALPHASHINE
  • Discover new products & services for the brand

2. Marketing Development

  • Improve customer retention and conversion via (email, social media, digital, ads, SEO)
  • Develop and orchestrate additional digital content (blogs, videos, photos)
  • Optimize organic growth channels

3. Analytics and Data Mining

  • Track customer statistics (behavior, age, demographics, usage, CLV)
  • Track ad spend and staff budget while allocating accordingly for optimal output and performance

Requirements:

  • College Degree
  • 3 years of marketing experience
  • 2 years of leadership and management experience
  • Excellent time management and communication skills
  • Ability to lead a team in a fast-paced environment

Expected start date: 2021-09-20

Job Types: Full-time, Permanent

Salary: $48,000.00-$60,000.00 per year

Benefits:

  • Casual dress
  • Discounted or free food
  • On-site parking
  • Paid time off
  • Store discount

Schedule:

  • Monday to Friday

Education:

  • Bachelor’s Degree (preferred)

Experience:

  • Marketing: 3 years (preferred)
  • Management: 2 years (preferred)
  • Leadership: 2 years (preferred)

Work remotely:

  • No

CLICK TO APPLY

Digital Optimization Analyst

newDigital Optimization AnalystCIBC3.8Toronto, ON
The Optimization Analyst will be accountable for recommending, influencing, and implementing digital channel personalization & testing opportunities based on…
Today·More…View all CIBC jobs – Toronto jobsSalary Search: Digital Optimization Analyst salaries in Toronto, ONSee popular questions & answers about CIBC

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions so you feel empowered at work. Our team members have what they need to make a meaningful impact and feel truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

Job Description

What You’ll Be Doing

This role focuses on personalized solutions to create relevant, targeted experience for our clients as they engage with our websites and mobile apps – based on continuous experiments. The Optimization Analyst will be accountable for recommending, influencing, and implementing digital channel personalization & testing opportunities based on data driven insights. As a subject matter expert, you will work in an agile environment with a cross-functional team to support marketing campaign sprint cycles with the focus on achieving key performance targets. You’ll track your work after launch with an iterative test, learn and optimize approach and continue to bring forward emerging machine learning trends and recommended tactics.

How You’ll Succeed

  • Customer Centric – You will be responsible for understanding key customer journeys and segments across digital channels to provide recommendations on how to optimize the customer experience and drive sales.
  • Analytical Thinking – You are comfortable pulling analytics from data visualization platforms. You will be accountable for providing ongoing and final campaign test reports to key stakeholders, and maintaining a test library.
  • Technical Expertise: You have a working knowledge of marketing optimization tools and are proficient in using them to drive owned onsite digital campaign performance.
  • Effective Problem Solver: You notice things that others don’t. Your critical thinking skills help to inform your decision making and you provide actionable solutions within a cross functional team.

Who You Are

  • You’re digitally savvy. You seek out innovative solutions and embrace evolving technologies. You can easily adapt to new tools and trends.
  • You can demonstrate experience in creating and implementing cross-channel optimization and personalization strategies. It’s an asset if you are experienced with Braze and the Adobe Marketing Cloud platforms.
  • Your influence makes an impact. You know that relationships and networks are essential to success. You inspire outcomes by making yourself heard.
  • You embrace and champion change. You’ll continuously evolve your approaches as we learn from best practices and industry trends.
  • You give meaning to data. You enjoy investigating complex problems, and making sense of information. You’re confident in your ability to communicate detailed information in an actionable way.
  • Values matter to you . You bring your real self to work and you live our values – trust, teamwork, and accountability.

What CIBC Offers

At CIBC, our people are our greatest asset. You’ll become part of a diverse community that acknowledges everyone’s unique talents, and empowers teams to do what’s right for the client, and to do it well. As part of our team, you will:

  • Thrive: Benefit from an open and approachable culture that provides the flexibility and support you need to integrate your life at work and at home
  • Connect : Work in a place where the right technology and infrastructure fosters innovation, collaboration and creativity
  • Develop: Grow your skills and career through our best-in-class onboarding experience, ongoing learning opportunities, individual development planning and comprehensive product training
  • Prosper: Share in our collective success with a competitive salary, incentive pay, banking benefits, health benefits program, and employee share purchase plan

What You Need to Know

  • CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation during the application or interview process, please contact Mailbox.careers-carrieres@cibc.com
  • You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit

Job Location

Toronto-40 Dundas St. W., 4th

Employment Type

Regular

Weekly Hours

37.5

Skills


CLICK TO APPLY

Hot Job Alert * Jul 19-25 * Weekly Opportunities Toronto-Vancouver

Why does Hot Job Alert exist? To help our Linkedin community to find new opportunities.

For whom? International students, newcomers, and professionals who want to relocate.

🔥 Marketing Positions

✅  SEO & Digital Ad Specialist

($50,000 – $85,000 a year – Full-time, Permanent – Toronto, ON) Learn more

✅  Digital Marketing Coordinator

($71,076.00 – $83,163.00 Annual – Richmond Hill, ON) Learn more

✅  Product Leader UX

(Permanent/Remote Excellent Comp Package – Salary/Equity – Toronto, ON) Learn more

✅  Web & Social Media Project Coordinator

(Ryerson University – Toronto, ON )

🔥 Project Manager

✅ Scrum Master

(Nexio – Job #: 21-01337 – Montreal, QC – All Onsite)

Apply by email straight to the recruiter: james.machado@nexio.com

🔥 Tech Jobs

✅  Volunteer React Native Mobile Developer – Canadian Work Experience

(Fully remote – Vancouver, Canada) Learn more

✅  Senior Full Stack Developer

(Start remote then relocate – Toronto, Canada) Learn more

✅  Swift/React Native Mobile Developer

($70,000 up to $100,000 CAD/Annual – Calgary, Canada) Learn more

✅  Front End Developer (Angular)

($70,000 up to $100,000 CAD/Annual – Toronto, Canada) Learn more

🔥 Portuguese Positions

✅ Registrar (Portuguese Speaking)

(Full-time, Permanent – Toronto, ON) Learn more

✅ Regional Manager, International Student Recruitment

(University of the Fraser Valley – Permanent) Learn more

Hot Job Alert * Jul 7-13 * Weekly Opportunities Toronto-Vancouver

Why does Hot Job Alert exist? To help our Linkedin community to find new opportunities.

For whom? International students, newcomers, and professionals who want to relocate.

🔥 Marketing Positions

✅  SEO Specialist

($50,000 – $60,000 a year – Remote – Pickering, ON) Learn more

✅  Digital Marketing Project Manager

($40,000 a year – Full-time, Permanent – Temporarily remote – Toronto, ON) Learn more

✅  Digital Marketing Specialist

($45,000 – $55,000 a year – Full-time, Permanent – Burnaby, BC) Learn more

✅  Digital Marketing Co-op

Application Deadline: July 9th, 2021 Work Term Length: 4 Months Anticipated Start and End Date: September 7th, 2021 to December 23rd, 2021 – Learn more

✅  Digital Marketing Specialist

(Marketing and e-Commerce – Temporary (One-Year Contract) – ) Learn more

🔥 Project Manager

✅ Project Manager

($50,000 – $55,000 a year – Full-time- Temporarily remote – Vancouver, BC) Learn more

✅  Project Manager

(Full-time · Mid-Senior level – Toronto, ON) Learn more

✅ Digital Project Manager

(Full-time · Associate – Toronto, ON) Learn more

🔥 Tech Jobs

✅  Volunteer React Native Mobile Developer – Canadian Work Experience

(Fully remote – Vancouver, Canada) Learn more

✅  Senior Full Stack Developer

(Start remote then relocate – Toronto, Canada) Learn more

✅  Swift/React Native Mobile Developer

($70,000 up to $100,000 CAD/Annual – Calgary, Canada) Learn more

✅  Front End Developer (Angular)

($70,000 up to $100,000 CAD/Annual – Toronto, Canada) Learn more

🔥 Portuguese Speaker Jobs

✅  Remote Portuguese Speaking Customer Service Consultant

($15.70 an hour – Full-time, Permanent – Remote) Learn more

✅  International Student Advisor (Portuguese Speaker)

($42,000 – $44,000 a year – Full-time, Permanent – Remote) Learn more

✅  Marketing Assistant – Educational Field

(Create Career College – Burnaby, BC) Learn more

What a Recruiter Would Recommend to a Job Seeker

What a Recruiter Would Recommend to a Job Seeker

Imagine you’re a high end professional that decides to move to another country to learn a new language and start your career again… This situation is faced by many immigrants in Canada who have immigrated for the College experience.
However, the first concern is – “how can I find a job?”. The market holds many sources for it but for a high-end professional, then Linkedin is so far the best way to get a chance to get hired in your field. But how can we make our profile stand out in the market? That’s the main goal for most of us and I got a great opportunity to interview a recruiter in Canada with more than 10 years of experience hiring people across Canada.
His name is Mr. James Machado who kindly shared with me some perspectives of job seekers and also provided points of view from recruiters. Something that I could say in advance is that I learned so much from Mr. Machado about how recruiters are facing some situations from job seekers. Let’s take a look at all the points of the interview and get to a conclusion.
1. As a recruiter, what do you look for in a candidate’s Linkedin profile?
“First thing is the experience and then other things. Depends on the market the candidate is looking for. So, target your profile for the market and the position you’re looking for and ensure that the work experience is related to the job position.”
2. When a candidate is from another country, what would you like to see in their Linkedin profile?
“It’s very important that they are looking for a specific job they target. Don’t do a “universal” resume like a generic CV. Make sure your CV appeals to that specific position and do it by bullet points.”
3. Is it important to show some numbers or achievements?
“Depends on the position and how you are going to sell yourself, but it’s very important! If you’re looking for an accounting position you should show some numbers to explain what you can do. If you’re an architect, show your projects. For a web designer, it’s very important to show one’s portfolio that has been developed.”
4. Is it important to match all skills to the position or can you choose a candidate with fewer skills?
“The skillset is very important and also the way that you show the skills. You can show your skills using KEYWORDS. If you have delivered exceptional customer service, customer service keyword must be there. If you work with a specific program as AUTOCAD, the keyword must be there as a keyword and also some projects as an example.”
5. About resume and cover letter, what can we do to make our profiles stand out to recruiters?
“As a recruiter, we look for someone very personalized. It means personalized yourself and experience to match that job and requirements for that job. If you are serious about your job search: First, you have to study that field; Second, you have to know what the company is looking for; Third, read the job requirements properly.”
6. As a recruiter, what kind of tips could you give?
“You should go back to the basics! First part: Be on time, be well presented to the interview, and make sure that your deadlines are met. Last part: Be charismatic, engage in the conversation, don’t be too long, get to the point, and wait for the right time to talk.”
Never give too much and never talk too much either, just give enough.

CONCLUSION

In my conclusion, the recruiters are looking for potential candidates with an attitude to develop themselves.

Recruiters looking for potential candidates that can develop themselves. What you’re looking for is that potential in yourself.

Thank you so much to Mr. James Machado and Surya Sveluchi for the support.