Digital Media SpecialistWise Publishing, IncToronto, ON•Temporarily Remote$80,000 – $90,000 a year Deeply understand the digital marketing performance of each platform. Bachelor degree in business, marketing, or math. Buying media with a positive ROAS. 30+ days ago·More…View all Wise Publishing, Inc jobs – Toronto jobsSalary Search: Digital Media Specialist salaries in Toronto, ON

About The Role

*
Wise Publishing is a digital publisher of personal finance advice and information aimed at helping Americans and Canadian make sense of finance. We’re a group of talented, passionate people who believe that consumers deserve the best possible information to help them make smart choices.
*
*
Our core product is MoneyWise, our widely read, high-quality personal finance brand which serves the U.S. (MoneyWise.com) and Canada (MoneyWise.ca) that reach over 10,000,000 people each month.
*
*
We are seeking a senior media buyer. Reporting to the Sr Manager of Digital Marketing, the senior media buyer will optimize our media buys and grow our revenue. This role will achieve this by:

  • Buying media with a positive ROAS
  • Optimizing media processes for ROAS growth
  • Assist in coaching the media buying team

*

*
Responsibilities:

  • Deeply understand the digital marketing performance of each platform
  • Assist SR. Manager in leading media buying team
  • Lead and analyse media buys and develop and implement innovative strategies for improvement and growth
  • Performing ROAS analysis to evaluate the efficiency and effectiveness of different marketing campaigns
  • Develop insights for optimizing media
  • Providing consultancy on campaign tagging and additional on-site tracking
  • Maintaining phone number tracking and analyzing leads and rentals from each marketing channel
  • Keep abreast of media buying trends

Requirements:

  • 4-6 years experience
  • Expert in all of the latest advertising and media trends
  • Deep understanding of arbitrage media buying
  • Deep understanding of buying for positive ROAS
  • Experience with RevContent
  • Experience With Taboola
  • Experience with Facebook Ads
  • Experience with Yahoo Gemini

Technical Skills:

  • Adwords/Adwords Editor
  • Bing Ads/Bing Ads Editor
  • Google Analytics
  • Facebook Ads/Facebook Ads Editor
  • AdBeat
  • Canva or Photoshop
  • SpyFu
  • SEM Rush
  • Excel
  • Powerpoint
  • BI tools

Nice to have

  • Bachelor degree in business, marketing, or math
  • Management experience
  • Google Analytics Certified
  • Google Adwords Certified

*

Expected start date: 2021-07-30

Job Type: Full-time

Salary: $80,000.00-$90,000.00 per year

Additional pay:

  • Bonus pay

Benefits:

  • Casual dress
  • Company events
  • Dental care
  • Extended health care
  • Flexible schedule
  • Life insurance
  • Paid time off
  • Work from home

Schedule:

  • 8 hour shift

Work remotely:

  • Temporarily due to COVID-19

Digital Media Specialist


CLICK TO APPLY

Engineering Lead, Platform


Company: Humi

Location: Halifax, NS

Job description: collaborators Work with your manager to build out tailored goals and an education plan in place to set you in the right direction… across the platform Work closely with your Manager to explore goals for the rest of the year Deep dive on other parts of the…

Expected salary:

Job date: Thu, 22 Jul 2021 22:44:21 GMT

Apply for the job now!

Engineering Lead, Platform


Company: Humi

Location: Halifax, NS

Job description: collaborators Work with your manager to build out tailored goals and an education plan in place to set you in the right direction… across the platform Work closely with your Manager to explore goals for the rest of the year Deep dive on other parts of the…

Expected salary:

Job date: Sun, 29 Aug 2021 05:49:18 GMT

Apply for the job now!

Senior Program Manager (Data Analytics Platform Team) | TELUS Digital – Toronto, ON


Company: Telus

Location: Toronto, ON

Job description: and Personalization in TELUS. You will work in collaboration with multiple cross functional teams including Digital team, Marketing…Join our team TELUS Digital is a customer-driven and product-minded team within TELUS, responsible for our company…

Expected salary:

Job date: Sun, 25 Jul 2021 22:40:57 GMT

Apply for the job now!

Senior Program Manager (Data Analytics Platform Team) | TELUS Digital – Toronto, ON


Company: Telus

Location: Toronto, ON

Job description: TELUS. You will work in collaboration with multiple cross functional teams including Digital team, Marketing, Business…Join our team TELUS Digital is a customer-driven and product-minded team within TELUS, responsible for our company…

Expected salary:

Job date: Fri, 23 Jul 2021 22:53:46 GMT

Apply for the job now!

Digital Platform and Applications Analyst – Mississauga, ON


Company: Goeasy

Location: Mississauga, ON

Job description: financial future. Overview: goeasy is looking for a strategic and experienced candidate for a Digital Platform…-centric experiences across the entire digital ecosystem. You will act as a key member of our web and applications squad, laser…

Expected salary:

Job date: Mon, 09 Aug 2021 22:09:58 GMT

Apply for the job now!

Senior Product Manager – Digital Platform Health – Richmond Hill, ON


Company: Staples

Location: Richmond Hill, ON

Job description: . Some of what you will do As the Senior Product Manager – Digital Platform Health, you will focus on maintaining and advancing the overall health… of Staples Canada’s digital platform. This position ensures that Staples Canada’s digital platform and all connecting systems…

Expected salary:

Job date: Fri, 27 Aug 2021 23:29:42 GMT

Apply for the job now!