Junior Online/Digital Marketing AnalystCore Online MarketingOakville, ON•Remote Monitor data and evaluate KPI performance across all marketing channels based on client Data Studio dashboards. About the Online Marketing Analyst Role*. 30+ days ago

***IMPORTANT*** You must apply through our online portal at: https://coreonlinemarketing.com/career/junior-online-marketing-analyst/

About Core Online Marketing

Core Online Marketing helps small and mid-sized businesses grow through the strategic use of online marketing. Core acts as the outsourced online marketing team for a number of small and mid-sized businesses.

Core develops online marketing plans, builds online marketing infrastructures (web sites, social networks, analytics, email distribution systems, etc.) and provides on-going execution support for all online marketing activities (lead generation, optimization, content development and distribution, social media management, email marketing, marketing automation, etc.).

About the Online Marketing Analyst Role

This is the ideal role for a recent college or university graduate with an analytical mind and a marketing degree who is driven by results. If you’re naturally technical, love working with data, thrive on problem-solving, and have a strong desire to pursue a career in marketing analysis, then this job is for you.

Reporting to the Manager of Analytics & Technology, The Junior Online Marketing Analyst is responsible for monitoring online marketing performance and ensuring all data collected is accurate. These activities include: keyword research, search engine optimization, paid search management, data collection setup, monitoring dashboards, and ongoing reporting.

Training for this role will be provided. However, proven analytical, research and organizational skills are prerequisites for this position.

This is a full-time position with benefits.

JOB RESPONSIBILITIES

ONGOING MONITORING & ANALYSIS

  • Monitor data and evaluate KPI performance across all marketing channels based on client Data Studio dashboards.
  • Interpret results from client dashboards, work with the Core team and other third parties to implement and adjust tactics to improve results.
  • Ensure data from all sources is accurate and being captured appropriately.

RESEARCH

  • Regularly perform thorough keyword research to guide content, email, and social teams.
  • Develop competitive keyword analysis to identify competitor online presence on a client by client basis.
  • Identify and communicate new opportunities and developments in online search.

SEARCH ENGINE OPTIMIZATION

  • Develop keyword maps to guide SEO efforts.
  • Collaborate with the Core team to execute updates to on-page SEO elements.

TRACKING SETUP

  • Setup data collection tools such as Google Analytics, Tag Manager, Optimize, and other conversion tracking scripts on client websites.
  • Add target keywords and keep SEO tracking tools up-to-date.

PAID SEARCH MANAGEMENT

  • Setup and make updates to paid campaigns using Google Ads and Google Ads Editor as per the direction from the Core team.

REQUIRED ATTRIBUTES AND SKILLS (MUST HAVE)

  • Mathematical Skills to work with large amounts of data from various sources.
  • Analytical Skills to interpret data and present recommendations.
  • Research Skills to uncover new resources and opportunities.
  • Open to receiving feedback from all team members.
  • Can provide feedback to others in a constructive manner.
  • Understanding of current trends that impact online search and online marketing.

THE FOLLOWING WOULD BE CONSIDERED AN ADVANTAGE BUT NOT REQUIRED:

  • Up to date Google Analytics and AdWords Certifications.
  • Search Engine Optimization Principles.
  • Paid Search Management Experience.
  • Social Media Advertising Experience.
  • Google Analytics, Tag Manager, and Webmaster Tools Experience
  • Technical experience with websites (WordPress), Email, hosting, and server management.

***IMPORTANT*** You must apply through our online portal at: https://coreonlinemarketing.com/career/junior-online-marketing-analyst/

Job Types: Full-time, Permanent

Schedule:

  • Monday to Friday

COVID-19 considerations:
This role will be virtual.

Work remotely:

  • Yes

Junior Online/Digital Marketing Analyst


CLICK TO APPLY

Senior Marketing Automation ExpertMarketing Automation CanadaToronto, ON$75,000 a year Understanding of fundamental digital marketing concepts and database management. At least 3 years of active experience in digital marketing role; 30+ days ago·More…View all Marketing Automation Canada jobs – Toronto jobsSalary Search: Senior Marketing Automation Expert salaries in Toronto, ON

Marketing Automation Canada invites candidates to apply for the full-time permanent position of Senior Marketing Automation Expert.

We have the good problem of growing rapidly, so are looking to hire a Senior Marketing Automation Expert specializing in Marketo to jump into the mix, settle in and manage their own accounts quickly.

The ideal candidate must have:

· post-secondary education, preferably in relevant field; technical background and training in Marketo (certification preferred)

· at least 3 years of active experience in digital marketing role;

· understanding of fundamental digital marketing concepts and database management.

· Preference will be given to candidates with previous client management experience preferred and those who have an “entrepreneurial mindset” and a can-do attitude — ability to identify problems and find creative solutions independently.

The primary communication language on this position is English.

Duties on the job will include but not be limited to:

  • Owning a client accounts/projects from start to finish. This includes meeting with the client and getting a clear understanding of their pain marketing points, goals and ideas. Consulting them on their path forward, including adding to their ideas, suggesting optimizations/best practices, and/or discussing limitations of their platform, and alternative approaches. Scoping the marketing project. Managing execution from gathering inputs, to architecting the solution, to testing and QA. Managing timelines, ensuring projects are completed within the scoped time.
  • Working on a wide breadth of clients and projects, from startups, to enterprise sized—from nurture programs, scoring models, data management, segmentations, and everything in between!
  • Teaching/mentoring Junior Marketing Solutions Engineers, helping them to gain a foundation of best practices and know-how

Marketing Automation Canada is located at Unit 403, 2333 Dundas St. W. | Toronto, ON M6R 3A6; this will be the work location of the Senior Marketing Automation Expert.

The position is compensated at $75,000 per year, with minimum of 40 work hours per week.

Job Type: Permanent

Salary: $75,000.00 per year

Schedule:

  • 8 hour shift
  • Monday to Friday

COVID-19 considerations:
COVID-19 precaution(s): Remote interview process

Work remotely:

  • No

Senior Marketing Automation Expert


CLICK TO APPLY